9062 ITEA Gallup Poll 04

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							  The Second Installment of the ITEA/Gallup Poll and What
  It Reveals as to How Americans Think About Technology

                    A Report of the Second Survey Conducted by the
                        Gallup Organization for the International
                          Technology Education Association
        Lowell C. Rose                      • There is near total consensus in the     manage, assess, and understand” is,
                                              public sampled that schools should       of course, tied to attitude and interest,
        Alec M. Gallup                        include the study of technology in       and these matters have been
                                              the curriculum.                          addressed in both surveys.
 William E. Dugger, Jr., DTE
                                            Technology, as viewed by experts in        Finally, ITEA believes that techno-
Kendall N. Starkweather, DTE                the fields of technology, engineering,     logical literacy is, as are so many
                                            and science, has been with us since        things that we do, dependent on what
                                            the beginning of time. These experts       we know and the skills, interest, and
                                            view technology as “anything people        expertise we develop. Since schools
 The first poll in what has become a




                                                                                                                                        ITEA/GALLUP POLL
                                            do to modify the natural world to meet     are the places where young people
 two-part series was commissioned by
                                            human needs.” By that definition, the      develop the initial databases that they
 the International Technology Education
                                            earliest inhabitants of this planet, in    will build on through life, the impor-
 Association (ITEA) in the spring of
                                            whatever means they used to carve          tance the public places on developing
 2001 with the intent of finding out
                                            out caves, create tools from stones, or    technological literacy in the schools
 how Americans viewed technological
                                            gather wood for fires, were using          becomes the key to promoting that
 literacy. Funding for this second
                                            technology. To many, however, the          literacy. These surveys address that
 survey was provided by the National
                                            word technology has a newer                topic at length.
 Science Foundation (NSF) and the
                                            meaning tied more to the modern
 National Aeronautics and Space
                                            apparatus, machines, and gadgets           This is a good point to insert a caution
 Administration (NASA). Although it
                                            people have developed. The first poll      that needs to accompany every
 was not anticipated at the time, the
                                            was designed to explore the public’s       survey that is taken and reported.
 opportunity has been provided just
                                            view of technology, what it is, and its    Surveys are not about fact; they are,
 three years later to revisit this
                                            continuing impact on society.              instead, about what people think. A
 question in a manner designed to
                                                                                       survey is about public reactions, what
 either validate or bring into question
                                            The International Technology Edu-          the public thinks, and what it is
 the findings in that first survey and to
                                            cation Association (ITEA), given its       prepared to support and not support. It
 build on and extend what those
                                            focus on education, has a keen             is also a snapshot taken in time.
 findings told us.
                                            interest, not only in exploring            Opinions can and do change as events
                                            technology, what it is, what it does,      take place and new ideas and under-
 With that in mind, it is important to
                                            and its impact, but also in the ability    standings come forth. With that in
 cite and acknowledge the three major
                                            people have to design and innovate.        mind, those planning this second
 conclusions reached in 2001. They
                                            That interest extends to how prepared      survey chose to repeat several
 were:
                                            people feel they are to interact with      questions from the initial survey to
 • The American public is virtually
                                            technology and the role they see for       establish whether those responses
    unanimous in regarding the
                                            themselves in decisions regarding the      have continued validity.
    development of technological
                                            use of technology in our everyday
    literacy as an important goal for
                                            lives. For the purposes of these two       Complete reporting of the repeat
    people at all levels.
                                            surveys, technological literacy is         questions is integrated into the report.
 • Many Americans view technology
                                            defined as “one’s ability to use,          Suffice it to say, at this point, that the
    narrowly as mostly being
                                            manage, assess, and understand             public’s view on the matters dealt
    computers and the Internet.
                                            technology.” The ability to “use,          with in 2001 have changed little.



                                                             INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION • September 2004        1
                        • Approximately three-fourths of                                                     The Importance Assigned to
                          those questioned in 2001                  Table 1.
                                                                    When you hear the word                   Being Knowledgeable about
                          expressed the belief that having
                          people develop the ability to             “technology,” what first comes           Technology
                          understand and use technology             to mind?                                 A number of questions in the current
                          was important. That number                                                         survey delved into the importance
                          remains the same.                                              % Mentioned         people place on developing and having
                        • Two-thirds of the respondents to          List of Mentions      2004 2001          a knowledge of technology. This is, of
                          the earlier survey indicated that the     Computers              68     67         course, what the idea of technological
                          first thing that came to mind when        Electronics             5      4         literacy is all about. The findings are
                          they heard the word “technology”                                                   clear in that, regardless of the
                          was computers. Two-thirds say             Advancement             2     —          perspective from which the question
                          that in the current poll.                 Internet                2      1         is asked, the responses reflect the
                        • And, percentages that fall in the         Education               1      2         view that being able to understand,
                          90th percentile in both polls             New Inventions          1      2         assess, and manage technology are
                          expressed a preference for reacting       Science                 1      1         highly valued attributes.
                          to shortages in technology experts                                                 • When queried directly about the
                          by taking steps to train them in          Television              1     —
                                                                                                                 importance of being able to
                          our own schools. That preference          Future                  1     —              understand and use technology,
                          remains in the same percentile            Space                   1      1             people are nearly unanimous in
                          range.                                    Job/work                1      1             assigning importance to these
                                                                    Cell phones             1     —              factors.
                        The findings just cited validate and                                                 • The importance that is assigned to
                        support the decision to use responses       Health                  1     —
                                                                                                                 this type of technological literacy is
                        from both surveys to build a more                                                        reflected in the large numbers that
ITEA/GALLUP POLL




