Sanoma Online 2010 by zmb20253

VIEWS: 14 PAGES: 28

									                                                                                                              Sanoma Budapest - Online Tariffs 2010




                                                                                                                     Best Selection
                                                    Daily offers                                                        Seasonal offers                                                Commercial offers*
                                      Links          2010 price of links / week                    Links                   2010 price of links / week                      Links            2010 price of links / week
                                 1.                          HUF 950,000                      1.                                 HUF 690,000                          1.                           HUF 950,000
                                 2.                          HUF 850,000                      2.                                 HUF 640,000                          2.                           HUF 850,000
                                 3.                          HUF 770,000                      3.                                 HUF 580,000                          3.                           HUF 770,000
                                 4.                          HUF 720,000                      4.                                 HUF 520,000                          4.                           HUF 720,000
                                 5.                          HUF 640,000                      5.                                 HUF 450,000                          5.                           HUF 640,000
                                 6.                          HUF 520,000                      6.                                 HUF 425,000                          6.                           HUF 520,000
                                 7.                          HUF 470,000                      7.                                 HUF 370,000                          7.                           HUF 470,000
                                                                                                                                                                      *Only in Bank, Insurance, Telecom, Vehicle topics


                                                                                                                                           Highlighted offer with
                                                   Name of the offers                  expected CT/week              CT price             pictures and link/week*
                                 Motoring / Offers and special discounts                 1 900 -4 200                          HUF 75                  HUF 350,000
                                 Banking / Loans                                         1 600 - 2 200                        HUF 200                   HUF 500,000
                                 Banking / Investment, savings                           1 000 - 2 700                        HUF 200
                                 Insurance / special offers                                500 - 700                          HUF 100                   HUF 350,000
                                 Health, lifestyle / Tips and offers                     1 500 - 2 000                         HUF 50
                                                                                                                                                        HUF 250,000
                                 Beauty and fashion                                       940 - 1 700                          HUF 50
                                 Travel / International                                  2 700 - 4 400                         HUF 50
                                 Travel / National                                       2 100 - 3 800                         HUF 50                   HUF 300,000
                                 Travel / Airline tickets, low-cost carriers             1 000 - 2 400                         HUF 50
                                 Real Estate / Pest                                       760 - 1 800                         HUF 150                   HUF 250,000
                                 Real Estate / Buda                                        550 - 800                          HUF 150
                                 Home interior decoration                                 740 - 1 900                          HUF 45                   HUF 200,000
                                 IT / special offers, discounts                           900 - 1 700                          HUF 50                   HUF 250,000
                                 Education / Languages                                    700 - 1 400                          HUF 45
                                                                                                                                                        HUF 200,000
                                 Education / Courses, trainings                           800 - 1 600                          HUF 45
                                 Program offers                                          1 600 - 7 400                         HUF 45                   HUF 300,000
                                 Purchasing, net stores                                  2 100 - 4 000                         HUF 45                   HUF 300,000
                                 Prize games                                             1 800 - 3 100                         HUF 50                   HUF 250,000
                                 Editorial links
                                 Sport                                                    550 - 2 100                         100 HUF                   HUF 250,000
                                 Gastro > Recipe and cooking                             1 100 - 5 500                         45 HUF                   HUF 250,000
                                 Gastro > Restaurants and delivery                                                             45 HUF
                                 Any other editorial boxes                                                                     45 HUF                   HUF 250,000
                                 For appearence in further boxes ask Your Sanoma representative
                                 * Maximum one appearance per box per week, for maximum one week. Prices are valid until 30. June 2010.




                                 Highlighted offer with pictures and link/week*




                                 picture: 60x60 pixel + maximum 75 characters (with spaces)




The prices do not include VAT.                                                                                         Sanoma Budapest Zrt.                                                                               30.11.2009., Budapest
                                 Sanoma Budapest - Online Tariffs 2010




The prices do not include VAT.          Sanoma Budapest Zrt.             30.11.2009., Budapest
                                                                                    Sanoma Budapest - Online Tariffs 2010




                             Position                       Type of advertisement                           Size                     AV price           Fix price / day        Fix price / week
                                                                                                                    Banners
                                                Top banner                                                          980 × 100              HUF 10             HUF 500,000         HUF 2,500,000
                                                Billboard, top                                                      300 × 250               HUF 8             HUF 450,000         HUF 2,250,000
                    Main Page + Section (w/o    Billboard, bottom                                                   300 × 250               HUF 7             HUF 400,000         HUF 2,000,000
                          Catalogue) *          Article banner (on Section Pages only)                              468 × 120               HUF 8             HUF 200,000         HUF 1,000,000
                                                                                                                  Sponsorship
                                                                                                                                  Fix price / week Fix price / two weeks       Fix price / month
                                                Small, colored article recommendation                            Picture + Text       HUF 180,000           HUF 320,000             HUF 600,000
                                                                                                                     Banners
                                                                                                                                     AV price     Fix price / two weeks        Fix price / month
                                                Top banner                                                          980 × 100              HUF 10            HUF 80,000             HUF 400,000
                                                Billboard, top                                                      300 × 250               HUF 8            HUF 60,000             HUF 300,000
                            Main page*          Billboard, bottom                                                   300 × 250               HUF 7            HUF 50,000             HUF 250,000
                                                Link appearance                                 35 character                                      HUF 100 000 /month
                                                                                                                  Sponsorship
                                                                                                                                  Fix price / week Fix price / two weeks       Fix price / month
                                                Small, colored article recommendation           Picture + Text                          HUF 50,000            HUF 80,000            HUF 120,000
                                                                                                                    Banners
                   Section Page                 Top banner                                      980 × 100                                  HUF 10
                                                Billboard, top                                  300 × 250                                   HUF 8
                                                Billboard, bottom                               300 × 250                                   HUF 7
                                                Article banner                                  468 × 120                                   HUF 8
                                                                                                                  Sponsorship
                                                                                                                                  Fix price / week   Fix price / two weeks     Fix price / month
                                                Small, colored article recommendation           Picture + Text                          HUF 50,000              HUF 80,000          HUF 120,000
                                                Expert sponsoring                               Picture + Text                                     -                       -        HUF 150,000
                                                Small sponsoring                                Banners + Article                     HUF 250,000             HUF 450,000           HUF 800,000
                                                Large sponsoring                                Banners + Article                     HUF 350,000             HUF 650,000         HUF 1,200,000
                                                Small premium sponsoring (Te,Te,Te section)*    Banners + Article                     HUF 400,000             HUF 700,000         HUF 1,200,000
                                                Large premium sponsoring (Te,Te,Te section)*    Banners + Article                     HUF 500,000             HUF 800,000         HUF 1,300,000

                                                                                               Special features
                                                Shaped Pop Up                                                                                            HUF 30 / AV
                                                                                                  no standard size, to be
                                                Pop Under                                                                                                HUF 25 / AV
                                                                                                 determined by advertiser
                                                Interstitial                                                                                           HUF 500 000 / day
                                                                                                one week cooperation                                     HUF 60,000
                                                                                                two weeks cooperation                                    HUF 100,000
                                                                    Prize game
                                                                                                one month cooperation                                    HUF 180,000
                                                                                                database purchasement                                    HUF 150,000
                                                                                         Other advertising solutions
                                                                                                                                  Fix price / week Fix price / two weeks       Fix price / month
                                                Newsletter (once a week)                        Banner or Picture + Text                HUF 50,000            HUF 80,000            HUF 150,000
                                                Category sponsoring                             no standard size                      HUF 100,000           HUF 180,000             HUF 250,000
                                                Article sponsoring                              Picture + Text                        HUF 250,000           HUF 450,000             HUF 850,000
                                                Article sponsoring, extra                       Picture + Text                        HUF 300,000           HUF 550,000           HUF 1,000,000


                   * Valid from 15. 04. 2010.



The prices do not include VAT.                                                             Sanoma Budapest Zrt.                                                                               30.11.2009., Budapest
                                                 Sanoma Budapest - Online Tariffs 2010




                                                                  Displays
                       Type of advertisement                                    Size (pixels)                         AV price
Leaderboard                                                                                     980x100                       HUF 14 + VAT
Billboard                                                                                       300x250                       HUF 13 + VAT
Article banner                                                                                  468x120                       HUF 12 + VAT
Skyscraper                                                                                      160x600                       HUF 10 + VAT
Mini box                                                                                         150x60                         HUF 5 + VAT
Pop under                                                                                       500x300                       HUF 25 + VAT
Shaped pop up                                                                                   250x200                       HUF 30 + VAT
                                                                                                             25% surcharge on the price of the
Take over                                                                                                                        given advert
Interstitial (Main Page and Group 1)                                                                               HUF 1.850.000 + VAT/day
Interstitial (group 2)                                                                                             HUF 1.350.000 + VAT/day
Interstitial (group 3)                                                                                               HUF 850.000 + VAT/day
                                                                       Other
                        Type of advertisement                                           Size                             Price
Article sponsoring (1 week in the section and 1 day on the main page at the time of the apperarance)                 HUF 250.000 + VAT/week
Recommended link (1 week in the section and 1 day on the main page at the time of the apperarance)                    HUF 200.000 + VAT/week
                                                                       Picture of 70x70 pixels + text of 200               HUF 150.000 Ft/day
Newsletter                                                                                                               HUF 450.000 Ft/week
                                                                       characters
                                                                   Sponsoring
                           Small: bridge+ 2-week article sponsoring + 1-week 980*100px leaderboard + 1-day newsletter
           Large: bridge+ 2-week article sponsoring + 1-week 980*100px leaderboard + 1-week 300*250px billboard + 2-day newsletter
                    Prices for 2-week sponsoring                                       Small                             Large
Group 1: above 31.000 PI/day (downloaded pages)                                       HUF 1.500.000 + VAT                HUF 2.100.000 + VAT
Group 2: between 16.000 and 30.000 PI/day (downloaded pages)                          HUF 1.100.000 + VAT                HUF 1.500.000 + VAT
Group 3: up to 15.000 PI/day (downloaded pages)                                         HUF 400.000 + VAT                 HUF 600.000 + VAT
Main Page                                                                             HUF 2.000.000 + VAT                        not available
                   Prices for 1-month sponsoring                                       Small                             Large
Group 1: above 31.000 PI/day (downloaded pages)                                       HUF 2.400.000 + VAT                HUF 3.350.000 + VAT
Group 2: between 16.000 and 30.000 PI/day (downloaded pages)                          HUF 1.700.000 + VAT                HUF 2.350.000 + VAT
Group 3: up to 15.000 PI/day (downloaded pages)                                         HUF 600.000 + VAT                 HUF 900.000 + VAT
                                  Price of sponsoring sections in Group 3 for periods longer than one month
                   Prices for 3-month sponsoring                                       Small                             Large
Group 3: up to 15.000 PI/day (downloaded pages)                                  HUF 420.000 + VAT/month            HUF 630.000 + VAT/month
Prices for 6-month sponsoring                                                                          Small                           Large
Group 3: up to 15.000 PI/day (downloaded pages)                                  HUF 360.000 + VAT/month            HUF 540.000 + VAT/month
Prices for 12-month sponsoring                                                                         Small                           Large
Group 3: up to 15.000 PI/day (downloaded pages)                                  HUF 300.000 + VAT/month            HUF 450.000 + VAT/month




