SPRING SUMMER CATALOG of BOOKS Spring Summer Trade and

[ SPRING-SUMMER 2007 CATALOG of BOOKS ] Spring-Summer 2007 Trade and Professional Books New Titles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Backlist . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30 Author and Title Indexes. . . . . . . . . . . . . . . . . . . . . . 37 Sales Representatives. . . . . . . . . . . . . . . . . . . . . . . . . 38 International Distributors . . . . . . . . . . . . . . . . . . . . . 39 AMACOM Sales Office Contacts . . . . . . . . . . . . . . . . . 39 Order Form . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40 Ordering Information . . . . . . . . . . . . inside back cover A MACOM, a division of the American Management Association, publishes books on business, management, career growth, current events, science and technology, personal finance, real estate, and self-help. AMACOM books help readers enhance their personal and professional growth and reach into the future to understand emerging trends and cutting-edge thinking. 1 NEW TRADE TITLES Be cool by staying on the cutting edge of what s hot. Coolhunting Chasing Down the Next Big Thing Peter Gloor and Scott Cooper Foreword by danah boyd, blog personality & social networks expert hat do the iPod, MySpace, and YouTube all have in common? They’re fresh, they’re sexy, and most importantly—they’re cool. But while many companies embark on the eternal quest for the next big thing, very few know how to actually find it. Coolhunting will take readers into the very heart of the search and show them how to find trendsetters, spot innovations, and turn brilliant ideas into hot new trends. Major companies like Starbucks and Proctor & Gamble have W already discovered the power of coolhunting. Now, anyone can learn how to: • tap into the “Tao of Cool” and identify the trends that are truly cutting-edge • cultivate the skills and techniques of highly effective coolhunters • pinpoint developing trends on the Internet by using “smartbadges” APRIL 2007 • Business Hardcover • 6 1⁄8 x 9 1⁄ 4 • 240 pages ISBN: 0-8144-7386-5 ISBN-13: 978-0-8144-7386-3 $24.95 • CAN $30.95 An invaluable tool for businesses of all sizes, Coolhunting will show leaders how to stay ahead of the curve and on the cutting edge of where their customers want to be taken. PETER GLOOR (Cambridge, MA) has enjoyed a 20-year career as an executive for UBS, PwC, and Deloitte. He currently divides his time between the MIT Sloan School of Management, Helsinki University of Technology, and the University of Cologne, where he teaches, leads research, and writes. SCOTT COOPER (Newton, MA) is a writer and research affiliate at the MIT Sloan School of Management. Now in paperback, the lessons we can take from a beloved President...and an unforgettable leader. John F. Kennedy on Leadership The Lessons and Legacy of a President John A. Barnes oday’s business leaders have much in common with President Kennedy. They face monumental decisions in unpredictable times; their actions have implications far beyond their own organizations; and they are judged mercilessly and incessantly by both their constituents and the media. Professionals, then, would do well to study the leadership traits that made Kennedy one of the most respected, beloved, and influential world leaders in modern history. John F. Kennedy on Leadership analyzes what made Kennedy, both before and during his Presidency, a unique and dominant force who would serve as the standard by which future leaders would be judged. Readers will learn the value of: T • Planning and decision making: Consult widely, then act. • Crisis management: Don’t let events manage you. • Building a team: Find your own “Bobby.” MAY 2007 • Business/Leadership Paperback • 6 x 9 • 240 pages Hardcover Edition: 0-8144-0834-6 ISBN: 0-8144-7455-1 ISBN-13: 978-0-8144-7455-6 $16.00 • CAN $19.95 • Independence: Don’t follow the crowd. • Mistakes: Learn from them and move on. This timely (and timeless) book will be of interest to anyone involved in leadership. JOHN A. BARNES (New York, NY) is the author of Ulysses S. Grant on Leadership, and has been a journalist, writer, and television commentator for more than 18 years. His columns have appeared in The Boston Herald, The Detroit News, and The New York Post. 2 NEW TRADE TITLES A fun and fascinating tour through the world of biotechnology. Welcome to BioTech Nation My Unexpected Odyssey into the Land of Small Molecules, Lean Genes, and Big Ideas Moira A. Gunn, Ph.D. s host of Tech Nation, Dr. Gunn has Along beenpublic radio’smaking all aspectsMoirapublic. and known for of science technology meaningful to the general listening But when she spontaneously decided at a cocktail-fueled biotech industry event that she would be launching a weekly segment on biotech—a subject that existed well outside of her normal comfort zone—she had her work cut out for her. For the millions of people who now listen to BioTech Nation, the rest is history. Going behind the science and business of biotech, the book rides along with Dr. Gunn as she interviews an interesting and colorful cast of characters from the industry, including a DNA scientist with ego to burn and a pharmaceutical exec with a penchant for Viagra. Filled with compelling stories of everything from the genetically modified food fight to the reasons why the presidential stem lines are dying, the book explores the fascinating theories and breakthroughs in this exciting field. Funny, entertaining, and informative, Welcome to BioTech Nation is a unique, inside look at biotechnology today...and a glimpse at what could be in store for us tomorrow. MOIRA A. GUNN, PH.D. (San Francisco, CA) is the host of BioTech Nation and Tech Nation, which airs weekly on 200 public radio stations, on NPR channels on Sirius Satellite Radio, and internationally to 133 countries via American Forces Radio. A former NASA computer scientist with a doctorate in Mechanical Engineering and a patent in Human Nutrition Research, she has recently been named a Science Laureate for her contributions to science journalism. • National public radio campaign (Motley Fool Radio Show confirmed) • National radio campaign—both drive-time and longer format radio shows • Media appearances in San Francisco, New York, and Washington DC • National print campaign • Media tie-in with author’s speaking engagements • Co-op advertising available JUNE 2007 • Science Hardcover • 6 1/8 x 9 1/4 • 256 pages ISBN: 0-8144-0923-7 ISBN-13: 978-0-8144-0923-7 $24.95 • CAN $30.95 3 NEW TRADE TITLES Do you know what your people really think of you? 30 Reasons Employees Hate Their Managers What Your People May Be Thinking and What You Can Do About It Bruce L. Katcher with Adam Snyder Q employees’ negative feelings toward their managers can lurk beneath the uietly seething…secretly resenting…and ultimately affecting performance, surface of even the most pleasant-seeming work relationships. These issues, if gone unchecked, can result in organizational catastrophe. To find out what’s really going on, the authors surveyed more than 50,000 employees in 65 organizations of all types and sizes, and discovered the 30 main causes of ill will. This book provides solutions for these fundamental symptoms of employee-manager discomfort, including employees’ sense that: they're being treated like children • their contributions aren't respected • their manager doesn't listen to them • senior managers are incompetent • they lack the resources and training they need to do their jobs well • they get insufficient feedback • their pay isn't fairly linked to job performance • they are burdened by heavy workloads or inflexible schedules. MARCH 2007 • Business/Management Hardcover • 6 ⁄8 x 9 ⁄ 4 • 224 pages 1 1 ISBN: 0-8144-0915-6 ISBN-13: 978-0-8144-0915-2 $21.95 • CAN $26.95 Featuring real-life examples, this eye-opening book empowers managers to make their workplaces more productive, congenial, and satisfying for their people and for themselves. BRUCE L. KATCHER (Sharon, MA) is an industrial/organizational psychologist, and the founder of Discovery Surveys, Inc., a management consulting firm. ADAM SNYDER (Pound Ridge, NY) is a communications specialist who has worked with many organizations and business authors. An expert guide to team building for new managers who want results. The First-Time Manager’s Guide to Team Building Gary S. Topchik ith the same brand of accessible and sage advice readers found in The FirstTime Manager, this new offering from management expert Gary S. Topchik covers the basics of team building. The book helps readers discover how their own leadership and management style influences the success of their teams. Managers will learn how to: W make the transition from team member to team leader • understand the difference between a team and a work group • hold team members accountable • make their teams more productive • manage challenging situations and resolve conflict within a team. Written in an engaging, conversational style, Topchik explains the five essential qualities of a high-performing team: goals and standards; decision making; honest communication; clear roles and responsibilities; and celebrating success. Packed with activities and assessments for both the manager and team members, this is an essential guide for any manager who strives for team-building success. JUNE 2007 • Business/Management Paperback • 6 x 9 • 144 pages ISBN: 0-8144-7429-2 ISBN-13: 978-0-8144-7429-7 $15.00 • CAN $18.95 GARY S. TOPCHIK (New York, NY and Los Angeles, CA) is the managing partner of SilverStar Enterprises, Inc., a consulting firm specializing in management development, whose clients include AT&T, Honeywell, Disney, Sony Studios, and Oracle. He is a lecturer in the business and management department at UCLA and is the author or coauthor of The Accidental Manager (0-8144-7180-3), Managing Workplace Negativity (0-8144-0582-7), and The First-Time Manager (0-8144-0821-4). 4 NEW TRADE TITLES Now in paperback, Brian Tracy shows readers how to get more out of the time they have while they watch their productivity and income skyrocket! Time Power A Proven System for Getting More Done in Less Time Than You Ever Thought Possible Brian Tracy the world’s premier business consultants and One ofyearssuccess experts, Brian Tracy has devoted more personal than 25 to studying the most powerful time management practices used by the most successful people in every arena. Now, in Time Power, Brian reveals his comprehensive system designed to help readers increase their productivity and income exponentially—in just weeks! Filled with hundreds of powerful, proven tools and techniques, this book shows readers how to: • gain two more productive hours each day • make better decisions, faster! • set clear goals and focus on higher-value activities • manage multitask jobs more efficiently • overcome the people problems that can sap their time • use the five tools and techniques that will make them more productive for the rest of their lives • and much more! Overflowing with quick and effective time-saving strategies, Brian Tracy’s Time Power lets readers in on the secrets to being more productive, earning more money, and getting more satisfaction from life. B RIAN T RACY (Solana Beach, CA) is one of the world’s most successful speakers and consultants on personal and professional development, addressing more than 250,000 people a year. He is the author of many books, including The Power of Charm (0-8144-7357-1); Focal Point (0-8144-7278-8); Create Your Own Future; Eat That Frog!; and Goals. • National print campaign • National radio campaign • Co-op advertising available ALSO AVAILABLE The Power of Charm (0-8144-7357-1) $15.00 Focal Point (0-8144-7278-8) $15.00 MARCH 2007 • Business/Self-Help Paperback • 6 x 9 • 304 pages Hardcover Edition: 0-8144-7247-8 ISBN: 0-8144-7470-5 ISBN-13: 978-0-8144-7470-9 $16.00 • CAN $19.95 No German translation rights or distribution rights in Germany. 5 NEW TRADE TITLES The small Nebraska farm community that took on big government and big business...and won. Nuclear Nebraska The Remarkable Story of the Little County That Couldn’t Be Bought Susan Cragin Foreword by U.S. Senator Ben Nelson n 1989, the federal government, five state governments and two multinational corporations approached Boyd County, Nebraska with what looked like a wonderful deal: In exchange for permission to build a low-level nuclear waste dump on an abandoned farm, they would pay the county $3 million per year for the next forty years. For that much money, they thought, wouldn’t this poor community agree to just about anything? They couldn’t have been more wrong. I JUNE 2007 • Current Events Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 304 pages b&w photos/drawings throughout ISBN: 0-8144-7430-6 ISBN-13: 978-0-8144-7430-3 $24.95 • CAN $30.95 Nuclear Nebraska tells the inspiring story of how Boyd County’s farmers fought both the state and federal governments, and mighty Bechtel International. From their initial revolt to their hard-won victory, this powerful tale traces the community’s transformation from a small group of isolationist farmers to a defiant band of environmentalists. The book chronicles how the farmers of this then Republican county threw their weight behind Democrat Ben Nelson, who delayed but could not stop construction at the site. The farmers then had to train themselves to be environmental experts and provide the kind of evidence that would trump that of Bechtel’s high-paid engineers. They did, and the license to build was denied. Nuclear Nebraska is a gripping account of a community that refused to relinquish its rights to a government its people could no longer trust. SUSAN CRAGIN (Wellesley, MA) was working as a story editor for Glass Onion Productions, a documentary film company, when she was tapped by Professor H. Gregory Hayden of the University of Nebraska to write this book. The real inconvenient truth about our environment. Where We Stand A Surprising Look at the Real State of Our Planet Seymour Garte, Ph.D. lobal warming, new epidemics, and the destruction of natural resources have all made the future of the planet seem increasingly dire. But the real truth, according to respected scientist Dr. Seymour Garte, is that the environment is actually in better shape than we have been led to believe. G AUGUST 2007 • Current Events/Environment Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 320 pages ISBN: 0-8144-0910-5 ISBN-13: 978-0-8144-0910-7 $24.95 • CAN $30.95 Where We Stand will serve as a reality check for a debate surrounded by controversy. Garte presents irrefutable evidence that the state of the environment and human welfare has been improving steadily for the past two decades and that our efforts to “save the planet” are working. Contrary to popular opinion, the air and water are getting cleaner, cancer rates are decreasing, and forestation is improving. Meant to motivate—not to lull—Where We Stand will energize future efforts with the knowledge that we can make a difference. In giving us the good news, Garte does not neglect the bad; those issues that urgently need to be dealt with. There is still work to be done, but with a clearer picture of where we stand today, we will have a better chance for tomorrow. Hopeful, balanced, and convincing, this is a book that will change the way readers view the planet and the future. S EYMOUR G ARTE , P H . D . (Pittsburgh, PA) is a professor of environmental and occupational health at the University of Pittsburgh School of Public Health and a working scientist with over 30 years of experience in the field. His articles have appeared in Nature and countless other scientific publications. He has been funded in his research by the National Institute of Environmental Health Sciences, the National Cancer Institute, and the American Cancer Society. 