                        comprehensive picture of public           Given that so many people associate            say that it is important to know
                        attitudes and views. With that point      technology with computers, while               how the various technologies work.
                        made, let’s turn to the survey results    those in the field use a broader           • And, when the question is
                        and what they tell us.                    definition, it is reasonable to question       translated into being able to
                                                                  the context in which people are                perform daily tasks related to
                                                                  responding when they react to                  technology, people reflect a strong
                        The Public’s Concept of
                                                                  questions that use the word “tech-             desire to be able to do so.
                        Technology                                nology” without defining it. This is
                        Following the release of the first        mentioned at this point so that the        The preceding findings are based on
                        survey in 2001, there was much            reader can keep it in mind as the rest     responses to three questions from the
                        discussion of the fact that the public,   of the data are reported. That said, the   survey. The questions and responses
                        while surrounded on all sides by          authors of this report have come to        are reported in Tables 2, 3, and 4. The
                        examples of technology at work,           believe that the definitional problem is   survey started with a repeat question
                        associates the word “technology”          of little significance. Given the          from 2001, asking the respondents
                        most closely with computers. This         growing daily exposure to computers,
                        survey repeated the earlier open-         it is little surprise that this is what
                        ended question, and the results           people think of first when the word is
                        indicate the situation has not changed.   mentioned. That does not mean that          Table 2.
                        The data in Table 1 indicate that 68%     they are incapable of, and do not           Just your opinion, how important is
                        think first of computers when the         embrace the broader definition of           it for people at all levels to develop
                        word “technology” is mentioned. The       technology. The responses to the            some ability to understand and use
                        percentage in 2001 was 67%, and the       questions and the importance the            technology? Would you say it is:
                        highest percentage reached for any        public assigns to technological literacy
                                                                                                                                    % Selecting
                        other of the mentions is 5%. Com-         would, in fact, suggest that that is the
                                                                                                                 Importance        2004 2001
                        puters have no rival in the public’s      case. With this in mind, let’s move to
                        mind as emblematic of “technology.”       those responses.                            Very important         74      76
                                                                                                              Somewhat important 24          23
                                                                                                              Not very important     —        1
                                                                                                              Not at all important    1      —
                                                                                                              Don’t know/refused      1      —




                   2   September 2004 • INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION
                                                                                                Clearly most people want to be able to
 Table 3.                                                                                       fix things around the house, make
 How important is it to you to know how various technologies work? Is it very                   decisions about the continued useful-
 important, somewhat important, not very important, or not important at all?                    ness of products, and even seek out
                                                   Total         18-29          Age 50          the answers to technological
                                                   Group        Year Olds      and Older        problems. Among the choices offered,
   Importance                                        %              %              %            they show the least interest in
 Very important                                     38             52             32            knowing how a paper stapler works.
 Somewhat important                                 48             43             48            To know exactly why this was the
 Not very important                                 11               5            15            case, one would have to know the
 Not at all important                                 3            —               5            type of stapler the respondent was
                                                                                                envisioning. A large production-type
 Don’t know/refused                                 —              —              —             stapling machine would have little
                                                                                                relevance, while the typical household
                                                                                                stapler requires little understanding.
how important they feel it is to                   The percentages seeing this as
                                                                                                This item, in retrospect, lacked clarity.
develop the ability to understand and              important are not as high as the
use technology. When the top two                   question dealing with the more
responses are combined, 98% of the                 detached question relating to the            The Impact of Technology
respondents see developing tech-                   overall importance of technology for all     on Our Daily Lives and on
nological literacy as important. The               people. They are, however, impressive,       the World Around Us
comparable percentage in 2001 was                  with 38% seeing it as very important
99%. Anticipating that there would be              that they know the workings of the           Given the importance people place on
little difference in the percentages, the          technologies and 48% seeing it as            technological literacy, it is important
developers of this year’s poll focused             somewhat important. Only 14% feel            to see how this translates into how




                                                                                                                                                ITEA/GALLUP POLL
in on the extent to which the need to              having this understanding is unim-           they feel about the effect of
be technologically literate applied to             portant. The third question in the series    technology on their daily lives and the
them. The question queried the                     explored how the desire to understand        overall impact it has on the world
extent to which they feel it is                    how technologies work plays out in           about them. The first of the questions
important for them to know how                     relation to the types of decisions           reported in Table 5 deals with the first
various technologies work.                         people make on a daily basis.                of these issues. The second, reported
                                                                                                in Table 6, asks for a value judgment


 Table 4.
 How important is it to you, personally, to know each of the following? Is this very important, somewhat important, not very
 important, or not important at all?
                                                                                   Importance
                                             (1)         (2)             (3)          (4)          (5)           (6)          (7)
                                            Very      Somewhat          1+2         Not Very    Not at All      4+5          DK/R
 Knowing whether it’s better
 to repair products or better
 to throw them away                         64             29            93                4        3              7           —
 Diagnosing why something
 doesn’t work so it can be fixed            62             30            92                5        3              8           —
 How to program a VCR or
 use other “thinking” products              54             35            89                8        3            11            —
 Being able to develop
 solutions to a practical
 technological problem                      50             39            89                8        3            11            —
 How to fix a light switch or
 other household product
 that stops working                         53             33            86            11           3            14            —
 Knowing how products such
 as a paper stapler work                    28             36            64            26          10            36            —




                                                                     INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION • September 2004        3
                         Table 5.
                         Now, tell me whether you strongly agree, mostly agree, mostly disagree, or strongly disagree with each of the following
                         statements.