     The prices do not include VAT.                      Sanoma Budapest Zrt.                                 30.11.2009., Budapest
                                                                                           Sanoma Budapest - Online Tariffs 2010




                                                                                                     Main Page of Hírstart
                                                                                                                                                          AV                                                      Fix price /
Type of advertisement                                                                           Size                                                     price       Fix price / day       Fix price / week         month
Top banner on Main Page                                                                         980x100                                                       -          HUF 500,000                          -               -
Banner below the Top List                                                                       468x120                                                       -          HUF 575,000                          -               -
Billboard (at the 3-column part at the bottom; position: 2nd box of the right column)           300x250                                                       -          HUF 300,000                          -               -
Takeover                                                                                        from a 980x100 banner                                         -          HUF 625,000                          -               -
pop under                                                                                       300x300 and 300x500                                      HUF 25                    -                          -               -
shaped pop up                                                                                   300x300                                                  HUF 30          HUF 25/AV over 50.000 AV                             -
News link, 3rd place in "On the cover" box                                                      max. 60 characters (incl. spaces)*                            -                    -             HUF 350,000      HUF 1,120,000
Box of recommended news of the day, 1st position                                                max. 65 characters (incl. spaces)*                            -                    -             HUF 300,000       HUF 950,000
Box of recommended news of the day, 2nd position                                                max. 65 characters (incl. spaces)*                            -                    -             HUF 275,000       HUF 880,000
Box of recommended news of the day, 3rd position                                                max. 65 characters (incl. spaces)*                            -                    -             HUF 250,000       HUF 800,000
Box of recommended news of the day, 4th position                                                max. 65 characters (incl. spaces)*                            -                    -             HUF 225,000       HUF 720,000
Box of recommended news of the day, 5th position                                                max. 65 characters (incl. spaces)*                            -                    -             HUF 200,000       HUF 640,000
Interstitial                                                                                    customized                                                    -        HUF 1,200,000                       -                  -
                                                                                                logo and company name
                                                                                                - 1 question (110 characters long)
                                                                                                - 3 possible answers (maximum of 80 characters)
"Önök szerint" box sponsorship                                                                  - Sponsor row                                                    -                     -            350,000 Ft                  -
Advertisement line in news box 1-3.**                                                         max. 85 characters (incl. spaces)*                                 -                 -             HUF 160,000       HUF 500,000
                                                                                   Section Pages of Hírstart (prices apply to all sections)
                                                                                                                                                          AV                                                      Fix price /
Type of advertisement                                                                           Size                                                     price       Fix price / day       Fix price / week         month
Top banner                                                                                      980x100                                                   HUF 9                    -         min. HUF 100 000                -
Half box (above the left column, at the top)                                                    468x120                                                   HUF 4                    -         min. HUF 50 000                 -
pop under                                                                                       300x300 and 300x500                                      HUF 25                    -                        -                -
shaped pop up                                                                                   300x300                                                  HUF 30                    -                        -                -
Box of recommended news of the day, 1st position (above the Top List)                           max. 65 characters (incl. spaces)*                            -                    -              HUF 130,000      HUF 420,000
Box of recommended news of the day, 2nd position                                                max. 65 characters (incl. spaces)*                            -                    -              HUF 110,000      HUF 350,000
Box of recommended news of the day, 3rd position                                                max. 65 characters (incl. spaces)*                            -                    -               HUF 90,000      HUF 290,000
Box of recommended news of the day, 4th position                                                max. 65 characters (incl. spaces)*                            -                    -               HUF 70,000      HUF 225,000
Box of recommended news of the day, 5th position                                                max. 65 characters (incl. spaces)*                            -                    -               HUF 50,000      HUF 160,000

* Text of advertisements shall not contain words in capital letters except for abbreviations (no mosaic words allowed even if advertiser writes its name in this form)

** The advertisement line can be displayed in the following boxes: Belföld (national), Sport, Gazdaság (economy), Külföld (international), Kultúra (culture), Infotech, Autó (motoring), Életmód (lifestyle), Tudomány
(science), Bulvár (tabloids).
- The line shall NOT be displayed in following boxes: Webesfelvágott (varied news from the web), Vélemény (opinion), Hírfolyam (news stream), Önök szerint (readers opinion).




The prices do not include VAT.                                                                      Sanoma Budapest Zrt.                                                                                  30.11.2009., Budapest
                                                                                      Sanoma Budapest - Online Tariffs 2010




                                                                                          Advertisements on the Main Page
                                             Type of advertisement                               Size (pixels)                             AV price      Price / day       Price / week
                                 Top banner                                           996x100 (as a take over 996x200)                     HUF 14       HUF 150,000      HUF 750 000 Ft*
                                 Top banner + sky                                 996x100 (as a take over 996x200)+120x600                 HUF 14       HUF 200,000     HUF 1 000 000 Ft*
                                 Middle double banner 1.                                            468*120                                HUF 14       HUF 240,000       HUF 1,200,000
                                 Middle double banner 2.                                            468*200                                HUF 16       HUF 260,000       HUF 1,300,000
                                 Right side 300*250 px billboard                                    300*250                                HUF 16       HUF 260,000       HUF 1,300,000
                                 Left side frame - highlighted box                                  200*200                                HUF 11       HUF 180,000        HUF 900,000
                                                                              110*80(basic size of the sticker)+200*100(size of the
                                 Sticker + text advertisement                                        bubble)                                            HUF 56,000         HUF 280,000

                                 Take over from 468*120 box (with cookie)          Size of creative to increase by max. 100%                            HUF 275,000
                                 Take over from 468*200 box (with cookie)          Size of creative to increase by max. 100%                            HUF 300,000
                                 Take over from 468*120 box (with cookie),
                                 with special features                             Size of creative to increase by max. 100%                            HUF 350,000
                                 Take over from 468*200 box (with cookie),
                                 with special features                             Size of creative to increase by max. 100%                            HUF 400,000

                                 Interstitial with cookie                                                                                               HUF 850,000
                                 Pop-under (with cookie)                                           300*300                                  HUF 25
                                 Shaped pop-up (with cookie)                                       300*250                                  HUF 30
                                 Shaped pop-up (with cookie) (darkening)             as agreed; max. size 600*600 pixels                    HUF 40      HUF 850,000        HUF 30/AV**
                                 Link apearance in the program guide box          max. 40 characters including spaces +URL                                                 HUF 50,000
                                 "pezsgés" box (for users who locked in)         70 characters and a 62x47px jpg or gif picture.                                           HUF 100 000
                                                                                                       CT banners
                                             Type of advertisement                                             Size                                                    Price
                                                                                               banners: 980x100; 468x120; 300*250
                                 Partner Search + Text Search + list pages                              pop-under: 300*500;                                      HUF 360/CT
                                                                                            Advetisements on Profile page
                                            Type of advertisement                                 size (pixel)                             AV price      Price / day       Price / week
                                 Shaped pop-up (with cookie) (darkening)             as agreed; max. size 600*600 pixels                   HUF 40      HUF 1,000,000
                                 Top banner                                                         996*60                                 HUF 16       HUF 100,000        HUF 500,000
                                 Middle banner                                                      290*95                                 HUF 14       HUF 50,000         HUF 250,000
                                                                                                   Game appearance
                                             Type of advertisement                                size (pixel)                             AV price     Price / day        Price / week
                                                                                                   180*450                                 HUF 10       HUF 40,000         HUF 200,000
                                 Single player game banner appearance
                                                                                                   750*100                                 HUF 10       HUF 35,000         HUF 175,000
                                 Package                                                       180*450+750*100                             HUF 12       HUF 60,000         HUF 300,000
                                                                                         Column appearance (selection box)
                                             Type of advertisement                                size (pixel)                              CT price    Price / week      Price / month
                                 Link text                                        max. 30 characters including spaces +URL                 HUF 50/CT    HUF 30,000        HUF 100,000
                                                                                                  Column sponsoring
                                             Type of advertisement                                   small                                                 large
                                 Opening page sponsoring for two weeks                          HUF 1,000,000                                          HUF 1,600,000
                                 Independent theme sponsoring for one month                     HUF 1,800,000                                          HUF 2,000,000
                                 Column sponsoring for two weeks                                 HUF 480,000                                            HUF 960,000
                                 Article sponsoring for one week                                 HUF 240,000                                            HUF 450,000
                                 Prize game for two weeks                                        HUF 200,000                                            HUF 300,000
                                                                                                  Price of DM sending
                                                                                                   Filtering                                 Price      Minimum price Maximum price
                                                                                                      Sending with 1 filtering criterion         HUF 10                HUF 450,000
                                 Internal E-DM sending                                                 Sending with 2 filtering criteria         HUF 14 HUF 80,000     HUF 350,000
                                                                                                  Sending with min. 3 filtering criteria         HUF 16                HUF 150,000
                                                                                                                             send to all              -          HUF 600,000
                                 * Price is valid until 31. May 2010.
                                 ** Above 50 000 AV




The prices do not include VAT.                                                                 Sanoma Budapest Zrt.                                                                         30.11.2009., Budapest
                                                                      Sanoma Budapest - Online Tariffs 2010




 Advertisement on Main Page                                    Size                            Price/AV         Daily fix price                 Weekly fix price              Monthly fix price
 Top banner                                                               980x100 pixels                  -             HUF 85,000                             HUF 400,000                         -
 Top banner (with Olcsobbat.hu)                                           980x100 pixels                  -           HUF 120,000                              HUF 600,000                         -
 Billboard                                                                300x250 pixels                  -             HUF 85,000                             HUF 425,000                         -
                                        background colouring, header colouring, logo, own
                                        sponsored box, 980x100, 300x250, fixed shopping
 Total sponsorship                                                                    tips                -                       -                            HUF 500,000                         -

                                        header colouring, logo, 4 links (max 23 characters)
 Independent link box sponsorship                                   box in advanced position              -                       -                             HUF 75,000         HUF 225,000
                                           sponsored link in first or second place, max 23
 Link sponsorship in existing box                                  characters, distinguished              -                       -                             HUF 25,000         HUF 75,000
 Ribbon banner                                               in all sections; 1000x60 pixels              -                       -                            HUF 500,000                      -
 Advert on Category Page                                       Size                            Price/AV         Daily fix price                 Weekly fix price              Monthly fix price
 Top banner                                                                 980x100 pixels     HUF 10/AV          min. HUF 50 000                                        -                      -
 Top banner (with Olcsobbat.hu)                                             980x100 pixels      HUF 8/AV         min. HUF 40 000*                                        -                      -
 Skyscraper                                                                 120x600 pixels      HUF 8/AV          min. HUF 20 000                                        -
                                                                                                                                                                             premium categories:
 Offer box with picture and links (4)                                                                                                                                              HUF 500 000
                                        50x50 pixels size picture, link, max 120 characters                                                                                     other categories:
                                                                 long text, branded header                -                       -                                        -       HUF 300 000

 Banner                                                                                        Telekommunikáció: 200.000 HUF/week. For further informations about section prices, please contact
                                           3rd position on listing page, size: 750x90 pixels                                  your Sanoma representative.

