Get documents about "Real Estate Postcard Marketing Arkansas
Description
Real Estate Postcard Marketing Arkansas document sample
Document Sample
Introduction
Survey Direct Mail Advertising Services
Date 11/11/2004 2:12 AM
Username admin
Survey Statistics Report
Count Completed / Started Completed / Viewed
Completed 1 100.00% 1.52%
Started 1
Viewed 66
Started / Viewed
1.52%
Address Book Respondent Report
Raw Data / Tabulation Report
IP
Response ID AddressTimestamp Seq. Number
External Reference Variable 1 Variable 2
Custom Custom
Duplicate Time Taken to Complete (Seconds)
Custom Respondent Email Country Region
Custom Variable 3 Variable 4 Email Group Code Code <br><br><b>DIRECT MAIL<b>
EVALUATED VARIOUS PRODUCTS/VENDO
AUTHORIZED
DETERMINE NEED TO PURCHASE / APPROVED PUR
<br><br><b>MARKET RESEARCH<b>
PLACED ORDERS
ALL PURCHASE(Please Specify)
Other EVALUATED VARIOUS PRODUCTS/VENDORS PURCHASE
AUTHORIZED
DETERMINED WHERE TO
PLACED ORDERS
DETERMINED WHERE TOOF THE ABOVE DETERMINE NEED TO PURCHASE / APPROVED PURCHASES
<br><br><b>LOGO CLOTHING OR PROMOTIONAL ITEMS<b>
Other (Please Specify) EVALUATED VARIOUS PRODUCTS/VENDORS OF THE ABOVE
AUTHORIZED
DETERMINED WHERE TO PURCHASE
PLACED ORDERS
ALL
ALL OF THE ABOVE DETERMINE NEED TO PURCHASE / APPROVED PURCHASES Other (Please Specify)
<br><br><b>PUBLIC RELATIONS<b> 1. Which of the following best describes your
EVALUATED VARIOUS PRODUCTS/VENDORS OF THE ABOVE
AUTHORIZED
DETERMINED WHERE TO PURCHASE
PLACED ORDERS
ALL
DETERMINE NEED TO PURCHASE / APPROVED PURCHASES Other (Please Specify) Other (Please Specify)
3. Including yourself, howWhich employees workbest describesthe range that best describes the approx
2. In which state is your office located? 5. at this select the <br><br><b>ADVERTISING<b> 6.
4. many of the following Please location? primary business activity of your com
DETERMINE
Other (Please Specify) Other (Please Specify) Other (Please Specify) Other (Please Specify) NEED TO PURCHAS
in Yellow pages 7.How much would you estim
in online directory / online yellow p
Advertising Advertising Advertising in the local newspaper
AUTHORIZED / APPROVED PURCHASES Other (Please Specify)
DETERMINED WHERE TO PURCHASE
PLACED ORDERS
ALL
EVALUATED VARIOUS PRODUCTS/VENDORS OF THE ABOVE
Advertising E-mail marketing engines 7.How much would you estimate you spentcampaign and on 7.Howinyou advertising,8.Forto
in on-line search campaign 7.HowLogo clothingyoupromotional itemsMarket t-shirts, pens, followingyou estimatesale
Holiday greeting cards to customers or clients Direct mail inwouldandyou theyou youYellow7.How much w
Other greeting cards toPress estimate7.How much would7.How muchestimate youinyou salese
much would or release clients 7.Howtotal Advertising would wouldspent inyou
customers 7.How much in much wouldthe notepads) in total and on
or you spent total research following spent total and
(hats, youon estimatemuch advertising,
estimate spent pages estim
Advertising Advertising Advertising E-mail marketing8.For each 8.For eachadvertising, clientsand8.Forsales and followingpens, no
in online directorylocal newspaper Holiday greeting cards Logo of the following advertising,marketing serviceseach o
in the / onlineon-line search engines the greetingcustomers or promotional itemscampaign of listed, adve
in yellow pages campaign of the to of the followingrelease clients sales and marketingpleas
8.For each Other followingcards advertising, salesmarketing the marketingfollowin
of 8.For each clothing or sales Direct each of ofeachfollowing serv
following toPress advertising, each services the advertis
customers 8.For mail (hats, t-shirts, listed,
or and 8.For the 8.For servic
Market research 8.For each of the Advertisingeach of/thesales and marketing greetingandtheeachadvertising, clientsandclientsma
Advertising Advertising in online directorylocal following advertising, sales 9.For Logo of the following advertising, sa
in Yellow pages 9.For Advertising E-mail marketing9.For each cards to customers or your company tell u
following advertising, newspaper Holiday services of marketing services promotional items
in the onlineon-line search engines thelisted, following following advertising, sale
in yellow pages campaign greetingof the advertising, salesmarketi
9.For each Other followingcards tousor sales 9.For each
of 9.For each clothing if listed, or andpur
please tell customers please 9.
