Minnesota Council of Nonprofits Nonprofit Organization
2314 University Avenue West, Suite 20 US Postage
St. Paul, MN 55114-1802 Paid 2009 Joint Annual Conference
St. Paul, MN
Address Service Requested Minnesota Council of Nonprofits &
Minnesota Council on Foundations Team
November 5 & 6 from the same
Saint Paul RiverCentre at the same time
and get the fourth
The conference is made possible in part with financial and in-kind support from:
For information on how to be a conference sponsor, exhibitor or advertiser, visit www.transformingourwork.org
or contact the Minnesota Council of Nonprofits at 651-642-1904, 800-289-1904 or firstname.lastname@example.org.
R e g i s t e r t o d a y a t w w w. t r a n s f o r m i n g o u r w o r k . o r g .
C O N F E R E N C E D E TA I L S WHY ATTEND THE MCN/MCF JOINT ANNU AL C ONFERENCE?
Every three years, the Minnesota Council of Nonprofits and Minnesota Council on Foundations come together to host a Joint Annual Conference, bringing
nonprofits, grantmakers, businesses and government together. At this year’s event, Transforming Our Work: From Challenging Times to Hopeful This conference will be jam-packed with networking opportunities, inspirational moments and time for Start the conversation now
Futures, you’ll explore ideas and assemble practical tools to transform your organization. learning, reflecting, gathering resources and even having fun. at our conference social
networking site. Engage with
Dates & Location The conference offers something for everyone: nonprofit leaders, staff, board and volunteers; foundation speakers and participants
● Thursday and Friday, November 5-6, 2009. Doors open at noon, Thursday, November 5. staff and trustees; corporate and community leaders; local, state and federal government officials; job through online discussions,
● Saint Paul RiverCentre seekers and career changers; consultants and more. blogs and personal profiles on
175 West Kellogg Blvd. / Saint Paul the Community page at
www.rivercentre.org ● Meet and network with hundreds of your nonprofit and philanthropy colleagues doing good work across www.transformingourwork.org.
● Reduced hotel rates are available at two area hotels. Details on lodging are available at www.transformingourwork.org. Minnesota.
CONFERENCE SCHEDULE ● Choose content just for you. Whether you wish to focus on financial planning, board governance, public
Thursday, November 5 policy, fundraising, communications or other topics, nine tracks give you a wide array of learning opportuni-
Noon Registration and Exhibit Hall Open ties and specific tools you can use immediately.
1 - 4:30 p.m. Interactive Workshops
● Hear from more than 100 experts and experienced speakers who will share practical information you
4:30 - 6:30 p.m. Opening Reception
need to know.
Join us for light hors d’oeuvres and drinks.
Speaker: Tim Delaney, President & CEO, National Council of Nonprofits
● Be inspired by the recipients of this year’s Nonprofit Mission and Excellence Awards.
6:30 - 9 p.m. CEO/Trustee Dinner — Travelers / Jackson Room / 385 Washington Street / Saint Paul
Speaker: Susan Gross, Founding Director & Senior Consultant, Management Assistance Group ● Join us at the Opening Reception and CEO/Trustee Dinner, and rub shoulders with nonprofit and phi-
lanthropy leaders from across the state.
Friday, November 6
7:30 a.m. Registration, Exhibit Hall and Continental Breakfast Open
● Attend as a team and save! Register four or more people from the same organization at the same time
7:45 - 8:45 a.m. Early Morning Learning Opportunities and get the fourth free!
9 - 10:30 a.m. Welcome and Opening Plenary Session
11 a.m. - 12:15 p.m. Morning Breakout Sessions
What past participants have said: Follow
12:30 - 2 p.m. Lunch and Presentation of the 2009 Nonprofit Mission and Excellence Awards MCNandMCF
2:15 - 3:30 p.m. Afternoon Breakout Sessions “It’s hard to say which is more valuable and exciting: Learning new information at the sessions or meeting on Twitter
new people in similar positions with whom I can talk about my work?” for conference
3:30 p.m. Closing Reception
“The breakout sessions and speakers were very informative, thought-provoking and useful.” fresh news
MCF is offering an Advanced Grantseeking Seminar before the conference on November 4-5. Separate registration is required.