 Advert on Main Page + Category Pages                          Size                            Price/AV         Daily fix price                 Weekly fix price              Monthly fix price
 Top banner                                                                 980x100 pixels      HUF 8/AV              HUF 550,000                            HUF 2,200,000                         -
 Other                                                         Size                            Price/AV         Daily fix price                 Weekly fix price              Monthly fix price
 Shaped pop up                                                              400x300 pixels     HUF 30/AV                        -                                        -
 Pop under                                                                  300x500 pixels     HUF 25/AV                        -                                        -

                                                                                                                                  HUF 400 000/month
 Category sponsorship                    Advertisement on Main Page and Category Page                     -                                                                                        -

 * Per site




The prices do not include VAT. Prices are valid until 31. August 2010. Sanoma Budapest Zrt.                                                                            30.11.2009., Budapest
                                                         Sanoma Budapest - Online Tariffs 2010




                                                                      lap.hu pages
                                                      lap.hu (except for personalized package offers)
                                                                                              AV
          Type of advertisement                                       Size                   price                Fix price
          Top banner                               980x100                                   HUF 9    HUF/month: min. 85 000, max. 1 500 000
          Highlighted box                          214x200                                   HUF 7    HUF/month: min. 70 000, max. 1 000 000
          Lap.hu page sponsoring*                  to be agreed with editorial office       HUF 25 HUF/month: min. 250 000, max. 2 500 000
          Pop under                                300x500                                  HUF 25
          Shaped pop up                            300x300                                  HUF 30

                                                    Lakópark.lap.hu, ingatlan.lap.hu és ujingatlan.lap.hu
                                                                      Personalized offer

          980x100px top banner
          HUF/month/page:min. 20 000
                                                                  Lap.hu 980x100px banner
                                                                                                   AV
          lap.hu banner                                                Size                       price              2010
          10 000 banner                            980 x 100                                      HUF 9                         HUF 90,000
          20 000 banner                            980 x 100                                      HUF 8                        HUF 160,000
          40 000 banner                            980 x 100                                      HUF 7                        HUF 280,000
          60 000 banner                            980 x 100                                      HUF 7                        HUF 390,000
          80 000 banner                            980 x 100                                      HUF 6                        HUF 440,000
          100 000 banner                           980 x 100                                      HUF 5                        HUF 480,000
          200 000 banner                           980 x 100                                      HUF 4                        HUF 800,000

          * Sponsoring:
          - custom style (css) - the color of the headers of boxes, fonts…etc. to match the colors of the sponsor
          - customized background (color or wallpaper)
          - 2*120x600 skyscraper on 2 pages of lap.hu site




The prices do not include VAT.                                    Sanoma Budapest Zrt.                                      30.11.2009., Budapest
                                                    Sanoma Budapest - Online Tariffs 2010




                                                                     Advertisements
    Type of advertisement                                                     Size                                                         AV price
 Leaderboard                                                                                                               980x100               HUF 14
 Billboard                                                                                                                 300x250               HUF 14
 Duplabanner                                                                                                               468x120               HUF 12
 Skyscraper                                                                                                                120x600                 HUF 8
 Interstitial                                                                                                           600x450 px     HUF 250 000 Ft/day
 Shaped pop-up                                                                                                          300x300 px               HUF 30
 Newsletter (9000 registered                                                                                        Text and picture         HUF 60,000
 users)
 Popunder                                                                                                                                         HUF 25
                                                                 Special advertising solutions
      Type of advertisement                                                       Size                                                      Price
 Article sponsoring            Text no longer than 3,000 characters                                                                    HUF 120,000 /week
                               Bridge sponsoring in the heading of the page
                               300x250 px banner 2 week/month
                                                                                                                                             HUF 250,000
 Section sponsoring            Article sponsoring
                                                                                                                                              + vat/month
                               Fixed 320x60 px picture on the opening page
                               320x60 px picture in the newsletter
                               Bridge sponsoring in the heading of the page
                                                                                                                                             HUF 200,000
 Main Page sponsoring          Fixed 300x250 px banner
                                                                                                                                             + vat / month
                               320x60 px picture in the newsletter
                               Short text of up to 200 characters (incl spaces)
                               Lead photograph
                               Points directly to the site of the advertiser
 Small color guide                                                                                                                      HUF 50 000/month
                               Displayed on the Main Page for one day per week

                               The lead of the article is displayed continuously on the preferred section page for one week
 RSS advertisement             Fix appearance displayed on the first place of RSS channel                                               HUF 50 000/month




The prices do not include VAT.                                 Sanoma Budapest Zrt.                                             30.11.2009., Budapest
                                                                                                                          Sanoma Budapest - Online Tariffs 2010




                                                    Position                                              Type of advertisement                                                     Size                                     Price
                                                                                  Top banner                                                                        980x100 pixels                                                    HUF 14 / AV
                                                                                  Top banner                                                                        980x100 pixels                                              HUF 800 000 / day
                                                                                  Mammoth                                                                           300x600 pixels                                             HUF 1 500 000 / day
                                                                                  Billboard, top                                                                    300x250 pixels                                                    HUF 14 / AV
                                                                                  Billboard, top                                                                    300x250 pixels                                              HUF 900 000 / day
                                                                                  Banner                                                                            300x40 pixels                                               HUF 200 000 / day
                                                                                  Banner                                                                            300x40 pixels                                             HUF 1 000 000 / week
                                                  Main Page                       Billboard, bottom                                                                 300x250 pixels                                                    HUF 12 / AV
                                                                                  Billboard, bottom                                                                 300x250 pixels                                              HUF 650 000 / day
                                                                                  Roll over                                                                         creative opens only if clicked on                                25% surcharge
                                                                                  Shaped pop-up (with cookie)                                                       300x300 pixels                                                         HUF 30
                                                                                  Pop-under (with cookie)                                                           300x500 pixels                                                         HUF 25
                                                                                  Darkening layer                                                                   to be agreed with editorial office                         HUF 1 600 000 / day
                                                                                  Background colouring opening page (includind mammoth banner)                      to be agreed with editorial office                         HUF 3 000 000 / day
                                                                                  Take over                                                                         to be agreed with editorial office                         HUF 1 250 000 / day
                                                                                  Interstitial                                                                      to be agreed with editorial office                         HUF 1 600 000 / day
                                                                                  Top banner                                                                        980x100 pixels                                                    HUF 14 / AV
                                                                                  Top banner                                                                        980x100 pixels                            Please request offer on fixed daily banners
                                                                                  Mammoth                                                                           300x600 pixels                                          Please request our offer
                                                                                  Billboard, top                                                                    300x250 pixels                                                    HUF 14 / AV
                                                                                  Billboard, top                                                                    300x250 pixels
                                                                                                                                                                                                         Please request offer on fixed daily billboards
                                                Section pages                     Banner                                                                            300x40 pixels                              Request offer for daily/weekly adverts
                                                                                  Billboard, bottom                                                                 300x250 pixels                                                     HUF 12 / AV
                                                                                  Roll over                                                                         creative opens only if clicked on                                 25% surcharge
                                                                                  Shaped pop-up (with cookie)                                                       300x300 pixels                                                             HUF 30
                                                                                  Pop-under (with cookie)                                                           300x500 pixels                                                             HUF 25
                                                                                  Take over                                                                         to be agreed with editorial office                     Please request our offer
                                                                                  Interstitial                                                                      to be agreed with editorial office                       Please request our offer
                                                 Article pages                    Horizontal banner within article                                                  468 x 60 pixels                                                    HUF 12 / AV
                                                                                  Large horizontal banner within article                                            468 x 120 pixels                                                   HUF 14 / AV
                                              Forum Main Page                     Banner (weekly)                                                                   980x100 or 300x250 pixels                                  HUF 750 000 / week
                                                                                  Banner (monthly)                                                                  980x100 or 300x250 pixels                              HUF 2 400 000 / month
                                             Forum inside pages                   Monthly price / section                                                                980x100 or 300x250 pixels                  HUF 600 000 / month / section
                                             Type of sponsoring                                              Contents of the package                                             Duration                                   Price
                                                                                  Independent menu button on every page of the site
                                                                                  Independent section page that includes up to 6 own articles
                                                                                  Creative, of 300x600 pixels, displayed continuously on the right side of the
                                                                                  section page.
                                                                                  Own articles rotated in the slide show of the section page, all the time as
                                                                                  long as the sponsoring period lasts.
                                                                                  Name of the sponsor in the title of the column and branded bridge                                2 weeks                             HUF 2,000,000
                                                                                  appearance
                                                                                  Name and logo of the sponsor in the title of the section
                                                                                  The header of sponsor displayed also on the sponsored article pages
                                                                                  The content of the section shall be changed every month if sponsoring is
                                                                                  longer than one month.
                                                                                  Picture gallery and Calculator box
                                     Independent section sponsoring               The prize game of the sponsor displayed in the left-side frame, fixed.
                                                                                  Sponsor appears, for one day, on the Main Page, in the upper fixed article
                                                                                  lead in the slide show window
                                                                                  Sponsor to appear in the slide show on the Main Page for 2x1 day with
                                                                                  different content
                                                                                  Link gallery for one day per week on the Main Page (4 times in total)
                                                                                  Link gallery, for one day per week, on the section page related to the
                                                                                                                                                                                   1 month                             HUF 3,500,000
                                                                                  sponsored topic (4 times in total)
                                                                                  The 300*250 banner of the sponsor is displayed, fixed, on the Main Page for
                                                                                  one day.
                                                                                  150 000 AV supporting banner in the portfolio (300*250; 750x90) for 2
                                                                                  weeks, 250 000 AV for 1 month
                                                                                  Link that points to the independent section displayed for one week on the
                                                                                  Main Page of Startlap in the box related to the sponsored topic.
                                                                                  Elements of the sponsorship: sponsor heading, branded menu button and
                                                                                  slideshow background, coloured heading of the editorial boxes, coloured
                                                                                  menu
                                                                                  Fixed 300*250 at the top
                                                                                  Publication of own articles of the sponsor (one per week; two in total)                          2 weeks                             HUF 1,500,000
                                                                                  The article is displayed in the 1st part of the slide show of the section page,
                                                                                  on the first day.
                                                                                  From the second day on, a horizontal article lead is displayed below the top
                                             Section sponsoring
                                                                                  banner.
                                                                                  On the second week, the same procedure is repeated with the second
                                                                                  article.
                                                                                  Upper article lead in the slide show on the Main Page, for one day, once per
                                                                                  week (total 2 occasions)                                                                         1 month                             HUF 2,800,000
                                                                                  Horizontal article lead displayed below the top banner on the Main Page, for
                                                                                  one day, once per week (shall not coincide with the above-mentioned slide
                                                                                  show days)
                                                                                                                                                                                   2 weeks                             HUF 2,000,000
                                   Sponsoring of premium sections **                                       same as extra section sponsoring
                                                                                                                                                                                   1 month                             HUF 3,800,000
                                                                                  Framed 'business card' advertisement on the article page
                                                                                  Text (up to 2000 characters (spaces included)) + 2 or 3 pictures. Pictures to
                                                                                  be supplied by client.

