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Electric pressure cooker manufacturers next several potential routes ? Electric pressure cooker prototype produced in 1996 in Beijing, from Beijing to expand peking and &quot;contraband structure,&quot; Professor Wang Yongguang patent holders to jointly develop the market the same year. Then Yung Sheng Guangdong, Ningbo Tang were pot, Shandong multi-satellite, Le Bang, Supor, owner, etc. have moved into, because some manufacturers sell their own restrictions on the regional market channels, like Chinese pot, pot and more for the regional sales Adi; and Like Supor, owner of these companies are low-key to enter the industry, electric pressure cooker market which has been in previous years tepid state. Until July 2005, the United States to declare an electric pressure cooker industry, through a series of operations. Electric pressure cooker began to be noticed by people, while also targeting business opportunities in a number of vendors entering flood, in which Guangdong and Zhejiang in the vicinity of the majority of small manufacturers, the absence of relevant standards make electric pressure cooker market quite a mixed bag, market concentration is low. 2006: establishment of patent pools to be rapidly growing electric pressure cooker industry reshuffle In recent years, rice cooker, induction cooker, electric pressure cooker Electric cooker market is developing rapidly and is expected to reach market size in 2008 about 68 million units, the average market growth rate will reach 38%, electric cooker will be developed in a big business, electric pressure cooker as the main rival of the rice cooker market output has reached 60 million units. The electric rice cooker and pressure cooker pressure cooker as an upgrade product, with energy, security, etc, although fewer than 700 million total market, still in the emerging market stage, if the training to promote moral, the future market will be considerable. Since a large number of household electrical appliance enterprises to enter the market in 2006, pressure cookers growing rapidly, but some manufacturers for immediate, in order to enter the market quickly with low-quality parts at low prices rob city. Currently there causing more than 100 electric pressure cooker production enterprises, these enterprises are not only suspected of infringing intellectual property rights, and part of the production conditions are poor, lack the necessary safety standards, prone to security risks, and operating blindly keep the prices down, resulting in vicious competition in the industry and internal friction damaged the interests of consumers. October 2006 lead by the United States, and Shunde create Di, Shun De Yida, Shun Tak co-initiated the establishment of electric pressure cooker patent pool, mainly refers to Professor Wang, &quot;contraband structure&quot; patent for the electric cooker industry built firewall would like to take this reshuffle electric pressure cooker industry and to ensure the electrical pressure cooker industry profits. Electric pressure cooker market: sales of first in the country in Hunan Electric pressure cooker because the average price in the 300 to 400 yuan or so, electric pressure cooker sales in the country now stands at the forefront of Hunan, followed by the production of pressure cookers headquarters in Guangdong, as the products produced in more than a local brand, and therefore have a unique advantage, consumer groups spending power and degree of new understanding of things is good, so high, medium, low electric pressure cooker can be popular in the Guangdong market. Beijing, Tianjin, Nanning, etc. As the consumption level and cultural level is relatively high, so high-end consumer products on new products and high level of acceptance, beauty, Supor, owner, such as electric pressure cooker Sunpentown In these places have good sales. In recent years: electric pressure cooker able to maintain 20% margin Although the early development of electric pressure cooker to achieve higher margin products. Electric pressure cooker market now average gross profit margin remained at 35% of basic? 40%. Workshop-type businesses and some mixed in there, free use of electric pressure cooker of the core security technology patents Contraband structure, cost, gross profit margin to more than 65%. Profit will lead to more business involvement, rice cookers, electric cooker and other enterprise products transformation, expansion and other major brand product lines, electric pressure cooker will make the market follow along the development path of home appliances, gradually return to a reasonable profit from the high . However, in recent years, pressure cookers, according to estimated gross profit of the industry be able to maintain a minimum of 20% -30%, respectively. Electric pressure cooker manufacturer&#39;s future: According to incomplete statistics, electric pressure cooker now about more than a hundred manufacturers, due to a number of large firms involved in home appliances, such as the largest international commercial rice cooker the other, through some of the mature market, electric pressure cooker will be fried for a longer hot, but electric pressure cooker with the establishment of patent pools and the introduction of electric pressure cooker of the national standard, the future of people&#39;s consumption of electric pressure cooker brand awareness will tend to centralize.
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