Go to www.mcf.org/mcf/grant and register today!
Ways to register:
”This was a great conference with ONLINE: Visit www.transformingourwork.org to register and pay online by credit card.
information that I can apply immediately.” FAX: Fax completed registration form and credit card information to 651-642-1517. Participant photos from the 2006
Joint Annual Conference
MAIL: Mail completed registration form and payment (check or credit card information) to:
– Past Participant MCN/MCF Joint Annual Conference, 2314 University Avenue West, Suite 20, St. Paul, MN 55114. by Scott Streble
CONFERENCE HIGHLIGHTS A S A M P L I N G O F F E AT U R E D S P E A K E R S A N D PA N E L I S T S
Opening Reception To truly transform our work and our organizations, we need to make internal changes, as well as strong external connections with our nonprofit, foundation
After a full afternoon of rich content, gather for the Opening Reception. This event is free to all conference and private and public sector allies. Nationally renowned leaders from across these sectors will share their perspectives on how we can learn from and col-
registrants, and is a way for you to meet and network with your nonprofit and foundation colleagues. Food, laborate with each other to best take on the challenges facing our organizations and our communities.
beverages, entertainment and a brief program round out the event.
Here’s a sampling of our speakers and panelists. For the latest updates on conference speakers and sessions, visit www.transformingourwork.org.
CEO/Trustee Dinner: Leading in a Time of Uncertainty and Change
The CEO/Trustee Dinner is a unique opportunity for Minnesota nonprofit and foundation board members,
Registration: Susan Gross, cofounder of Management
trustees, CEOs and executive directors to network with peers, discuss current issues and reflect on their
Register four people Assistance Group and author of Seven Kate Wolford, president,
important roles in the community and state. (Separate registration is required.)
from the same Turning Points: Leading Through Pivotal The McKnight Foundation
organization Transitions in Organizational Life
As Minnesota’s nonprofit sector undergoes pivotal changes, our leaders must navigate the unknown and find
at the same time
ways to turn adversity into opportunity. Susan Gross, co-founder of Management Assistance Group and author
and get the
of Seven Turning Points: Leading Through Pivotal Transitions in Organizational Life, will share her perspectives
fourth registration Trista Harris, executive director,
on how Minnesota nonprofits and foundations can transform and work together in turbulent times to ensure they
FREE! Headwaters Foundation for Justice LaVon Lee, program officer,
meet vital social needs and serve critical public interests.
Networking Lunch and Nonprofit Awards Ceremony
Get to know your nonprofit and philanthropy colleagues during lunch and then you will be treated to the
presentation of the Nonprofit Mission and Excellence Awards, presented by MCN and MAP for Nonprofits.
member of Steve Gunderson, president and CEO,
These awards emphasize the importance of nonprofits to the quality of life in Minnesota by recognizing achieve- Tim Delaney, president and CEO,
MCN or MCF: National Council of Nonprofits Council on Foundations
ments that make a significant impact. You will be invigorated by the stories of six outstanding Minnesota
Members save $60
nonprofit organizations. This year, we honor:
CaringBridge for Innovation
National Alliance on Mental Illness of Minnesota for Advocacy Monica Herrera, Horizons program Tom Tarnow, director of resource
Clayton Jackson McGhie Memorial for Anti-Racism Initiative director, University of Minnesota Extension development, Habitat for Humanity
Carl and Eloise Pohlad Family Foundation for Responsive Philanthropy
Dakota Woodlands for Excellence in a Small Organization
Simpson Housing Services for Excellence in a Large Organization Carlo Cuesta, managing partner,
Paul Robinson, program manager,
James P. Shannon Leadership Institute Creation In Common
”The opportunity to network with community leaders
was the high point of the entire event!”