                                                                       The lead of the article is displayed on the Main Page for one day per week.
                                             Article sponsoring                                                                                                                    1 week                               HUF 450,000
                                                                       The lead of the article is displayed continuously on the preferred section
                                                                       page for one week
                                                                       Sponsor displayed for one day in the slide show of the selected section page
                                                                       (not the 1st slide)
                                                                       Picture gallery, calculator box or other special features
                                  Framed text+picture at the bottom of Framed advertisement below each editorial article of a chosen section                                        1 week                              HUF 250,000
                                      articles in a chosen section     Short text of up to 200 characters (incl spaces)                                                            1 month                              HUF 850,000
                                  Framed text+picture at the bottom of Lead photograph                                                                                              1 week                              HUF 400,000
                                     articles in premium sections      Points directly to the site of the advertiser                                                               1 month                             HUF 1,400,000
                                                                       Short text of up to 200 characters (incl spaces)
                                                                       Lead photograph
                                                                       Points directly to the site of the advertiser
                                            Small color guide                                                                                                                      1 week                               HUF 300,000
                                                                       Displayed on the Main Page for one day per week
                                                                       The lead of the article is displayed continuously on the preferred section
                                                                       page for one week
                                                                       Short text of up to 50 characters per link (spaces incl.)
                                                                       3 lead pictures (rotated)
                                                                       Link points directly to the website of the advertiser
                                  Box with three "recommended" links                                                                                                               1 week                               HUF 400,000
                                                                       Box displayed one day per week on the main page
                                                                       Box displayed continuously for one week on the section page of advertiser's
                                                                       choice
                                                                       3 sponsored articles
                                                                       In the block, one article is displayed with lead photograph and text, while the
                                                   Block               other two are displayed with their title                                                                    1 week                               HUF 650,000
                                                                       The block is displayed for one day on the Main Page
                                                                       Continuous presence, for one week, on the chosen section page

                                                                                  The sponsor appears among the sponsored experts on the Expert Page                              1 month                               HUF 360,000
                                                                                  Expert Box (picture + short text)
                                                                                  Independent 'Business Card' page                                                                3 months                              HUF 980,000
                                                     Expert
                                                                                  Own blog                                                                                        6 months                             HUF 1,700,000
                                                                                  Expert space
                                                                                  Continuous presence, for one week, on the section page that is most related
                                                                                                                                                                                    1 year
                                                                                  to the topic.                                                                                                                        HUF 2,800,000
                                                                                  Branded blog page                                                                                1 month                              HUF 360 000
                                                                                  Small color guide in the blog section
                                               Blog sponsoring                    Slide show in the blog section - one day weekly                                                 3 months                              HUF 980 000
                                                                                                                                                                                  6 months                             HUF 1 700 000
                                                                                  Small color guide in the section related to the topic - one week monthly                          1 year                             HUF 2 800 000
                                                                                  Sponsored article page                                                                           2 weeks                              HUF 250,000
                                                                                  Quiz game page
                                                                                  The article and the quiz page can be accessed from the same box.                                1 month                               HUF 400,000
                                                                                  The box is displayed continuously in the prize games section.                                   3 months                             HUF 1,100,000
                                                 Prize game*                      The box is rotated with other game boxes of the site.                                           6 months                             HUF 2,000,000
                                                                                  At the end of the game, prizes are drawn and winners are notified.                                1 year                             HUF 3,100,000
                                                                                  Optional: link in the Prize Games box on the Main Page of Startlap (max. 1
                                                                                                                                                                                   1 week                                HUF 50,000
                                                                                  week/game)
                                                                                  Optional: purchasing of the database                                                           1 database                             HUF 300,000
                                                                                  Article page describing the game
                                                                                  Picture upload page, with voting                                                                 2 weeks                              HUF 750,000
                                                                                  The description page can be accessed from the game box
                                                                                  The box is displayed continuously in the prize games section
                                                                                  Box rotated with other game boxes on the site during the full duration of the
                                                                                  order.                                                                                           1 month                              HUF 900,000
                                           Picture upload game*                   At the end of the game, winners are selected and notified by the editorial
                                                                                  office.
                                                                                  Optional: link in the prize games box on the main page of Startlap (max. 1
                                                                                                                                                                                   1 week                                HUF 50,000
                                                                                  week/game)
                                                                                  Optional: supporting banner, displayed within the portfolio when and where
                                                                                                                                                                                 10 000 AV                               HUF 80,000
                                                                                  there are free capacities
                                                                                  Optional: purchase of database                                                                 1 database                             HUF 300,000
                                                                                  Displayed continuously on the chosen section page
                                                  Calculator                      Displayed continuously on the calculator page                                                    1 month                              HUF 650,000
                                                                                  Displayed on Main Page, for one day, once per week
                                                                                  Displayed continuously on the chosen section page
                                                     Voting                                                                                                                        1 month                              HUF 400,000
                                                                                  Displayed on Main Page, for one day, once per week
                                                                                  Fixed appearanve int the first 3 games of Prize game section                                       1 hét                                150,000 Ft
                                                  Flash game
                                                                                  Picture+lead+link direct to the game                                                             1 hónap                                450,000 Ft
                                                  News letter                     Receive by 62,000 users weekly                                                                   1 week                               HUF 220,000
                                                                                  Min. 3 own postcards displayed
                                                                                  Can be accessed continuously through a link displayed on the Postcards
                                                   Postcards                      page                                                                                             1 week                               HUF 450,000

                                                                                  One postcard displayed for one week in the section of the advertiser's choice
                                                                                  Displayed continuously on the chosen section page
                                                Picture gallery                   Displayed continuously on the picture gallery page.                                              1 week                               HUF 450,000
                                                                                  Displayed on Main Page, for one day, once per week

                                         Market-place appearance                                                                                                                   1 week                               HUF 120 000
                                                                                  Small color guide appearance In the "Sales" section of the market-place.
                                 * Gross value of the prizes have to be between HUF 3000 and HUF 100,000 per game.
                                 * Sztárok and Horoszkóp topics



The prices do not include VAT.                                                                                                     Sanoma Budapest Zrt.                                                                                                     30.11.2009., Budapest
                                                                                                 Sanoma Budapest Zrt. - Online Tariffs 2010




                                Advertisement on main page of Smink                size                                                       Price/AV                     FIX Rate card price
                                Top banner                                         980x100 px Top banner                                      HUF 14/AV            HUF 100.000 / day --> 500.000 / week
                                Billboard                                          300x250 px billboard                                       HUF 12/AV            HUF 80.000 / day --> 400.000 / week
                                Recommended link with picture                      Picture + lead + text                                                          HUF 30.000 / week --> 100.000 / month
                                                                                   • Fixed display among the sponsored experts on
                                                                                   the Main Page of Smink
                                                                                   • Fixed display among the sponsored experts on
                                Advertisement in the 'Experts' section             the 'Beauty Tips' page
                                                                                   • Own 'Business Card' page
                                                                                   • Own blog
                                                                                   • Expert space                                                                           HUF 150.000 / month
                                Advertisement on Smink subpages                    size                                                       Price/AV
                                Top banner                                         980x100 px Top banner                                      HUF 12/AV             HUF 70.000 / day --> 350.000 / week
                                Billboard                                          300x250 px billboard                                       HUF 10/AV             HUF 60.000 / day --> 300.000 / week

                                Sky scraper (only in editorial section of Smink)   120x600 px sky scraper                                     HUF 10/AV            HUF 60.000 / day --> 300.000 / week
                                Recommended link with picture                      Picture + lead + text                                                          HUF 30.000 / week --> 100.000 / month
                                Smink editorial section                            Product sample sponsoring, link                                                HUF 50.000 / week --> 150.000 / month
                                Other advertisements                               size                                                       Price/AV
                                Shaped pop up                                      300x300 px                                                 HUF 30/AV              To be determined on a one-off basis
                                Pop under                                          300x250 px billboard                                       HUF 25/AV              To be determined on a one-off basis
                                                                                   Size of creative to increase by 100%:
                                Take over
                                                                                   980x100 or 120x600                                                                To be determined on a one-off basis

                                Interstitial                                       Max. one day per month; 'close' or 'turn off'
                                                                                   button mandatory. Size of creative: 600x450 px                                    To be determined on a one-off basis
                                                                                   • Sponsored article page
                                                                                   • Quiz page                                                                         HUF 100 000 / game / 2 weeks
                                                                                   • Article and quiz to be accessed from one box
                                                                                   • Box is rotated with other game boxes on the
                                                                                   Smink site                                                             In package: HUF 75000 / game / 2 weeks (min. 3x2 weeks)
                                Prize game                                         • At the end of the game prizes are drawn and
                                                                                   winners notified


                                                                                   • Optional: link in the Prize Games box on the                                                HUF 50000
                                                                                   Main Page of Startlap (max. 1 week/game)
                                                                                                                                                                          HUF 100 000 / database
                                                                                   • Optional: purchasing of the database

                                                                                   • Article lead displayed continuously on the
                                                                                   chosen section page
                                                                                                                                                                  HUF 150.000 / week --> 500.000 / month
                                                                                   • Text of up to 2000 characters + 2 or 3 pictures
                                Article sponsoring