                                                                    Strongly          Mostly               Mostly           Strongly         Don’t Know/
                                                                     Agree             Agree              Disagree          Disagree           Refused
                                                                       %                %                    %                 %                  %
                                                                 ‘04      ‘01      ‘04       ‘01        ‘04       ‘01     ‘04       ‘01      ‘04      ‘01
                         Technology is a small factor in
                         your everyday life                       20      17       23        24         21        25       36       34       —          —
                         Engineering and technology
                         are basically one and the
                         same thing                               20      21       43        40         23        27       13         9        1        3
                         The results of the use of tech-
                         nology can be good or bad                59      59       35        35          3         3          2       2        1        1
                         Science and technology are
                         basically one and the same thing         16      20       46        39         25        27       12       12         1        2
                                                                         Strongly + Mostly Agree                        Mostly + Strongly Disagree
                         Related Responses Combined
                                                                        2004                 2001                       2004                  2001

                         Technology is a small factor in
                         your everyday life                              43                        41                    57                        59
                         Engineering and technology
ITEA/GALLUP POLL




                         are basically one and the
                         same thing                                      63                        61                    36                        36
                         The results of the use of tech-
                         nology can be good or bad                       94                        94                     5                        5
                         Science and technology are
                         basically one and the same thing                62                        59                    37                        39


                        on the overall effects of technology.           • It is generally understood that               Fifty-nine percent agree with this
                        The questions deal with why                       “design” is a step in the                     statement and 35% strongly agree.
                        technologies are developed, the                   development of products.                      These percentages were identical in
                        impact of technology on environ-                                                                the 2001 survey.
                        mental problems, and the function of            Fifty-seven percent of respondents
                        design as one of the technological              either strongly or mostly disagree with         The responses to the question relating
                        processes. The findings follow:                 the statement that technology is a              to the extent to which environmental
                        • People see technology as having               small factor in their everyday lives,           problems can be solved using
                           limited importance in their daily            while forty-three percent either                technology are interesting given the
                           lives.                                       strongly or mostly agree. These                 debate that surrounds environmental
                        • The public believes strongly that             percentages are somewhat surprising             issues in general. Two-thirds in
                           the results of technology can be             given that examples of technology               agreement with one-third disagreeing
                           either good or bad.                          surround us in our everyday lives.              is a typical response on many items. It
                        • There is a general belief that new            They also seem inconsistent with the            could be argued, however, that the
                           technologies are often developed to          importance people place on                      two-thirds in agreement is higher than
                           improve upon previous                        technological literacy. Nevertheless,           would have been expected, given that
                           technologies.                                these results vary little from the 2001         issues related to the environment
                        • The public, although lacking                  survey, when 41% fell into the two              often generate controversy. There are
                           concurrence from one-third of those          categories constituting agreement.              some, possibly many, who would be
                           surveyed, believes technology can            There is no definition or disagreement          likely to associate technology with the
                           be used to solve environmental               as to whether the effects of                    creation of environmental problems.
                           problems.                                    technology can be either good or bad.           Regarding the linking of design and




                   4   September 2004 • INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION
 Table 6.
 Please tell me to what extent you agree or disagree with the following statements about technology. Do you strongly agree,
 mostly agree, mostly disagree, or strongly disagree?

                                           Strongly        Mostly                       Mostly      Strongly
                                            Agree          Agree          1+2          Disagree     Disagree      4+5          DK/R
                                              %             %              %              %            %           %            %
 Humans often develop
 new technologies to improve
 upon previous technologies                   69              28            97                1         2             3          —
 Most environmental
 problems can be solved
 using technology                             24              42            66              23         10           33             1
 Design is a process that can be
 used to turn ideas into products             68              29            97                2         1             3          —


the development of products, the high              technology are basically one and the           that extended to the accuracy of the
level of agreement is not surprising.              same thing while 36% believe they are          consensus that guided the true-false
                                                   not. Sixty-two percent see science             determinations. Given the interest
                                                   and technology as basically one and            generated in 2001, a similar question
What People Want to Know
                                                   the same, while 37% do not. The                was asked in the current survey, with
and What They Know About                           comparable percentages in 2001 for             a series of new choices plus a repeat
Technology                                         the link between engineering and               of one item from 2001 with a single




                                                                                                                                                ITEA/GALLUP POLL
In planning the original survey in 2001,           technology were 61% and 36% for                word changed to see if it would alter
a good-natured debate developed over               engineering and technology, while              the responses.
the extent to which people really want             they were 59% and 39% for the link to
to know how technologies work. One                 science. Given that experts in the field       The responses are reported in Tables
of the participants avowed strongly                link engineering and technology but            7 and 8. Taken together, they suggest
that he did not care how they worked.              are not inclined to link science and           that people are reasonably well in-
He went on to say that he just wanted              technology, the lack of discrimination         formed as to how cars and micro-
them to work. Respondents were                     on the part of the public, to the extent       waves work. They are also correct in
given the choice in that survey of                 that the distinction is important, is          their understanding of the Internet.
choosing between, “You don’t care                  another example of the need to build           They do not, however, demonstrate a
how it works as long as it works” or               technological literacy.                        high level of understanding in the
“You would like to know something                                                                 other areas queried.
about how it works.” They put the                  The 2001 survey also sought to
issue to rest, with 75% choosing the               determine how prepared people feel             The findings follow:
last of the two responses.                         they are to understand and use                 • Both surveys included a question
                                                   technology. The respondents gave                 about how cars operate. Eighty-two
The responses already reported in                  themselves high marks on prepared-               percent were correct in 2001 in
Tables 3 and 4 touched again on the                ness, with 28% saying they were able             saying that cars operate through a
extent to which people want to know                to understand and use technology to a            series of explosions. Seventy-seven
about technology. Again, people                    great extent and another 47% saying              percent are correct in the current
indicate they want to know how the                 they could do so to some extent. Age             poll in saying that fuel cells are
various technologies work, and that                was a factor here, with 90% of 18-29             being used with gasoline or diesel
desire translates into being able to do            year olds choosing great extent or               engines to power cars.
repairs, use technology, and make                  some extent as compared to 57% of              • Regarding cyberspace, 72%
decisions about the technology                     those 50 and older.                              understand that the Internet and the
needed around the home.                                                                             World Wide Web are the same.
                                                   The 2001 survey also included a                • In the earlier poll, respondents were
Two responses from the earlier Table               question testing knowledge with true-            asked if the statement that a
5 begin to touch on the understanding              false questions relating to specific             microwave heats food from the
people have of technology. Sixty-three             day-to-day applications of technology.           outside to the inside was true or
percent believe engineering and                    The results generated lively debate              false. Seventy-two percent,