– Past Participant
BREAKOUTS Marketing and
BY TOPIC Leadership Fundraising Governance Finance and Management Communications
T H U R S D AY Renewal: A Strategy for Effective Leadership Federal Grant Writing Attend this session to learn Efficient Governance - Matching Opportunity During This Time An Engaging Message Needs an
INTERACTIVE This session will offer leaders a set of tools to catalyze about, or get a refresher in, federal grant writing - Scarce Resources with Growing In this session, we’ll take a look at Engaging Messenger: How to Develop
WORKSHOPS renewal through work-life balance and value-based choices. including the nuts and bolts, what federal reviewers look for, Demands for Transparency (or “Have You financial strategies that will make a difference Ambassadors Who Elevate Your Cause
how to organize your staff internally to get the job done, and Hugged Your Monster Today?”) In this but won’t compromise your mission; how the At this workshop, you will help board, staff and
1 – 4:30 p.m. How to Lead Your Organization Through Pivotal reporting. session, we will review the new governance “organizational life cycle” guides you to your volunteers inspire dialogue about what is
Transitions In this participatory, interactive workshop, standards reflected in the revised Form 990 future; your current core programs; what are the important to their audience and their
1 – 2:15 p.m. Susan Gross, will discuss critical junctures at which requirements, discover ways your organization do’s and don’ts of cutbacks; and how you steer organization; discover what speaks to them
2:45 – 4 p.m. nonprofits must reassess the way they operate and make might efficiently respond to and comply with those your organization through change while about the cause and why their point of view is
fundamental changes in order to move to new levels of new standards, and evaluate innovative and maintaining hope. important; and ultimately influence a greater
effectiveness and sustainability. creative policies to strengthen governance of number of people, elevating your organization’s
various stakeholder groups. cause.
Rural Voices: Issues Facing Our Small Towns and Network with your peers.
Tribal Communities Presenters will give a brief Connect with hundreds Developing an Organizational
snapshot of the “state of rural and tribal Minnesota.” of nonprofit and Performance Monitoring Strategy for
philanthropy leaders Nonprofit Boards Employing concepts from Jim
Rich in American Indian Culture and Traditions, Collins, Malcolm Baldrige, and the Balanced Follow conference updates and resources
Short on Money This session will focus on the status at the largest event Scorecard, this presentation will describe the Stratis on Twitter at @MCNandMCF.
of philanthropic grantmaking in American Indian country; of its kind in the nation. Health experience of revitalizing organizational
cultural, historical and political aspects of American Indian mission and vision, setting strategic goals,
giving; and institutional barriers to grantmaking among developing measures, and creating a simple, yet
American Indian communities. comprehensive, scorecard to monitor progress and
F R I D AY Thriving Now: Big Ideas From Small Nonprofits Learn The ‘Velvet Hammer’ in Your Fundraising Toolbox Building Diverse and Inclusive Leadership Retooling Your Financial Reserves Working Become Social Media Savvy During this
FRIDAY practical and creative strategies and approaches for running Learn a five-step approach to help affluent families align their Through Your Board of Directors What does through a live case study, you will learn how to session, we will look at nonprofit organizations
MORNING a nonprofit in tough times. Panelists will share a range of financial resources with their values. For most people, that it mean to be a diverse and inclusive prepare, update and communicate a data-driven that use Facebook, Twitter and blogs successfully.
11 a.m. – examples, including creating new energy and bringing people includes giving … even during a recession. organization? In addition to providing key how-to reserves policy that will build confidence with Attendees will acquire the skills to go back to
12:15 p.m. together around shared mission, fending off burn-out, steps, this session will highlight best practices, your key stakeholders and integrate with your their organization and start using these popular
rewarding and sustaining staff and volunteers in ways that Grants Briefing from State Agencies Learn how declining concrete examples of how leadership goals are multi-year budget and strategic business plans. and powerful tools right away to increase
cost little or no money, and keeping costs down without state revenues, federal stimulus funding and Minnesota’s Legacy shared and communicated, and strategies that visibility and engagement around their work.
sacrificing mission. Amendment have brought many changes to state grant programs will work for your organization.
that will have a direct effect on the nonprofit community.
