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					FOR IMMEDIATE RELEASE                                 CONTACT: Melissa Menta
                                                               (212) 293-8606
                                                               Melissam@unitedmedia.com




         PEANUTS FANS TO VOTE IN ONLINE MOCK ELECTION
CAST YOUR BALLOT FOR SNOOPY, CHARLIE BROWN, LINUS, LUCY OR SALLY
                        FOR PRESIDENT!

      Comic Politics Come Front and Center with Election-Themed Peanuts Entertainment,

             Including Newly Remastered Deluxe Edition from Warner Home Video
                      and “Political Peanuts” Exhibit at Schulz Museum


New York (June 10, 2008) — It may well be the most historic Presidential campaign in the
history of this country, featuring candidates who have never before reached such political
heights. Who would ever have thought that one day voters could cast their ballots for…a brazen
beagle that plays multiple roles? A lovable loser who never quits? Or a contemplative
intellectual who craves security? An online mock election debuting in August will invite
Peanuts fans to vote for Snoopy, Charlie Brown, Linus, Lucy or Sally for President.

Peanuts has a long and memorable history with elections. During his 50 years of creating
Peanuts, Charles Schulz endured twelve presidential campaigns. In the strip, the presidential
election years of 1960, 1964, 1968, and the non-presidential year of 1990 all found the Peanuts
gang contemplating a run for office or actively involved in an election of one kind or another.
Peanuts creator Charles Schulz even foresaw the excitement over the first serious female
candidate—by having Lucy bemoan the fact that another woman would probably beat her to the
Presidential slot before Lucy was old enough to run!

It’s Time to Vote, Charlie Brown
Fans now have a chance to flex their voting muscles by casting their ballots in an online Peanuts
election. Participants in the mock election can review the candidates’ bios, read their platforms,
and cast a vote.

                                             -more-
Candidates include:

Charlie Brown: The good ol’ candidate who never stops trying to succeed—and who’s
guaranteed to win the wishy-washy vote.

Lucy: The outspoken female candidate—a little bossy, but happy to give you her five cents’
worth of advice.

Linus: The thoughtful candidate who places a high value on security—in the form of a warm
blanket.

Sally: The precocious candidate who would certainly find a place in her administration for her
“Sweet Babboo” (a.k.a. Linus).

Snoopy: The first beagle in a national election, Joe Cool, the World War I Flying Ace and the
Easter Beagle is a virtuoso at every endeavor—at least in his daydreams atop his doghouse.

Consumers Vote Thumbs-Up on Peanuts Merchandise
A remastered, deluxe edition DVD, “You’re Not Elected, Charlie Brown” from Warner Home
Video, arrives just in time to cast your vote. When Linus campaigns for student body president,
he’s looking like a shoe-in…until he starts talking about the Great Pumpkin. The DVD also
includes a bonus episode and all-new behind-the-scenes content.

Non-partisan Peanuts tees from Mighty Fine and Junk Food make a political and fashion
statement. No matter their political party, geography or gender, all citizens can relate to the
sentiment, “Don’t Blame Me—I Voted for Snoopy.” Retro-fashion tees for men and women also
urge everyone to “Back the Beagle,” “Fight Pollution” and vote “Charlie Brown for President”
or “Snoopy for President.”

“Political Peanuts” Museum Exhibit Offers a Trip Through Peanuts History
Although Charles Schulz was opposed to injecting politics into the Peanuts comic strip in an
overt manner, there were times when he subtly or slyly commented on the process. The “Political
Peanuts” exhibition at the Charles M. Schulz Museum in Santa Rosa, California, takes a light-
hearted look at the political process in 25 Peanuts strips and politically-themed artifacts. The
exhibit runs July 16 through December 1, 2008; www.schulzmuseum.org

About United Media
United Media is a worldwide licensing and syndication company that focuses on building brand
equity around a wide range of creative content. The company recently partnered with Hallmark
for the playfully irreverent hoops&yoyo as well as the ever popular “say it like it is” character
Maxine. United Media licenses and/or syndicates other properties, including Peanuts, Dirty
Dancing, Televisa’s El Chavo, Deadliest Catch, Raggedy Ann & Andy, Dilbert, and Fancy
Nancy. United Media is an E. W. Scripps Company. For more information, visit
www.unitedmedialicensing.com.

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