Ceramic Fuel Cells Limited (CFU) - Financial and Strategic SWOT Analysis Review by GlobalData

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									               Ceramic Fuel Cells Limited (CFU) - Financial and Strategic SWOT
                                       Analysis Review
        Reference Code: GDAE12723FSA                                                                                          Publication Date: MAR 2013

          170 Browns Road, Noble Park                        Phone              +61 3 95542300                  Revenue           6.72 (million AUD)
          Melbourne, VIC                                     Fax                +61 3 97905600                  Net Profit        -30.20 (million AUD)
          3174                                               Website            www.cfcl.com.au                 Employees         159
                                                                                CFU [Australian Stock
          Australia                                          Exchange                                           Industry          Alternative Energy
                                                                                Exchange (Sydney)]

       Company Overview
       Ceramic Fuel Cells Limited (CFCL) develops and commercializes solid oxide fuel cell (SOFC) fuel cell technology to generate
       electricity from natural gas. The company market its SOFC products for small-scale, and micro-combined heat and power (micro-
       CHP). It also distribute generation applications which co-generate electricity and heat for businesses and homes. Its product
       portfolio includes BlueGen, Gennex fuel cell module and engineered mixed oxide powders. Currently, CFCL is developing
       integrated power and heating products with E.ON UK in the UK and EWE in Germany.
       Key Executives                                                                SWOT Analysis
                      Name                                 Title                      Ceramic Fuel Cells Limited, SWOT Analysis
         Robert Kennett                      Chief Executive Officer                  Strengths                              Weaknesses
         Dr. Peter Binks                     Director
                                                                                      Novel BlueGen                          Negative Operating Margin
         Dr. Roman Dudenhausen               Director
                                                                                      Strategic Partnerships
         Janine Hoey                         Director
         Alasdair Locke                      Chairman
        Source: Annual Report, Company Website, Primary and Secondary
                                                                                      Opportunities                          Threats
        Research, GlobalData
                                                                                      European Housing Market                Increasing Market Players
       Share Data
                                                                                      Business Expansion                     Vulnerability of Intellectual
         Ceramic Fuel Cells Limited
                                                                                                                             Property
        Share Price (AUD) as on 08-Mar-                                  0.05
        2013
                                                                                     Source: Annual Report, Company Website, Primary and Secondary Research,
        EPS (AUD)                                                       -0.02        GlobalData
        Market Cap (million AUD)                                           70
        Enterprise Value (million AUD)                                     65
        Shares Outstanding (million)                                   1,559
       Source: Annual Report, Company Website, Primary and Secondary
       Research, GlobalData

       Financial Performance                                                         Recent Developments
                                                                                      Mar 05, 2013         Ceramic Fuel Cells Temporarily Suspends
                                                                                                           Distribution Agreement With Sanevo
                                                                                      Feb 21, 2013         Ceramic Fuel Cells Signs Distribution
                                                                                                           Agreement With Solar Spirit For BlueGen Units
                                                                                                           In Belgium
                                                                                      Jan 29, 2013         Ceramic Fuel Cells Signs Distribution
                                                                                                           Agreement With iPower Energy For BlueGen
                                                                                                           Units In UK
                                                                                      Nov 13, 2012         Ceramic Fuel Cells CEO Brendan Dow Steps
       Source: Annual Report, Company Website, Primary and Secondary
                                                                                                           Down
       Research, GlobalData                                                          Source: Annual Report, Company Website, Primary and Secondary Research,
                                                                                     GlobalData