Building for Hopeful Futures During this session, four Building the Case for Support Through Demonstrated Board Development - What is Change Agents: What Will It Take to Get Adding New and Social Media to the
FRIDAY respected nonprofit and foundation leaders will discuss how Outcomes Learn how your organization can successfully Management’s Role? This session will Your Organization to a Sustainable Communication Mix New and social media
AFTERNOON they stay true to organizational culture and values as they compete for and secure additional grants and funding examine management’s role in: working with the Business Model? This session will provide a like Facebook and Twitter can be powerful – and
2:15 – 3:30 p.m. anticipate major leadership changes in their organizations. opportunities in this tough economy. Learn what it means to board of directors to define its function; framework for understanding different types of affordable – tools to engage your audiences. But,
really manage performance, and how this will affect your conducting an assessment of the board’s current organizational change. Attendees will how and where do you start? How does this fit in
Winning the Battle and the War Too! Strategic approach to distinguish your organization with funders. effectiveness; aligning board assessment with understand the role that the balance sheet with your other outreach efforts? And, what kind
Planning in Turbulent Times This session will provide future needs of the organization; determining the should play in decision-making and long-term of impact can you really expect?
nonprofit and grantmaking leaders with the tools to Strategies for Integrating On- and Off-line Fundraising proper composition and background of board planning, and take a fresh look at their
appropriately engage their boards of directors in developing This session will cover some key strategies to getting your members; setting board committees; and utilizing organization’s program structure and income mix.
sound message across using traditional marketing avenues like print outside advisors.
organizational strategies and integrate short- and long-term advertising and direct mail, along with Web-based appeals.
thinking about their organizations’ futures.
Giving in Minnesota: Your One-Stop Shop for Data on
Grantmaking Join a discussion about how grantmakers and
grantseekers can inform and improve their work by using data
found in the Minnesota Council on Foundation’s most recent
Giving in Minnesota report.
Get all the details on the more than 45 breakout sessions and 100 speakers ... . . . g o t o w w w. t r a n s f o r m i n g o u r w o r k . o r g .
BREAKOUTS Public Policy: Skills EARLY MORNING LEARNING
BY TOPIC Grantmaking Collaboration and Capacity Building Human Resources OPPORTUNITIES
Friday, 7:45 – 8:45 a.m.
Leveraging Your Resources: PRIs and Mission- Foundations and Nonprofits: A New Generation of Volunteer These sessions are not organized by track.
T H U R S D AY Find a Strategic Partner: Speed Networking for
Related Investing for Grantmakers Utilizing case Nonprofits Executive leaders of nonprofits will network Powerful Public Policy Partners Leadership: Building Organizational
INTERACTIVE Getting to Know Logic Models This presenta-
studies and guest speakers, this session will highlight a range with a focused purpose in this fun, fast-paced traveling This interactive workshop will focus on the Capacity Through Immigrant Volunteerism
WORKSHOPS tion will take you through the logic model process,
of options – including Program-Related Investments (PRIs), conversation. This is an opportunity to explore strategic importance and impact of nonprofit and This session presents the results of a one-year
Mission-Related Investments (MRIs), Socially Responsible philanthropic partnerships to advance advocacy. research study sponsored by the Minnesota and give you the tools to use this effective model
1 – 4:30 p.m. partnership and realignment opportunities with colleagues
Investments (SRIs), low-profit limited liability corporations Participants and presenters will examine why Association for Volunteer Administration (MAVA) for your organization.
from across the state.
1 – 2:15 p.m. (L3Cs) and more – and provide a foundation for taking the next such partnerships are important strategies for that reveal strategic ways that organizations can
step to initiate or expand how you leverage your resources meeting mission, what approaches have use immigrant volunteers to build capacity to Death, Theft, Retirement: Succession
2:45 – 4 p.m. Planning for Nonprofits This session is for any-
through mission investing. demonstrated accomplishment, and what deliver their mission.
might happen if we design an advocacy one interested in learning about the importance of
campaign together. Tapping the New Wave of Volunteer succession planning and specific tools available
Join the online Resources for Results Attendees will for facilitating this process.
community. gain ideas on how to: tap a range of volunteers,
Discuss these topics with an emphasis on skilled volunteers during Evaluation 101: Surveys and Focus Groups
the economic downturn; identify strategies for After attending this useful session, you will leave
and others with your with the knowledge and tools to go back to your
overcoming barriers to more effective volunteer
fellow conference engagement; position goals to increase nonprofit and design a survey or manage a focus
participants and presenters. volunteer engagement and help attract funders group to further evaluate the effectiveness of your
and other allies. project or program.