                                                                                   • One article lead per week on the Main Page

                                                                                   • Optional: 'Recommended article' with link and                                          HUF 150.000 / week
                                                                                   picture, on any section page of Nők Lapja Cafe

                                                                                   • Branded header on the chosen section page

                                                                                   • Branded footer on the chosen section page
                                Sponsoring / Small package                         • For 2-week campaigns, advertisement                                         HUF 350.000 / 2 weeks --> 600.000 / month
                                                                                   (980x100 top banner) for 1 week in the chosen
                                                                                   sections
                                                                                   • Fixed 'Recommended article' with link and
                                                                                   picture in the section


                                                                                   • Branded header on the chosen section page

                                                                                   • Branded footer on the chosen section page
                                                                                   • For 2-week campaigns, advertisement
                                                                                   (980x100 top banner) for 1 week in the chosen
                                                                                   sections
                                                                                   • Fixed 'Recommended article' with link and
                                Sponsoring / Large package                         picture in the section                                                       HUF 800.000 / 2 weeks --> 1.400.000 / month

                                                                                   • Fixed 'Recommended article' with link and
                                                                                   picture on the main page, for one week
                                                                                   Optional:
                                                                                   • Product sample sponsoring, logo
                                                                                   (2 week/month)
                                                                                   or
                                                                                   • Article lead in the slide show on the main
                                                                                   page, for one day per week
                                                                                   • Branded header on own section page
                                                                                   • Branded footer on own section page
                                                                                   • Fixed 'Recommended article' with link and
                                                                                   picture in the section

                                                                                   • Fixed 'Recommended article' with link and
                                                                                   picture on the main page, for one week

                                Independent topic sponsoring                                                                                                               HUF 1.800.000 / month
                                                                                   • 3 sponsored articles in the section + video in
                                                                                   the section
                                                                                   or
                                                                                   • 5 sponsored articles in the section
                                                                                   • other options subject to individual agreements
                                                                                   • Article lead in the slide show on the main
                                                                                   page, for one day per week
                                                                                   • Article lead next to the slide show on the main
                                                                                   page, for one day per week




The prices do not include VAT                                                                              Sanoma Budapest Zrt.                                                                                     30.11.2009., Budapest
                                                                                  Sanoma Budapest - Online Tariffs 2010




             Opening page                                          Size                           AV price           Fixed price/day            Fixed price/week          Fixed price/month
Top banner                                980x100 pixels                                             -                 80,000 HUF                 400,000 HUF                      -
Top banner (with Kirakat.hu)              980x100 pixels                                             -                120,000 HUF                 600,000 HUF                      -
                                          Product appearance by the slide show
Highlighted offer                         logo appearance                                             -                      -                     300,000 HUF              1,000,000 HUF
                                          coloring on top of the opening page
                                          Product appearance in the slide show
Slide show appearance                     Product enlarges on mouseover                               -                      -                     400,000 HUF              1,350,000 HUF
                                          Appearance of additional 5 products
Pop under                                                                                         25 HUF                     -                           -                         -
Shaped pop up                                                                                     30 HUF                                                 -                         -
Ribbon banner                             in all sections, size: 1000x60 pixels                                                                   1,500,000 HUF

            Category page                                          Size                           AV price            Fixed price/day               Fixed price/week        Fixed price/month
Top banner                                980x100 pixels                                         HUF 10/AV            min. HUF 50 000                       -                        -
Top banner (with Kirakat.hu)              980x100 pixels                                         HUF 8/AV             min. HUF 40 000*                      -                        -
                                                                                               Szórakoztató elektronika                               600 000 HUF                    -
                                                                                               Számítástechnika                                       500 000 HUF                    -
Banner                                    3rd position on listing page; size: 750x60 pixels
                                                                                               Háztartási gépek                                       300 000 HUF                    -
                                                                                                    For further informations about section prices, please contact your Sanoma representative.
* Per site
Prices are valid until 31. August 2010.




The prices do not include VAT.                                                            Sanoma Budapest Zrt.                                                                 30.11.2009., Budapest
                                                                                                 Sanoma Budapest - Online Tariffs 2010




                                                                                                        Listings Tariffs
        Weboldal         Name of the appearance          Place of the appearance          Minimum term of appearance                        Comment                                                                               Price*
                                                                                                                                                                      CT1 HUF 1-10.000                                                 5 HUF
                                                                                                                         CT price depends on the net price of the     CT2 HUF 10.001-100.000                                          15 HUF
                      Webshop                       In searcher                        Continual
                                                                                                                         product                                      CT3 HUF 100.001-300.000                                         20 HUF
                                                                                                                                                                      CT4 over HUF 300.001                                            25 HUF
                                                                                                                                                                      1 - 10 pieces                                               10,000 HUF
                                                                                                                                                                      11 - 100 pieces                                             20,000 HUF
                                                                                                                         The price of the appearance depends on the   101 - 500 pieces                                            40,000 HUF
Kirakat.hu            Travel offers                 Service category                   1 month
                                                                                                                         number of offers                             501 - 1000 pieces                                           70,000 HUF
                                                                                                                                                                      1001 - 3000 pieces                                         100,000 HUF
                                                                                                                                                                      over 3001pieces                                            120,000 HUF
                                                    On-sale subpage                    1 week                            ranking by date of order                                                                                 10,000 HUF
                                                    On-sale subpage opening            1 week                            fix appearance                                                                                           20,000 HUF
                      On-sale box
                                                    Main page premium highlighting     1 week                            fix appearance                               only available with on-sale subpage appearance              30,000 HUF
                                                    Main page product offer box        1 week                            fix appearance                               only available with on-sale subpage appearance              25,000 HUF
Olcsobbat.hu          Webshop                       In searcher                        Continual                                                                                                                                      12 HUF
                                                    On-sale subpage                    1 week                            ranking by date of order                                                                                 25,000 HUF
                                                                                                                                                                      offer box with randomized offers on every page (opening-
                      On-sale box                   On-sale subpage section opening    1 week                            fix appearance                                                                                           45,000 HUF
                                                                                                                                                                      , section- and article)
                                                    Newsletter                         1 box/week                        only available with on-sale box appearance                                                               10,000 HUF
                      Catalogue appearance                                             Continual                                                                                                                                         gratis
                                                    Catalogue
Wellnesscafe.hu       Highlighting in catalogue                                        1 week                                                                                                                                      6,000 HUF
                                                    On-sale subpage fix+catalogue
                      Highlighting package fix                                                                                                                                                                                    43,000 HUF
                                                    highlighting                       1 week
                                                    On-sale subpage random+catalogue
                      Highlighting package random                                                                                                                                                                                 27,000 HUF
                                                    highlighting                       1 week
                                                    On-sale subpage                    1 week                            ranking by date of order                                                                                 40,000 HUF
                                                                                                                                                                      offer box with randomized offers on every page (opening-
Nlcafe.hu             On-sale box                   On-sale subpage section opening    1 week                            fix appearance                                                                                           60,000 HUF
                                                                                                                                                                      , section- and article)
                                                    Newsletter                         1 box/week                        only available with on-sale box appearance                                                               30,000 HUF
                                                    On-sale subpage                    1 week                            ranking by date of order                                                                                 20,000 HUF
                                                                                                                                                                      offer box with randomized offers on every page (opening-
                      On-sale box                   On-sale subpage section opening    1 week                            fix appearance                                                                                           40,000 HUF
Cosmo.hu                                                                                                                                                              , section- and article)
                                                    Newsletter                         1 box/week                        only available with on-sale box appearance                                                               10,000 HUF
                      Catalogue appearance          Catalogue                          Continual                                                                                                                                        gratis
                                                    On-sale subpage                    1 week                            ranking by date of order                                                                                 30,000 HUF
                                                                                                                                                                      offer box with randomized offers on every page (opening-
StoryOnline.hu        On-sale box                   On-sale subpage section opening    1 week                            fix appearance                                                                                           50,000 HUF
                                                                                                                                                                      , section- and article)
                                                    Newsletter                         1 box/week                        only available with on-sale box appearance                                                               30,000 HUF
                                                    On-sale subpage                    1 week                            ranking by date of order                                                                                 20,000 HUF
                                                                                                                                                                      offer box with randomized offers on every page (opening-
FN.hu                 On-sale box                   On-sale subpage section opening    1 week                            fix appearance                                                                                           40,000 HUF
                                                                                                                                                                      , section- and article)
                                                    Newsletter                         1 box/week                        only available with on-sale box appearance                                                               10,000 HUF




The prices do not include VAT.                                                                          Sanoma Budapest Zrt.                                                                                           30.11.2009., Budapest
                                    Sanoma Budapest - Online Tariffs 2010




                                            Job advert (one position)
                                 Type of advert                                     Price
   for 4 weeks                                                                               HUF 49,900
   Profession Premium                                                                        HUF 69,980
   Profession Plus                                                                           HUF 69,980
   IWIW option / 1 month (plus the price of advert)                                          HUF 30,000
   IWIW highlight / 1 week (plus the price of advert)                                        HUF 50,000
   Highlighted on Main Page / week                                                           HUF 50,000
   Move to top position on Main Page / week                                                  HUF 30,000
   Highlighted in sub-category / week                                                        HUF 30,000
   Updating                                                                                    HUF 4,000
                                               Access to CV database
   Access per category / month                                                               HUF 55,000
   Full database access / month                                                             HUF 155,000
                                                  Other services
   Pre-screening                                                          HUF 50 000 + the price of advert
   Telephone pre-screening                                               HUF 100 000 + the price of advert
   Combined pre-screening                                                HUF 150 000 + the price of advert
   Contacting applicants                                                                     HUF 10 000
   Offer to specific target groups – EDM                                                   based on offer
   Customized design                                                                         HUF 10,000
                                        Banners and other advertisements
   Profession Main Page / week                                                              HUF 220,000
   Profession Main Page info box / week, fixed in position 1 (300*200)                      HUF 350,000
   Profession Main Page info box, rotated (300*200) / week                                  HUF 200,000
   Profession Main Page info box, rotated (300*100) / week                                  HUF 150,000
   Highlighted Partner Logo on Profession Main Page / 2 weeks                                HUF 80,000
   Highlighted Partner Logo on Profession Main Page / 1 month                               HUF 120,000
   Profession.hu / AV                                                                             HUF 10




   Type of advertisement                                                              price
   Monitoring service                                                             based on offer
   Jumbo banner / week                                                                       HUF 250,000
   Information Box, rotated, on Jobmonitor Main Page                                         HUF 185,000
   Highlighted Partner Logo / 2 weeks                                                         HUF 60,000
   Highlighted Partner Logo / 1 month                                                         HUF 90,000