Direct mail campaign 9.For eachconductedthe followingaadvertising,and marketing services listed, pleaseplease iffoll
Market research you of the you a direct mail campaign campaign inmonths, how if your companyus tell
10.If 9.For each following advertising, sales salespast marketing 6 months, which of the yo
11.If of conducted direct services and the past us did listed, tell plans
Press release 9.For each of the following advertising, sales and marketing mailin thelisted,6please tellservicesyou go about prepa
POSTCARD NEWSLETTER
COUPON 8 1/2 X 11 LETTER BROCHURE
13.Are you aware that 16.If you the overall results of your mail providers that be
14.How valuable are on-line, full service direct very unlikely to purchas
you would somewhat unlikely or direct mail campaigns,
12. If conducted, how satisfied aretherewith arean on-line, full service direct mail provider can
LIKE MAGNET,DID NOT DO A DIRECT MAIL CAMPAIGNOOR VALUE FOR THE MONEY/ PRICE PRODUCT
GIFT ITEM OTHER WE PEN, ETC. P TOO COMPLICATED
LOW QUALITY OF FINISHED
15.How likely would you be to purchase an on-
UNCOMFORTABLE PURCHASING ONLINE DONýT TRUST TO INTERNET Other (Please Specify)
WANT TO SLOW SPEED MUCH OF A
PROOFS OR SAMPLES
TOO OTHER
I LIKE TO BE ABLE TO SEE THE DO IT MYSELF OF SERVICE HASSLETHESWITCH VENDORS
18.Are you aware that sales prospectwould you lastto purchasehow did youracquire the list that SERVICEiflike recen
19.How or there would anlist in the be 6 months, customer names and addresses that you canwere m
20.How likely online list provider offer a list unlikelybusiness? provider service it this o
21.Why would you from to consider
17.If you acquired a direct mail valuable are on-line list providers whoservice be to you an on-line list a LISTyou used mostcustom
Other (Please Specify)
consider a LIST SERVICE like this online?
Q1
DIRECT MAIL
DETERMINE NEED TO PURCHASE 0 0.00%
0
EVALUATED VARIOUS PRODUCTS/VENDORS 0.00%
AUTHORIZED / APPROVED PURCHASES 0 0.00%
DETERMINED WHERE TO PURCHASE 0 0.00%
PLACED ORDERS 0 0.00%
ALL OF THE ABOVE 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 114.29%
Other Option [Other (Please Specify)]
Q2
LOGO CLOTHING OR PROMOTIONAL ITEMS
DETERMINE NEED TO PURCHASE 0 0.00%
0
EVALUATED VARIOUS PRODUCTS/VENDORS 0.00%
AUTHORIZED / APPROVED PURCHASES 0 0.00%
DETERMINED WHERE TO PURCHASE 0 0.00%
PLACED ORDERS 0 0.00%
ALL OF THE ABOVE 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 114.29%
Other Option [Other (Please Specify)]
Q3
1. Which of the following best describes your position within the company?
CEO/OWNER 0 0.00%
PARTNER/SENIOR EXECUTIVE 0 0.00%
0 ARCHITECT)
PROFESSIONAL (CONSULTANT, LEGAL, MEDICAL, 0.00%
FINANCE/ACCOUNTING/PURCHASING 0 0.00%
MARKETING 0 0.00%
OFFICE MANAGER 0 0.00%
ADMINISTRATIVE ASSISTANT 0 0.00%
TECHNICAL/IT PROFESSIONAL 0 0.00%
SALES PROFESSIONAL 0 0.00%
OTHER 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 109.09%
Other Option [Other (Please Specify)]