Charities Review Council’s New Accountability
(see far right for list & description Standards This session will introduce participants to
the new standards, which reflect the reality of a new
economy, heightened donor interest in accountability
Washington Update: A View From Capitol Hill This ses- How Nonprofits Can Utilize Grassroots 10 Most Critical Employment Issues for and best practices.
F R I D AY Strategic Partnering Join in this discussion of the
sion is an exceptional up-close opportunity to learn more about readiness of an organization to partner, including: guiding Town Hall Forums to Build Political Nonprofits This session will explore 10 critical
FRIDAY Making the Case: Increasing Funder Impact
current federal legislative issues, how they impact our work principles and the respective roles of the board and staff; Strength and Expand Collaboration A pres- employment issues for nonprofit leadership in
MORNING through Nonprofit Advocacy and Organizing
locally, and the national Council on Foundation’s public policy approaching a prospective partner and evolving to a negotia- entation by nonprofit leaders will be followed by order to maintain compliance with legal obliga-
11 a.m. – Learn how grantmakers make the case for – and
agenda regarding topics such as the IRA charitable rollover, pri- tion process; defining the mutual “due diligence” process a group discussion of how your organization can tions, avoid costly mistakes and enhance
12:15 p.m. effectively support – nonprofit advocacy.
vate foundation excise tax, estate tax reform, and the Pension including cultural fit of the respective organizations and also hold grassroots town hall forums to build employee relations for the benefit of all staff
Protection Act of 2006’s regulation of donor-advised funds. alignment with current and prospective donors; and, finally, your political strength, foster leadership in the members.
area of advocacy, and expand collaboration both GiveMN.org Nonprofits will learn how to use
ensuring the audience understands the importance of the
Funder Strategies for Tough Times This session includes within your specific sector and within the fundraising tools on GiveMN.org and gather ideas
integration or implementation process.
a panel of Minnesota funder-grantee pairs that will help us broader social justice community. on effectively fundraising online. Grantmakers will
understand what it actually means to commit to continued hear about how to build a thriving e-philanthropy
funding, engage stakeholders, provide flexible funding, and community.
“do more with less.”
What in the World is a Webisode? … Utilizing
Web Video to Tell Your Story This session will
look at examples of nonprofit organizations that effec-
tively use video on their Web sites to tell their story.
Delivering Social Justice Through Philanthropy This 10 Minutes, 10 Questions, 10 Years of
FRIDAY Program-Related Investments (PRIs) This ses-
session will begin with an overview of what social justice Impact: Census 2010 in Minnesota This ses-
AFTERNOON sion will explain what PRIs are, the opportunities
funding is, followed by an interactive discussion of what it sion will give a civil rights perspective on the
2:15 – 3:30 p.m. and challenges they present, and when they might
means to be a social justice funder, and how to view Find out who’s going 2010 Census and emphasize why it is critical for
grantmaking through a social justice lens. You’ll also learn organizations to actively engage in outreach. Par- be a good fit for a nonprofit and a funder.
to be there.
about resources, trends and strategies, and how being an ticipants will leave with an understanding of the
intentional social justice funder can advance your mission. Check out the up-to-date fiscal, representational and civil rights implica- Leadership Development for Your Nonprofit
list of already-registered tions of the 2010 Census, the logistics and tim- Career Come learn about three leadership devel-
ing of Census activities, and concrete ways to opment programs that have helped many in the
get involved in Census outreach and education. nonprofit community become better leaders.
whos-attending. Return-on-Investment Analysis of Human
Services Programs and Policies: The
Growing Trend See examples of applying
Return-on-Investment and learn in simple lan-
guage what organizations need to do to use this
tool accurately and effectively.
Get all the details on the more than 45 breakout sessions and 100 speakers ... . . . g o t o w w w. t r a n s f o r m i n g o u r w o r k . o r g .