The prices do not include VAT.              Sanoma Budapest Zrt.                     30.11.2009., Budapest
                                                                    Sanoma Budapest - Online Tariffs 2010




                                            Price / day

            Type of advertisement                     Size (pixels)            AV price
                                                        468*120                          HUF 7
         Horizontal banner within article
                                                         468*60                          HUF 6
                     680*60                              680*60                          HUF 7
                    680*120                             680*120                          HUF 8
                  Top banner                             750*90                          HUF 9
                Top large banner                        760*100                         HUF 10
                    Billboard                           300*250                         HUF 10
                                                         120*60                          HUF 3
                 Horizontal box
                                                        120*240                          HUF 5
                Highlighted box                         214*200                          HUF 6
                  Skyscraper                            120*600                         HUF 10
                   Interstitial                        to be agreed with editorial office
                   Take over                           to be agreed with editorial office

                                                                     Type of advertisement                           Number of registered users            Price / day
                   Newsletter                                  300-character text + picture, with link                                                     HUF 50,000
                                                                                                                                          250,000          HUF 65,000
                                                                          Static banner

                                                                                        Article sponsoring
                                                            Description                                                                                   Price / month
                              On the Main Page for 1 week, and on the Section Page for 4 weeks (parallel)                                                 HUF 300,000

                                                                             Small, colored article recommendation
                                                 Lead picture + 160-character text                                                                         Price/week
                                   On the Main Page for 1 week, and on the Section Page for 1 weeks                                                        150,000 Ft

                                                                           Framed advertisement at the bottom of the article
                                                                                                                                                           Price/week
                                                      468x60 size, 160-character text
                                                                                                                                                           120,000 Ft

                                                                                         Sponsoring
                          Article Sponsoring Small: 760x60, menu, article sponsoring, 1 day advertisement in the Newsletter                                      1 month
  IT/Tech                                                                                                                                                    HUF 400,000
  Games+Movies                                                                                                                                               HUF 325,000
  Science                                                                                                                                                    HUF 300,000
  Mobil-Digicam                                                                                                                                              HUF 250,000
        Article Sponsoring Large: Header of the section, 760x60, menu, article sponsoring 120x600, 1-week advertisement in the Newsletter                        1 month
  IT/Tech                                                                                                                                                   HUF 1,250,000
  Games + Movies                                                                                                                                            HUF 1,000,000
  Science                                                                                                                                                    HUF 850,000
  Mobil-Digicam                                                                                                                                              HUF 650,000

The prices do not include VAT.                                               Sanoma Budapest Zrt.                                                 30.11.2009., Budapest
                                                  Sanoma Budapest - Online Tariffs 2010




                                                                  Price / week
                                                                  HUF 200,000
                                                                  HUF 275,000

      Article sponsoring
                                              Price / month
                                              HUF 300,000

all, colored article recommendation
                                               Price/week
                                               150,000 Ft

dvertisement at the bottom of the article
                                               Price/week
                                               120,000 Ft

          Sponsoring
                                                                    3 months
                                                                   HUF 850,000
                                                                        -
                                                                   HUF 800,000
                                                                   HUF 750,000
                                                                    3 months
                                                                  HUF 3,700,000
                                                                        -
                                                                  HUF 2,500,000
                                                                  HUF 1,800,000

             The prices do not include VAT.                 Sanoma Budapest Zrt.          30.11.2009., Budapest
                                                        Sanoma Budapest - Online Tariffs 2010




                Type of advertisement                              Size           AV price      Fix price/day Fix price/week
                Main Page Top Banner                       760x100                   HUF 4         HUF 85,000   HUF 425,000
                Main Page Skyscraper                       120x600                   HUF 4         HUF 85,000   HUF 425,000
                Top banner in the selected categories      760x100
                                                                                          Please contact us for details
                Skyscraper in the selected categories      120x600
                Top banner on every page of the site       760x100                         -     HUF 180,000       HUF 800,000
                Skyscraper on every page of the site       120x600                         -     HUF 180,000       HUF 800,000
                pop under                                  300x300, 300x500           HUF 25
                                                                                                              -
                shaped pop up                              300x300                    HUF 30
                Sponsoring on the Main Page                760x100 + 120x600               -     HUF 145,000       HUF 700,000




The prices do not include VAT.                                 Sanoma Budapest Zrt.                                          30.11.2009., Budapest
                                                                                                     Sanoma Budapest - Online Tariffs 2010




                                                  Type of advertisement                                                   Size                                AV price    Fix price / day
                                 Top banner on Main Page                                750x90 pixels                                                            -        HUF 3,900,000
                                 Highlighted box on Main Page                           214x200 pixels                                                           -        HUF 1,500,000
                                 Highlighted box on Main Page II.                       214x200 pixels                                                           -         HUF 800,000
                                 Skyscraper on Main Page                                120x600 pixels                                                           -        HUF 3,600,000
                                 Gate creative                                          750x90 +2*100x600 pixels
                                                                                                                                                                 -        HUF 4,500,000
                                 Inverse L shape                                        750x90 +120x600 pixels
                                 Take over (display that opens from a top banner or
                                                                                                                                                                 -        HUF 4,200,000
                                 creative box)                                          Size of creative to increase by max. 100% (e.g.: 750x90 -> 750x180)
                                 Take over creative or L shape with synchronized
                                                                                                                                                                 -        HUF 5,000,000
                                 banner (layer solution)                                custom
                                 Custom coloring of Startlap (with 30% discount on
                                 750x90 banner on Main Page, 214x250 banner box on                                                                               -       personalized offer
                                 Main Page, skyscraper or take over)                    custom
                                 Interstitial (max. 1 day / month; max. duration 5
                                 seconds; has to feature a 'close' and a 'volume off'                                                                            -       personalized offer
                                 button)                                                custom
                                 Shaped pop up (layer)                                  300x300, 216x380, or 450x250, on the agreed position                  HUF 30      HUF 3,600,000
                                 Pop under                                              300x250, 300x300, 300x500                                             HUF 25            -
                                 Newsletter / issue                                     Text (max 200 characters) + picture (280x60 pixels)                     -          HUF 200,000

                                 When applying special features (e.g. layer, coloring…etc.), the creative shall display the text 'ADVERTISEMENT'
                                 * New year discount until 31st of March 2010




The prices do not include VAT.                                                                               Sanoma Budapest Zrt.                                                             30.11.2009., Budapest
                                                    Sanoma Budapest - Online Tariffs 2010




                                                        Startlap games
                                                                                                    Fix price /  Fix price /
           Type of advertisement                                 Size                AV price         week         month
           Main Page top banner                    750x90                                       -   HUF 360,000 HUF 1,200,000
           Main Page highlighted box               300x250                                      -   HUF 290,000  HUF 900,000
           Sponsored game menu (opening page)      custom                                       -   HUF 400,000 HUF 1,200,000
           Independent game page*                 custom                                   -                  - HUF 1,500,000
           pop under                              300x300 and 300x500                 HUF 25                  -             -
           shaped pop up                          300x300                             HUF 30                  -             -
           * Independent menu + Opening page appearance (2 weeks in one month)




The prices do not include VAT.                               Sanoma Budapest Zrt.                                       30.11.2009., Budapest
                                                                  Sanoma Budapest - Online Tariffs 2010




                                                                               Section pages
                                                                                                                         AV        Fix price /
      Section                                    Type of advertisement                                       Size                                    Fix price / month
                                                                                                                        price        week
                        Section sponsoring (banner + highlighted box + custom colors)              custom                    -                   -               custom
                        pop under                                                                  300x250-500          HUF 25                   -                     -
         All
                        shaped pop up (layer)                                                      300x300, 450x250     HUF 30                   -                     -
                        Takeover / nap                                                             custom
                                                                                                                                 2010 weekly
                                                                                                                                              2010 monthly price
Startlap Sections I.                                                                                                                price
                        Top banner                                                                 980x100              HUF 10   HUF 350,000       HUF 1,100,000
Férfiak (Men), Nők
                        Skyscraper                                                                 120x600              HUF 10   HUF 325,000       HUF 1,000,000
(Women), Ingatlan
                        Take over                                                                  980x100+2*100x600         -   HUF 600,000       HUF 2,000,000
  (Real estate),
                        Highlighted full graphic fix box (text, with picture of video)             214x250 or 214x200        -   HUF 250,000        HUF 850,000
 Utazás (Travel),
                        Display of search application (only relevant content can be displayed)     214x250                   -   HUF 200,000        HUF 700,000
 Autó (Motoring)
                        Interstitial                                                               custom                    -              -   HUF 850 000 / day
                                                                                                                                 2010 weekly
                                                                                                                                              2010 monthly price
Startlap Sections II.                                                                                                               price
 Állás (Job), Sport     Top banner                                                                 980x100              HUF 10 HUF 200,000                 HUF 800,000
   (Sports), Mobil      Skyscraper                                                                 120x600              HUF 10 HUF 175,000                 HUF 600,000
  (Mobile), Rádió
                        Take over                                                                  980x100 +2*100x600           - HUF 400,000            HUF 1,200,000
 (Radio), Oktatás
    (Education),        Highlighted full graphic fix box (text, with picture of video)             214x250 or 214x200           - HUF 175,000              HUF 650,000
    Szórakozás          Display of search application (only relevant content can be displayed)     214x250                      - HUF 150,000       HUF 550,000
  (Entertainment)       Interstitial                                                               custom                       -           - HUF 500 000 Ft / day

                                      Advertisement links on any Topic center page
1. position
2. position
3. position
4. position                                                   HUF 150 000 / month / link
5. position
6. position
7. position




   The prices do not include VAT.                                           Sanoma Budapest Zrt.                                        30.11.2009., Budapest
                                                           Sanoma Budapest - Online Tariffs 2010




