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Continuing Education At TCC:
Current Status and
Recommendations for Growth
Presented by
Dr. Mary Wolfgang
Director
Continuing Education Training
Hours
70,000
The number of hours 60,000
of training has 50,000
increased substantially 40,000
30,000 Hours of
each year 20,000
Training
10,000
0
1999- 2001-
2000 2002
1999-2000 2000-2001 2001-2002
Hours of Training 47,997 51,100 66,080
Continuing Education Students
4,000
3,500
3,000
2,500
2,000
#Students
1,500
1,000
500
0
1995 1996 2000 2001
1995 1996 2000 2001
#Students 1,595 3,660 3,469 2,783
Continuing Education Programs
Computer Training:
basic office skills &
high end tech training
Insurance classes
Online courses
Health & Dental
classes
Business Writing
Real Estate
Continuing Education Programs
Office management
classes
Early Childhood
Classes
Construction/Building
classes
Leadership Skills
Contract Training
Online Courses
Served 117 small $3,500
$3,000
businesses online, $2,500
through Chamber $2,000
Monthly Invoices
Partnership-see $1,500
$1,000
attachment A $500
Program $0
2000-01 Jan-May 2-Jun July-Aug
02
Growth=billing
growth 2000-01 Jan-May 02 2-Jun July-Aug
Monthly Invoices $200 $850 $3,200 $1,500
Over 300 courses now
Conferences
Habitat for Humanity
Arbitration
Early Childhood
Great Florida Fire
School
Contract Training Partners
Tallahassee Chamber Florida Commission
Scholarship Program on Community
Agency for Health Service
Care Administration Association
Department of Management Training
Environmental Leon County Schools
Protection Department of
FDLE Insurance
Revenues Earned for the College
1999-2000 revenues
350,000 were $151,333
300,000 2000-2001 revenues
250,000
were $218,317
200,000
150,000 Gross 2001-2002 revenues
100,000 Revenues were $333,023
50,000
0
This shows 120 %
1999- 2001- revenue increase over
2000 2002 3 years.
Revenues after Direct Instruction
Net revenues after
140,000 Instructors’ salaries,
120,000
100,000
and books, reached a
80,000 high of $125,000
60,000 Net during the last
40,000 Revenue
academic year.
20,000
0
1999- 2001-
2000 2002
Current Adult & Continuing
Education Staff
Dr. Wolfgang,
Director
Jean Hancock,
Program Specialist
Vera Wirick, Office
Manager
Bridget Elwell, OPS
Recommendations for CE
Growth at TCC
1. Marketing Budget
2. Product Development Investment
3. Program Specialist for Workforce Expansion, through
more open enrollment and contract classes for business
and government
4. Staff Assistant for Customer Service
5. Additional Adjunct dollars
6. Program Specialist for Community Education to expand
community education courses, and to attract community
groups to utilize the campus facilities and programs
Marketing Investment
Create a marketing plan and budget to
generate a target income of $450,000.
Raise the visibility of our programs and
products
Rule of thumb promotion costs is 10-15%
of target income. ($45,000-67,500)
Product & Program Development
Purchase new high quality leadership and
management products, including, Achieve
Global(Zenger Miller), Zigler materials, and
popular press business and management programs.
Recommend $20,000 in program development
funds, to offer popular, quality programs to our
community.
Offer incentives for TCC faculty to develop online
or special custom products & programs
Program Specialist for Workforce
Education
Expand current OPS
functions of contract
training, and open
enrollment for
continuing workforce
education.
Add $20,000 to
current OPS budget
for full time position.
Staff Assistant
Staff Assistant to
handle front desk
inquiries, data entry,
and customer service
inquiries.
$20,000
Additional Adjunct Dollars
An investment of $10,000 in adjunct salary dollars
will provide 20 hours of training for at least 200-
500 additional persons, assuming the instructor
receives pay of $24-$25 per hour, and each class
has from 10-30 participants.
If we expand the course offerings, and
successfully attract community participants, we
will need to have adjunct dollars in the budget to
pay for instruction.
Community Education and the
Arts
Expand Community Education open
enrollment courses
Network with community groups to bring
them to campus
Work with Communication/Humanities
Division to expand non-credit programs and
events
Marketing Budget
Cost? $45,000-65,000
Benefits?
Increased community
awareness
Improved community
participation
Intensifies continuous
program evaluation
and innovation
Product Development Investment
Cost? $15,000-20,000
Benefits?
Insures quality
program offerings
Expands program
choices for consumers
Provides curriculum
support for adjuncts
Will attract more work
force participation
Staff Assistant for Customer
Service
Cost? $20,000
Benefits?
Promotes TCC
programs
Connects community
members to learning
opportunities
Increases numbers of
satisfied continuing
education participants
Additional Adjunct Dollars
Cost? $10,000
Benefits? This will:
Increase student
participation by 200-
500 students
Increase course
offerings
Diversify adjunct pool
Program Specialist for
Community Education
Cost? $35,000
Benefits? This will
Attract more community
members and groups to
campus
Maximize the use of the
campus for the community
Enrich the cultural life of
the community
Become a self-supporting
program
Fill an educational void
Thank you for your attention!
