Thenew Nissan ﬂagship 3S Centre at Ubi Singapore
was completed in February and was furbished according to
Nissan’s global retail guidelines on signage and facilities.
12 Tan Chong International Limited
Motor Shows in Singapore and Thailand perked up
the usual corporate events adopted by the Group.
New Nissan models such as the Latio, Murano and
Presage and the convertible version of the Nissan
350Z Roadster were unveiled at the Singapore
Motor Show in November. The innovative and
intelligent features and bold designs of the Latio,
Murano and Presage are targeted to shift consumers’
expectation towards everything a Nissan car can ever
be. Besides the release of an upgraded Nissan X-trail
in February, a simpler more affordable version of the
nimble yet fashionable Nissan March was launched The new Nissan ﬂagship 3S Centre at Ubi Singapore
in September. At the Thailand Motor Show, two which was completed in February and was furbished
self-developed prototype truck tractor and cargo according to Nissan’s global retail guidelines on
truck aimed at reducing fuel consumption and signage and facilities commenced operations in
maintenance cost were introduced. The Subaru March. At Upper Aljunied Road the 77 terrace-
Legacy and Outback were ﬁrst exhibited in China housing project is on schedule for completion in the
at the Beijing Motor Show. It brought about better ﬁrst quarter of 2005. Retroﬁtting of a new Subaru
market penetration and consumer awareness of 3S Centre at Toa Payoh is scheduled to be completed
the Subaru brand. A Subaru basic rally course and by end of 2005.
advance driving techniques conducted at Shaoguan
by China’s legendary rally hero Mr. Lu Ning Jun was Our Industrial Machinery Division in Singapore
a resounding success. The Subaru Palm Challenge started the Traction Battery & Charger business to
in its third year running in Singapore brought about boost its product range. To enhance its services to
improved sales and created further awareness of the customers, Nissan Diesel Thailand is expanding its
Subaru brand. sales and services network by setting up a branch in
Nakorswan that will be fully operational in 2005.
Encouraged by the enthusiastic participation and
response from the public over the years, Nissan in
Singapore lent its continuing support of charitable
and lifestyle events such as the perennial National
Kidney Foundation Charity Show, New Paper Big
Walk, SPH Classiﬁed “Car-nival” and the Road
Safety Public Education Campaign. Our popular
Nissan models such as the Sunny, Ceﬁro and X-Trail
were given away as prizes to lucky winners.
Annual Report 2004