6 NEW TRADE TITLES One man s irreverent and insightful chronicle of his journey into the Arab World. Live From Jordan Letters Home from My Journey Through the Middle East Benjamin Orbach n the eve of the U.S. invasion of Iraq, Pittsburgh native and graduate student Ben Orbach traveled to the Middle East to experience the region first-hand. Despite having a degree in Middle Eastern studies, he was completely unprepared for what he discovered. Beyond the anti-American sentiment he expected, he found a complex, curious people whose lives were made even more difficult by an overwhelming feeling of powerlessness. Live from Jordan is the story, told via his letters home, of Orbach’s one year trip through Egypt, Jordan, Syria, Palestine, and Turkey. O • National print campaign • National review attention and off-the-book page features • National public radio campaign • National radio campaign—both drive-time and longer format radio shows • National broadcast interviews • Online and blog tour • Co-op advertising available As he begins his unforgettable journey which takes him from bustling bazaars to underground brothels, he meets all kinds of characters: a falafel cook who hates Americans because they “have no mercy,” a kindly baker who wishes him “peace and blessings” every time he buys pita bread, and the curious, impassioned twenty-one-year-old medical student with a penchant for debating U.S. foreign policy. From the angry streets of Cairo to the living rooms of ordinary people in Jordan and Palestine, Orbach offers an honest, balanced portrait of a region in turmoil and the vivid, misunderstood, and often welcoming people who inhabit it. With humor and wit, he sheds new light on a culture that few Americans understand. Engaging and evocative, Live from Jordan is a mythbreaking book that combines the lyricism of a travelogue with the insight of reportage. B ENJAMIN ORBACH (Washington, DC) currently works in the State APRIL 2007 Current Events / Middle East Studies Hardcover • 6 1/8 x 9 1/4 • 320 pages ISBN: 0-8144-7427-6 ISBN-13: 978-0-8144-7427-3 $22.00 • CAN $26.95 Department as an expert on the Middle East. He is the Deputy Regional Coordinator for the Middle East Partnership Initiative, which supports democratic reform in the Middle East and North Africa through direct funding. 7 NEW TRADE TITLES This groundbreaking book shows couples how to create a fulfilling future together. What Smart Couples Know The Secret to a Happy Relationship Patricia Covalt, Ph.D. S ome couples just seem to have what it takes, while others clash constantly and struggle to connect. What do these happy couples know? What is their secret? The answer lies in Emotional Intelligence–the ability to perceive, use, understand, and manage emotions–and the good news is that it can be learned. What Smart Couples Know presents a unique and realistic program to help couples and individuals develop this all-important skill and in turn create healthy, loving, mutually satisfying relationships. Compassionate, instructive, and inspiring, What Smart Couples Know will help men and women: become more self-aware • learn to read their partners’ signals and emotions • express their own feelings more clearly • understand and regulate their own emotions • handle frustration and settle differences in a non-destructive way • break the cycle of blame. JUNE 2007 • Relationships/Self-Help Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 224 pages ISBN: 0-8144-0921-0 ISBN-13: 978-0-8144-0921-3 $19.95 • CAN $24.95 Complete with revealing self-tests and constructive exercises, What Smart Couples Know is a groundbreaking book that will help couples everywhere reach their romantic potential. PATRICIA COVALT, PH.D. (Denver, CO) holds a Ph.D. in Clinical Psychology and has been a pyschotherapist in private practice since 1980. As a licensed marriage and family therapist, Dr. Covalt has treated hundreds of couples in clinical and workshop settings. The smarter way to market in an anti-marketing age. Truth The New Rules for Marketing in a Skeptical World Lynn B. Upshaw onsumers today are better informed, better armed to resist marketers, and more skeptical than ever. With thousands of messages bombarding them every day, buyers just want brands they can believe in from companies they can trust. In Truth, marketing expert Lynn Upshaw offers a systematic approach for building customer loyalty and increasing market share. Using real-world examples and engaging stories, he shows companies how they can capitalize on a new kind of competitive advantage and learn to: C promote more persuasively • achieve greater returns through integrity in marketing • replace their pricing strategy with a more convincing value promise • build stronger customer partnerships • seize the lead share of credibility in a hypercompetive marketplace. A revolutionary book that redefines what it means to market, Truth will show companies how to strengthen and build their businesses in a world filled with wouldbe buyers who are more inclined to doubt than to buy. LYNN B. UPSHAW (San Rafael, CA) is an internationally known brand and marketing consultant to major corporations. He is also the author and coauthor of two highlyregarded books on marketing strategy, and a member of the MBA faculty at the Haas School of Business, University of California at Berkeley. JUNE 2007 • Marketing Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 272 pages ISBN: 0-8144-7376-8 ISBN-13: 978-0-8144-7376-4 $24.95 • CAN $30.95 8 NEW TRADE TITLES The charismatic New York mayor presents a candid, enlightening guide on how to rise from obscurity to stardom. Buzz How to Create It and Win with It Edward I. Koch and Christy Heady n the late 1970s, Mayor Ed Koch transformed himself from an unknown political underdog with little money and even fewer family connections into one of America’s most illustrious mayors. In just 12 years, he brought the City of New York out of bankruptcy, created a renowned housing program, and became one of the most important individuals on the American political scene. But how did he rise from relative anonymity and become an enduring figure? I • New York City publicity and book-signing events • National morning radio drive-time campaign to the top 25 markets • National broadcast interviews • Media tie-in with author’s speaking engagements • Co-op advertising available In Buzz, Koch shares the secrets of his success that will help readers everywhere become masters of self-marketing. With his legendary candor and in-your-face style, he reveals how anyone can use his techniques to make a memorable entrance, attract attention (the right kind), and get others to take notice and listen. Buzz demonstrates how to: define your image • create buzz with honesty • engage the media • withstand public scrutiny • turn mistakes into opportunities • create loyal, rabid followers. Whether running for public office or climbing the corporate ladder, Buzz will show rising stars in every field how to stand out and shine brighter with honesty, integrity, and style. EDWARD I. KOCH (New York, NY) was the 105th mayor of New York City and served for three terms (from 1978 to 1989.) Prior to being mayor, Mr. Koch served for nine years as a congressman and two years as a member of the New York City Council. He is currently a partner in the law firm of Bryan Cave LLP, the host of a Saturday morning radio program on Bloomberg AM 1130, and a columnist for The New York Press and NewsMax. He is also a weekly guest on NY1 television. CHRISTY HEADY (North Palm Beach, FL) is an award-winning journalist and author of several books, including The Complete Idiot’s Guide to Making Money on Wall Street and The Complete Idiot’s Guide to Managing Your Money. JUNE 2007 • Business/Self-Help Hardcover • 6 1/8 x 9 1/4 • 192 pages ISBN: 0-8144-7462-4 ISBN-13: 978-0-8144-7462-4 $21.95 • CAN $26.95 9 NEW TRADE TITLES A national expert answers the question parents most want to know: Is my teen normal? When to Worry How to Tell If Your Teen Needs Help— And What to Do About It Lisa Boesky, Ph.D. arents can easily feel overwhelmed when suddenly faced with a moody, defiant, unfocused, unpredictable, angry, or overly-sensitive teenager. They wonder if these changes are a normal part of adolescence or if their teen is in need of help. When to Worry helps parents distinguish typical teenage behaviors from those that merit concern. It then walks parents through steps they can take to help troubled teens before it’s too late. Parents will learn: P warning signs of serious problems • how and where to get professional help • what solution works best for each problem • the pros and cons of medication. When to Worry provides essential information on the full spectrum of problematic teenage issues, including mood swings, depression, rebellion, low self-esteem, delinquency, school difficulties, alcohol and drug use, antisocial behavior, cutting, aggression, and eating disorders. Compassionate and reassuring, this practical and user-friendly guide is invaluable to any parent concerned about their teenage child. JULY 2007 • Parenting Paperback • 6 x 9 • 400 pages ISBN: 0-8144-7363-6 ISBN-13: 978-0-8144-7363-4 $17.95 • CAN $21.95 No translation rights. LISA BOESKY, PH.D. (San Diego, CA) is a child/adolescent psychologist and one of the country's most respected experts on troubled teens. Known in the field as “Dr. Lisa,” she is an active public speaker and trains thousands of parents and professionals each year on how to identify and manage troubled teens. Because a stellar education alone isn t always enough to ensure success.... 25 Ways to Make College Pay Off Advice for Anxious Parents from a Professor Who’s Seen It All Professor Bill Coplin, Ph.D. I n the next few years, parents can expect to spend more than $40,000 per year on their child’s college tuition. While that number may seem frightening, it is not as grim as the statistics that predict their child’s chances of actually finding a job after graduation. Only about 20% of employers believe college graduates are ready for the workforce, and only 40% of graduates will find a job that will ensure their financial independence. The good news is that with the right advice, parents can turn their pricey investment into one that truly yields a high return and a rewarding career for their son or daughter. Professor Coplin offers honest advice for parents who want their child’s college experience to ensure future success– both financially and emotionally. Parents will learn how to help their collegebound student: develop skills employers actually want • get their first job • treat career services as their best ally • explore a variety of career paths • realize the importance of the unpaid internship • and more. A unique and no-nonsense blueprint, 25 Ways to Make College Pay Off will show parents how to mentor and guide their child through college so that he or she gets the most out of the experience and leaves prepared for the real world. JUNE 2007 • College Guide /Parenting Paperback • 6 x 9 • 256 pages ISBN: 0-8144-7456-X ISBN-13: 978-0-8144-7456-3 $14.95 • CAN $18.95 PROFESSOR BILL COPLIN, PH.D. (Fayetteville, NY) has been the director and professor of public affairs at Syracuse University for more than 30 years and is the author of How You Can Help and the acclaimed 10 Things Employers Want You to Learn in College. 