                                                                     INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION • September 2004        5
                                                                                                                          representative of the applications of
                         Table 7.                                                                                         technology. The second uses the same
                         (Asked in 2001) Just based on your understanding, tell me if each of the
                                                                                                                          four areas to determine how informed
                         following statements is true or false. How about:
                                                                                                                          people believe they are. The remaining
                                                                              True        False    DK/Refused             two questions return to areas explored
                                 Explanation Requested                          %           %          %                  in the 2001 poll to determine how
                                                                                                                          much influence the public believes it
                         Using a portable phone while in the bathtub
                         creates the possibility of being electrocuted         46           51             3              has on decisions related to technology,
                                                                                                                          and the extent to which they are willing
                         FM radios operate free of static                      26           72             2              to leave decisions in these areas to
                         A car operates through a series of explosions         82           15             3              the experts.
                         A microwave heats food from the outside to
                                                                                                                          The responses to the four questions
                         the inside                                            37           62             1
                                                                                                                          are reported in Tables 9 through 12.
                                                                                                                          The findings are summarized as
                                                                                                                          follows:
                          possibly those who had tried to                  radios are free of static was true or          • The public has a strong interest in
                          toast bread in a microwave,                      false. It is, of course, true. Seventy-            topics such as modification of
                          correctly identified the statement               two percent responded that it is                   plants to supply food, the use of
                          as false.                                        false.                                             robotics in manufacturing,
                        • Both of the polls have dealt with              • Moving into the medical field, 48%                 construction of homes, and space
                          the possibility that phones and                  say that a statement to the effect                 exploration.
                          bathtubs, when mixed, produce the                that antibiotics kill viruses as well          • The public’s interest in the given
                          possibility of being electrocuted. In            as bacteria is either absolutely or                topics appears to be directly related
                          the 2001 poll, respondents were                  probably true; 51% say that it is                  to the extent to which their lives
ITEA/GALLUP POLL




                          asked if that was true with a                    either probably or absolutely false.               are affected.
                          portable phone. Forty-six percent                It is, of course, false.                       • The public is almost equally divided
                          responded incorrectly, saying it was                                                                regarding the extent to which it is
                          true. The reactions to the report of                                                                relatively informed or relatively
                                                                         Decision Making Regarding
                          this finding were numerous, with                                                                    uninformed on the four topics.
                          many arguing that electrocution                Technology and
                                                                                                                          • The public leans in the direction of
                          was a possibility. This year the               Technological Literacy                               believing that it does not have
                          description of the phone is changed            Four questions in this year’s survey                 much influence in decisions related
                          from portable to cordless. Forty-              seek to determine how much people                    to the use of technology in the four
                          nine percent indicate, incorrectly,            want to be involved in the decisions                 areas.
                          that electrocution is a possibility.           related to the use of technology. The            • The public is reasonably
                        • In the 2001 poll, respondents were             first looks at the level of interest people          comfortable in leaving to the
                          asked if the statement that FM                 have in four specific areas that are                 experts decisions in the four areas


                         Table 8.
                         Please tell me if you think the following statements are absolutely true, probably true, probably false, or absolutely false.

                                                               Absolutely        Probably                      Probably    Absolutely
                                                                 True              True           1+2            False       False         4+5           DK/R
                                   Statement                      %                 %              %              %           %             %             %
                         Antibiotics kill viruses as well as
                         bacteria                                  19                29             48            16           35            51              1
                         Using a cordless phone while in
                         the bathtub creates the
                         possibility of being electrocuted         22                27             49            23           26            49              2
                         The Internet and World Wide
                         Web are the same thing                    30                42             72            13           11            24              4
                         Fuel cells are now being used
                         with gasoline or diesel engines
                         to power cars                             27                50             77            11             5           16              7



                   6   September 2004 • INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION
  that will impact the communities in               space exploration, while interesting,          great deal of influence in where to
  which they live.                                  are more removed.                              locate roads in the community, the
                                                                                                   fuel efficiency of cars, and the
The data in Table 9 support the                     While very interested in the four areas,       development of genetically modified
public’s strong interest in each of                 the public is, according to the data in        foods. It was decided to use that
the four applications of the use of                 Table 10, conflicted in the extent to          question as a springboard and ask in
technology. The level of interest ranges            which it feels informed in these areas.        this survey how much influence they
from a high of 74% saying they are                  A visual scan of responses to other            believe they have. The responses are
either very or somewhat interested in               questions in the survey verifies that          reported in Table 11.
new construction methods to a low of                the percentages of people saying they
60% saying the same for robotics in                 are “very” informed are low. The public        Only 9% believe they have a great deal
manufacturing. The other two appli-                 feels it is most informed on new               of influence in these decisions, and
cations fall in the middle, with 69%                construction methods. However, even            32% say they have some. A combined
giving one of the two responses                     here, 41% say they feel not very               59% say they have little or no
relative to the modification of plants              informed or not informed at all.               influence. Here, again, there is an age
and 64% for space exploration. Given                                                               difference, with 49% of 18-29-year-
that the top two choices relate to                  The responses reported in Table 10             olds saying they believe they have at
home construction and modification of               are somewhat of a surprise. The                least some influence as compared to
plants, it is reasonable to conclude                question was included as a follow-up           38% of those 50 and older. The
that respondents have the greatest                  to one in 2001 in which percentages            surprising thing is that, although high
interest in areas that impact their daily           ranging from 78% to 88% indicated              percentages said in 2001 they wanted
lives. Robotics in manufacturing and                they felt they should have some or a           a voice in these decisions, this year’s


 Table 9.




