BankAtlantic Ranks Highest in Customer
Satisfaction in Florida According to J.D. Power
August 17, 2010 02:25 PM Eastern Daylight Time
FORT LAUDERDALE, Fla.--(EON: Enhanced Online News)--BankAtlantic®, Florida’s Most Convenient
BankSM announced today that it ranked highest in Customer Satisfaction in Florida according to the J.D. Power and
Associates 2010 Retail Banking Satisfaction StudySM.
BankAtlantic received the highest ranking customer satisfaction score of 792, which was 31 index points above the
industry average of 761 in Florida.
“We are pleased to receive the highest ranking in Florida by J.D. Power and Associates," said Jarett S. Levan,
President and CEO of BankAtlantic. “As a community bank, customer service is at the core of our business. It’s
rewarding to learn how much our customers value the time and effort we put forth in building lasting relationships
The study, conducted in January, analyzes overall customer satisfaction with their retail banking experience based on
six factors: account activities, account information, facility, fees, problem resolution, and product offering.
“Earning this prestigious award was a team effort. At BankAtlantic, our strategy is quite simple: always treat the
customer with personalized service and the utmost respect. We always try to exceed our customers’ expectations,
and it’s nice to know that our customers recognize and appreciate our level of service,” said Mr. Levan.
About BankAtlantic: BankAtlantic, “Florida’s Most Convenient Bank,” is one of the largest financial institutions
headquartered in Florida. Via its broad network of community branches, online banking division - BankAtlantic.com,
and conveniently located ATMs, BankAtlantic provides a full line of personal, small business and commercial
banking products and services. BankAtlantic is open 7 days a week with extended weekday hours, Free Online
Banking & Bill Pay, a 7-Day Customer Service Center and Change Exchange coin counters.
BankAtlantic Bancorp (NYSE: BBX) is a bank holding company and the parent company of BankAtlantic.
About J.D. Power and Associates:Headquartered in Westlake Village, Calif., J.D. Power and Associates is a
global marketing information services company operating in key business sectors including market research,
forecasting, performance improvement, training and customer satisfaction. The firm’s quality and satisfaction
measurements are based on responses from millions of consumers annually. For more information on cell phone
ratings, car reviews and ratings, car insurance, health insurance, and more, please visit JDPower.com. J.D. Power
and Associates is a business unit of The McGraw-Hill Companies.
BankAtlantic received the highest numerical score among retail banks in Florida in the proprietary J.D. Power and
Associates 2010 Retail Banking Satisfaction StudySM. Study based on 47,673 total responses measuring 9
providers in Florida and measures opinions of consumers with their primary banking provider. Proprietary study
results are based on experiences and perceptions of consumers surveyed in January 2010. Your experiences may
vary. Visit jdpower.com.
Except for historical information contained herein, the matters discussed in this press release contain
forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended
(the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange
Act”). Actual results, performance, or achievements could differ materially from those contemplated,
expressed, or implied by the forward-looking statements contained herein and the Company cautions that
the foregoing factors are not exclusive.
Sharon Lyn, 954-940-6383
BankAtlantic Bancorp, Inc.:
Leo Hinkley, Media and Investor Relations Officer