10 NEW TRADE TITLES An unflinching memoir of a young woman who traveled too far into the darkness. . . and her courageous journey back. Comes the Darkness, Comes the Light A Memoir of Cutting, Healing, and Hope Vanessa Vega Vanessa Vega would darkness to When Take a hot bath. Read feel the Watch TV. begintoto come over her, she would do anything, hoping escape it. a book. Talk a friend. But then, finally, unable to fight it any longer, she would give in, head into the bathroom…and cut. Comes the Darkness, Comes the Light is a disturbing yet ultimately redemptive and inspiring memoir of a young woman compelled to injure herself in an attempt to cope with her overwhelming feelings of anxiety in the only way she knew how. Though still unknown to many, this disorder affects an estimated one percent of the population...and is on the rise, especially among teens. This affecting, heartwrenching book follows author Vanessa Vega’s progress as she climbs her way back to emotional health and rebuilds her life. Readers will go inside the mind of a “cutter,” taking the journey with her as she struggles against her exhausting and shameful secret ritual. As Vega faces the anger and insecurity that lead to each encounter—while working with a therapist to understand the real motivating factors behind her behavior—Comes the Darkness, Comes the Light reveals what brings many to this disorder...and what can lead them out. With stunning insight, Vega has written a moving first-person account of self-injury, struggle, and redemption. VANESSA V EGA (Irving, TX) is an 11th grade English teacher, author, and professional model. She wrote about her experiences with anorexia as a contributing author to Taste Berries for Teens Volume IV. She has struggled with self injury for over 30 years. • National print campaign • National review attention and off-the-book-page features • National radio campaign • National broadcast interviews • Online and blog campaign • Co-op advertising available MAY 2007 • Memoir/Psychology Hardcover • 6 1/8 x 9 1/4 • 240 pages ISBN: 0-8144-7423-3 ISBN-13: 978-0-8144-7423-5 $21.95 • CAN $26.95 11 NEW TRADE TITLES Don t lose them at hello ! The “It” Factor Be the One People Like, Listen to, and Remember Mark Wiskup ome people have the ability to start a conversation and immediately draw people in, while others—perhaps even those with more valuable things to say—get pushed to the side, seemingly ignored. Unfortunately for those who don’t have “It,” this undeniable “It” factor is more than just an attractive quality, it’s also a hallmark of success. S A practical and entertaining guide that will help anyone supercharge their communication skills and consistently make a positive impression on others, The “It” Factor gives readers the tools—and confidence—they need to take charge of any conversation, meeting, or networking encounter. Readers will learn how to: communicate ideas so skillfully that people sit up and take notice • become instantly memorable • hold on to people’s attention longer • make stronger connections. JUNE 2007 • Business/Self-Help Paperback • 6 x 9 • 192 pages ISBN: 0-8144-7437-3 ISBN-13: 978-0-8144-7437-2 $14.95 • CAN $18.95 Filled with practical techniques and powerful insights, The “It” Factor will help anyone take center stage and achieve the results they've always desired. MARK WISKUP (Tampa, FL) is a communication skills coach and international speaker who helps others master the skills of speaking with power and impact in every business and social setting. He is the author of Presentation S.O.S. Once upon a time, the most powerful communications tool was the art of storytelling. This book shows that it still is. Whoever Tells the Best Story Wins How to Use Your Own Stories to Communicate with Power and Impact Annette Simmons M ost people have been conditioned to believe that business communication must be clear, rational, and objective, with no place for emotion or subjective thinking. Yet the most powerful, persuasive communication has a human element...often delivered simply and personally through the telling of stories. This book shows readers how to use personal stories to get their ideas across and create meaningful connections between themselves and their audience. Moving beyond the usual speech-openers or ice-breakers, the book gives readers a process for finding, developing, and using their own stories, including how to: gain people's trust • use six different kinds of stories • shift from everyday thinking into story thinking • help shape group decisions and actions. Filled with enlightening anecdotes, this practical guide gives readers the tools they need to persuade, inspire, and influence others through the power of story. MAY 2007 • Business/Communication Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 240 pages ISBN: 0-8144-0914-8 ISBN-13: 978-0-8144-0914-5 $22.00 • CAN $26.95 ANNETTE SIMMONS (Greensboro, NC) is president of Group Process Consulting, whose clients include NASA, IRS, and Microsoft. She has been featured on CNBC’s Power Lunch and N P R’s Market Watch, and has been quoted in Fortune, The Washington Post, and other publications. She is the author of several books including The Story Factor. 12 NEW TRADE TITLES Sex, drugs, and the real story behind the music of one of Rock n Roll s most popular bands. The Grand Illusion Love, Lies, and My Life with Styx Chuck Panozzo with Michele Skettino hey are still one of the biggest rock bands of the last three decades. With four consecutive triple-platinum albums and 54 million records sold, their tours continue to sell out and classic songs like “Lady,” “Renegade,” “Come Sail Away,” and “The Grand Illusion” have earned them a whole new generation of fans. At the height of their fame, they were living the ultimate rock ‘n’ roll fantasy—an odyssey of groupies, drugs, and music that most musicians only dream of. As a band, Styx seemed invincible. But their founding member and bass player, Chuck Panozzo, was about to hit rock bottom. His seemingly debauched life as the ultimate rocker was a lie—and the truth was about to catch up with him. T • National print campaign • National review attention and off-the-book-page features • National broadcast interviews and reviews with the entertainment media • National radio campaign • Book giveaways and contests on rock and classic rock music stations • Online and blog campaign • Co-op advertising available The Grand Illusion is a no-holds-barred, backstage pass to the journey of one of the world’s most revered bands, and the true story of Chuck Panozzo’s 50-year struggle to reconcile his public life as a rock star with his private life as a gay man. Beginning with the birth of Styx in Chicago and their meteoric rise, The Grand Illusion is a revealing look at the triumphs and tragedies that surrounded Panozzo’s life. He chronicles life on the road, the break-up of the band, his struggle to help his twin brother and bandmate John Panozzo battle addiction, as well as his split with Dennis De Young, and finally coming to terms with his HIV positive status. Illuminating and unflinching, The Grand Illusion will captivate the band’s legions of devoted fans, as well as music lovers everywhere. MAY 2007 • Autobiography/Music Hardcover • 6 1⁄8 x 9 1⁄4 • 240 pages 16-page photo insert ISBN: 0-8144-0916-4 ISBN-13: 978-0-8144-0916-9 $24.95 • CAN $30.95 CHUCK PANOZZO (Chicago, IL) is the bass player for and a founding member of Styx. Since 2001, Panozzo has been involved in campaigning for AIDS awareness and gay rights. MICHELE SKETTINO (New York, NY) is a professional writer. She has worked in the music and entertainment industry since 1989. 13 NEW TRADE TITLES Fast, easy ways to energize your memory! 30 Days to a More Powerful Memory Gini Graham Scott, Ph.D. ith phones ringing off the hook, constantly changing to-do lists, and increasingly complicated schedules, having a good memory has become more important than ever. Drawing on the latest research from cognitive experts and psychologists, 30 Days to a More Powerful Memory provides hands-on, practical strategies and exercises that anyone, young or old, can use to sharpen their memory—fast! The book introduces readers to memory-boosting techniques such as mnemonic devices, visualization, chunking and clustering, and mental triggers, and also shows how to: W effectively decrease anxiety levels and combat the negative emotions that can affect recall • create powerful backup systems to help trigger associations • exercise both body and mind, and improve overall health to improve memory • get the kind of restful sleep that will increase one’s ability to retain information. The book discusses common myths about memory, clarifying what’s true and what isn’t. Packed with tips and memory-boosting activities, this guide provides readers with the simple but powerful methods they need to increase their mental agility. GINI GRAHAM SCOTT, PH.D. (Oakland, CA) is the founder and director of Changemakers and APRIL 2007 • Self-Help/Health Paperback • 6 x 9 • 224 pages ISBN: 0-8144-7445-4 ISBN-13: 978-0-8144-7445-7 $14.95 • CAN $18.95 Creative Communications & Research. She is the author of over 40 books, including A Survival Guide for Working with Bad Bosses (0-8144-7298-2), and A Survival Guide to Working with Humans (0-8144-7205-2). Frequently sought out by the media, she has been interviewed for Good Morning America, Oprah, Geraldo at Large, Montel Williams, The O’Reilly Factor, The New York Times, Glamour, and Cosmopolitan. Combine verbal power with visual genius to create presentations that both entertain and persuade. Power Points! How to Design and Deliver Presentations That Sizzle and Sell Harry Mills T oday’s audiences have come to expect presentations that are not only informative, but also innovative and visually exciting. Power Points! shows readers how to create and use stunning PowerPoint graphics and visuals to their fullest, while also speaking with greater eloquence and persuasiveness. Author and persuasion expert Harry Mills reveals how to: • Captivate audiences with a mastery of graphics, diagrams, cartoons, and photos. • Speak and present with confidence and style. • Learn to influence any kind of audience. • Use the hundreds of professionally designed samples and PowerPoint templates on the companion CD-ROM to add drama to presentations. MAY 2007 • Communication/Presentations Paperback with CD-ROM • 7 3/8 x 9 1/4 240 pages • 16-page color insert ISBN: 0-8144-7469-1 ISBN-13: 978-0-8144-7469-3 $24.95 • CAN $30.95 • Create dazzling visuals more easily by taking advantage of PowerPoint 2007’s new features. With these invaluable tips, even the most reluctant speakers can deliver informative, entertaining, and persuasive presentations. HARRY MILLS (New Zealand) has helped the world’s brand icons such as Lexus, PwC, Ericsson, and Kimberly-Clarke shape mission-critical presentations. He is the author of 25 books on persuasion, sales, and negotiation, including Artful Persuasion (0-8144-7063-7) and The Rainmakers’ Toolkit (0-8144-7216-8). He is the mentor on persuasion for the Harvard Manage/Mentor program. 14 NEW TRADE TITLES All-new, fast, simple exercises managers can use to build great teams! More Quick Team-Building Activities for Busy Managers 50 New Exercises That Get Results in Just 15 Minutes Brian Cole Miller leaders realize importance team-building, but just to Most managers,ofsupervisors, and teamMorecan’t seemthe find the time in their busy schedules. Quick TeamBuilding Activities for Busy Managers provides the solution! The book contains 50 all-new exercises that can be conducted in 15 minutes or less, and which require no special facilities, big expense, or previous training experience. Each activity is presented in just a few short pages with all the relevant information including a list of materials needed, the purpose of the exercise, and handy tips for success, all highlighted for easy reference. Readers will find fun and effective activities for: building new teams and helping teams with new members • finding creative ways to work together and solve problems • increasing and improving communication • keeping competition healthy and productive within the team • dealing with change and its effects: anger, fear, frustration • and more. The book also includes special guidance for “virtual teams,” whose members are in different locations but must work as a unit. For anyone charged with the task of bringing teams together, this book is the answer. BRIAN COLE MILLER (Dublin, OH) is the principal of Working Solutions, Inc., a management training and consulting firm whose clients include FranklinCovey, Nationwide Insurance, and the UPS Store. He is the author of the best-selling Quick Team-Building Activities for Busy Managers (0-8144-7201X) and Keeping Employees Accountable for Results (08144-7320-2). • National business print campaign • Co-op advertising available ALSO AVAILABLE Quick Team-Building Activities for Busy Managers (0-8144-7201-X) $17.95 Keeping Employees Accountable (0-8144-7320-2) $17.95 JULY 2007 • Business/Management Paperback • 6 x 9 • 176 pages ISBN: 0-8144-7378-4 ISBN-13: 978-0-8144-7378-8 $17.95 • CAN $21.95 15 NEW TRADE TITLES The essential blueprint for a lucrative and rewarding future in real estate. Your Successful Career as a Mortgage Broker David Reed ortgage banking is one of the fastest growing industries in the country. In the next few years, home purchases are expected to run into the trillions, creating more opportunity than ever for people seeking a career in this profitable industry. Real estate author, columnist, and veteran mortgage banker David Reed offers practical advice on licensing and educational requirements, as well as valuable guidance on the different career options available as a mortgage broker, mortgage banker, correspondent mortgage banker, and more. Aspiring mortgage brokers will also discover how to: M • Quote interest rates. • Get approved by wholesale lenders. • Negotiate the steps of the loan process. • Market and prospect successfully. APRIL 2007 • Real Estate Paperback • 6 x 9 • 240 pages ISBN: 0-8144-7370-9 ISBN-13: 978-0-8144-7370-2 $18.95 • CAN $23.95 Detailed and informative, Your Successful Career as a Mortage Broker is an invaluable tool for creating a brilliant career in an ever-changing, ever-growing field. DAVID REED (Austin, TX) is a veteran mortgage banker who has closed more than 1,000 mortgages. He is a columnist for Realty Times and Mortgage Originator Magazine and is a member of the Mortgage Speakers Bureau. He is the author of Mortgages 101 (0-8144-7245-1), Who Says You Can’t Buy a Home (0-8144-73407), and Mortgage Confidential (0-8144-7369-5). For the toughest projects, technical knowledge alone just isn t enough. . . . Emotional Intelligence for Project Managers The People Skills You Need to Achieve Outstanding Results Anthony Mersino, PMP I n order to run projects successfully, project managers need to master more than the requisite technical knowledge. The more complex the project, the more significant their interpersonal skills become to achieving a successful outcome. Without the people skills necessary to lead effectively, even the most carefully orchestrated project can quickly fall apart. Emotional Intelligence for Project Managers introduces readers to the basic concepts of emotional intelligence and shows how to apply them to their project goals. Readers will learn how to: set the tone and direction for the project • communicate more effectively • improve listening skills • create a positive work environment • motivate, coach, and mentor team members • productively handle stress, criticism, and blame • and more. JULY 2007 • Project Management Paperback • 6 x 9 • 272 pages ISBN: 0-8144-7416-0 ISBN-13: 978-0-8144-7416-7 $19.95 • CAN $24.95 Complete with checklists and self-assessments, this handy guide enables project managers to apply these important skills to their projects right away. ANTHONY MERSINO, PMP (Northfield, IL) has more than 20 years of project management experience. He has worked at IBM, Ameritech, and Unisys Worldwide, and consults for clients including Abbott and the University of Chicago. He teaches courses for ESI International and Northwest University, and is a member of the National Speakers Association and the Project Management Institute. 