                                                                                                                                                 ITEA/GALLUP POLL
 How much of an interest do you, yourself, have in the following topic? Are you very interested, somewhat interested, not very
 interested, or not interested at all?

                                           Very           Somewhat                     Not Very    Not Interested
                                        Interested        Interested       1+2        Interested       At All       4+5          DK/R
           Statement                         %                 %            %              %             %           %            %
 Modification of plants and
 animals to supply food                        28              41            69             17          14            31           —
 Robotics and other
 technologies in manufacturing                 19              41            60             25          15            40           —
 New construction methods
 or homes and buildings                        35              39            74             16          10            26           —
 Space exploration                             27              37            64             19          17            36           —


 Table 10.
 Now, as I read these topics again, please tell me how informed you feel you are about each. Would you say you are very
 informed, somewhat informed, not very informed, or not informed at all?

                                                                                         Not           Not at
                                              Very        Somewhat                      Very             All
                                            Informed       Informed        1+2        Informed       Informed       4+5          DK/R
         Statement                              %              %            %             %              %           %            %
 Modification of plants and
 animals to supply food                         8              43            51             32          17           49            —
 Robotics and other technologies
 in manufacturing                               7              38            45             36          19           55            —
 New construction methods for
 homes and buildings                           14              45            59             28          13           41            —
 Space exploration                              9              51            60             26          14           40            —


                                                                       INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION • September 2004       7
                                                                                                                        it is very important to know how
                         Table 11.                                                                                      various technologies work.
                         How much influence do you think people like yourself have on decisions about
                                                                                                                    •   37% of men and 42% of women say
                         such things as the fuel efficiency of cars, the construction of roads in your
                         community, and genetically modified foods? Would you say a great deal, some,                   they have very little influence in
                         very little, or no influence?                                                                  decisions relating to construction of
                                                                                                                        roads, new construction, and
                                                                            Total   18-29    Age 50                     genetically-modified foods.
                                                                            Group Year-Olds and Older               •   Regarding the same three issues,
                            Amount of Influence                               %       %        %                        67% of men and 64% of women
                         A great deal                                         9      12         9                       have either a great deal or some
                                                                                                                        confidence in the ability of experts
                         Some                                                32      37        29
                                                                                                                        to make the decisions.
                         Very little                                         40      39        40                   •   97% of men and 99% of women
                         No influence                                        19      12        22                       believe, given the broad definition
                         Don’t know/refused                                  —       —         —                        of technology, that its study should
                                                                                                                        be part of the schools’ curriculum.
                                                                                                                    •   88% of men and 88% of women
                                                                                                                        believe questions designed to
                         Table 12.                                                                                      determine how much students are
                         Thinking about things such as fuel efficiency of cars, the construction of roads in
                                                                                                                        able to understand and use
                         your community, and genetically modified foods, how much confidence do you
                         have in experts in these fields to make the right decisions for your community?                technology should be included in
                                                                                                                        federally-mandated tests.
                                                                            Total   18-29    Age 50
                                                                            Group Year-Olds and Older               Areas in which there seem to be
                            Level of Confidence                               %       %        %                    differences based on gender in relation
ITEA/GALLUP POLL




                         A great deal                                        12      15        12                   to technology are reflected in
                                                                                                                    questions related to the type of
                         Some                                                54      56        56
                                                                                                                    knowledge desired and its application:
                         Very little                                         27      27        24                   • 61% of men but only 45% of
                         No influence                                         6       2         8                      women say it is very important to
                         Don’t know/refused                                   1      —         —                       be able to fix a light switch or other
                                                                                                                       household product if it stops
                                                                                                                       working.
                                                                                                                    • 67% of men but only 58% of
                        respondents seem comfortable with              would appear to have a base related             women say it is important to be
                        leaving these decisions to others.             to gender. These differences probably           able to diagnose why something
                        Two-thirds say they have some or a             grow out of societal differences,               doesn’t work so that it can be
                        great deal of confidence in leaving            differences that are, in many respects,         fixed.
                        these decisions to the experts. The            changing. While the differences do not       • 67% of women and 62% of men
                        question and responses are provided            appear to be as great as some                   believe it is very important to know
                        in Table 12.                                   stereotypes might suggest, they offer           whether it is better to repair
                                                                       insights that will be useful as we              products or better to throw them
                                                                       consider technology and education.
                        Differences Based on                                                                           away.
                        Gender                                                                                      • 61% of women and only 47% of
                                                                       Drawing from various questions                  men say it is important to be able
                        Reference has been made throughout             throughout the survey and looking at            to program a VCR.
                        this report to differences in attitude         similarities first, the following findings
                        related to the age of those surveyed.          are offered:                                 Turning to the question designed to
                        These differences can be explained by          • 73% of men and 75% of women say            find out what people actually know
                        the fact that the younger among those             it is very important to understand        about technology in their daily lives,
                        surveyed have grown up in a world                 and use technology.                       men appear to have the edge:
                        dominated by technology to an extent           • 20% of men and 20% of women                • 32% of men and 38% of women are
                        that was simply not characteristic of             strongly agree that technology               correct in saying that the statement
                        the formative years of those 50 and               is a small factor in their everyday          that antibiotics kill both viruses and
                        older. There is, however, another set             lives.                                       bacteria is absolutely false;
                        of similarities and differences that           • 41% of men and 35% of women say               however,