GET THE MOST OUT OF YOUR CONFERENCE EXPERIENCE M C N / M C F J O I N T A N N U A L C O N F E R E N C E R E G I S T R AT I O N F O R M FC: 1295
(One form per person. Photocopy if necessary.) For cancellation policies and scholarship information, visit www.transformingourwork.org. LU: 1297
JOIN Network with hundreds of nonprofit and philanthropy leaders
Participant Information Registration Fees Members Nonmembers
AND The networks developed across the sector can lead to collaboration, new ideas and innovation. That’s
SAVE! FULL CONFERENCE, November 5-6
why this conference places great importance on connecting you with people and resources that will bring Name:
Through October 30 $179 $239
nonprofits and foundations together in new ways. The Opening Reception, Networking Lunch, breakout Late/On-Site $239 $299
sessions and gathering times throughout the conference, will give you ample opportunities to meet new
CEO/TRUSTEE DINNER, November 5
colleagues and reconnect with old friends. Street Address: (not included in full conference registration) $75 $95
member of LUNCHEON AWARDS CEREMONY ONLY, November 6
Start the conversations early online! See who else is planning to be there by checking out the list of City/State/Zip:
(included in full conference registration) $35 $35
MCN or MCF: registered attendees online. Sign up for the online conference community where you can introduce your-
Members save $60 self, create meet-ups with colleagues, ask others about sessions, engage with speakers – all before Payment
per registrant! even setting foot in the door. Email: Total Amount Enclosed: $
Check enclosed (payable to MCN) Please bill my credit card
Find the resources you need in the Exhibit Hall
Check any or all that apply:
Be sure to visit the more than 70 resources in the Exhibit Hall, which will run throughout the main corri- Credit Card Information
dors of the conference facility. Exhibits will feature vendors, consultants and other nonprofits who spe- I prefer vegetarian meals I prefer vegan meals
Card Number: Exp: /
cialize in working with nonprofit and philanthropy organizations like yours. Collect stamps from the
Please note any special accommodations you will need
exhibits you visit and earn your chance to be entered into drawings for one of several grand door prizes. Name (on the card):
(dietary, hearing impairment, mobility, etc.):
Get a full list of exhibits at www.transformingourwork.org.
Organization (if corporate card):
Billing Address (if different than above)
Not a member of MCN or MCF? Join and save – and so much more! Street Address: Zip:
Take advantage of reduced conference fees and get involved in the two premier associations for
nonprofits and foundations across the country. If you aren’t yet a member of MCN or MCF, join now! Cardholder Signature:
You’ll be recognized as a member and gain access to member benefits – such as additional learning and
networking throughout the year, discount programs on products you need, and timely information you can
rely upon. Join when you register and save $60 per participant! Register four people from the same organization and the
fourth registration is free! Use the Team Registration PDF at
For information on joining MCN, nonprofits can visit www.mncn.org/membership.htm. Businesses and www.transformingourwork.org/registration to receive this discount.
individuals can join as associate members at www.mncn.org/associate.htm.
Ways to register:
“I learned so much about
ONLINE: Visit www.transformingourwork.org to register and pay online by credit card.
running a nonprofit. For information on joining MCF, grantmakers can visit www.mcf.org/membership. FAX: Fax completed registration form and credit card information to 651-642-1517.
For a new MAIL: Mail completed registration form and payment (check or credit card information) to:
organization, this MCN/MCF Joint Annual Conference, 2314 University Avenue West, Suite 20, St. Paul, MN 55114.
was an amazing
network and get our
name out there.”
– Past Participant
For More Information
Visit the conference Web site, www.transformingourwork.org, to get the most up-to-date conference information – speakers, attendees, “It was great to see so many people in the nonprofit and foundation
exhibitors, maps and directions, and more! Or contact the Minnesota Council of Nonprofits at 651-642-1904, 800-289-1904, or
email@example.com or the Minnesota Council on Foundations at 612-338-1989 or firstname.lastname@example.org.
world sharing their knowledge and being eager to learn.”
– Past Participant