16 NEW TRADE TITLES The best-selling customer service management book is back and better than ever. . . with new tips, strategies, and examples! Managing Knock Your Socks Off Service S ECOND E DITION Chip R. Bell and Ron Zemke oday’s customers demand service that isn’t just beyond the norm, but makes its mark in their minds and in their hearts. This updated edition of Managing Knock Your Socks Off Service provides readers with up-to-the-minute advice on how they can create world-class service both in their operations and through their people, whether they work with customers face-to-face, on the phone, or in e-space. T • National business media campaign • Co-op advertising available Revamped with new examples, stories, and research, and featuring cartoons by John Bush, the book gives readers practical, proven ways to: find and retain service-oriented people • get to know customers intimately • build a service vision • train and coach • create and maintain a service management process that aligns people, systems, and customers • involve and empower employees • recognize and reward good performance. Filled with examples from service standard-setters such as Fed-Ex, QVC, and others, Managing Knock Your Socks Off Service shows how to create great service on a day-to-day, real-time, every-time basis. CHIP R. BELL (Gun Barrel, TX) is the founder of The Chip Bell Group, a consulting company that specializes in helping clients achieve service excellence. He is the author of more than sixteen books, including Service Magic and Magnetic Service. The late RON ZEMKE was founder of Performance Research Associates and was considered one of the leaders of the service quality revolution. He was coauthor of the best-selling Delivering Knock Your Socks Off Service (0-8144-7365-2) and other books in the popular Knock Your Socks Off series. DAVE ZIELINSKI is a freelance writer and editor based in Wisconsin. ALSO AVAILABLE Knock Your Socks Off Prospecting (0-8144-7285-0) $16.95 Delivering Knock Your Socks Off Service (0-8144-7365-2) $18.95 MAY 2007 • Customer Service Paperback • 6 x 9 • 224 pages Previous Edition: 0-8144-7784-4 ISBN: 0-8144-7368-7 ISBN-13: 978-0-8144-7368-9 $17.95 • CAN $21.95 17 NEW TRADE TITLES All the must-have formulas stock investors need, with easy-to-follow instructions for using them! The Stock Investor’s Pocket Calculator A Quick Guide to All the Formulas and Ratios You Need to Invest Like a Pro Michael C. Thomsett very stock market investor needs to be able to calculate value, profits, and cash flow in order to make basic decisions like whether to buy, hold, or sell. But it’s easy to get intimidated by all the ratios and formulas, especially when incorrect calculations can lead to costly investment mistakes. E The Stock Investor’s Pocket Calculator simplifies the math behind successful equity investing. Containing over 100 ratios and formulas, the book translates them into plain English, breaks them down into simple steps, and places them side-by-side with practical examples. Readers will learn how to: judge portfolio value • assess corporate strength or weakness (both cash flow and profitability) • follow revenue and earnings trends • and more. Filled with worksheets, checklists, visual aids, and examples, this is a must-have guide for anyone investing in the stock market. JULY 2007 • Investing Paperback • 6 x 9 • 272 pages ISBN: 0-8144-7460-8 ISBN-13: 978-0-8144-7460-0 $17.95 • CAN $21.95 M ICHAEL C. T HOMSETT (Port Townsend, WA) is a former accountant and financial consultant and the author of dozens of books on investing, accounting, and business management, including Getting Started in Options, Options Trading for the Conservative Investor, Getting Started in Fundamental Analysis, Annual Reports 101 (0-8144-7367-9), and The Real Estate Investor’s Pocket Calculator (0-8144-7296-6). A powerful program for getting your finances into shape. . . now in paperback! The Net Worth Workout A Powerful Program for a Lifetime of Financial Fitness Susan Feitelberg re your bills bloated, your savings scrawny, and your investments sluggish and lazy? This book introduces a proven program that will get your finances into shape. Inspired by the author’s successful seminar program, The Net Worth Workout uses a subject that people relate to easily—health and fitness—to make the nervewracking topic of personal finance more accessible. The book helps you develop the discipline and consistency you need to build your financial muscle. The author compares: A Spending with Calorie Intake: Junk spending decreases wealth, while nutritious spending boosts it. Saving with Muscle Strength: Just as weightlifting builds muscle, smart saving builds financial strength. Earning with Metabolism: Earning more (by taking advantage of the options you already have) helps maximize the other components of your financial health. Investing with Cardiac Fitness: Investing increases the long-term effectiveness of the other components and ensures a robust financial life. JUNE 2007 • Personal Finance Paperback • 6 x 9 • 240 pages Hardcover Edition: 0-8144-7315-6 ISBN: 0-8144-7474-8 ISBN-13: 978-0-8144-7474-7 $14.95 • CAN $18.95 The Net Worth Workout shows you how to follow a manageable, consistent regimen that will help ensure a healthier financial future—all while hardly breaking a sweat. S USAN F EITELBERG (New York, NY) is a JPMorgan Chase financial planner. Her 18 popular Net Worth Workout seminar is used by the company’s financial services division for the company’s brokers and their clients. She has written articles for Money Magazine, The New York Times, and UPI, and has been on television and radio programs on Fox, PBS, and NY1. She is also a competitive athlete, taking part in five to seven triathlons and five 10k runs per year. NEW TRADE TITLES Avoid the costs and headaches of employee lawsuits. The Employer’s Legal Advisor Thomas M. Hanna t has become the bane of every employer’s existence: the dreaded lawsuit from a disgruntled employee. Accusations of discrimination, sexual harassment, and unlawful firing are just a few of the charges that can make managers and HR professionals feel powerless and overwhelmed. The Employer’s Legal Advisor will help employers deal with such challenging situations — and stop the wasted time, major expense, and low morale a legal action will cause. I Renowned attorney Thomas Hanna has more than 40 years of experience representing high-profile businesses and winning hundreds of cases. Now he reveals practical advice for reducing the possibility of a lawsuit and for winning a case if it does go to court. Readers will discover how to: • Investigate problems and learn why they happen. • Handle problem employees effectively. • Keep thorough documentation during a disciplinary action. • Know when and how to work with an attorney. • Avoid illegal use of e-mail, video monitoring, and other devices to “snoop” on employees. • Be an effective witness if a case comes to trial. THOMAS M. HANNA (Chesterfield, MO) has practiced labor and employment law for APRIL 2007 • Management/Human Resources Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 224 pages ISBN: 0-8144-0918-0 ISBN-13: 978-0-8144-0918-3 $24.00 • CAN $30.00 more than 40 years and in 23 states, representing clients ranging from small businesses to Fortune 500 companies. Provides sound advice that managers can actually practice! Marshall Goldsmith A Manager’s Guide to Improving Workplace Performance Roger Chevalier Foreword by Marshall Goldsmith hile many supervisors know how to identify flaws in their employees’ performance, only the best managers truly know what it takes to fix the problem. A Manager’s Guide to Improving Workplace Performance offers a practical, step-by-step approach to guiding employees to excellence by analyzing their problem areas, developing creative solutions, and implementing change. Employee performance expert Roger Chevalier has helped thousands of managers and human resources professionals to bring out the best in their workers. Using case studies and real-life examples, he shows supervisors how to take their employees from good to great by: W using tools like the Performance Coaching Process, Performance Counseling Guide, and Performance Analysis Worksheets • tailoring the amount of direction and support to an employee’s specific abilities and motivations • applying the Situational Leadership model to teams and individual employees. Practical and authoritative, this book offers a positive, yet realistic solution for one of the greatest workplace challenges facing managers. ROGER CHEVALIER (Rohnert Park, CA) has nearly 30 years of experience as an expert in MARCH 2007 • Business/Management Paperback • 7 3/ 8 x 9 1/4 • 224 pages ISBN: 0-8144-7418-7 ISBN-13: 978-0-8144-7418-1 $19.95 • CAN $24.95 employee performance and training. He was the Director of Certification for the International Society for Performance Improvement (ISPI) until 2006. 19 NEW TRADE TITLES Discover the joy and fulfillment of running a successful niche business. The Specialty Shop How to Create Your Own Unique and Profitable Retail Business Dorothy Finell t some point in their lives, many people fantasize about running a shop of their own. But while many of them actually do open their own shop, only about a quarter of them will succeed. Every year, nearly two million small specialty shops open in the U.S. alone, and more than 500,000 go out of business. The Specialty Shop shows readers how they can establish a business that they are passionate about and that will also be profitable for years to come. A MARCH 2007 • Business/Small Business Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 240 pages b&w photos throughout ISBN: 0-8144-7442 X ISBN-13: 978-0-8144-7442-6 $21.95 • CAN $26.95 Dorothy Finell has traveled the world in search of fascinating, creative, and successful shops. In The Specialty Shop, she describes more than 37 of them, including bakeries, gift shops, toy stores, book shops, tea houses, clothing boutiques, and even unique shops like Papier-Maché, a mask shop in Venice, Italy and The Carmel Doll Shop in Carmel, California. Based on interviews with shop owners, Finell offers advice on everything new shopowners need to know, from pre-planning, décor and display, finance, and customer service to marketing and community relations. She also includes appendices on trade and gift shows where shop owners can find the merchandise they need. Filled with lively vignettes and beautiful photographs, The Specialty Shop will show prospective owners how to open the shop of their dreams and nurture their business into a success. DOROTHY FINELL (Carmel, CA) has almost 20 years of retail experience as the owner of preteen and teen specialty shops. She has also served as a buyer and merchandise manager. Question: What legal and tax issues do eBay sellers have to take into consideration? Answer: All of them. The eBay Seller’s Tax and Legal Answer Book Everything You Need to Know to Keep the Government Off Your Back and Out of Your Wallet Cliff Ennico nyone running a wholesale or retail business must deal with legal and tax issues, and those who sell on eBay are no exception. Yet many eBay sellers remain ignorant of the consequences they may face if they disregard certain basic rules. Packed with stories of actual eBay sellers, this helpful guide takes readers through the most common eBay transactions, pointing out all the legal and tax issues they may encounter along the way. Readers will get practical advice on: A APRIL 2007 • Internet/Small Business Paperback • 7 3/8 x 9 1/4 • 320 pages ISBN: 0-8144-7425-X ISBN-13: 978-08144-7425-9 $19.95 • CAN $24.95 whether their eBay selling qualifies as a “business” • illegal practices to avoid • what taxes must be paid and what they can and can’t deduct • spelling out a refund and return policy • knowing when a bid becomes legally binding • resolving seller-buyer disputes • protecting themselves when buying inventory and hiring employees • trademarking a business name and web address • customs, duties, and other considerations when selling internationally. Complete with sample contracts, forms, checklists, and disclaimers, this is a book no eBay seller should be without. CLIFF ENNICO (Fairfield, CT) is a lawyer specializing in legal and tax issues for small businesses, and is a popular instructor at eBay University. The host of the PBS show MoneyHunt, he is a frequent contributor to Entrepreneur magazine and the author of Small Business Survival Guide. His weekly syndicated column Succeeding in Your Business appears in dozens of newspapers and websites. 20 NEW TRADE TITLES Why would anyone buy a book for dummies when they can eBay the Smart Way? Now in a new, updated edition, the best-selling guide to eBay just got even smarter! eBay the Smart Way Selling, Buying, and Profiting on the Web's #1 Auction Site FIFTH E DITION Joseph T. Sinclair thing easier than buying and selling on is The only lumped in with more than 203 millioneBaythe getting other eBayers. With sales of over 150,000 copies, the eBay Smart Way series has helped countless eBayers find the best deals and maximize profits on everything from collectibles to cars to real estate. Now in its fifth blockbuster edition, this priceless tool has changed with the times to cover the latest trends, including new site offerings such as eBay Express and Best Offer, and features expanded coverage of PayPal, Google’s new e-commerce features, and more. eBay the Smart Way is the go-to resource for first-time sellers, with step-by-step instructions for listing products, creating attention- grabbing photos and descriptions, offering top-notch customer service, and maintaining high credibility. eBay buyers will also benefit from powerful strategies for finding the best products, bidding smarter, negotiating great deals, and more. For the most up-to-date and accessible information on how to make the most out of online auctions, "nothing explains it better than eBay the Smart Way."