                   8   September 2004 • INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION
• 37% of men as compared to 18% of       • Women have a somewhat greater              • Those believing that technological
  women are correct that a                 interest in being able to make               literacy should be taught as a
  statement that a cordless phone in       decisions and utilize technology             separate subject are equally divided
  a bathtub creates the possibility of     around the home.                             on the issue of whether the subject
  being electrocuted is absolutely       • Men are somewhat more informed               should be optional or required.
  false;                                   than women about the way                   • There is broad agreement as to
• 37% of men as compared to 24% of         common technologies work.                    what students should know,
  women are correct in absolutely                                                       understand, and be able to do in
  agreeing with a statement saying                                                      relation to technology.
                                         Technology and Education
  that the Internet and the World                                                     • Given a choice between responding
  Wide Web are the same thing; and       The final series of questions focus on         to a national shortage of technology
• 36% of men as compared to 19% of       the place of the study of technology           experts, there is near consensus
  women are correct in absolutely        and technological literacy in the K-12         that the preferable option is to meet
  agreeing with a statement that fuel    school curriculum. This area, which is         the shortage through our own
  cells are used with gasoline and       a major interest of ITEA, has taken on         schools. This is as compared to
  diesel engines to power cars.          added significance as the dominance            bringing in experts from other
                                         of No Child Left Behind (NCLB) is              countries.
It may be that similarities and          placing pressure on the school               • Close to two-thirds agree that
differences are related to differing     curriculum. The emphasis on English            technological literacy should be
interests. Several survey responses      and mathematics is forcing a                   required as part of high school
touched on that matter:                  reevaluation of all aspects of the             graduation requirements, and an
• 29% of women and 24% of men are        various school offerings. Given that           even higher percentage believe
   very interested in knowing about      the repeat questions have established          questions designed to determine
   the modification of plants and        that there has been little change since        how much students understand and
   animals to supply food.               2001, the responses from the two               know about technology should be




                                                                                                                                     ITEA/GALLUP POLL
• 39% of women and 35% of men are        surveys are mixed freely in the                included in testing programs
   very interested in knowing about      following findings:                            mandated by the federal
   space exploration.                    • Asked to respond in terms of a               government.
• 27% of men as compared to 11% of           broad definition of technology, the
   women are very interested in the          public is virtually unanimous in         The data in Table 13 report on the
   use of robotics and other                 believing that the study of              question related to the inclusion of the
   technologies in engineering.              technology should be included in         study of technology in the school
• 40% of men as compared to 30% of           the school curriculum.                   curriculum. Ninety-eight percent say
   women are very interested in new      • Just short of two-thirds of the            it should be included; the 2001
   construction of homes and                 respondents say the study of             percentage was 97. The footnote to
   buildings.                                technological literacy should be         Table 13 provides data from the 2001
                                             integrated into other subjects in lieu   survey showing that 63% of respon-
This survey was not specifically             of being taught as a separate            dents called for the integration of
intended to explore gender differences       subject.                                 technology into other subjects, as
in relation to technology, its
importance, and its uses. However,
the data support the following            Table 13.
findings:                                 Using a broad definition of technology as “modifying our natural world to meet
• Men and women are in agreement          human needs,” do you believe the study of technology should or should not be
   on the importance of understanding     included in the school curriculum?
   and being able to use technology.
                                                                                                  % Selecting
• There is general agreement among
   men and women that they have                   Choice                                        2004          2001
   little influence on major decisions    Yes, should be included                                98            97
   related to technology, and both        No, should not be included                              2             3
   men and women express                  Don’t know/refused                                     —             —
   confidence in the experts who
                                          Note: In response to a follow-up question in 2001, 63% of those saying it should
   make those decisions.
                                          be included chose integration into other subjects in lieu of being taught as a
• Men have a greater interest in          separate subject. Of those choosing “a separate subject,” 51% said the offering
   being able to fix things than do       should be required, while 49% said it should be optional.
   women.



                                                           INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION • September 2004       9
                         Table 14.
                         I am going to read a number of things that high school graduates might or might not know or be able to do. As I read each, tell
                         me how important it is that high school students understand and are able to do each.

                                                                       1              2                 3            4              5            6
                                                                      Very         Somewhat                       Not Very      Not at All
                                                                    Important      Important           1+2       Important      Important
                                                                       %              %                 %            %             %             %
                         The relationship between technology,
                         mathematics, and science (2001)               79               19             98            2             —           —
                         Have the knowledge and skills to apply
                         technology (2004)                             76               22             98            1              1          —
                         The role of people in the development
                         and use of technology (2001)                  72               24             96            3              1          —
                         Understand the overall effect of
                         technology on our society (2004)              71               27             98            2             —           —
                         Understand the relationship between
                         technology and the environment (2004)         68               29             97            2              1          —
                         Understand the relationship between
                         technology and the economy (2004)             67               30             97            2              1          —
                         An understanding of the advances and
                         innovations in technology (2001)              66               30             96            4             —           —
                         The ability to select and use products
                         (2001)                                        66               27             93            5              2          —
ITEA/GALLUP POLL




                         Evaluate the pros and cons of specific
                         technology uses (2004)                        58               38             96            4             —           —
                         Know something about how products
                         are designed (2001)                           41               45             86           12             —           —