Ceramic Fuel Cells Limited (CFU) - Financial and Strategic SWOT                                                                Reference Code: GDAE12723FSA
Analysis Review
Source : www.globalcompanyintelligence.com                                                                                                                     Page 1
© GlobalData. This report is a licensed product and is not to be copied, reproduced, shared or resold in any form
       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 4
          List of Figures ................................................................................................................................................................................. 4
       Section 1 - About the Company.......................................................................................................................................................... 5
       Ceramic Fuel Cells Limited - Key Facts.............................................................................................................................................. 5
       Ceramic Fuel Cells Limited - Key Employees..................................................................................................................................... 6
       Ceramic Fuel Cells Limited - Key Employee Biographies .................................................................................................................. 7
       Ceramic Fuel Cells Limited - Major Products and Services ................................................................................................................ 8
       Ceramic Fuel Cells Limited - History .................................................................................................................................................. 9
       Ceramic Fuel Cells Limited - Company Statement ........................................................................................................................... 12
       Ceramic Fuel Cells Limited - Locations And Subsidiaries ................................................................................................................ 14
          Head Office ................................................................................................................................................................................... 14
          Other Locations & Subsidiaries ..................................................................................................................................................... 14
       Section 2 – Company Analysis ......................................................................................................................................................... 15
       Ceramic Fuel Cells Limited - Business Description .......................................................................................................................... 15
       Ceramic Fuel Cells Limited - Corporate Strategy ............................................................................................................................. 16
       Ceramic Fuel Cells Limited - SWOT Analysis .................................................................................................................................. 17
          SWOT Analysis - Overview........................................................................................................................................................... 17
          Ceramic Fuel Cells Limited - Strengths......................................................................................................................................... 17
             Strength - Novel BlueGen ......................................................................................................................................................... 17
             Strength - Strategic Partnerships .............................................................................................................................................. 17
             Strength - Presence across Fuel Cell Value Chain ................................................................................................................... 17
          Ceramic Fuel Cells Limited - Weaknesses ................................................................................................................................... 17
             Weakness - Negative Operating Margin.................................................................................................................................... 17
          Ceramic Fuel Cells Limited - Opportunities................................................................................................................................... 18
             Opportunity - European Housing Market ................................................................................................................................... 18
             Opportunity - Business Expansion ............................................................................................................................................ 18
             Opportunity - Prospective Fuel Cell Market ............................................................................................................................... 18
             Opportunity - Rsing Demand for Renewable Energy in Australia .............................................................................................. 18
          Ceramic Fuel Cells Limited - Threats ............................................................................................................................................ 19
             Threat - Increasing Market Players ........................................................................................................................................... 19
             Threat - Vulnerability of Intellectual Property............................................................................................................................. 19
             Threat - Dependence on the Utility Industry .............................................................................................................................. 19
             Threat - Advancement in Substitute Technologies .................................................................................................................... 19
       Ceramic Fuel Cells Limited - Key Competitors ................................................................................................................................. 20
       Section 3 – Company Financial Ratios ............................................................................................................................................. 21
       Financial Ratios - Capital Market Ratios........................................................................................................................................... 21
       Financial Ratios - Annual Ratios ...................................................................................................................................................... 21
       Performance Chart ........................................................................................................................................................................... 23
       Financial Performance...................................................................................................................................................................... 23
       Financial Ratios - Interim Ratios....................................................................................................................................................... 24
       Financial Ratios - Ratio Charts ......................................................................................................................................................... 25
       Section 4 – Company’s Power Financial Deals and Alliances .......................................................................................................... 26
          Ceramic Fuel Cells Limited, Power, Deals By Year, 2007 to YTD 2013 ....................................................................................... 26
          Ceramic Fuel Cells Limited, Power, Deals By Type, 2007 to YTD 2013 ....................................................................................... 27


Ceramic Fuel Cells Limited (CFU) - Financial and Strategic SWOT                                                                                                Reference Code: GDAE12723FSA
Analysis Review
Source : www.globalcompanyintelligence.com                                                                                                                                                                Page 2
© GlobalData. This report is a licensed product and is not to be copied, reproduced, shared or resold in any form
       Ceramic Fuel Cells Limited, Recent Deals Summary ....................................................................................................................... 28
       Section 5 – Company’s Recent Developments ................................................................................................................................ 29
          Ceramic Fuel Cells Limited, Recent Developments ...................................................................................................................... 29
             Mar 05, 2013: Ceramic Fuel Cells Temporarily Suspends Distribution Agreement With Sanevo.............................................. 29
             Feb 21, 2013: Ceramic Fuel Cells Signs Distribution Agreement With Solar Spirit For BlueGen Units In Belgium ................... 29
             Jan 29, 2013: Ceramic Fuel Cells Signs Distribution Agreement With iPower Energy For BlueGen Units In UK ..................... 29
             Nov 13, 2012: Ceramic Fuel Cells CEO Brendan Dow Steps Down ......................................................................................... 29
             Oct 02, 2012: Ceramic Fuel Cells Secures Powder Plant Project Contract In UK..................................................................... 30
             Jun 25, 2012: Crest Nicholson Installs Ceramic Fuel Cells's BlueGen Generator To Create Low Carbon Home ..................... 30
             Jun 19, 2012: Ceramic Fuel Cells To Use BlueGen Units In Virtual Power Plant Project In Netherlands ................................. 31
             May 21, 2012: Victorian Government Review Supports Feed In Tariffs For Fuel Cells: Ceramic Fuel Cells............................. 31
             May 08, 2012: Ceramic Fuel Cells's BlueGen Unit Operates In German 
								
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