—The Internet Marketing Bookshelf JOSEPH T. SINCLAIR (Vallejo, CA) is one of the world’s foremost eBay experts. His previous books for AMACOM—including eBay Business the Smart Way (0-8144-7394-6), Building Your eBay Traffic the Smart Way (0-8144-7269-9), eBay Inventory the Smart Way (0-8144-7359-8), eBay Motors the Smart Way (0-8144-7252-4), eBay Global the Smart Way (08144-7241-9), and eBay Photography the Smart Way (08144-7293-1)—have earned media attention worldwide. • National print campaign • National radio campaign • Co-op advertising available MAY 2007 • Internet/Antiques & Collectibles Paperback w/ flaps • 7 x 9 • 512 pages Previous edition: 0-8144-7289-3 ISBN: 0-8144-7451-9 ISBN-13: 978-0-8144-7451-8 $17.95 • CAN $21.95 21 NEW TRADE TITLES When a child is defiant, nothing seems to work. This book gives parents the answers they need to bring happiness back to their homes. Raising a Defiant Child A Sanity-Saving Guide to Finally Stopping the Bad Behavior Philip S. Hall, Ph.D. and Nancy D. Hall, Ed.D. efiant children can be abrasive, irritating, and aggressive, intentionally provoking adults, defying authority, and antagonizing siblings. Children exhibiting defiant behavior exist on a spectrum ranging anywhere from spoiled to those who meet the diagnostic criteria for Oppositional Defiant Disorder. For the millions of families desperate to fix a situation that is out of control, this book offers supportive and instructive techniques proven to move children from defiance to compliance. D Raising a Defiant Child lets readers know that the problem is not their fault, and that by using the right strategies, in time, the problem can be successfully resolved. Parents, teachers, family counselors—anyone facing the challenge of raising or working with a disruptive child—will find the encouragement and guidance they so desperately need to help the children in their lives overcome their conduct problems and regain a much-needed sense of balance and joy. JUNE 2007 • Parenting Paperback • 6 x 9 • 224 pages ISBN: 0-8144-7468-3 ISBN-13: 978-0-8144-7468-6 $15.00 • CAN $18.95 P HILIP S. H ALL , P H .D. (Spearfish, SD) is a licensed psychologist with 34 years of experience working with troubled children and adolescents. N ANCY D. H ALL , E D.D. (Spearfish, SD) has worked for the past 27 years in educational administration, 15 of them as an elementary school principal. Together, they are co-authors of Educating Oppositional Defiant Children, which won the Golden Lamp Award, the most prestigious award in the field of educational publishing. Wise and encouraging help for mothers-to-be. Baby on Board Becoming a Mother without Losing Yourself—A Guide for Moms-to-Be Joelle Jay and Amy Kovarick ost mothers-to-be are so busy preparing for their babies that they fail to focus on themselves. But during this incredible, thrilling, life-changing time, it is more important than ever that they take the time to reflect. What kind of mother do they want to be? Will they fashion themselves after their own moms, or do they picture their lives differently? Filled with practical advice and heartfelt wisdom, as well as anecdotes and hands-on exercises, Baby on Board is an encouraging and inspiring guide that helps readers figure out what motherhood means to them personally, while ensuring that they don’t lose their sense of self as they become parents. M MAY 2007 • Pregnancy & Childbirth Paperback • 7 3/8 x 91/4 • 224 pages ISBN: 0-8144-0907-5 ISBN-13: 978-0-8144-0907-7 $17.95 • CAN $21.95 Based on the authors’ successful life-coaching of women across the country, Baby on Board helps readers discover what will bring them balance and fulfillment as new mothers as they juggle career, family demands, social expectations, and their own needs and dreams. This unique book supports, encourages, and celebrates each woman's unique path to motherhood, giving each just the right amount of direction to let them lead themselves. JOELLE JAY (Reno, NV) and AMY KOVARICK (Santa Barbara, CA) are cofounders of the successful company Empowered Motherhood™. Both hold credentials from the Coaches Training Institute and the International Coach Federation. In addition, Joelle holds a Ph.D. in learning and leadership, and Amy has a Master’s in counseling psychology. 22 NEW TRADE TITLES The first parenting resource of its kind. Parenting Beyond Belief On Raising Ethical, Caring Kids Without Religion Edited by Dale McGowan t’s hard enough to live a secular life in a religious world. And bringing up children without religious influence can be even more daunting. Despite the difficulties, a large and growing number of parents are choosing to raise their kids without religion. I In Parenting Beyond Belief, Dale McGowan celebrates the freedom that comes with raising kids without formal indoctrination and advises parents on the most effective way to raise freethinking children. With advice from educators, doctors, psychologists, and philosophers as well as wisdom from everyday parents, the book offers tips and insights on a variety of topics, from “mixed marriages” to coping with death and loss, and from morality and ethics to dealing with holidays. Sensitive and timely, Parenting Beyond Belief features reflections from such freethinkers as Mark Twain, Richard Dawkins, Bertrand Russell, and wellness guru Dr. Don Ardell that will empower every parent to raise both caring and independent children without constraints. DALE MCGOWAN, PH.D. (Minneapolis, MN) holds degrees in the arts and sciences from APRIL 2007 • Parenting Paperback • 6 x 9 • 304 pages ISBN: 0-8144-7426-8 ISBN-13: 978-0-8144-7426-6 $17.95 • CAN $21.95 UC Berkeley, UCLA, and the University of Minnesota. In addition to a 15-year teaching career, he was editor and featured essayist for the Family Issues section of the Atheist Alliance WebCenter. A stress-free guide to caring for your biggest investment. The First-Time Homeowner’s Survival Guide A Crash Course in Dealing with Repairs, Renovations, Property Tax Issues, and Other Potential Disasters Sid Davis F or many new homeowners, the euphoria that comes with buying the perfect new house can soon turn into total panic. First-time buyers often feel overwhelmed by the amount of maintenance their new home requires—not to mention the nasty problems and surprises that seem to be lurking around every corner (and in every wall). Finally, author and real estate guru Sid Davis provides the antidote for the common worries that plague every new owner. From easy repairs to seemingly insurmountable projects, readers will discover sanity-saving advice on: improving roofing, siding, walkways, and driveways • fixing or replacing appliances and fixtures • refinancing tips and traps • reducing the costs of home ownership and maintenance • lowering property taxes • working with contractors and not getting taken • insurance tips • budgeting for the unexpected. Owning a home should be exciting, not terrifying. Now with this reassuring guide, novice homeowners can experience all of the joy, and none of the trepidation, that comes with having a place of their own. SID DAVIS (Farmington, UT) is the owner of Sid Davis & Associates, a real estate firm. JULY 2007 • House & Home Paperback • 6 x 9 • 224 pages ISBN: 0-8144-7372-5 ISBN-13: 978-0-8144-7372-6 $16.00 • CAN $19.95 He is the author of A Survival Guide for Buying a Home (0-8144-7196-X), A Survival Guide to Selling a Home (0-8144-7274-5), Home Makeovers that Sell (08144-7373-3), and numerous articles in Today’s Homeowner, Home Office Computing, Construction Management Today, and The Los Angeles Times. 23 NEW TRADE TITLES The key to setting your sales on fire! Red-Hot Sales Negotiation Everything You Need to Know to Close Deals, Build Relationships, and Create Win-Win Outcomes Paul S. Goldner and Peter McKeon N egotiation is a key skill for all salespeople. Great sales professionals need to be able to counter clients who are naturally trying to get rock-bottom prices, but at the same time maintain a good relationship, so the client will want to do business with them again. Negotiation is more than just closing a sale. It’s the art of continuing a partnership that is successful for both parties. Red-Hot Sales Negotiation provides practical tips and strategies to help salespeople: prepare in advance • ask Power Negotiation Questions to instantly draw out useful information • learn the difference between the customer's "positions" (what they're asking for) and the customer's "interests" (what they really want) • find a "win-win" solution. Red-Hot Sales Negotiation is a vital resource that enables readers to perfect their negotiation skills and take their sales into the stratosphere. JULY 2007 • Sales Paperback • 6 x 9 • 208 pages ISBN: 0-8144-7354-7 ISBN-13: 978-0-8144-7354-2 $16.95 • CAN $20.95 PAUL S. GOLDNER (Goldens Bridge, New York) is a sought-after speaker, trainer, and consultant specializing in sales strategy and motivation. He has appeared on CNBC, been quoted in The Wall Street Journal, and is a member of both the National Speakers Association and Toastmasters International. He is the author of Red-Hot Cold Call Selling (0-8144-7348-2). PETER MCKEON (Teneriffe, Australia), Managing Director of Salesmasters International, is one of Australia’s leading sales trainers. Be prepared for every selling situation! Sales Scripts That Sell S ECOND E DITION Teri Gamble and Michael Gamble W hatever the scenario, effective salespeople know how to immediately establish customer rapport, build trust and self- confidence, overcome resistance and objections—and win sales. Completely updated with all new material, Sales Scripts That Sell puts the most powerful selling scripts at readers’ fingertips, providing solutions for a wide range of sales situations. An all-in-one training manual for every level of experience, the book is arranged by selling activity, including: prospecting • controlling the sale • countering objections • handling stalls • closing • getting referrals. AUGUST 2007 • Sales Paperback • 6 x 9 • 176 pages Previous Edition: 0-8144-7767-4 ISBN: 0-8144-7421-7 ISBN-13: 978-0-8144-7421-1 $16.95 • CAN $20.95 Complete with new scripts for e-mail and voicemail, this go-anywhere, easyreference guide ensures that the language salespeople use is positive, effective, and on target. The book contains motivational introductions, warm-up exercises, memory joggers, and even “stage directions,” with instructions on use and delivery. Proven, practical, and all new, this is a must-have book for sales professionals everywhere. TERI GAMBLE and MICHAEL GAMBLE (New Milford, NJ) are sales motivators and trainers who own their own company—Interact Training Systems—and whose training program case studies won Best of Show from GMAC Real Estate. They are the authors of three books and numerous articles on sales and communications. 24 NEW TRADE TITLES A step-by-step guide to mastering the proven wealth-building techniques that top earners use to become network marketing stars! Be a Network Marketing Superstar The One Book You Need to Make More Money Than You Ever Thought Possible Mary Christensen with Wayne Christensen s far as career opportunities go, network marketing is hard to beat. It costs almost nothing to start, allows for flexible hours, and paves the way for financial independence. Network marketing—also known as direct selling and multi-level marketing—has turned millions of people into successful business owners. But to truly reach their earning potential, network marketers need the right tools. Be a Network Marketing Superstar provides a proven 26-step program designed to help readers quickly become stars in this fast-growing and profitable industry. This powerful training manual shows readers how to: A master the six core skills of successful network marketing • sharpen their salesmanship • become more persuasive • build relationships • overcome roadblocks • radiate positive energy • find and attract quality people • be powerful coaches and mentors. With equal parts advice and inspiration, as well as helpful worksheets and exercises, this indispensable guide gives network marketers the know-how and confidence they need to join the ranks of the top moneymakers. MARY CHRISTENSEN (Santa Monica, CA) has more than 25 years of experience in network MAY 2007 • Business/Marketing Paperback • 6 x 9 • 160 pages ISBN: 0-8144-7431-4 ISBN-13: 978-0-8144-7431-0 $15.00 • CAN $18.95 marketing, having recruited more than 1,000 people in her first year, and later holding executive roles in two multinational network marketing corporations. WAYNE CHRISTENSEN, previously an award-winning creative director, now writes full-time. Fast answers for busy readers responsible for ensuring great customer service. Award-Winning Customer Service 101 Ways to Guarantee Great Performance Renee Evenson elivering top-of-the-line customer service is Job #1 for most companies, an important factor in keeping profits high and customers coming back. Customer service problems can damage not just a company’s reputation but its bottom line, so for busy managers—and business owners with little time to search for solutions—some fast help is needed. Award-Winning Customer Service offers scores of quick tips for readers looking to improve and then maintain their company’s level of customer service. The book is chock full of practical advice on important topics such as: D planning and goal setting • effective communication • leadership • preparing for change • continual learning • coaching and development • effective feedback • motivational and problem-solving meetings • conflict resolution • follow-up and staying on top of the game • and more. Containing 101 effective tips in all, unique “When this happens, try this” sections, and encouraging quotes, this is an essential reference for anyone who needs guidance or just a refresher on making customers feel truly valued. RENEE EVENSON (St. Simons Island, GA) has worked in the customer service manage- AUGUST 2007 • Customer Service Paperback • 6 x 9 • 224 pages ISBN: 0-8144-7454-3 ISBN-13: 978-0-8144-7454-9 $17.95 • CAN $21.95 ment field for 25 years, including 15 years as a customer service manager at BellSouth Telecommunications, where her duties included staff training and development. She is the author of Customer Service Training 101 (0-8144-7290-7). 