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Development of creative industries in China

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					Development of creative industries in China
It is understood that the concept of creative industries, first appeared in Britain and
other developed countries, the Chinese model of development of creative industries
and developed countries, the pattern seen in the formation of the creative economy.
Some Chinese artists to devote themselves to creation, culture, arts institutions to
move to remote or abandoned old factories, old plants because these ideas into the
artist, and sketched out a prototype of the creative industries in China.
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  "China gave birth to a new class, called the creative class."
Creative Industry Alliance of China Fu Jing, deputy Secretary-General on the
"creative" evaluation is beyond the scope of the industry.
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  Renmin University of China Humanistic Olympic Studies Center Executive Director
Professor Jin Yuanpu, creative industries and new economy are inseparable, without
the creative industries, there is no new economy. No new economic nor creative
industries. He said the development of creative industries and a country's
development has been closely linked to, or even a country to achieve rapid economic
growth of the important factors.
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  Creative Industry Base uprisings
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  China's burgeoning creative industries in 2002, when poor management
of the former chemical factory in Hangzhou Blue Peacock discontinued and old
factories for lease, cheap rent and large space next to attract a large number of
designers and artists settled. The old plant and it will have a trendy new name:
LOFT49. LOFT intent of the construction of the attic, has gradually evolved into the
use of old factories and old industrial warehouse open, spacious room to build a full
personality, full of infectious new culture and a gathering place for creative based
industries. LOFT as a city of old industries to new economy, changing new ideas, new
ways in the West have adopted the city and become a modern urban innovation
economy, creative industries, a synonym.
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  Statistics showed that in LOFT industry around the world on behalf of the creative
industries to create a daily output of up to 22 billion U.S. dollars, and to about 5%
annually. In some developed countries, creative industries, its growing faster, such as
the United States, 14%, UK 12%. In 2000, creative industries have become the
UK's second largest industry, accounting for 7.9% of GDP, second only to
the financial services industry.
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  In China, the creative industries is becoming a hot industry. According to the latest
statistics from Shanghai Municipal Economic Commission, Shanghai has formed 18
different characteristics of the creative industry base, the most creative industrial base
built in Shanghai's old industrial building, only the old Shanghai 12th
woolen mill factory registration ads the company reached 122, and some are built in
Shikumen residential premises, such as Lee Tai Kang Road in Shanghai where the art
of street.
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  Recently, the Beijing Municipal Development and Reform Commission said the
person in charge, Beijing will vigorously develop the creative industries, to create the
national "Creative industries are." Beijing has formed several
major Creative Industries, such as Beijing Digital Entertainment Demo base, pilot
base Zhongguancun creative industries, the National New Media Industry Base,
cultural industries, Dongcheng District, Chaoyang Park and Dashanzi Arts Centre.
  ?
  In addition to Beijing and Shanghai, Guangzhou, Shenzhen, Changsha, Suzhou,
Hangzhou city so enthusiastic, claiming that the creative industries to build their own
base. In this regard, experts point out that the formation and development of creative
industries depends on their location in the city, energy, industrial base and industrial
development environment, creative industries have a unique positioning base, can not
herd phenomenon.
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  "Sunset plant" can not afford care, "sunrise
industry"
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  Based has been abandoned old industrial building elements into new industries, not
only for development and protection of old buildings find that you can learn a new
way, a new industry provides more space for development. However, the Shanghai
Academy of Social Sciences Department, Institute of Economics Li Wuwei that the
transformation of several old factory building, attracting dozens, hundreds of creative
studio settled, does not mean the birth of this creative industry. Creative Industries in
itself provides only a concept, to form a combined effect of the real, personal
positioning is very important.
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  In fact, China's creative industries are not as optimistic imagination.
UNESCO Free consultancy 波 尼 阿 斯 科 Rood has said "Made in
China" is facing the matter: "Sometimes the government does
not realize that the presence of creative industries as a whole, and therefore can not
make the right policy and investment decisions, can not be effectively implemented.
"In addition, China's creative industries also face restrictions on
the economic structure, the development of creative industries, the overall
occupational structure, there is defect, urban development planning mindset
Zhishichanquan lack of effective protection of traditional education can not provide
creative soil, lack of consumer demand innovative products and so on.
  ?
  From Hangzhou LOFT49 development, China's creative industries seem
to be closer to their own fallen short of expectations. LOFT49 largest Zhu Renmin Art
in Salon, in addition to a small part of the Arts Council and Friends of the regional
arrangement of individual works, the vast majority of space lost to abjection even
wandering artist. Here to pay rent and hospitality venues, but there is no economic
output. Many who settled in the economy stretched, and even borrow to make ends
meet. People can not help wondering, given a number of buildings
"creative" concept, can afford to support an industry?
China's creative industries "money" in what way?
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  "Creative        industries"       how      to     "create
wealth"
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  In most developed countries, including technology, art and design, entertainment and
other creative sectors of the labor force has increased from 12% in 1980 to the present
30% to 40% in China, media people, planners, publishers, design people, advertisers,
agents and other creative people are in their role transition, the field of creative
industries in China have formed their own small businesses and large companies
account for cultural and creative ends of the situation and create innovative, but with a
variety of creative industry parks, "Shell "How to attract
world-class" content "to fill?
