Kentucky Power Company - Strategic SWOT Analysis Review

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					                   Kentucky Power Company - Strategic SWOT Analysis Review
        Reference Code: GDPE17065SA                                                                                              Publication Date: APR 2013

          101A Enterprise Drive, PO Box 5190                 Phone             +1 502 6967007                       Revenue         624.2 (million USD)
          Frankfort, KY                                      Fax               +1 502 6967006                       Net Profit      NA
          40602-5190                                         Website           www.kentuckypower.com                Employees       447 (Estimated)
          United States                                      Exchange                                               Industry        Power Energy

       Company Overview
       Kentucky Power Company (KPCo) is a US-based electric utility. It is engaged in the generation, transmission, purchase, sale and
       distribution of electricity. The company operates as a subsidiary of American Electric Power Company, Inc (AEP). It provides
       electricity to a large retail customer base across the counties of Kentucky. It serves eastern Kentucky counties including Ashland,
       Pikeville, Paintsville and Whitesburg. It maintains an extensive network of overhead distribution lines and power transmission
       lines. KPCo is headquartered in Frankfort, the US.


       The company focuses investments in energy-centric growth, and sustains business activities.
       Key Executives                                                             SWOT Analysis
                     Name                                Title                     Kentucky Power Company, SWOT Analysis
         Greg Pauley                       Chief Operating Officer                 Strengths                              Weaknesses
        Source: Company Website, Primary and Secondary Research,
        GlobalData                                                                 Strong Position of the Parent          Contingencies
                                                                                   Company
                                                                                                                          Legal Issues
        Key Competitors                                                            Vertically Integrated Structure
         Minnkota Power Cooperative, Inc.
         Central Power Electric Cooperative, Inc                                   Opportunities                          Threats
         Basin Electric Power Cooperative
                                                                                   Additional Revenue Source              Compliance with Environmental
         Arkansas Electric Cooperatives, Inc.                                                                             Regulations
        PPL Corporation                                                            Positive Outlook for Electricity
        Source: Company Website, Primary and Secondary Research,                   Demand: the US                         Seasonal Demand
        GlobalData


                                                                                  Source: Company Website, Primary and Secondary Research, GlobalData



       Recent Developments

       Apr 10, 2013                  Kentucky Power Seeks PSC Approval For Biomass Energy Purchase Agreement With ecoPower
       Dec 19, 2012                  Kentucky Power Seeks Approval From Kentucky PSC To Transfer Generation Assets
       Nov 01, 2012                  AEP Seeks FERC Approval To Transfer Ownership Of Portion Of Ohio Generating Assets
       Oct 01, 2012                  Kentucky PSC Opens Case To Look At Smart Grid And Smart Meters
       May 30, 2012                  Kentucky Power To Withdraw Application To Install Clean Air Controls At Big Sandy Coal-fired Power
                                     Plant In Louisa
       Source: Annual Report, Company Website, Primary and Secondary Research, GlobalData