25 NEW TRADE TITLES Forget Mars and Venus...those who want to get along with their colleagues have to make sure that all their planets are aligned! The Boss from Outer Space and Other Aliens at Work A Down-to-Earth Guide for Getting Along with Just About Anyone Patricia J. Addesso, Ph.D. nyone who works in an office probably has to deal with at least some people who are so different they might as well be from another planet. These differences can lead to conflict or—if handled properly—to a greater appreciation of others and a more productive workplace. A The secret to getting along lies in understanding the different personality traits people exhibit and how to relate to them. The author identifies 11 traits that can make work relationships difficult, which she compares to the planets (plus the moon and the sun), including: Saturn, with its distinctive rings, symbolizes how comfortable one is being different, and shows whether one is more of a conformist or experimenter • Jupiter, made up mostly of gases, has a bubbly spirit, and signifies one’s level of optimism • Earth (as in “down to Earth”) indicates whether someone is grounded, or has one’s “head in the clouds.” JULY 2007 • Business/Self-Help Paperback • 6 x 9 • 208 pages ISBN: 0-8144-7443-8 ISBN-13: 978-0-8144-7443-3 $15.00 • CAN $18.95 Fun and easy to read, yet packed with realistic strategies, this very human guide will help anyone on the planet get along with even their most difficult coworker. PATRICIA J. ADDESSO, PH.D. (San Diego, CA) is an executive coach, trainer, teacher, and consultant. She has a Bachelor’s Degree in Psychology, a Master’s Degree in Marriage and Family Counseling, and a doctorate in Industrial/Organizational Psychology. She is the author of Management Would Be Easy...If It Weren’t for the People. Hiiiii-ya! This book trains readers in the secrets of the martial arts to energize their negotiating skills. Black Belt Negotiating™ Become a Master Negotiator Using Powerful Lessons from the Martial Arts Michael Soon Lee with Sensei Grant Tabuchi T he best martial artists know what they want when they enter the arena, they know how to get it, and they're not afraid to go after it. The same could be said of great negotiators. This book uses the principles of martial arts to guide readers step-by-step, from basic techniques through advanced strategies, all the way to achieving their "black belt" in negotiating. Packed with quizzes, scripts, checklists, and even a Negotiating Rating Sheet for continual self-assessment, the book trains readers in martial arts–based negotiation fundamentals, including: • Don't Fear the Blow—Black belts aren't afraid of being hit or they would never step into the ring. Get over your fear of bargaining, and the fight is already won. • Identify Vital Striking Points—Weaken others' positions by identifying what's most important to them...and bring down even the biggest opponent. AUGUST 2007 • Business/Negotiation Paperback • 6 x 9 • 224 pages ISBN: 0-8144-7461-6 ISBN-13: 978-0-8144-7461-7 $15.00 • CAN $18.95 • Read Your Opponent—Counter an opponent’s moves by honing in on what technique they’re using—and hit them with the perfect response. Grounded in authentic martial arts tactics, this book turns novice bargainers into black belt negotiators who can get whatever they want out of any situation. M ICHAEL S OON L EE (San Ramon, CA) is a lifelong martial artist with 30 years experience as a professional negotiator. SENSEI GRANT TABUCHI is a Black Belt in several martial arts disciplines, and an instructor for Martial Arts America. 26 NEW TRADE TITLES A fast and easy guide for turning the dreaded performance appraisal into a constructive, collaborative effort. Productive Performance Appraisals S ECOND E DITION Paul Falcone with Randi Sachs W hen not handled correctly, performance appraisals can turn into nervewracking confrontations. If employees and managers aren’t on the same page about expectations and performance, the working relationship can be seriously harmed. Productive Performance Appraisals gives readers all the easyto-use tools they need to conduct an effective review—including sample dialogs, checklists, and forms. The book shows readers how to: plan and organize the appraisal session • set short- and long-term goals • elicit the employee’s input • handle problems and “sticky” subjects such as promotions and disagreements. Now completely updated, the book has new sections on rating employees, justifying scores, and weaving disciplinary language into the review. Readers will also find guidance on developing career plans, keeping consistent records, communicating changes in roles, how reviews are used when determining layoffs, and much more. PAUL FALCONE (Valencia, CA) is a human resources executive and the author of such best- selling titles as 2600 Phrases for Effective Performance Reviews (0-8144-7282-6), Sample Write-Ups for Documenting Employee Performance Problems (0-8144-7977-4), and 96 Great Interview Questions to Ask Before You Hire (0-8144-7909-X). RANDI SACHS (Merrick, NY) is a freelance business writer. MARCH 2007 • Business/Management Paperback • 6 x 9 • 128 pages Previous Edition: 0-8144-7796-8 ISBN: 0-8144-7422-5 ISBN-13: 978-0-8144-7422-8 $10.00 • CAN $12.95 A quick resource for keeping and preserving harmony. Resolving Conflicts on the Job S ECOND E DITION Bill Withers and Jerry Wisinski onflict, misunderstandings, and contrary points of view are all a part of the workplace—and employees who can’t effectively deal with these differences may be stunting their career growth. Now, in a newly updated second edition, Resolving Conflicts on the Job gives succinct and clear guidelines for dealing with conflict on both interpersonal and organizational levels. The book explains proven methods for resolving differences and suggests specific techniques that aid in: C • giving and receiving criticism • handling disputes at different levels of an organization • resolving disagreements within a team • managing different personality types Completely updated with a new chapter on keeping cool in a conflict and exercises to determine whether disagreements are constructive, this timeless guide will enable managers to lead their teams without starting an argument. B ILL W ITHERS (Collingswood, NJ) is responsible for organizational development, training, and dispute resolution for R&B, Inc. He has consulted with and created innovative designs for client companies in the United States, South Africa, Canada, Russia, and China. He is the author of The Conflict and Communication Activity Book (0-8144-7167-6). JERRY WISINKSI (San Antonio, TX) is the author of Building a Partnership With Your Boss (0-8144-7013-0). AUGUST 2007 • Business/Management Paperback • 6 x 9 • 112 pages Previous Edition: 0-8144-7799-2 ISBN: 0-8144-7413-6 ISBN-13: 978-0-8144-7413-6 $12.95 • CAN $15.95 27 NEW TRADE TITLES How to compete and win in a global economy. Corporate Agility A Revolutionary New Model for Competing in a Flat World Charles Grantham, Jim Ware, and Cory Williamson T he rules are changing. The work we do–and where and how we do it–is undergoing a revolution. In order to thrive in the global economy, companies need a whole new business model–one that enables them to embrace new technology, understand the ever-changing workforce, and rethink the way they structure work environments. Corporate Agility provides the blueprint. The authors are founders of the Work Design Collaborative, a renowned think tank that helps companies become more productive. In Corporate Agility, they share the results of their ground-breaking five-year research project and the forward-thinking strategies that have grown out of this new knowledge. Readers will discover how to: • reduce fixed operational costs to remain competitive in the global marketplace • institutionalize the innovation process to quickly react to a changing marketplace • confront the coming “talent gap” for creative and knowledge-based workers AUGUST 2007 • Business/Strategy Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 256 pages ISBN: 0-8144-0911-3 ISBN-13: 978-0-8144-0911-4 $29.95 • CAN $36.95 Filled with case studies of companies that have learned to stay ahead of the curve and interviews with their top executives, Corporate Agility will help every company ensure that it stays profitable and sustainable for years to come. CHARLES GRANTHAM (Prescott, AZ) and JIM WARE (Berkeley, CA) are the founders of the Work Design Collaborative and the Future of Work program, whose members include Boeing, Accenture, and Intel. They have been featured in Fast Company and Business Week. CORY WILLIAMSON (Croton-on-Hudson, NY) is an author and talent agent. Creative ideas matter only if they address the challenges your business must meet. Getting to Innovation How Asking the Right Questions Generates the Great Ideas Your Company Needs Arthur B. VanGundy s an acknowledged guru in the field of creativity and innovation, Arthur VanGundy has inspired businesses in a variety of industries to generate more original, cutting-edge ideas. Getting to Innovation is a detailed guide to achieving the critical first step in formulating creative and useful ideas–i.e., asking the right questions that define the challenges facing any organization. Readers will discover: A • how to write positioning and rationale statements for each challenge • how to link together multiple objectives in priority frameworks • the top 10 techniques for generating creative ideas • tips for designing and running brainstorming retreats • advice on how to select the best ideas from the many that have been generated When it comes to true innovation, it’s not formulating the great ideas, but asking the right questions that will ultimately lead to results. Getting to Innovation offers the tools to help every company tap into its most inspired thinking. OK) is an internationally noted expert on creativity and idea generation techniques. He is a professor of communication at the University of Oklahoma and president of VanGundy & Associates, a creativity and innovation consulting firm. His clients have included Air Canada, Hershey Foods, Monsanto, and Xerox. ARTHUR B. VANGUNDY, PH.D. (Norman, JULY 2007 • Business/Strategy Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 288 pages ISBN: 0-8144-0898-2 ISBN-13: 978-0-8144-0898-8 $29.95 • CAN $36.95 28 NEW TRADE TITLES Even small nonprofits can develop a standard policies manual to ensure a responsible board. Good Governance for Nonprofits Developing Principles and Policies for an Effective Board Frederic L. Laughlin and Robert C. Andringa M any nonprofits are reluctant to develop a policies manual, believing that it takes far too much time, effort, and expertise. But the lack of responsible policies and governance can actually end up costing an organization much more in the long run—both in reputation and in resources. Good Governance for Nonprofits is a succint but thorough guide that will help organizations develop a board that is legally and ethically responsible and effective in advancing their needs. The authors offer a clear process for creating a policies manual to help boards apply proven standards of governance or “attributes of excellence.” Now even with limited resources, nonprofit leaders will learn how to: eliminate redundant or outdated policies • add new policies more effectively • clearly guide the CEO and evaluate his or her performance • ensure compliance with relevant legislation and regulations • understand why certain policies should be included • adapt the authors’ templates to their specific needs. F REDERIC L. LAUGHLIN ( Sandy Springs, MD) , a former partner of PriceWaterhouse- AUGUST 2007 • Management/Nonprofit Hardcover • 6 1⁄ 8 x 9 1⁄ 4 • 192 pages ISBN: 0-8144-7452-7 ISBN-13: 978-0-8144-7452-5 $27.95 • CAN $34.95 Coopers, now works extensively as a consultant with The Andringa Group, specializing in guidance for nonprofits ROBERT C. ANDRINGA, PH.D. (Anthem, AZ) is head of the Andringa Group, consulting to boards and CEOs of international, national, and regional organizations. He is the author of three previous books, including Nonprofit Board Answer Book. The secret weapon in winning the war for talent. Working Longer New Strategies for Managing, Training, and Retaining Older Employees William J. Rothwell, Ph.D, Harvey Sterns, Ph.D., Diane Spokus, and Joel Reaser AMA I NNOVATIONS I N ADULT LEARNING hile many employers have traditionally viewed their younger employees as their most precious assets, the truth is that their more seasoned workers are often their most valuable. Written by experts in the field of workforce education and the management of older workers, Working Longer gives recruiters, managers, and trainers the tools they need to nurture and empower these vital employees, such as: W creative strategies for recruiting retirees and developing a senior friendly workplace • career and performance management techniques for effectively motivating and engaging older workers • instructional design facilitation methods that will enable older workers to upgrade their skills. With compassion and wisdom, this is the only book that shows employers how to value, coach, and keep their most experienced people. WILLIAM J. ROTHWELL, PH.D. (State College, PA), is Professor-in-Charge of a graduate program in Workforce Education and Development at Penn State University. DIANE SPOKUS (University Park, PA) is an adjunct instructor at Penn State University. JOEL REASER (Arlington, VA) is S. V. P. at the National Older Worker Career Center. HARVEY STEARNS, PH.D. (Akron, OH) is the Dir. of the Institute for Lifespan Development and AUGUST 2007 • Training / Management Paperback • 6 x 9 • 176 pages ISBN: 0-8144-7392-X ISBN-13: 978-0-8144-7392-4 $29.95 • CAN $36.95 Gerontology at the University of Akron. 