                               Type of advertisement                                               Size      AV prices
 Top banner                                                                       980 × 100                                  HUF 14
 Billboard I.                                                                     300x250                                    HUF 14
 Billboard II.                                                                    300x250                                    HUF 12
 Billboard III. (on Main Page only)                                               300 × 250                                  HUF 10
 Horizontal banner                                                                468x120                                    HUF 12
 Pop under (with cookie)                                                          500x300                                    HUF 25
 Shaped pop up (with cookie)                                                      300x300                                    HUF 30
 Special features; sponsoring                                Position                            Duration     Prices
 Take over (with cookie)                    Main page                             1 day                                 HUF 750,000
 Interstitial (with cookie)                 Main page                             1 day                                HUF 1,000,000
                                                                                  1 week                                 HUF 30,000
                                            Main page + Main Section pages
                                                                                  1 month                               HUF 100,000
 Selection
                                                                                  1 week                                HUF 100,000
                                            All sections
                                                                                  1 month                               HUF 350,000
 "Darkening" advert                         to be agreed                          1 day                                HUF 1,000,000
                                                                                  2 weeks                              HUF 1,000,000
                                            News
                                                                                  1 month                              HUF 1,800,000
 Basic section sponsoring
                                                                                  2 weeks                               HUF 600,000
                                            Other sections
                                                                                  1 month                              HUF 1,000,000
                                                                                  2 weeks                              HUF 1,200,000
                                            News
                                                                                  1 month                              HUF 2,200,000
 Extra section sponsoring
                                                                                  2 weeks                               HUF 800,000
                                            Other sections
                                                                                  1 month                              HUF 1,400,000
                                                                                  one-week cooperation                 HUF 1,000,000
 Independent topic sponsoring
                                                                                  one month cooperation                HUF 1,800,000
 Article sponsoring                         1 day Main page + 1 week Section      1 week                                HUF 350,000
 Article sponsoring+**                      2 day Main page + 1 week Section      1 week                                HUF 400,000
 Highlighted offer with pictures and link                                         1 week                                HUF 200,000
                                                                                  1 issue                               HUF 150,000
 Newsletter (46,000 registered readers)
                                                                                  4 issues                              HUF 500,000
                                                                                  one-week cooperation                  HUF 120,000
 Prize game                                                                       two-week cooperation                  HUF 200,000
                                                                                  one-month cooperation                 HUF 340,000
                                                                                  one-week cooperation                   HUF 80,000
 Prize game with NLC game                                                         two-week cooperation                  HUF 140,000
                                                                                  one-month cooperation                 HUF 260,000
                                                                                  one-week cooperation                   HUF 80,000
 SMS based prize game***                                                          two-week cooperation                  HUF 130,000
                                                                                  one-month cooperation                 HUF 240,000
                                                                                  1 day                                HUF 1,000,000
                                            Main page + News section
 Colouring                                                                        1 week                               HUF 3,500,000
                                            Other sections                        1 day                                 HUF 500,000
 Mini banner                                                                      one-week cooperation                  HUF 100,000
                                            Displayed continuously on
 Calculator
                                            the chosen section page               1 month                                HUF 600,000
                                            Opening page                                                                 HUF 200,000
                                            News section                                                                 HUF 300,000
 Ribbon banner                              World news section                    1 day                                  HUF 250,000
                                            Other sections                                                                HUF 50,000
                                            All page                                                                     HUF 650,000
 Fix prices, Main Page                                        Size                               Duration     Prices
                                                                                  1 day                                 HUF 300,000
 Top banner                                                  980x100
                                                                                  1 week                               HUF 1,500,000
                                                                                  1 day                                 HUF 200,000
 Billboard                                                   300x250
                                                                                  1 week                               HUF 1,000,000
                                                                                  1 day                                 HUF 150,000
 Billboard II.                                               300x250
                                                                                  1 week                                HUF 750,000
                                                                                  1 day                                 HUF 100,000
 Billboard III.                                              300x250
                                                                                  1 week                                HUF 500,000
                                                                                  1 day                                 HUF 400,000
 Billboard extra                                             300x600
                                                                                  1 week                               HUF 2,000,000

 ** Those who purchase 'Article Sponsoring+' shall receive a 1-day slide show on the Main Page, for free.




The prices do not include VAT.                                       Sanoma Budapest Zrt.                   30.11.2009., Budapest
                                                           Sanoma Budapest - Online Tariffs 2010


 *** Total value of prizes shall be HUF 50,000 or above.




The prices do not include VAT.                                     Sanoma Budapest Zrt.            30.11.2009., Budapest
                                                                Sanoma Budapest - Online Tariffs 2010




                                                                         Fixed banner prices
                      Type of advertisement                                           Size (pixels)                                 Price per day
  Leaderboard                                                                           980x100                                                     HUF 70,000
  Billboard                                                                             300x250                                                     HUF 60,000
  Duplabanner                                                                           468x120                                                     HUF 60,000
  Duplabanner                                                                           468x200                                                              -
  Skyscraper                                                                            120x600                                                     HUF 50,000
  Take over                                                                to be discussed with editorial office                                             -
  Interstitial                                                             to be discussed with editorial office                                   HUF 500,000

                                                         Price per week of fixed banners on opening page
                      Type of advertisement                                         Size (pixels)                                  Price per week
  Leaderboard                                                                         980x100                                                   HUF 350,000
  Billboard                                                                           300x250                                                   HUF 300,000
  Duplabanner                                                                         468x120                                                   HUF 300,000
  Duplabanner                                                                         468x200                                                             -
  Skyscraper                                                                          120x600                                                   HUF 250,000
  Minibox                                                                              150x42                                                    HUF 60,000
  Take over                                                              to be discussed with editorial office                                            -
  Interstitial                                                           to be discussed with editorial office                                  HUF 500,000

                                                 Type of advertisement                                                                   Price
  Leaderboard                                                                            980x100                                                    14 HUF/AV
  Billboard                                                                              300x250                                                    13 HUF/AV
  Duplabanner                                                                            468x120                                                    12 HUF/AV
  Skyscraper                                                                             120x600                                                     8 HUF/AV
  Minibox                                                                                 150x42                                                     4 HUF/AV
  Pop under                                                                              300x250                                                    25 HUF/AV
  Shaped pop up                                                                          300x300                                                    30 HUF/AV
  Article sponsoring, on the opening page
  (can be accessed from the opening page for 4 weeks; indicated with (x))                                                                  HUF 250 000/month

  Article sponsoring on the section pages
  (can be accessed from a box on the opening page, for 1 week; and on the related section page for 4 weeks)                                HUF 200 000/month
                                                                                                                                         HUF 150 000 / 2 weeks
                                                                                                                          + prizes worth HUF 100,000 (incl. vat)
  Prize game (on the opening page for 1 day, article of 2-3000 characters + 3-5 quiz questions)
                                                                                                                                          HUF 250 000 / month
                                                                                                                          + prizes worth HUF 100,000 (incl. vat)
                                                             Short text of up to 200 characters (incl spaces)
                                                             Lead photograph
                                                             Points directly to the site of the advertiser
  Small color guide                                                                                                                         HUF 50 000/month
                                                             Displayed on the Main Page for one day per week
                                                             The lead of the article is displayed continuously on the
                                                             preferred section page for one week
  RSS advertisement                                          Fix appearance displayed on the first place of RSS channel                     HUF 50 000/month

                                                                    Section sponsoring
                                 Small- bridge+300x250 1 week/month, Article sponsoring                                              Price/month
  Opening page                                                                                                                                     HUF 800,000
  PDA Mania                                                                                                                                        HUF 800,000
  GPS                                                                                                                                              HUF 500,000
  Notebook / Okostelefon / Video                                                                                                                   HUF 400,000
  Mobile                                                                                                                                           HUF 600,000
  Techtud                                                                                                                                          HUF 600,000
                Large- bridge+980x100 for 2 weeks+300x250 for 2 weeks/month, Article sponsoring                                      Price/month
  Opening page                                                                                                                                HUF 1,200,000
  PDA Mania                                                                                                                                      HUF 600,000
  GPS                                                                                                                                            HUF 750,000
  Notebook / Okostelefon / Video                                                                                                                 HUF 600,000
  Mobile                                                                                                                                         HUF 800,000
  Techtud                                                                                                                                        HUF 800,000

  Price of sponsoring for periods longer than 1 month shall be agreed with the Sales Manager




The prices do not include VAT.                                          Sanoma Budapest Zrt.                                               30.11.2009., Budapest
                                                               Sanoma Budapest - Online Tariffs 2010




              Place of advertisement                    Type                            Size                                           Price

                                                                     Banners                                   AV price            Fix price / day       Fix price / week
                                       Top banner                                    980 × 100                             -                35,000 HUF         175,000 HUF
                                       Upper billboard                               300 × 250                             -                30,000 HUF         150,000 HUF
                  Opening page         Lower billboard                               300 × 250                             -                25,000 HUF         125,000 HUF
                                                                   Sponsorship                              Fix price / week   Fix price / two weeks     Fix price / month
                                       Small colored recommendation   Image + text (max. 120 characters)         100,000 HUF               180,000 HUF         350,000 HUF
                                       Article sponsorship            Image + text (max. 2500 characters)        170,000 HUF               320,000 HUF         500,000 HUF

                                                                     Banners                                   AV price           Fix price / day        Fix price / week
                                       Top banner                                    980 × 100                             -              220,000 HUF       1,100,000 HUF
                   Article page
                                       Billboard                                     300 × 250                             -              180,000 HUF         900,000 HUF
                                       Article banner                                468 × 120                             -              140,000 HUF         700,000 HUF

                                                                     Banners                                   AV price           Fix price / day        Fix price / week
                    TV guide           Top banner                                     980x100                              -               70,000 HUF         350,000 HUF
                                       Upper billboard                                300x250                              -               60,000 HUF         300,000 HUF

                                                                     Banners                                   AV price           Fix price / day        Fix price / week
                                       Top banner                                    980 × 100                             -
                  Column pages         Upper billboard                               300 × 250                             -               Request our offer!
                                       Lower billboard                               300 × 250                             -

                                       Shaped Pop Up                                                                               30 HUF / AV
                                       Pop Under                                                                                   25 HUF / AV
              Special advertisements                                                   unique
                                       Interstitial                                                                              Request our offer!
                                       Column sponsorship                                                                        Request our offer!




