Use Your Noggin, Drink Nawgan

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					Use Your Noggin, Drink Nawgan
The World’s First Beverage Brain Health Supplement Developed by a Neuropsychologist Wins National
Recognition, Additional Funding

August 17, 2010 08:03 AM Eastern Daylight Time  

ST. LOUIS--(EON: Enhanced Online News)--Nawgan, the world’s first brain health beverage supplement
developed by a neuropsychologist, can now be found on shelves at 23 St. Louis area Walgreens stores. Nawgan
now has nearly 70 points of distribution in St. Louis and in Phoenix.

In addition, Beverage World Magazine has awarded Nawgan the 2010 Silver Beverage World BevStar Award in
the Functional/Energy category. The BevStar Awards recognize innovation among individual brands across beverage

“It’s an exciting time – the BevStar Award is coming fast on the heels of additional funding, $98,000, from St. Louis
investment fund BioGenerator,” said Jim von der Heydt, Nawgan’s President. “To receive such impressive national
recognition of Nawgan’s uniqueness just as we are expanding into 23 Walgreen’s stores is more than we could have
hoped for when we launched the product just a few months ago.” 

Nawgan is a fortified beverage that safely helps the drinker think clearly without feeling jittery. It is low-calorie and
low-sodium and all natural with no preservatives. Leading global brain health researcher Dr. Robert Paul developed
the formula. Dr. Paul is a University of Missouri – St. Louis scientist whose laboratories at Brown Medical School
and the University of Missouri – St. Louis have led several major studies to answer key questions about how the
brain works funded by $7 million in grants from the National Institute of Health.

“Science has traditionally done a poor job of communicating how breakthroughs made in research can better our
daily lives,” said Dr. Robert Paul, Neuropsychologist, brain health researcher and Nawgan’s Founder. “We now
know so much about the biology of aging in the brain, and how factors such as exercise, mental activity and good
nutrition influence brain health. I created Nawgan to offer people a product with proven ingredients in dosages that
can make a real impact on their brain.” 

Nawgan works through the careful balance of four proven ingredients: citicoline – which supports the structure of
brain cells and memory function, A-GPC – which also supports memory function, lycopene – which reduces
inflammation, and natural Vitamin E – which reduces oxidation.

Catalyst Communications
Julia Bishop-Cross, 314-681-2094


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