Q4
2. In which state is your office located?
Alabama 0 0.00%
Alaska 0 0.00%
Arizona 0 0.00%
Arkansas 0 0.00%
California 0 0.00%
Colorado 0 0.00%
Connecticut 0 0.00%
Delaware 0 0.00%
Florida 0 0.00%
Georgia 0 0.00%
Hawaii 0 0.00%
Idaho 0 0.00%
Illinois 0 0.00%
Indiana 0 0.00%
Iowa 0 0.00%
Kansas 0 0.00%
Kentucky 0 0.00%
Louisiana 0 0.00%
Maine 0 0.00%
Maryland 0 0.00%
Massachusetts 0 0.00%
Michigan 0 0.00%
Minnesota 0 0.00%
Mississippi 0 0.00%
Missouri 0 0.00%
Montana 0 0.00%
Nebraska 0 0.00%
Nevada 0 0.00%
New Hampshire 0 0.00%
New Jersey 0 0.00%
New Mexico 0 0.00%
New York 0 0.00%
North Carolina 0 0.00%
North Dakota 0 0.00%
Ohio 0 0.00%
Oklahoma 0 0.00%
Oregon 0 0.00%
Pennsylvania 0 0.00%
Rhode Island 0 0.00%
South Carolina 0 0.00%
South Dakota 0 0.00%
Tennessee 0 0.00%
Texas 0 0.00%
Utah 0 0.00%
Vermont 0 0.00%
Virginia 0 0.00%
Washington 0 0.00%
West Virginia 0 0.00%
Wisconsin 0 0.00%
Wyoming 0 0.00%
District of Columbia 0 0.00%
Other Area 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 101.89%
Other Option [Other (Please Specify)]
Q5
3. Including yourself, how many employees work at this location?
1 0 0.00%
2 TO 7 0 0.00%
8 TO 19 0 0.00%
20 TO 49 0 0.00%
50 TO 99 0 0.00%
0 0.00%
100 OR MORE [IF 100 OR MORE, GO TO END OF SURVEY AND SUBMIT]
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 114.29%
Other Option [Other (Please Specify)]
Q6
4. Which of the following best describes the primary business activity of your company at this location? (Please select one ans
0 0.00%
PROFESSIONAL SERVICE FIRMS<br>ACCOUNTING<br> LAW FIRM<br>REAL EST
0 0.00%
RETAIL<br>RESTAURANT, BAR, COFFEE SHOP<br>CLOTHING OR SPECIALTY R
0 0.00%
CONSTRUCTION/MANUFACTURING<br>MANUFACTURING FACILITY/PLANT<br>C
0 0.00%
EDUCATIONAL INSTITUTIONS<br>PRIMARY/DAYCARE SCHOOL<br>SECONDAR
PUBLIC ADMINISTRATION<br><br> 0 0.00%
NON-PROFIT/GOVERNMENT<br><br> 0 0.00%
OTHER 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Other Option [Other (Please Specify)]
Q7
5. Please select the range that best describes the approximate 2000 annual sales for your company at this location. If you don
LESS THAN $100,000 0 0.00%
$100,000 TO $499,999 0 0.00%
$500,000 TO $999,999 0 0.00%
$1 MILLION TO $5 MILLION 0 0.00%
$5 MILLION OR GREATER 0 0.00%
DONýT KNOW 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 114.29%
Other Option [Other (Please Specify)]
Q8
6.We are interested in understanding more about the role you play in selecting Website Services for your company. For each o
ADVERTISING
DETERMINE NEED TO PURCHASE 0 0.00%
EVALUATED VARIOUS PRODUCTS/VENDORS 0 0.00%
AUTHORIZED / APPROVED PURCHASES 0 0.00%
DETERMINED WHERE TO PURCHASE 0 0.00%
PLACED ORDERS 0 0.00%
ALL OF THE ABOVE 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 114.29%
Other Option [Other (Please Specify)]
Q9
7.How much would you estimate you spent in total and on the following advertising, sales and marketing activities in the past 6
Advertising in Yellow pages
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Advertising in online directory / online yellow pages
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Advertising in the local newspaper
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Advertising in on-line search engines
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
E-mail marketing campaign
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Holiday greeting cards to customers or clients
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Other greeting cards to customers or clients
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Logo clothing or promotional items (hats, t-shirts, pens, notepads)
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Press release
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Direct mail campaign
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Market research
$0<BR><BR><BR> 0 0.00%
LESS<BR>THAN<BR>$500 0 0.00%
$500<BR>TO<BR>$1,500 0 0.00%
$1,500<BR> to <BR>$5,000 0 0.00%
$5,000 <BR>to<BR> $10,000 0 0.00%
$10,000 <BR>to<BR> $25,000 0 0.00%
$25,000 <BR>or<BR> More 0 0.00%
DON'T KNOW<br><br> 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Q10