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  "From the most fundamental sense, the bottleneck of the development of
creative industries in China is the extreme lack of creative talent, a large number of
creative talents of China's future education and training is the development
of creative industries, the premise was great." Professor Jin Yuanpu
analysis pointed out that because the ideas come from people Therefore, first-class
creative talent training, and enhance the high-end talent and team creative industries
cluster, is the key to nurturing the creative industries. It is reported that Shanghai
World Expo 2010 will need a lot of creative people, especially multimedia design
talent gap is more than up to 80,000, and the leader in this area is more scarce, which
seriously hindered the development of creative industries.
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  Shanghai Creative Industry Center General He Zengqiang that creative since ancient
times, but the industry has not been clear of the issue, the core of the creative
industries to build their industrial chains and industrial extension, and in the mobile
industry chain is the most valuable knowledge property rights. Before being issued a
work has no market value, and published, this work was given the value of copyright,
and protected. This phase is relatively low value of copyright. With the flow of
industrial chain, work is made into the film, television and the development of other
derivatives, whose value is more than the copyright form, multi-channel development,
to be released in order to realize a leap-style upgrade. This is the
"creative" as to "create wealth" key.
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  What is the creative industries
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  Creative industries, also known as the creative industries, creative industries,
creative economy. Are those from individual creativity, skill and talent to get
momentum in the enterprise, as well as those through the development of intellectual
property can create wealth and employment opportunities of potential activities. It
usually includes advertising, architecture, art and antiques market, crafts, fashion
design, film and video, interactive, interactive software, music, performing arts,
publishing, software and computer services, television and radio and so on. Moreover,
including tourism, museums and galleries, heritage and sports.
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 Characteristics of the U.S. creative industries
 1. Emphasis on education, to actively promote national creativity.
 2. Has a wealth of talent.
 3. By laws, regulations and policy levers to encourage states, all enterprise groups
and the whole community to support arts and culture.
 4. Pay attention to more investments in technology.
 5. To conduct its business operations, according to market forces operate.
 6. Of investment diversification.
 7. Governments make full use of its international political and economic advantages,
support for cultural goods occupy the international market.
 8. Pay attention to intellectual property protection.
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 The characteristics of creative industries in Japan
 1. The protection of intellectual property as a national policy, as the development of
strong backing.
 2. Pay attention to the cultivation and mining.
 3. More solid foundation.
 4. Showed a ladder-type development.
 ?
 Italy characteristics of creative industries
 1. Southern Italy with the traditional characteristics of the main distribution center
for folk art.
 2. The north in order to fashion, design-based.
 3. Exhibition become the main form of fashion show.
 4. Talents in the creative industries work on a lot.
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 China's creative city list
 Beijing: The Beijing Municipal Government as the creative industries, film and
television, publishing six centers, multi-spontaneously formed by the officially
recognized.
 Shanghai: Shanghai has announced the launch of 18 creative industry parks.
Shanghai's goal is to London, New York, Tokyo stand together as the
"International Creative Industry Center."
 Guangzhou: Guangzhou Tianhe District, advertising, film and television, media, IT
and other creative work concentrated area. Guangzhou back "creative hub
of Asia" in Hong Kong.
 Shenzhen: Shenzhen creative industries include printing, animation, architecture,
clothing, Shenzhen aims to "creative design of all."
 Changsha: "Super Girls" television show ideas for Changsha.
In addition, the "Blue Cat" sold nearly 3,000 varieties of
derivative products, Changsha Cartoon Art Festival, Golden Eagle TV channels on air,
the creative city of Changsha has a unique status feature.
  Kunming: Kunming Lijiang (Lijiang, Kunming, Dali) has been considered a model
way of life. Here is a paradise for handicraft creative people.
 Suzhou: Suzhou so much in awakening the creative industries, it is more settled in
Shanghai Creative factory in Suzhou.
 Hangzhou: Hangzhou, a sign of creative industries is the largest city Design Alliance
- LOFT49, this piece of the canal side of nearly ten thousand square meters of old
factory brings together 17 arts organizations.
 Sanya: Miss World, New Silk Road Model Contest, and many other beauty pageant
in Sanya, the city will be settled.
 Chongqing: January 5, 2005, Summit Forum of China creative industries in
Chongqing began to speak. April 16, 2005 China (Chongqing) and Urban Business
Development Creative Economy Summit held again in Chongqing. Chongqing urgent
attitude is evident.
 Chengdu: Any online game developers will not ignore Chengdu. In 2004, the
Chengdu to have nearly 30 million Internet users, is one of the three largest cities in
digital entertainment.
  Xiamen: December 28, 2005, the first Xiamen (Fujian Commercial) Brand Forum
and urban creativity. We must recognize that if the business group to give up
advertising Min, then we will see almost all snack foods and sports apparel brand
advertising.
  Xi'an: Xi'an was once the center of the world, with a strong
cultural competitiveness, with the fourth number of colleges and universities
nationwide, the per capita education indicators are among the forefront of the country.

				
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