Association of Fundraising
AFP Congress 2003
November 27th, 2003
Ethics In Advancement:
What You Feel Good After
Director, Public Affairs &
University of Toronto
What is Leadership?
Who are the Greatest Leaders in History
(Survey of 100 top Canadian Business
Leaders - 1997)
0% 10% 20% 30% 40% 50% 60%
Martin Luther King
Alexander the Great
Characteristics of Great Leaders
(Survey of 100 top Canadian Business Leaders - 1997)
Confidence in Leadership
“As far as people in charge of running [each sector] are concerned, would you say you have
a great deal of confidence, only some confidence, or hardly any confidence at all in them?“
Great Deal Only Some Hardly Any Not Sure
Military White House Congress Educ. Inst.
Major Comp. Religion Press Law Firms
HARRIS POLL® January 2002
Top Ten Ethical Professions
• Medical doctors
• Grade & high school teachers
• College teachers
• Police officers GALLUP® SURVEY 2002
Ethics – Some Definitions
• A system of values or codes of
behaviour centred on accepted
principles of right and wrong.
• Relating to moral action and conduct,
conforming to professional standards.
• What you feel good after.
Ethical Principles Checklist
• Honesty • Respect for others
• Integrity • Responsible
• Promise-keeping citizenship
• Loyalty • Pursuit of
• Fairness excellence
• Caring for others • Accountability
- The Josephson Institute
• "If it's necessary, it's ethical.”
• "If it's legal and permissible, it's proper."
• "I was just doing it for you.”
• "It doesn't hurt anyone."
• "It can't be wrong because everyone is doing it."
• "It's okay if I don't gain personally.”
• "I've got it coming."
• "I can still be objective."
Strategy for Ethical Decision-making
1. Clarify the problem.
2. Evaluate the available information.
3. Spot the ethical issues.
4. Formulate viable alternatives.
5. Evaluate the costs and benefits.
6. Decide what to do.
7. Decide how to do it.
8. Monitor the consequences and be open to
A POST-SEPTEMBER 11 COMMENTARY ON
In Britain’s The Guardian, novelist Ian McEwan wrote
a couple of devastating commentaries. In one he
concluded that among the terrorists’ crimes was a
failure of the imagination.
“If the hijackers had been able to imagine
themselves in the thoughts and feelings of the
passengers, they would have been unable to
proceed…Imagining what it is like to be someone
other than yourself is at the core of our humanity.
It is the essence of compassion and it is the
beginning of morality.”
• Clear personal expense policy including signatories
• Gift acceptance and naming policies
• Professional Codes of Ethics - Are all aware of? Do
• Are Ethics part of new staff orientation
• Do you ever discuss Ethics as a subject at staff
meetings? Professional development programs?
• Do people ever ask The question?
• How well do you listen to your staff on these matters?
• Do you communicate your policies to your colleagues
Your Own Code of Ethics