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Newspaper Market Research - PDF

VIEWS: 120 PAGES: 33

Market research refers to scientific methods and purposefully, systematically collect, record, collate the relevant marketing information and data analysis of market conditions, understand the present situation and development trend of the market to market and marketing decisions to provide objective , the correct information. Including market surveys, market survey, sales of the possibility of the investigation, but also consumers and consumer demand, enterprise products, product prices, affecting sales of the social and natural factors, sales channels to conduct investigations. Currently, in addition to traditional methods, some professional organizations have adopted a professional online survey system, which greatly reduces the cost of market research, and was accepted by more and more customers.

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