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Rhodia in China
Year 2003
Rhodia China 07 / 02 / 03 CHALLENGING BOUNDARIES
Milestones
• 1970 ’s Rhodia ’s predecessor company, Rhône-Poulenc, starts to
do business in China
• 1980 First Representative Office set up in Beijing
• 1993 First two Joint Ventures established ( Qingdao Silica, SuZhou Anli)
• 1998 - January Creation of Rhodia
Rhône-Poulenc and Hoecsht merge their life science
businesses; Rhodia is created as an independent
company through the combination of R-P ’s chemical &
polyamide businesses
• 1998- June Rhodia listed on New York and Paris Stock exchanges
• 1999 Rhodia sets up Representative Offices in China
( Beijing, Shanghai, Guangzhou, Wuhan, Shenyang )
• 2000 - June Rhodia (China) Co. Ltd. established in Shanghai
• 2002 - Sept. Trading Company established
• End 2002 Rhodia operates in China through 16 Legal Entities with
capital investment of more than 300M USD
Rhodia China 06/ 02 / 03 2 CHALLENGING BOUNDARIES
Overall Picture
In China, Rhodia is involved in:
1. Chinese Operations
• 1 Holding Company (HQ in Shanghai / Branch in Beijing)
• 15 Local Enterprises
• 3 Representative Offices (Shanghai / Beijing / Guangzhou)
+ Rhodia Hong Kong
• 1 Trading Company (HQ in Waigaoqiao/Liaison Office in Shanghai)
2. Asia Pacific Zone Headquarters
• Regional Enterprises - Electronics & Catalysis
- Pharma Solutions
- Engineering Plastics
- Polyamide Intermediates
- Textile Fibers
• Regional Functions - Purchasing
- Industrial
Rhodia China 06/ 02 / 03 3 CHALLENGING BOUNDARIES
Holding Company
Rhodia China Co., Ltd.
Scope :
Equity in various Rhodia Projects in China
Platform of Services for Local Enterprises
Location :
HQ in Shanghai Technology Park
+ Branch in Beijing
Shared Services:
GM, Projects, Finance/IS/Accounting, Legal, Communication, HR, etc…
+ Innovation Center (R&D)
Hosting Center
Asia Pacific Purchasing
Industrial (Regional AP Tech Center)
Rhodia China 06/ 02 / 03 4 CHALLENGING BOUNDARIES
15 Local Entities
12 Joint Ventures & 3 WOFI* Division
Headcount
Shanghai Longma Engineering Plastics Co., Ltd. 36
Qingdao Zhongda Chemical Fiber Co., Ltd. 493
Yingkou Yinglong Chemical Fiber Co., Ltd. 466 Automotive, Electronics and Fibers
Baotou Rhodia Rare Earth Co., Ltd. 181
Liyang Rhodia Founder Rare Earth New Material Co., Ltd. 831
Rhodia Wuxi Pharmaceutical Co., Ltd. 260
Jade Fine Chemical (Wuxi) Co., Ltd.* 25 Pharmaceuticals and Agrochemicals
Ruohai (Zhejiang) Fine Chemicals Co., Ltd. * 138
Rhodia Silica Qingdao Co.,Ltd. 114
Rhodia Silicones Shanghai Co., Ltd.* 52 Industrial Care and Services
Rhodia Suzhou Anli Specialty chemicals Co., Ltd. 24
Rhodia Specialty Chemicals Wuxi Co., Ltd. 75
Beijing Rhodia Eastern Chemical Co., Ltd. 112
Rhodia-Hengchang (Zhangjiagang) Specialty Chemical Co., Ltd. 545 Food and Consumer Care
Yunnan Luoping Phosphates Chemical Co. Ltd. 168
* WOFI: Wholly Owned Foreign Investment
Rhodia China 06/ 02 / 03 5 CHALLENGING BOUNDARIES
Diversified Approach for Business
Sales & Marketing
Representative Rhodia Rhodia Trading
Offices Hong Kong Company
• Shanghai • HQ in Waigaoqiao
• Beijing • Liaison Office in Shanghai
• Guangzhou
Rhodia China 06/ 02 / 03 6 CHALLENGING BOUNDARIES
Rhodia Presence in China
RHODIA BJ OFFICE
RHODIA EASTERN CHEMCIAL
RHODIA BAOTOU RARE EARTH
RHODIA YINGKOU FIBER
Beijing RHODIA QINGDAO SILICA
Baotou Yingkou RHODIA QINGDAO ZHONGDA FIBER
LIYANG RHODIA RARE EARTH
Qingdao RHODIA SUZHOU ANLI
RHODIA HENGCHANG ZJG
RHODIA SHANGHAI SILICONE
RHODIA LONG MA
RHODIA WX SPECIALTY CHEM. Liyang RHODIA CHINA CO. LTD
JADE WUXI
RHODIA WX PHARMA
Hengchang RHODIA TRADING CO.