                                                                                                                    shortage of technology experts. The
                         Table 15.
                         When a national shortage of qualified people occurs in a particular area of                results are reported in Table 15. In
                         technology, which of the following solutions would you feel is the most                    2001, 93% expressed a preference for
                         appropriate course of action for the US to take?                                           solving the problem through our own
                                                                                                                    schools. The percentage is 94% in this
                                                                                   % Selecting                      survey. While the preference is clear,
                                     Selections                                 2004          2001                  it should not be taken as reflecting an
                         Bring in technologically literate people                                                   aversion to importing technology
                         from other countries                                      5             6                  experts from other countries.
                         Take steps through our schools to
                         increase the number of technologically                                                     Finally, Table 16 includes the data
                         literate people in this country                          94            93                  related to the inclusion of questions
                                                                                                                    related to technology in the tests
                         Don’t know/refused                                        1             1
                                                                                                                    mandated by the federal No Child Left
                                                                                                                    Behind legislation. The 88% saying
                        compared to 36% saying it should be           survey approached the matter                  they should be included adds to and
                        taught as a separate subject. Of the          differently, with five different items        builds on the 61% saying in 2001 that
                        36% choosing separate subject, 51%            mentioned as the possible focus of            technological literacy should be
                        said the subject should be required           what students should know or should           evaluated as part of high school
                        and 49% said it should be optional.           or should not be able to do. The 10           graduation requirements.
                                                                      items are reported collectively in
                        Regarding what should be included in          Table 14.                                     Summary and Conclusions
                        the curriculum, the 2001 study asked
                        what schools should prepare students          Both surveys sought to determine              This survey and the earlier one on
                        for in terms of technology. The 2004          how we should react to a national             which it builds were designed to



                   10   September 2004 • INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION
                                                                                          related to the need to build
 Table 16.                                                                                technological literacy.
 The federal government requires that students be tested in science,
                                                                                        • How much influence do people
 mathematics, and reading. In your opinion, should these tests include or not
 include questions to help determine how much these students understand and               really want in relation to decisions
 know about technology?                                                                   relating to the application of
                                                                                          technology? The 2001 survey
            Choice                                        % Selecting                     suggested they wanted the
 Yes, should be included                                       88                         opportunity to provide input. The
                                                                                          current survey suggests a
 No, should not be included                                    11
                                                                                          willingness to leave these decisions
 Don’t know/refused                                             1                         to the experts. This inconsistency
                                                                                          is significant to those shaping
determine how the public views                                                            policy and merits further
                                              technology into a desire to know
technological literacy and the impor-                                                     exploration.
                                              how technologies work, with
tance of technology in their daily lives.     emphasis on those technologies
The opportunity to do a second study                                                    These surveys provide valuable insight
                                              that impact their daily lives.
so closely following the first has                                                      into the attitudes and perspectives
                                            • Attitudes toward technology and
resulted in adding to, reinforcing, and                                                 people have regarding technology.
                                              technological applications are
augmenting the understandings gained                                                    That is important because the
                                              directly related to age. In general,
in the earlier study. Given the accumu-                                                 inevitability is that natural processes
                                              younger people assign a greater
lation of data, conclusions can be                                                      will see technology playing an ever
                                              importance to knowing how
drawn with confidence.                                                                  increasing part in our daily lives. The
                                              technologies work and feel they
                                                                                        survey results tell us that the public
                                              have more influence in decisions
The three conclusions drawn in the                                                      understands this and is aware that the
                                              related to technological
                                                                                        results of the application of technology




                                                                                                                                         ITEA/GALLUP POLL
earlier study are both reinforced and         applications.
extended by the additional data                                                         can be both good and bad. Maximizing
reported herein. They are repeated and                                                  the good and minimizing the bad is, of
                                            The two studies also leave open a
slightly revised in the following:                                                      course, the challenge. It is a challenge
                                            number of questions for further study.
• The public understands the                                                            that those in technology education
                                            This is not surprising, given the rapid
   importance of technology in our                                                      welcome since they believe that the
                                            pace of change involving technology
   everyday lives and understands and                                                   understandings and abilities needed to
                                            and its applications. Questions worthy
   supports the need for maximizing                                                     meet the challenge will come through
                                            of study include:
   technological literacy.                                                              building technological literacy. It is in
                                            • Are the definitional differences that
• There is a definitional difference in                                                 that context that the finding that the
                                               have surfaced in each of the two
   which the public thinks first of                                                     public wants the building of such
                                               studies significant? Those
   computers when technology is                                                         literacy to be firmly embedded in K-12
                                               conducting the studies were
   mentioned, while experts in the field                                                education may be this effort’s most
                                               concerned, at the beginning, about
   assign the word a meaning that                                                       significant outcome and the
                                               the extent to which the public
   encompasses almost everything we                                                     foundation on which future
                                               associates technology with
   do in our everyday lives.                                                            educational efforts can build.
                                               computers. As the studies have
• The public wants and expects the             progressed, we have begun to
   development of technological                                                         Lowell C. Rose is the Executive
                                               wonder whether the definitional
   literacy to be a priority for K-12                                                   Director Emeritus of Phi Delta Kappa
                                               difference is anything more than an
   schools.                                                                             International, Bloomington, IN.
                                               artifact associated with the field.
• Men and women are in general              • The importance the public places          Alec M. Gallup is Co-chairman with
   agreement on the importance of              on technology seems inconsistent         George Gallup, Jr. of the Gallup
   being able to understand and use            with the fact that less than half of     Organization, Princeton, N.J.
   technology and on the need to               those queried see technology as
   include technological literacy as                                                    William E. Dugger, Jr., DTE is
                                               important in their everyday lives.
   part of the schools’ curriculum.                                                     Director of ITEA’s Technology for All
                                               This is important since it impacts
                                                                                        Americans Project, Blacksburg, VA.
                                               directly on the need for universal
The cumulative weight of the two               technological literacy.                  Kendall N. Starkweather, DTE is
studies justifies additional conclusions    • The surveys leave unanswered the          Executive Director of the International
that add to our understanding.                 question of how informed people          Technology Education Association,
• People translate their feelings              really are about technology and its      Reston, VA.
   regarding the importance of                 applications. This matter is also