29 SELECTED BACKLIST RECLAIMING THE SKY CAREER ADMINISTRATIVE ASSISTANT’S AND SECRETARY’S HANDBOOK SECOND EDITION James Stroman, Kevin Wilson, and Jennifer Wauson 0-8144-0784-6 / HC / $34.95 COMMUNICATION Art of Connecting, The How to Overcome Differences, Build Rapport, and Communicate Effectively with Anyone Claire Raines and Lara Ewing 0-8144-0872-9 / HC / $24.95 9/11 and the Untold Story of the Men and Women Who Kept America Flying Tom Murphy 0-8144-0909-1 / HC / $21.95 STEM CELL DIVIDE, THE The Facts, the Fiction, and the Fear Driving the Greatest Scientific, Political, and Religious Debate of Our Time Michael Bellomo 0-8144-0881-8 / HC / $24.95 Building a Partnership with Your Boss Take-Charge Assistant Series Jerry Wisinkski 0-8144-7013-0 / PB / $12.95 Corporate Conversations A Guide to Crafting Effective and Appropriate Internal Communications Shel Holtz 0-8144-0770-6 / HC / $27.95 UNPLUGGED Reclaiming Our Right to Die in America William Colby 0-8144-0882-6 / HC / $24.95 Career Match Connecting Who You Are with What You’ll Love to Do Shoya Zichy, with Ann Bidou 0-8144-7364-4 / PB / $15.00 How of WOW, The A Guide to Giving a Speech That Will Positively Blow ‘Em Away Tony Carlson 0-8144-7251-6 / PB / $14.95 ELEMENTS OF RESUME STYLE, THE Essential Rules and Eye-Opening Advice for Writing Resumes and Cover Letters That Work Scott Bennett 0-8144-7280-X / PB / $9.95 How to Prepare, Stage, and Deliver Winning Presentations THIRD EDITION Thomas Leech 0-8144-7231-1 / PB / $24.95 CUSTOMER SERVICE Coaching Knock Your Socks Off Service Ron Zemke and Kristin Anderson 0-8144-7935-9 / PB / $18.95 Lost Art of the Great Speech, The How to Write One—How to Deliver It Richard Dowis 0-8144-7054-8 / PB / $14.95 Customer Service Training 101 Quick and Easy Techniques That Get Great Results Renee Evenson 0-8144-7290-7 / PB / $21.95 FBI Career Guide, The Inside Information on Getting Chosen for and Succeeding in One of the Toughest, Most Prestigious Jobs in the World Joseph W. Koletar 0-8144-7317-2 / PB / $15.00 PERSUASIVE BUSINESS PROPOSALS Writing to Win More Customers, Clients, and Contracts SECOND EDITION Tom Sant 0-8144-7153-6 / PB / $17.95 DELIVERING KNOCK YOUR SOCKS OFF SERVICE FOURTH EDITION Performance Research Associates 0-8144-7365-2 / PB / $18.95 How to Make It Big as a Consultant THIRD EDITION William A. Cohen, Ph.D. 0-8144-7073-4 / PB / $17.95 Powerful Proposals How to Give Your Business the Winning Edge David Teten and Scott Allen 0-8144-7232-X / HC / $24.95 Great Customer Connections Simple Psychological Techniques That Guarantee Exceptional Service Richard S. Gallagher 0-8144-7308-3 / PB / $21.95 JOB SEARCH SOLUTION, THE The Ultimate System for Finding a Great Job Now! Tony Beshara 0-8144-7332-6 / PB / $16.95 Virtual Handshake, The Opening Doors and Closing Deals Online David Teten and Scott Allen 0-8144-7286-9 / PB / $19.95 Make Your Contacts Count Networking Know-How for Business and Career Success SECOND EDITION Anne Baber and Lynne Waymon 0-8144-7402-0 / PB / $14.95 Great Customer Service on the Telephone WORKSMART SERIES, THE Kristin Anderson 0-8144-7795-X / PB / $10.95 Tell Me How I’m Doing A Fable About the Importance of Giving Feedback Richard L. Williams, Ph.D. 0-8144-0832-X / HC / $19.95 Kindness Revolution, The The Company-wide Culture Shift That Inspires Phenomenal Customer Service Ed Horrell 0-8144-7307-5 / HC / $23.00 Suite Success The Psychologist from The Apprentice Reveals What It Really Takes to Excel — in the Boardroom and in Life Liza Siegel, Ph.D. 0-8144-7360-1 / HC / $19.95 Voice Power Using Your Voice to Captivate, Persuade, and Command Attention Renee Grant-Williams 0-8144-7105-6 / PB / $17.95 Knock Your Socks Off Service Recovery Ron Zemke and Chip R. Bell 0-8144-7084-X / PB / $17.95 Winning the Interview Game Everything You Need to Know to Land the Job Alan H. Nierenberg 0-8144-7279-6 / PB / $12.95 CURRENT EVENTS Knightfall Knight Ridder and How the Erosion of Newspaper Journalism Is Putting Democracy at Risk Davis Merritt 0-8144-0854-0 / HC / $24.95 Real-Time Contact Center, The Strategies, Tactics, and Technologies for Building a Profitable Service and Sales Operation Donna Fluss 0-8144-7256-7 / HC / $27.95 WRITING FOR QUICK CASH Turn Your Way with Words into Real Money Loriann Hoff Oberlin 0-8144-7199-4 / PB / $14.95 Secret Service Hidden Systems That Deliver Unforgettable Customer Service John R. DiJulius III 0-8144-7171-4 / PB / $17.95 Outsourcing America What’s Behind Our National Crisis and How We Can Reclaim American Jobs Ron Hira and Anil Hira 0-8144-0868-0 / HC / $22.00 30 SELECTED BACKLIST Blog Rules GENERATIONS AT WORK Managing the Clash of Veterans, Boomers, Xers, and Nexters in Your Workplace Ron Zemke, Claire Raines and Bob Filipczak 0-8144-0480-4 / HC / $27.00 FINANCE & ACCOUNTING Accounting and Financial Fundamentals for NonFinancial Executives Robert Rachlin and Allen Sweeney 0-8144-7928-6 / PB / $19.95 A Business Guide to Managing Policy, Public Relations, and Legal Issues Nancy Flynn 0-8144-7355-5 / PB / $19.95 Building a House for Diversity How a Fable About a Giraffe & an Elephant Offers New Strategies for Today’s Workforce R. Roosevelt Thomas, Jr., with Marjorie I. Woodruff 0-8144-0463-4 / HC / $27.95 Get Weird! 101 Innovative Ways to Make Your Company a Great Place to Work John Putzier 0-8144-7114-5 / PB / $17.95 Accounting Demystified Jeffry R. Haber 0-8144-0790-0 / PB / $16.95 Annual Reports 101 What the Numbers and the Fine Print Can Reveal About the True Health of a Company Michael C. Thomsett 0-8144-7367-9 / PB / $19.95 Building on the Promise of Diversity How We Can Move to the Next Level in Our Workplaces, Our Communities, and Our Society R. Roosevelt Thomas, Jr. 0-8144-0862-1 / HC / $27.95 How the Paper Fish Learned to Swim A Fable About Inspiring Creativity and Bringing New Ideas to Life Jonathon A. Flaum 0-8144-0888-5 / HC / $19.95 ESSENTIALS OF FINANCE AND ACCOUNTING FOR NONFINANCIAL MANAGERS, THE Edward Fields 0-8144-7122-6 / PB / $19.95 Innovation Killer, The How What We Know Limits What We Can Imagine—and What Smart Companies Are Doing About It Cynthia Barton Rabe 0-8144-0883-4 / HC / $26.00 Buyout The Insider’s Guide to Buying Your Own Company Rick Rickertsen, with Robert E. Gunther 0-8144-0626-2 / HC / $32.95 Raising Capital Get the Money You Need to Grow Your Business SECOND EDITION Andrew J. Sherman 0-8144-0856-7 / HC / $34.95 Cracking the Corporate Code The Revealing Success Stories of 32 African-American Executives Price M. Cobbs and Judith L. Turnock 0-8144-0771-4 / HC / $24.95 I’ve Seen a Lot of Famous People Naked, and They’ve Got Nothing on You! Business Secrets from the Ultimate Street-Smart Entrepreneur Jake Steinfeld 0-8144-0860-5 / HC / $21.95 Technical Analysis of Stock Trends NINTH EDITION Robert D. Edwards, John Magee and W.H.C. Bassetti 0-8144-0864-8 / HC / $99.95 Danger in the Comfort Zone From Boardroom to Mailroom — How to Break the Entitlement Habit That’s Killing American Business UPDATED/EXPANDED EDITION Judith M. Bardwick 0-8144-7886-7 / PB / $17.95 Keeping the People Who Keep You in Business 24 Ways to Hang On to Your Most Valuable Talent Leigh Branham 0-8144-0597-5 / HC / $27.95 GENERAL BUSINESS & MANAGEMENT Bench Strength Developing the Depth and Versatility of Your Organization’s Leadership Talent Robert Barner 0-8144-0884-2 / HC / $29.95 Designing Dynamic Organizations A Hands-on Guide for Leaders at All Levels Jay Galbraith, Diane Downey and Amy Kates 0-8144-7119-6 / PB / $29.95 Mergers and Acquisitions from A to Z SECOND EDITION Andrew J. Sherman and Milledge A. Hart 0-8144-0880-X / HC / $35.00 Effective Succession Planning Ensuring Leadership Continuity and Building Talent from Within THIRD EDITION William J. Rothwell 0-8144-0842-7 / HC with CD-ROM / $65.00 Discount: Short Rebuilding Brand America What We Must Do to Restore Our Reputation and Safeguard the Future of American Business Abroad Dick Martin 0-8144-7333-4 / HC / $27.95 Beyond Race and Gender Unleashing the Power of Your Total Workforce by Managing Diversity R. Roosevelt Thomas, Jr. 0-8144-7807-7 / PB / $17.95 Bigger Isn’t Always Better The New Mindset for Real Business Growth Robert M. Tomasko 0-8144-0866-4 / HC / $24.95 Ensuring Fairness in Health Care Coverage An Employer’s Guide to Making Good Decisions on Tough Issues Matthew K. Wynia and Abraham P. Schwab 0-8144-7384-9 / HC / $29.95 Seeds of Innovation, The Cultivating the Synergy That Fosters New Ideas Elaine Dundon 0-8144-7146-3 / HC / $24.95 Sell Your Business Your Way Getting Out, Getting Rich, and Getting on with Your Life Rick Rickertsen, with Robert Gunther 0-8144-0896-6 / HC / $27.95 BILLY, ALFRED, AND GENERAL MOTORS The Story of Two Unique Men, a Legendary Company, and a Remarkable Time in American History William Pelfrey 0-8144-0869-9 / HC / $27.95 First in Thirst How Gatorade Turned the Science of Sweat Into a Cultural Phenomenon Darren Rovell 0-8144-7299-0 / HC / $21.95 7 HIDDEN REASONS EMPLOYEES LEAVE How to Recognize the Subtle Signs and Act Before It’s Too Late Leigh Branham 0-8144-0851-6 / HC / $24.95 Future, Inc. How Businesses Can Anticipate and Profit from What’s Next Eric Garland 0-8144-0897-4 / HC / $24.95 TITLES IN RED ARE OUR BESTSELLERS! 31 SELECTED BACKLIST Transforming Performance Measurement Rethinking the Way We Measure and Drive Organizational Success Dean R. Spitzer, Ph.D. 0-8144-0891-5 / HC / $29.95 101 Sample Write-Ups for Documenting Employee Performance Problems A Guide to Progressive Discipline and Termination Paul Falcone 0-8144-7977-4 / PB / $35.00 0-8144-7049-1 / Combbound with diskette / $49.95 / Short Discount on Combbound INTERNET RICHES The Simple Money-Making Secrets of Online Millionaires Scott Fox 0-8144-7356-3 / HC / $22.00 SELLING BEYOND EBAY Foolproof Ways to Reach More Customers and Make Big Money on Rival Online Marketplaces Greg Holden 0-8144-7349-0 / PB / $19.95 Ugly Duckling Goes to Work, The Wisdom for the Workplace from the Classic Tales of Hans Christian Andersen Mette Norgaard 0-8144-0871-0 / HC / $17.95 101 Strategies for Recruiting Success Where, When, and How to Find the Right People Every Time Christopher W. Pritchard 0-8144-7407-1 / PB / $19.95 Up Against the Wal-Marts How Your Business Can Prosper in the Shadow of the Retail Giants SECOND EDITION Don Taylor and Jeanne Smalling Archer 0-8144-7300-8 / PB / $17.95 LEADERSHIP 100-Mile Walk, The A Father and Son on a Quest to Find the Essence of Leadership Sander A. Flaum, with Jonathon A. Flaum and Mechele Flaum 0-8144-0863-X / HC / $24.95 Recruiting, Interviewing, Selecting & Orienting New Employees FOURTH EDITION Diane Arthur 0-8144-0861-3 / HC / $49.95 Discount: Short Why Some Companies Emerge Stronger and Better from a Crisis 7 Essential Lessons for Surviving Disaster Ian I. Mitroff 0-8144-0850-8 / HC / $27.95 Roadmap to Strategic HR Turning a Great Idea into a Business Reality Ralph Christensen 0-8144-0867-2 / HC / $29.95 Wisdom Network, The An 8-Step Process for Identifying, Sharing, and Leveraging Individual Expertise Steve Benton and Melissa Giovagnoli 0-8144-7318-0 / HC / $27.95 108 Skills of Natural-Born Leaders, The Warren Blank 0-8144-0646-7 / HC / $24.95 Leader’s Tool Kit, The Hundreds of Tips and Techniques for Developing the Skills You Need Cy Charney 0-8144-0847-8 / PB / $17.95 ROI of Human Capital, The Measuring the Economic Value of Employee Performance Jac Fitz-enz 0-8144-0574-6 / HC / $29.95 HUMAN RESOURCES Fair, Square & Legal Safe Hiring, Managing & Firing Practices to Keep You & Your Company Out of Court FOURTH EDITION Donald H. Weiss 0-8144-0813-3 / HC / $35.00 LEADING AT THE EDGE Leadership Lessons from the Extraordinary Saga of Shackleton’s Antarctic Expedition Dennis N. T. Perkins, with Margaret P. Holtman, Paul R. Kessler and Catherine McCarthy 0-8144-0543-6 / HC / $24.95 INTERNET/ E-BUSINESS Building Your eBay Traffic the Smart Way Use Froogle, Datafeeds, Cross-Selling, Advanced Listing Strategies, and More to Boost Your Sales on the Web’s #1 Auction Site Joseph T. Sinclair 0-8144-7269-9 / PB / $17.95 LEADING LEADERS How to Manage Smart, Talented, Rich, and Powerful People Jeswald W. Salacuse 0-8144-0855-9 / HC / $27.95 HR ANSWER BOOK, THE An Indispensable Guide for Managers and Human Resources Professionals Shawn Smith, JD and Rebecca Mazin 0-8144-7223-0 / HC / $24.95 NATURE OF LEADERSHIP, THE Reptiles, Mammals, and the Challenge of Becoming a Great Leader B. Joseph White, with Yaron Prywes 0-8144-0894-X / HC / $21.95 HR from the Heart Inspiring Stories and Strategies for Building the People Side of Great Business Libby Sartain, with Martha I. Finney 0-8144-0756-0 / HC / $24.95 EBAY BUSINESS THE SMART WAY Maximize Your Profits on the Web’s #1 Auction Site THIRD EDITION Joseph T. Sinclair 0-8144-7394-6 / PB / $24.95 Secrets of Special Ops Leadership Dare the Impossible — Achieve the Extraordinary William A. Cohen 0-8144-0840-0 / HC / $24.00 Investing in Your Company’s Human Capital Strategies to Avoid Spending Too Little —or Too Much Jack J. Phillips 0-8144-0853-2 / HC / $34.95 EBAY INVENTORY THE SMART WAY How to Find Great Sources and Manage Your Merchandise to Maximize Profits on the World’s #1 Auction Site Joseph T. Sinclair and Jeremy Hanks 0-8144-7359-8 / PB / $19.95 Semper Fi Business Leadership the Marine Corps Way Dan Carrison and Rod Walsh 0-8144-7272-9 / PB / $15.00 New Workforce, The Five Sweeping Trends That Will Shape Your Company’s Future Harriet Hankin 0-8144-0829-X / HC / $27.95 eBay Photography the Smart Way Creating Great Product Pictures that Will Attract Higher Bids and Sell Your Items Faster Joseph T. Sinclair and Stanley Livingston 0-8144-7293-1 / PB / $19.95 Soldier, Statesman, Peacemaker Leadership Lessons from George C. Marshall Jack Uldrich 0-8144-0857-5 / HC / $24.95 32 SELECTED BACKLIST Manager’s Guide to Rewards, The MANAGEMENT SKILLS & SUPERVISION Coaching for Emotional Intelligence The Secret to Developing the Star Potential in Your Employees Bob Wall 0-8144-0890-7 / HC / $24.95 What You Need to Know to Get the Best for—and from—Your Employees Doug Jensen, Tom McMullen and Mel Stark 0-8144-0886-9 / HC / $24.95 Managing Workplace Negativity Gary S. Topchik 0-8144-0582-7 / HC / $21.95 MANUFACTURING, PRODUCT DEVELOPMENT & PURCHASING Customer-Centered Products Creating Successful Products through Smart Requirements Management Ivy F. Hooks and Kristin A. Farry 0-8144-0568-1 / HC / $35.00 DISCIPLINE WITHOUT PUNISHMENT The Proven Strategy That Turns Problem