8.For each of the following advertising, sales and marketing services listed, please tell us if your company purchased this servic
Advertising in Yellow pages
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Advertising in online directory / online yellow pages
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Advertising in the local newspaper
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Advertising in on-line search engines
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
E-mail marketing campaign
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Holiday greeting cards to customers or clients
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Other greeting cards to customers or clients
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Logo clothing or promotional items (hats, t-shirts, pens, notepads)
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Press release
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Direct mail campaign
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Market research
WE DID NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
PURCHASED ITEM...<BR>BUT NOT ONLINE 0 0.00%
PURCHASED ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Q11
9.For each of the following advertising, sales and marketing services listed, please tell us if your company plans to purchase th
Advertising in Yellow pages
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Advertising in online directory / online yellow pages
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Advertising in the local newspaper
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Advertising in on-line search engines
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
E-mail marketing campaign
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Holiday greeting cards to customers or clients
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Other greeting cards to customers or clients
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Logo clothing or promotional items (hats, t-shirts, pens, notepads)
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Press release
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Direct mail campaign
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Market research
WILL NOT<BR>PURCHASE ITEM AT ALL 0 0.00%
0
WILL PURCHASE ITEM...<BR>BUT NOT ONLINE 0.00%
WILL PURCHASE ITEM...<BR>ONLINE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Q12
10.If you conducted a direct mail campaign in the past 6 months, how did you go about preparing and sending your direct mail f
0 0.00%
DID THE ENTIRE PROCESS INTERNALLY <BR>(EVERYTHING FROM WRITING LE
0
OUTSOURCED THE DIRECT MAIL TO AN AGENCY 0.00%
USED AN ON-LINE PROVIDER 0 0.00%
DID NOT DO A DIRECT MAIL CAMPAIGN 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 125.00%
Q13
11.If you conducted a direct mail campaign in the past 6 months, which of the following pieces did you send as part of the most
POSTCARD 0 0.00%
COUPON 0 0.00%
8 1/2 X 11 LETTER 0 0.00%
NEWSLETTER 0 0.00%
BROCHURE 0 0.00%
GIFT ITEM LIKE MAGNET, PEN, ETC. 0 0.00%
OTHER 0 0.00%
WE DID NOT DO A DIRECT MAIL CAMPAIGN 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 112.50%
Q14
12. If conducted, how satisfied are you with the overall results of your direct mail campaigns, that is the increase in sales you ge
EXTREMELY SATISFIED 0 0.00%
SOMEWHAT SATISFIED 0 0.00%
NEITHER SATISFIED NOR DISSATISFIED 0 0.00%
SOMEWHAT DISSATISFIED 0 0.00%
EXTREMELY DISSATISFIED 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 120.00%
Q15
13.Are you aware that there are on-line, full service direct mail providers that can conduct your entire direct mail campaign for y
NO 0 0.00%
YES, I AM AWARE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 150.00%
Q16
14.How valuable would an on-line, full service direct mail provider be to your business?
EXTREMELY VALUABLE 0 0.00%
SOMEWHAT VALUABLE 0 0.00%
NOT VERY VALUABLE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Q17
16.If you are somewhat unlikely or very unlikely to purchase this service online, Why would you not consider a service like this?
