Lenovo ThinkPad Wins Again for Enterprise
ThinkPad Takes #1 Spot in TBR Report for Fifth Time in Row
September 07, 2010 09:03 AM Eastern Daylight Time
RESEARCH TRIANGLE PARK, N.C.--(EON: Enhanced Online News)--Lenovo (HKSE: 992) (ADR: LNVGY)
today announced that TBR has ranked Lenovo ThinkPad laptops #1 in its Corporate IT Buying Behavior and
Customer Satisfaction Study for 2Q 2010. The ranking marks the fifth time in a row that medium and large business
customers surveyed by TBR have recognized ThinkPad laptops as the leader in overall satisfaction. Lenovo
Thinkpad laptops have garnered the #1 spot in seven of the past ten TBR Customer Satisfaction Study reporting
For 2Q 2010, customers awarded ThinkPad the highest ratings in the following categories: hardware
quality/reliability, phone support, repair time and overall satisfaction. Lenovo set record high scores in 2Q for
hardware quality/reliability as well as delivery and repair time. Additionally, product design and ease of doing
business were areas of strength for Lenovo.
“Customers are the heart of our business, and at the heart of ThinkPad is a laser-focus on design excellence and
continual innovation,” said Dilip Bhatia, executive director, ThinkPad Marketing. “Combining our product
engineering strengths with quick delivery and reliable, effective phone support helps us build a PC technology
solution that exceeds customers’ expectations.”
Customers can choose from a variety of ThinkPad laptops with the latest processing, graphics, video conferencing
and multimedia technologies including the:
l ultra-mobile X Series tablets and laptops (X201 tablet, X201, X201s, X100e)
l mainstream T Series for extending office productivity (T410s, T410, T510)
l mobile workstation W Series for demanding professionals (W510)
l entry enterprise L Series (L412, L512)
l small-to-medium business-focused ThinkPad Edge line (13,14,15-inch)
First-Class Service & Support
The report emphasizes Lenovo’s stable customer service and support strengths, which are important to overall
customer satisfaction and loyalty. Customers reported experiencing improved product delivery time, fast repair time
and excellent phone-based technical support. The recognition reflects Lenovo’s long-term commitment to
maintaining high quality, reliable products coupled with continued investment in service and support. Lenovo’s
responsive and effective phone support uses remote takeover capabilities and a suite of customized diagnostic tools
to help customers quickly the first time. Additionally, Lenovo provides an increasingly robust online presence through
e-support, forums, technical troubleshooting tools, and social media integration. The survey also recorded the fewest
customer complaints for Lenovo.
“The economic downturn demonstrated the importance of customer satisfaction when it comes to PCs,” said, Jon
Lindy, president, TBR. “The data suggests that as IT decision-makers return to purchasing more PCs this year,
they’re paying critical attention to all aspects from a product’s reliability to the vendor’s support. Lenovo’s continued
focus on the entire customer experience is why ThinkPad laptops have remained number one in customer satisfaction
for the past five consecutive quarters.”
TBR surveyed more than 500 IT decision makers at medium and large businesses in North America.
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Lenovo (HKSE: 992) (ADR: LNVGY) is dedicated to building exceptionally engineered personal computers.
Lenovo’s business model is built on innovation, operational efficiency and customer satisfaction as well as a focus on
investment in emerging markets. Formed by Lenovo Group’s acquisition of the former IBM Personal Computing
Division, the company develops, manufactures and markets reliable, high-quality, secure and easy-to-use technology
products and services worldwide. Lenovo has major research centers in Yamato, Japan; Beijing, Shanghai and
Shenzhen, China; and Raleigh, North Carolina. For more information see www.lenovo.com.
Kristy Fair, 919-991-3556, email@example.com