                                                             INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION • September 2004        11
                        Methodology Statement for                 random generation of the last two                    Reprints
                        ITEA Survey                               digits of telephone numbers selected
                                                                  on the basis of their area code,                     For persons who would like reprints of
                        The survey results are based on 800                                                            this ITEA/Gallup Poll Report, the price
                                                                  telephone exchange, and bank number.
                                                                                                                       is $15.00 for 25 copies. Additional
                        telephone interviews, with a national
                                                                                                                       copies are 50 cents each. This price
                        general population sample of adult        A three-call design was used; that is                includes postage at the library rate.
                        men and women age 18 and over             one initial call and up to two additional            (Institutional purchase orders, checks,
                        residing in telephone households.         calls were made to a household to                    Master Card, Visa, or Discover number
                        Interviewing was conducted by the         reach an eligible respondent. Only one               required.) Address orders to ITEA,
                        Gallup Organization’s full-time           interview within each household was                  1914 Association Drive, Suite 201,
                        interviewing staff during the period of   conducted. For results based on                      Reston, Virginia 20191-1539, (703)
                        March 11, 2004 through March 31,          samples of this size, one can say with               860-2100, fax: (703) 860-0353, e-mail:
                        2004.                                     95% confidence that the error attribu-               iteaordr@iris.org.
                                                                  table to sampling and other random
                        The sample used for this survey was a     effects could be plus or minus four                  Replicating this Research
                        random digit telephone sample drawn       percentage points. In addition to
                        from telephone exchanges serving the                                                           ITEA encourages additional research
                                                                  sampling error, question wording and                 based on this ITEA/Gallup Poll. The
                        continental United States. The design     practical difficulties in conducting                 complete set of data tables, which
                        of the sample ensures representation      surveys can introduce error or bias in               were generated from this survey, are
                        of both listed and unlisted numbers by    the findings of opinion polls.                       available on the association’s Web
                                                                                                                       site, www.iteawww.org. The sixteen
                                                                                                                       questions used in the survey are also
                              Sample Composition                                                                       available on ITEA’s Web site.
                                                         %
ITEA/GALLUP POLL




                         Total                        100.0
                                                                  ITEA/Gallup Poll Survey Committee (2004)
                         Gender                                   Larry Bell                                         Sharif Shakrani
                           Male                        48.6       Senior Vice President                              Deputy Executive Director
                           Female                      51.4       Research, Development, and Production              National Assessment Governing Board
                                                                  Museum of Science                                  Washington, DC
                                                      100.0       Boston, MA
                         Age                                                                                         Kendall Starkweather, DTE
                                                                  William E. Dugger, Jr., DTE                        Executive Director
                           18-29                       17.7       Director                                           International Technology Education Association
                           30-49                       41.7       Technology for All Americans Project               Reston, VA
                           50-64                       23.9       International Technology Education Association
                                                                  Blacksburg, VA                                     Len Sterry
                           65+                         15.8                                                          Senior Curriculum Associate
                           Undesignated                 0.9       Dan Engstrom                                       Center to Advance the Teaching of Technology and
                                                                  Assistant Professor                                    Science
                                                      100.0       Department of Applied Engineering and Technology   International Technology Education Association
                         Education                                California University of Pennsylvania              Reston, VA
                           Less than high school                  California, PA
                                                                                                                     Joyce Winterton
                             graduate                    9.3      Dale Hanson                                        Associate Director of Education Programs
                           High school graduate         27.9      Principal                                          USA TODAY
                           Trade/technical/vocation               Wilson Middle School                               McLean, VA
                                                                  Appleton, WI
                              training                   6.8                                                         Consultant:
                           College (incomplete)         26.3      Ethan Lipton, DTE                                  Lowell Rose
                           College graduate             18.6      Assistant Vice President for Academic Affairs      Emeritus Executive Director
                                                                  Planning and Resources/Dean, Educational Support   Phi Delta Kappa International
                           Postgraduate work/                         Services                                       Bloomington, IN
                             degree                    11.0       California State University Los Angeles
                           Undesignated                 0.1       Los Angeles, CA                                    Third Party Evaluator:
                                                                                                                     Jill Russell
                                                      100.0       Donald McCoy                                       Executive Assistant to the President
                         Race                                     Program Manager                                    Springfield College
                                                                  IBM Multicultural People in Technology             Springfield, MA
                           White                       80.4       Raleigh, NC
                           African-American/Black      10.3                                                          TfAAP Staff:
                           All other                    7.6       Jon Miller                                         Lisa Delany
                                                                  Professor and Director                             Senior Research Associate
                           Undesignated                 1.7       Center for Biomedical Communication                Technology for All Americans Project
                                                      100.0       Feinberg School of Medicine                        Blacksburg, VA
                                                                  Northwestern University
                         Region                                   Chicago, IL                                        Shelli Meade
                           East                        22.7                                                          Assistant Project Manager and Editor
                           Midwest                     24.0       Greg Pearson                                       Technology for All Americans Project
                                                                  Program Officer                                    Blacksburg, VA
                           South                       31.8       National Academy of Engineering
                           West                        21.5       Washington, DC                                     Crystal Nichols
                                                                                                                     Administrative Assistant for Office Operations
                                                      100.0                                                          Technology for All Americans Project
                                                                                                                     Blacksburg, VA



                   12   September 2004 • INTERNATIONAL TECHNOLOGY EDUCATION ASSOCIATION

						
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