The prices do not include VAT.                                           Sanoma Budapest Zrt.                                                            30.11.2009., Budapest
                                                                        Sanoma Budapest - Online Tariffs 2010




              Type of advertisement                              Size                            Price - 2010                       Duration                           Comments
 Top banner                                  980 x 100                                                      14 HUF                                       1 AV
 Billboard I.                                300 x 250                                                      14 HUF                                       1 AV
 Billboard II.                               300 x 250                                                      10 HUF                                       1 AV
 Horizontal banner                           468 x 120                                                      12 HUF                                       1 AV
 Shaped pop up/Layer                         300 x 300                                                      30 HUF                                       1 AV
 Pop-under                                   300 x 300                                                      25 HUF                                       1 AV
 Main page + Hírek section interstitial      Full screen                                              900,000 HUF                                        1 day                daily cookie
                                                                                                                      1 day on the lead opening page, 2 weeks
 Article sponsoring                          Text + picture                                             350,000 HUF                                                      signaled with (x)
                                                                                                                                             in chosen section
 Voting                                      Text                                                       200,000 HUF                      1 week on main page
                                                                                                                                                               Picture size 106x60, title
                                                                                                                                                               maximum 41 characters,
 Weekly html newsletter                      Text + picture                                             150,000 HUF                               1 newsletter
                                                                                                                                                                     lead maximum 138
                                                                                                                                                                             characters
                                             980x100 + background colouring + bridge +                                                                             On main page or Hírek
 Colouring                                                                                              400,000 HUF                                     1 day
                                             300*600                                                                                                                             section
                                                                                                                        1 week in chosen section and 1 day on
 Small, coloured article recommendation      76x50 picture + 100 characters long text                   100,000 HUF
                                                                                                                                                   main page
                                                                                           220 000 HUF + prizes for
                                             sponsored article page, quiz game page, 1
 Prize game                                                                                      100 000 HUF (not                                    2 weeks
                                             day fixed advert on main page
                                                                                                    included VAT)
                                                                                                                                                                     On main page, main
 Vezess.hu selection                         max. 35 characters long text link                          100 HUF/CT                                                page of sections, article
                                                                                                                                                                                    pages
                                             Fix appearance displayed on the first place
 RSS advertisement                                                                                       60,000 HUF                                   1 week
                                             of RSS channel
              Section sponsoring                                                                                 Price/2 weeks - 2010                             Price/month - 2010*
 Hírek section/month                                                                                                1,200,000 HUF                                        2,200,000 HUF
 Teszt section/month                         Fix bridge + 300*250 banner, article                                    800,000 HUF                                         1,500,000 HUF
 Magazin section/month                       sponsoring + 1 week 468*120 banner**                                    800,000 HUF                                         1,500,000 HUF
 Formula-1 section                                                                                                   800,000 HUF                                         1,500,000 HUF
 * Section sponsoring for 1 month contains 2 weeks 468*120 banner.
 **for the 2 weeks long section sponsoring




The prices do not include VAT.                                                   Sanoma Budapest Zrt.                                                            30.11.2009., Budapest
                                                              Sanoma Budapest - Online Tariffs 2010




                                                     Advertising rates 2010

                                                                     Opening page
                                                                                                                         2010
                                                                                                   Fixed                     Fixed           Fixed
Type of advertisement                           Size                                   AV price  price/day                price/week     price/month
Top Banner, Opening page                        980x100                                        -  HUF 50,000                HUF 250,000              -
Banner, below Top List                          468x120                                        -  HUF 55,000                           -             -
Billboard (in the bottom section, where text is 300x250                                        -  HUF 30,000                           -             -
Takeover                                        from 980x100 px banner                         -  HUF 65,000                           -             -
Pop under                                       300x300, 300x500                         HUF 25             -                          -             -
Shaped pop up                                   300x300                                  HUF 30 HUF 25/AV if                                         -
Daily Recommended Links, Position 1             up to 65 characters, including spaces*         -            -                 HUF 30,000    HUF 95,000
Daily Recommended Links, Position 2             up to 65 characters, including spaces*         -            -                 HUF 27,500    HUF 88,000
Daily Recommended Links, Position 3             up to 65 characters, including spaces*         -            -                 HUF 25,000    HUF 80,000
Daily Recommended Links, Position 4             up to 65 characters, including spaces*         -            -                 HUF 22,500    HUF 72,000
Daily Recommended Links, Position 5             up to 65 characters, including spaces*         -            -                 HUF 20,000    HUF 64,000
Interstital                                     customized                                     - HUF 200,000                           -             -
Sponsored video in Topic Box, Position 1                                                       -            -               HUF 100,000   HUF 300,000
                                      Section pages (ADVERTISEMENTS DISPLAYED IN ALL SECTION PAGES)
                                                                                                   Fixed                     Fixed           Fixed
Type of advertisement                           Size                                   AV price  price/day                price/week     price/month
Top Banner                                      980x100                                   HUF 9             -            min. HUF 50 000             -
Half box (above the left column, top)           468x120                                   HUF 4             -            min. HUF 25 000             -
Pop under                                       300x300, 300x500                         HUF 25             -                          -             -
Shaped pop up                                   300x300                                  HUF 30             -                          -             -
                                                 Top 65 characters, including spaces*
Daily Recommended Links, Position 1 (Above theup toList)                                       -            -                 HUF 55,000  HUF 175,000
Daily Recommended Links, Position 2             up to 65 characters, including spaces*         -            -                 HUF 45,000  HUF 150,000
Daily Recommended Links, Position 3             up to 65 characters, including spaces*         -            -                 HUF 35,000  HUF 115,000
Daily Recommended Links, Position 4             up to 65 characters, including spaces*         -            -                 HUF 25,000    HUF 80,000
Daily Recommended Links, Position 5             up to 65 characters, including spaces*         -            -                 HUF 15,000    HUF 50,000

* Text shall not contain words written in capital letters except for well-known, standard abbreviations (no mosaic words, even if name of advertiser's page
is written in capitals)




The prices do not include VAT                                         Sanoma Budapest Zrt.                                                   30.11.2009., Budapest
                                                                                                       Sanoma Budapest - Online Tariffs 2010




                                           Position                                                   Type of advertisement                                                Size                        AV price
                                                               Top banner                                                                                            980 x 100 pixels                      HUF 14
                                                               Billboard                                                                                             300x250 pixels                        HUF 14
                                         Main Page
                                                               Take over                                                                                              To be agreed with editorial office
                                                               Interstitial                                                                                           To be agreed with editorial office
                                                               Top banner                                                                                            980 x 100 pixels                      HUF 14
                                                               Top billboard                                                                                         300x250 pixels                        HUF 14
                                       Section Pages           Lower billboard                                                                                       300x250 pixels                        HUF 12
                                                               Take over                                                                                              To be agreed with editorial office
                                                               Interstitial                                                                                           To be agreed with editorial office
                                                               Horizontal banner within the article                                                                       468x60                           HUF 12
                                        Article pages
                                                               Large horizontal banner                                                                                   468x120                           HUF 14
                                                               Shaped pop-up                                                                                             300x300                           HUF 30
                                          Anywhere
                                                               Pop-under                                                                                                 300x500                           HUF 25

                                    Type of sponsoring                                      Content of the sponsorship package                                          Duration                      Price
                                                               Coloring the background of main page
                                   Main page sponsoring        Branding of the header of the editorial boxes                                                         To be agreed with editorial office
                                                               Top banner and billboard banner
                                                               Independent menu button displayed on every page of the site
                                                               Own section page within at least 5 articles
                                                                                                                                                                         1 month                  HUF 1 000 000
                                                               Displaying sponsor elements: branded own menu button, sponsored bridge, branded header
                                                               300*600 sized banner displayed continuously on section page
                                    Independent section        Slide show for one day on first and third week, article lead on main page on second and fourth week
                                        sponsoring             Link gallery with pictures on main page and the section page connected to the topic (One per
                                                               Link sponsoring on main page of Startlap (connected to the topic), points to the own section
                                                                                                                                                                        3 months                  HUF 2 700 000
                                                               200 000 AV banner, points to the own section page

                                                               Content need to be rotated if campaign is longer than one month.
                                                               Displaying sponsor elements: sponsor bridge, branded menu button, coloring the headers of
                                                                                                                                                                         2 weeks                   HUF 450 000
                                                               editorial boxes
                                    Section sponsoring
                                                               One sponsored article weekly. Lead of articles displayed for one day on main page weekly.                 1 month                   HUF 900 000
                                                               Slide show for one day
                                                               Sponsored article page                                                                                    1 week                    HUF 180 000
                                                               Lead of article displayed for one day on main page
                                     Article sponsoring
                                                                                                                                                                         2 weeks                   HUF 320 000
                                                               Article lead displayed continuously on the section page for a week
                                                               Text and pictures on the section page
                                   Small, colored article      Short text of up to 120 characters (incl spaces)
                                                                                                                                                                         1 week                    HUF 100,000
                                    recommendation             Points directly to the site of the advertiser
                                                               Displayed on the Main Page for one day
                                                               Display of video (up to 4 minutes long)                                                                   1 week                   HUF 100 000
                                          Video file           Sponsor video box displayed continuously on the section page and for one day on the main
                                                                                                                                                                         2 weeks                  HUF 180 000
                                                               The file is available in the video gallery at any time
                                                               Expert box displayed continuously on expert page                                                          1 month                   HUF 200 000
                                                               Independent 'business card' page
                                                               Own blog                                                                                                 3 months                   HUF 500 000
                                            Expert
                                                               Expert space
                                                                                                                                                                        6 months                   HUF 900 000
                                                               Expert box displayed on section page for one week per month
                                                               Expert box displayed on main page for one day per week                                                     1 year                 HUF 1 600 000
                                                               Sponsored article page
                                                                                                                                                                         1 week                    HUF 100 000
                                                               Quiz game page
                                                               One common lead that points both to the article and the quiz page
                                                                                                                                                                         2 weeks                   HUF 150 000
                                                               Box continuously displayed on section "Nyerj"
                                         Prize game*           Box is rotating with other game boxes
                                                                                                                                                                         1 month                   HUF 250 000
                                                               At the end of the game prizes are drawn and winners notified
                                                                                                                                                                         1 week                     HUF 50,000
                                                               Optional: link in the Prize Games box on the Main Page of Startlap (max. 1 week/game)
                                                               Optional: purchasing of the database                                                                    1 database                  HUF 100,000
                                                                                                                                                                         1 week                    HUF 100 000
                                                               Sponsored calculator (content made by the procurer)                                                       2 weeks                   HUF 150 000
                                         Calculator
                                                               Sponsored calculator box displayed continuously on the section page and for one day on the                1 month                   HUF 280 000
                                                               main page.
                                                               Sponsored test continuously displayed on the section page and every week for one day on
                                                                                                                                                                         2 weeks
                                                               the main page.                                                                                                                     HUF 250,000
                                             Test              Sponsoring the test's own page                                                                            1 month                  HUF 400 000
                                                               Sponsored link displayed for one week on main page (test box)
                                                                                                                                                                        3 months                 HUF 1 000 000
                                                               Database
                                                                                                                                                                         1 week                    HUF 100 000
                                                               The sponsored voting box, featuring 3 to 5 questions
                                                                                                                                                                         2 weeks                   HUF 150 000
                                            Voting
                                                               The sponsored voting box is displayed constantly on the section page and for one day on the
                                                                                                                                                                         1 month                   HUF 280 000
                                                               main page.
                                         Newsletter            Text and pictures                                                                                         1 week                   HUF 100 000



                                 Prices are valid until 31.08.2010.




The prices do not include VAT.                                                                                 Sanoma Budapest Zrt.                                                                                 30.11.2009., Budapest

								
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