Kentucky Power Company - Strategic SWOT Analysis Review                                                                            Reference Code: GDPE17065SA
Source : www.globalcompanyintelligence.com                                                                                                                    Page 1
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       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
          List of Figures ................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       Kentucky Power Company - Key Facts .............................................................................................................................................. 4
       Kentucky Power Company - Key Employees ..................................................................................................................................... 5
       Kentucky Power Company - Key Employee Biographies ................................................................................................................... 6
       Kentucky Power Company - Major Products and Services ................................................................................................................ 7
       Kentucky Power Company - History ................................................................................................................................................... 8
       Kentucky Power Company - Locations And Subsidiaries ................................................................................................................... 9
          Head Office ..................................................................................................................................................................................... 9
       Section 2 – Company Analysis ......................................................................................................................................................... 10
       Kentucky Power Company - Business Description ........................................................................................................................... 10
       Kentucky Power Company - Corporate Strategy .............................................................................................................................. 11
       Kentucky Power Company - SWOT Analysis ................................................................................................................................... 12
          SWOT Analysis - Overview........................................................................................................................................................... 12
          Kentucky Power Company - Strengths ......................................................................................................................................... 12
             Strength - Strong Position of the Parent Company ................................................................................................................... 12
             Strength - Vertically Integrated Structure .................................................................................................................................. 12
             Strength - Operational Efficiency ............................................................................................................................................... 12
          Kentucky Power Company - Weaknesses .................................................................................................................................... 12
             Weakness - Contingencies........................................................................................................................................................ 12
             Weakness - Legal Issues .......................................................................................................................................................... 12
          Kentucky Power Company - Opportunities ................................................................................................................................... 13
             Opportunity - Additional Revenue Source ................................................................................................................................. 13
             Opportunity - Positive Outlook for Electricity Demand: the US .................................................................................................. 13
             Opportunity - Strategic Expansions ........................................................................................................................................... 13
          Kentucky Power Company - Threats ............................................................................................................................................ 13
             Threat - Compliance with Environmental Regulations ............................................................................................................... 13
             Threat - Seasonal Demand ....................................................................................................................................................... 13
             Threat - Highly Competitive Industry .......................................................................
				
DOCUMENT INFO
Description: Kentucky Power Company - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services. This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better. Scope - Business description – A detailed description of the company’s operations and business divisions. - Corporate strategy – GlobalData’s summarization of the company’s business strategy. - SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats. - Company history – Progression of key events associated with the company. - Major products and services – A list of major products, services and brands of the company. - Key competitors – A list of key competitors to the company. - Key employees – A list of the key executives of the company. - Executive biographies – A brief summary of the executives’ employment history. - Key operational heads – A list of personnel heading key departments/functions. - Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details. Highlights Kentucky Power Company (KPCo) is a US-based electric utility. It is engaged in the generation, transmission, purchase, sale and distribution of electricity. The company operates as a subsidiary of American Electric Power Company, Inc (AEP). It provides electricity to a large retail customer base across the counties of Kentucky. It serves eastern Kentucky counties including Ashland, Pikeville, Paintsville and Whitesburg. It maintains an extensive network of overhead distribution lines and power transmission lines. KPCo is headquartered in Frankfort, the US. The company focuses investments in
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PARTNER GlobalData
GlobalData is an industry analysis specialist, providing business information products and services. GlobalData’s highly qualified team of analysts, researchers, and solution consultants use proprietary data sources, tools and techniques to gather, analyze and represent the latest and the most reliable information essential for a business to sustain a competitive edge. GlobalData is a UK-based company with presence across North America, Europe and Asia Pacific and has a broad product offering that ranges from interactive databases, reports and custom solutions. It is a comprehensive source of insights and analysis with coverage across the oil & gas, power, alternative energy, nuclear power, petrochemicals, medical equipment and healthcare industries. GlobalData has a broad range of coverage over key market segments. It has a global scope, covering a wide range of countries constituting more than 90% of global revenues in each of the industries it covers. With a large dedicated research and analysis capability, GlobalData employs rigorous primary and secondary research techniques in developing unique data sets and research materials. Its status as an independent research company allows Analysts to conduct trade interviews with key industry players. Access to unique databases of in-house market information further strengthens research and analysis capabilities. Materials are reviewed shaped by an expert panel of leading industry figures and representatives from key players in the relevant industries. Sectors and Geographies Covered GlobalData has a broad range of coverage over key market segments. It has a global scope, covering a wide range of countries constituting more than 90% of global revenues in each of the industries it covers. Research Methodology With a large dedicated research and analysis capability, GlobalData employs rigorous primary and secondary research techniques in developing unique data sets and research materials. Its status as an independent research company allows Analysts to conduct trade interviews with key industry players. Access to unique databases of in-house market information further strengthens research and analysis capabilities. Materials are reviewed shaped by an expert panel of leading industry figures and representatives from key players in the relevant industries.