POOR VALUE FOR THE MONEY/ PRICE 0 0.00%
LOW QUALITY OF FINISHED PRODUCT 0 0.00%
TOO COMPLICATED 0 0.00%
I LIKE TO BE ABLE TO SEE THE PROOFS OR 0 0.00%
SAMPLES
UNCOMFORTABLE PURCHASING ONLINE 0 0.00%
WANT TO DO IT MYSELF 0 0.00%
SLOW SPEED OF SERVICE 0 0.00%
TOO MUCH OF A HASSLE TO SWITCH VENDORS 0.00% 0
DONýT TRUST THE INTERNET 0 0.00%
OTHER 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 110.00%
Q18
15.How likely would you be to purchase an on-line, full service direct mail if it were made available?
VERY LIKELY 0 0.00%
SOMEWHAT LIKELY 0 0.00%
SOMEWHAT UNLIKELY 0 0.00%
VERY UNLIKELY 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 120.00%
Other Option [Other (Please Specify)]
Q19
17.If you acquired a direct mail or sales prospect list in the last 6 months, how did you acquire the list that you used most recen
THE COMPANYýS OWN CUSTOMER LIST 0 0.00%
PURCHASED A LIST FROM AN EXTERNAL LIST BROKER 0 0.00%
PURCHASED A LIST FROM A CATALOG 0 0.00%
PURCHASED A LIST FROM A DIRECT MAIL AGENCY 0 0.00%
PURCHASED A LIST FROM AN ON-LINE LIST 0 0.00%
SERVICE
DID NOT ACQUIRE A LIST 0 0.00%
DONýT KNOW 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 114.29%
Q20
18.Are you aware that there are on-line list providers who offer customer names and addresses that you can customize to your
NO 0 0.00%
YES, I AM AWARE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 150.00%
Q21
19.How valuable would an online list provider service be to your business?
EXTREMELY VALUABLE 0 0.00%
SOMEWHAT VALUABLE 0 0.00%
NOT VERY VALUABLE 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 133.33%
Q22
20.How likely would you be to purchase a list from an on-line list provider service if it were made available.
VERY LIKELY [ GO TO THE END AND SUBMIT] 0 0.00%
SOMEWHAT LIKELY [GO TO THE END AND SUBMIT] 0 0.00%
SOMEWHAT UNLIKELY 0 0.00%
VERY UNLIKELY 0 0.00%
Other (Please Specify) 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 120.00%
Other Option [Other (Please Specify)]
Q23
21.Why would you be unlikely to consider a LIST SERVICE like this online?
0 0.00%
WE DONýT USE LISTS OR USE ONLY OUR CUSTOMER LIST
LIST QUALITY 0 0.00%
UNCOMFORTABLE PURCHASING ONLINE 0 0.00%
SLOW SPEED OF SERVICE 0 0.00%
0
TOO MUCH OF A HASSLE TO SWITCH VENDORS 0.00%
OTHER 0 0.00%
Total 0
Mean 0.00
Standard Dev. 0.00
Variance 0.00
Mean Percentile 116.67%
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on? (Please select one answer only)
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y at this location. If you donýt know exactly, please give your best estimate.
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your company. For each of the items below, please tell us what your individual involvement is in the purchasing process. Please check all
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eting activities in the past 6 months?
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mpany purchased this service in the past 6 months and if that purchase was made from an off-line bricks and mortar vendor or on-line vendo
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mpany plans to purchase this service in the next six months and if you plan to purchase from an off-line bricks and mortar vendor or on-line v
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d sending your direct mail for the most recent campaign you ran?
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ou send as part of the most recent campaign you ran? [CHECK ALL THAT APPLY]
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he increase in sales you generated or the overall impact on your business.
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e direct mail campaign for you at a fraction of the time and cost of doing it yourself? They provide custom templates, mailing lists, as well as
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consider a service like this? [SELECT AS MANY AS TWO ITEMS]
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t that you used most recently?
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you can customize to your needs by key criteria such as geography, income and other demographics?
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rchasing process. Please check all that apply from the list below.
and mortar vendor or on-line vendor.
bricks and mortar vendor or on-line vendor.
m templates, mailing lists, as well as print, stuff, stamp, and mail your direct mail campaign.
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