RHODIA SHANGHAI OFFICE
Suzhou Shanghai
Wuxi
KUNMING LUOPING,.
RUOHAI FINE CHEMICALS
Kunming
Guangzhou RHODIA GUANGZHOU OFFICE
HK RHODIA HANGKONG
Rhodia China 06/ 02 / 03 7 CHALLENGING BOUNDARIES
Business in China (1)
Automotive, Electronics and Fibers Pharmaceuticals and
Agrochemicals
• Technical Fibers
Flock, BCF • Rhodia Pharma Solutions
PA6,PA66 staple for Non-woven • Perfumery, Performance Products &
Kermel Fire-Resistant Fiber Agrochemicals
• Engineering Plastics
• Polyamide Intermediate Food and Consumer Care
ADN & AA, AH Salt & PA66 Polymer
• Home, Personal Care & Industrial
• Nylstar Ingredients
Filament and Staple for textile -Detergent
Surfactants, Acid thickener,Additive & Biocides
• Electronics & Catalysis Performance concentrates
La-Ce products for polishing powder
Pr-Nd products for magnets Materials & Capacitor -Personal care
manufacture Anionic & Amphoteric surfactants ,Performance
Ce-Series products& Ce-Zr products for Autocat & other systems,Viscosity modifiers
special glasses Conditioning agents for shampoo & shower gel
Tb-Bass products and Yi & Yi plus Eu products for Viscosifiers & polishing agents for toothpaste
Fluorescent powder manufacture
La products with optical grade for electronic & optical -Agro Formation Additives
glasses manufacture -Industrial and Oilfield Systems
-Polymer Specialty Systems
Rhodia China 06/ 02 / 03 8 CHALLENGING BOUNDARIES
Business in China (2)
• Performance Products for Multifunctional
• Food
Coatings
Food phosphates
-Decorative Paint
Hydrocolloids Stabilizer Systems
Latex emulsions, Defoamers,Dispersant & Wetting
Lactic Culture for Dairy
Agents,Thixotropes & Thickener, Extenders,Driers
Probiotics
Solvent and water based aliphatic ,polyisocyanate
• Phosphates & Phosphorous Derivatives
-Solvent
-Industrial Intermediates
Rhodia solvent
Halides, Sodium Hypophosphites
-Performance Products
-Textile chemicals
phosphorus Specialties
Acrylic-based sizing for textile and paper markets
Flame Retardants
THPS leather
-Acrylic Resin
-Rhodia Water
Acrylic Resin for Roof Tile
THPS & Phosphonates
2-K Acrylic Resin
-Construction materials
Industrial Care and Services Concrete admixture
Ceramic tide adhesive
• Silicones
Mortar additives
-Performance additives & Coatings
Shotcrete accelerator
-Engineered Elastomers
Water repellents
-Construction Sealants & Adhesives
Damp proof course injection fluid
Anti-adhesive silicone resin
Soil consolidates
Silicone intermediate, Silicone Oil & Emulsion
Mould release agent
• Silica Systems
Highly dispersible silica
Cobalt
Rhodia China 06/ 02 / 03 9 CHALLENGING BOUNDARIES
Sales Evolution in China
Sales: MUSD
298
271
240
160
1999 2000 2001 2002
Rhodia China 06/ 02 / 03 10 CHALLENGING BOUNDARIES
Long-term Policy
Rhodia is committed to Sustainable Development Policy
Health, people and product safety, the environment
Economics to drive sustainable growth
People directly involved with social, societal and ethical issues
Long term commitment by creating and managing
industrial sites
Reinforcing technical and commercial support
To be “Asian in Asia” and “ Chinese in China”
Rhodia China 06/ 02 / 03 11 CHALLENGING BOUNDARIES
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