Employees into Superior Performers SECOND EDITION Dick Grote 0-8144-7330-X / PB / $19.95 New Supervisor’s Survival Manual, The William A. Salmon 0-8144-7027-0 / PB / $18.95 96 GREAT INTERVIEW QUESTIONS TO ASK BEFORE YOU HIRE Paul Falcone 0-8144-7909-X / PB / $17.95 Essentials of Inventory Management Max Muller 0-8144-0751-X / HC / $39.95 Facilitator’s Fieldbook, The SECOND EDITION Tom Justice and David W. Jamieson 0-8144-7314-8 / PB / $39.95 Global Sourcing Logistics How to Manage Risk and Gain Competitive Advantage in a Worldwide Marketplace Thomas A. Cook 0-8144-0892-3 / HC / $69.95 Performance Appraisal Question and Answer Book, The A Survival Guide for Managers Dick Grote 0-8144-7151-X / PB / $17.95 FIRST-TIME MANAGER, THE FIFTH EDITION Loren B. Belker and Gary S. Topchik 0-8144-0821-4 / PB / $17.95 Lean Manufacturing That Works Powerful Tools for Dramatically Reducing Waste and Maximizing Profits Bill Carreira 0-8144-7237-0 / HC / $27.95 HIGH-IMPACT INTERVIEW QUESTIONS 701 Behavior-Based Questions to Find the Right Person for Every Job Victoria A. Hoevemeyer 0-8144-7301-6 / PB / $17.95 Quick Emotional Intelligence Activities for Busy Managers 50 Team Exercises That Get Results in Just 15 Minutes Adele B. Lynn 0-8144-0895-8 / PB / $17.95 Lean Six Sigma That Works A Powerful Action Plan for Dramatically Improving Quality, Increasing Speed, and Reducing Waste Bill Carreira and Bill Trudell 0-8144-7347-4 / PB / $21.95 How to Recognize & Reward Employees 150 Ways to Inspire Peak Performance SECOND EDITION Donna Deeprose 0-8144-7331-8 / PB / $13.95 QUICK TEAM-BUILDING ACTIVITIES FOR BUSY MANAGERS 50 Exercises That Get Results in Just 15 Minutes Brian Cole Miller 0-8144-7201-X / PB / $17.95 Supply Chain Excellence A Handbook for Dramatic Improvement Using the SCOR Model Peter Bolstorff and Robert Rosenbaum 0-8144-0730-7 / HC / $39.95 Improving Employee Performance Through Appraisal and Coaching SECOND EDITION Donald L. Kirkpatrick 0-8144-0876-1 / HC / $27.95 Survival Guide to Managing Employees from Hell, A Handling Idiots, Whiners, Slackers, and Other Workplace Demons Gini Graham Scott, Ph.D. 0-8144-7408-X / PB / $15.00 World Class Quality Using Design of Experiments to Make It Happen SECOND EDITION Keki Bhote and Adi Bhote 0-8144-0427-8 / HC / $47.50 Instant Manager, The More Than 100 Quick Tips and Techniques for Great Results REVISED EDITION Cy Charney 0-8144-7213-3 / PB / $18.95 Team Building Tool Kit, The Tips, Tactics, and Rules for Effective Workplace Teams Deborah Harrington-Mackin 0-8144-7826-3 / PB / $17.95 It’s OK to Ask ‘Em to Work... and Other Essential Maxims for Smart Managers Frank McNair 0-8144-0517-7 / HC / $19.95 2600 PHRASES FOR EFFECTIVE PERFORMANCE REVIEWS Ready-to-Use Words and Phrases That Really Get Results Paul Falcone 0-8144-7282-6 / PB / $10.95 MARKETING & ADVERTISING According to Kotler The World’s Foremost Authority on Marketing Answers Your Questions Philip Kotler 0-8144-7295-8 / PB / $17.95 KEEPING EMPLOYEES ACCOUNTABLE FOR RESULTS Quick Tips for Busy Managers Brian Cole Miller 0-8144-7320-2 / PB / $17.95 What Every New Manager Needs to Know Making a Successful Transition to Management Gerard H. (Gus) Gaynor 0-8144-7179-X / PB / $17.95 Beyond Buzz The Next Generation of Word-of-Mouth Marketing Lois Kelly 0-8144-7383-0 / HC / $24.95 Management Skills for New Managers Carol W. Ellis 0-8144-0830-3 / PB / $15.00 BOOM Marketing to the Ultimate Power Consumer —The Baby-Boomer Woman Mary Brown and Carol Orsborn 0-8144-7390-3 / HC / $24.00 TITLES IN RED ARE OUR BESTSELLERS! 33 SELECTED BACKLIST Brain Tattoos Creating Unique Brands That Stick in Your Customers’ Minds Karen Post 0-8144-7234-6 / PB / $17.95 Leverage How to Get It and How to Keep It in Any Negotiation Roger Volkema 0-8144-7326-1 / PB / $16.95 PERSONAL FINANCE & INVESTING Financial Bliss A Couple’s Guide to Merging Money Styles and Building a Rich Life Together Bambi Holzer 0-8144-0885-0 / HC / $21.95 Brand Aid An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position Brad VanAuken 0-8144-0681-5 / HC / $24.95 Maximum Influence The 12 Universal Laws of Power Persuasion Kurt W. Mortensen 0-8144-7258-3 / PB / $17.95 StreetSmart Negotiator, The How to Outwit, Outmaneuver, and Outlast Your Opponents Harry Mills 0-8144-7198-6 / PB / $15.00 Don’t Think Pink What Really Makes Women Buy — and How to Increase Your Share of This Crucial Market Lisa Johnson and Andrea Learned 0-8144-0815-X / HC / $23.00 Informed Investor, The A Hype-Free Guide to Constructing a Sound Financial Portfolio Frank Armstrong III 0-8144-7250-8 / PB / $17.95 Seven Deadly Sins of Investing, The GET CLIENTS NOW! A 28-Day Marketing Program for Professionals, Consultants, and Coaches SECOND EDITION C. J. Hayden 0-8144-7374-1 / PB / $19.95 PARENTING BABY READ-ALOUD BASICS Fun and Interactive Ways to Help Your Little One Discover the World of Words Caroline J. Blakemore and Barbara Weston Ramirez 0-8144-7358-X / PB / $15.00 How to Conquer Your Worst Impulses and Save Your Financial Future Maury Fertig 0-8144-0874-5 / HC / $23.00 60-Minute Estate Planner Fast and Easy Plans for Saving Taxes, Avoiding Probate, and Maximizing Inheritance THIRD EDITION Sandy F. Kraemer 0-8144-7305-9 / PB / $21.95 Marketing Plan, The How to Prepare and Implement It THIRD EDITION William M. Luther 0-8144-7101-3 / PB / $19.95 DISCIPLINE MIRACLE, THE The Clinically Proven System for Raising Happy, Healthy, and Well-Behaved Kids Dr. Linda Pearson and L. A. Stamford 0-8144-7297-4 / PB / $14.95 Rainmaker’s Toolkit, The Power Strategies for Finding, Keeping, and Growing Profitable Clients Harry Mills 0-8144-7216-8 / HC / $22.00 Untapped Riches Never Pay Off Your Mortgage — and Other Surprising Secrets for Building Wealth Susan Cutaia and Anthony Cutaia with Robert Slater 0-8144-7396-2 / PB / $18.95 Identity Trap, The Saving Our Teens from Themselves Joseph Nowinski 0-8144-7366-0 / HC / $22.00 Secrets of Word-of-Mouth Marketing, The How to Trigger Exponential Sales Through Runaway Word of Mouth George Silverman 0-8144-7072-6 / PB / $17.95 Kids Who Think Outside the Box Helping Your Unique Child Thrive in a Cookie-Cutter World Stephanie Lerner 0-8144-7275-3 / PB / $15.00 PLANT & FACILITIES Disaster Recovery Handbook, The A Step-by-Step Plan to Ensure Business Continuity and Protect Vital Operations, Facilities, and Assets Michael Wallace and Lawrence Webber 0-8144-7240-0 / HC with CD-ROM / $54.00 Web Copy That Sells The Revolutionary Formula for Creating Killer Copy Every Time Maria Veloso 0-8144-7249-4 / PB / $21.95 Moments and Milestones Pregnancy Journal A Week-by-Week Companion Jennifer Leigh Youngs and Bettie B. Youngs 0-8144-7377-6 / HC / $19.95 Mommy Guilt NEGOTIATION & PERSUASION Artful Persuasion How to Command Attention, Change Minds, and Influence People Harry Mills 0-8144-7063-7 / PB / $17.95 Learn to Worry Less, Focus on What Matters Most, and Raise Happier Kids Julie Bort, Aviva Pflock and Devra Renner 0-8144-0870-2 / PB / $15.00 Facility Management Handbook, The SECOND EDITION David Cotts 0-8144-0380-8 / HC / $79.95 Discount: Short Parenting Your Complex Child Become a Powerful Advocate for the Autistic, Down Syndrome, PDD, Bipolar, or Other Special-Needs Child Peggy Lou Morgan 0-8144-7316-4 / PB / $16.95 Getting Your Way Every Day Mastering the Lost Art of Pure Persuasion Alan Axelrod 0-8144-7335-0 / PB / $17.95 PROJECT MANAGEMENT AMA Handbook of Project Management, The SECOND EDITION Paul C. Dinsmore and Jeannette Cabanis-Brewin 0-8144-7271-0 / HC / $79.95 Discount: Short Parent’s Guide to Special Education, A Insider Advice on How to Navigate the System and Help Your Child Succeed Linda Wilmshurst and Alan W. Brue 0-8144-7283-4 / PB / $16.95 How to Negotiate Like a Child Unleash the Little Monster Within to Get Everything You Want Bill Adler, Jr. 0-8144-7294-X / HC / $17.95 Raising Gifted Kids Everything You Need to Know to Help Your Exceptional Child Thrive Dr. Barbara Klein 0-8144-7342-3 / PB / $16.95 Building Project-Management Centers of Excellence Dennis Bolles 0-8144-0717-X / HC with CD-ROM / $49.95 34 SELECTED BACKLIST FUNDAMENTALS OF PROJECT MANAGEMENT THIRD EDITION James P. Lewis 0-8144-0879-6 / PB / $14.95 Beyond the Bubble How to Keep the Real Estate Market in Perspective—and Profit No Matter What Happens Michael C. Thomsett and Joshua Kahr 0-8144-7409-8 / PB / $16.95 Real Estate Investing Made Simple A Commonsense Approach to Building Wealth M. Anthony Carr 0-8144-7246-X / PB / $17.95 Identifying and Managing Project Risk Essential Tools for Failure-Proofing Your Project Tom Kendrick 0-8144-0761-7 / HC / $32.95 COMPLETE GUIDE TO INVESTING IN FORECLOSURES, THE Steve Berges 0-8144-7288-5 / PB / $17.95 REAL ESTATE INVESTOR’S POCKET CALCULATOR, THE Simple Ways to Compute Cashflow, Value, Return, and Other Key Financial Measurements Michael C. Thomsett 0-8144-7296-6 / PB / $17.95 Improving Your Project Management Skills Larry Richman 0-8144-0875-3 / PB / $15.00 CONSULTATIVE REAL ESTATE AGENT, THE Building Relationships That Create Loyal Clients, Get More Referrals, and Increase Your Sales Kelle Sparta 0-8144-7321-0 / PB / $17.95 Real Estate Presentations That Make Millions Jim Remley 0-8144-7401-2 / PB / $18.95 Little Black Book of Project Management, The SECOND EDITION Michael Thomsett 0-8144-7137-4 / PB / $15.00 EVERYTHING YOU NEED TO KNOW BEFORE BUYING A CO-OP, CONDO, OR TOWNHOUSE Ken Roth 0-8144-7325-3 / PB / $18.95 Survival Guide for Buying a Home, A Sid Davis 0-8144-7196-X / PB / $17.95 Maximizing Project Value Defining, Managing, and Measuring for Optimal Return Jeff Berman 0-8144-7382-2 / PB / $19.95 Survival Guide to Selling a Home, A Sid Davis 0-8144-7274-5 / PB / $15.00 Home Buyer’s Question and Answer Book, The Bridget McCrea 0-8144-7236-2 / PB / $16.95 WHO SAYS YOU CAN’T BUY A HOME! How to Put Credit Problems, Down Payment Challenges, and Income Issues Behind You — And Get a Mortgage Now David Reed 0-8144-7340-7 / PB / $17.95 Power of Enterprise-Wide Project Management, The Dennis Bolles and Darrel Hubbard 0-8144-7404-7 / HC / $49.95 Home Makeovers That Sell Quick and Easy Ways to Get the Highest Possible Price Sid Davis 0-8144-7373-3 / PB / $15.00 Preparing for the Project Management Professional (PMP ®) Certification Exam THIRD EDITION Michael W. Newell 0-8144-0859-1 / PB / $29.95 YOUR SUCCESSFUL REAL ESTATE CAREER FIFTH EDITION Kenneth W. Edwards 0-8144-7319-9 / PB / $18.95 Landlord’s Financial Tool Kit, The Michael C. Thomsett 0-8144-7235-4 / PB / $18.95 Make Millions Selling Real Estate Earning Secrets of Top Agents Jim Remley 0-8144-7292-3 / PB / $18.95 Project Management Question and Answer Book, The Michael W. Newell and Marina N. Grashina 0-8144-7164-1 / PB / $17.95 SALES Accidental Salesperson, The How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve Chris Lytle 0-8144-7083-1 / PB / $17.95 MORTGAGE CONFIDENTIAL What You Need to Know That Your Lender Won’t Tell You David Reed 0-8144-7369-5 / PB / $16.95 Project Management Tool Kit, The 100 Tips and Techniques for Getting the Job Done Right Tom Kendrick 0-8144-0810-9 / PB / $19.95 MORTGAGES 101 Quick Answers to Over 250 Critical Questions About Your Home Loan David Reed 0-8144-7245-1 / PB / $16.95 Results Without Authority Controlling a Project When the Team Doesn’t Report to You— A Project Manager’s Guide Tom Kendrick 0-8144-7343-1 / PB / $19.95 Complete Guide to Accelerating Sales Force Performance, The Andris A. Zoltners, Prabhakant Sinha, and Greggor A. Zoltners 0-8144-0650-5 / HC / $79.95 Discount: Short Property Management Tool Kit, The Mike Beirne 0-8144-7351-2 / PB / $19.95 Survival Guide for Project Managers, A SECOND EDITION James Taylor 0-8144-0877-X / PB / $19.95 Complete Guide to Sales Force Incentive Compensation, The How to Design and Implement Plans That Work Andris A. Zoltners, Prabhakant Sinha and Sally E. Lorimer 0-8144-7324-5 / HC / $65.00 Discount: Short REAL ESTATE AGENT’S BUSINESS PLANNER, THE Practical Strategies for Maximizing Your Success Bridget McCrea 0-8144-0846-X / PB / $19.95 REAL ESTATE Are You Dumb Enough to Be Rich? The Amazingly Simple Way to Make Millions in Real Estate G. William Barnett II 0-8144-7177-3 / PB / $18.95 Real Estate Agent’s Field Guide, The Essential Insider Advice for Surviving in a Competitive Market Bridget McCrea 0-8144-0809-5 / PB / $19.95 Consultative Closing Simple Steps That Build Relationships and Win Even the Toughest Sale Greg Bennett 0-8144-7399-7 / PB / $17.95 TITLES IN RED ARE OUR BESTSELLERS! 35 SELECTED BACKLIST Consultative Selling The Hanan Formula for HighMargin Sales at High Levels SEVENTH EDITION Mack Hanan 0-8144-7215-X / HC / $29.95 Personal Brilliance SCIENCE & TECHNOLOGY Microbe Are We Ready for the Next Plague? Alan P. Zelicoff and Michael Bellomo 0-8144-0865-6 / HC / $23.00 Mastering the Everyday Habits That Create a Lifetime of Success Jim Canterucci 0-8144-0838-9 / HC / $21.95 Power Etiquette What You Don’t Know Can Kill Your Career Dana May Casperson 0-8144-7998-7 / PB / $15.95 FUNDAMENTALS OF SALES MANAGEMENT FOR THE NEWLY APPOINTED SALES MANAGER Matthew Schwartz 0-8144-0873-7 / PB / $18.95 Nanocosm Nanotechnology and the Big Changes Coming from the Inconceivably Small William Illsey Atkinson 0-8144-7277-X / PB / $17.95 POWER OF CHARM, THE How to Win Anyone Over in Any Situation Brian Tracy and Ron Arden 0-8144-7357-1 / HC / $15.00 Giants of Sales, The What Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard Can Teach You About Real Sales Success Tom Sant 0-8144-7291-5 / HC / $19.95 SELF-HELP/ SELF -DEVELOPMENT Boys and Their Toys Understanding Men by Understanding Their Relationship with Gadgets Bill Adler, Jr. 0-8144-7344-X / HC / $19.95 Resilience at Work How to Succeed No Matter What Life Throws at You Salvatore R. Maddi and Deborah M. Khoshaba 0-8144-7260-5 / HC / $22.00 Knock Your Socks Off Prospecting How to Cold Call, Get Qualified Leads, and Make More Money William “Skip” Miller and Ron Zemke 0-8144-7285-0 / PB / $16.95 Smarts Are We Hardwired for Success? Chuck Martin, Peg Dawson and Richard Guare 0-8144-0906-7 / HC / $21.95 ProActive Sales Management How to Lead, Motivate, and Stay Ahead of the Game William “Skip” Miller 0-8144-0545-2 / HC / $24.95 CRUNCH POINT The Secret to Succeeding When It Matters Most Brian Tracy 0-8144-7371-7 / HC / $17.95 SURVIVAL GUIDE FOR WORKING WITH BAD BOSSES, A Dealing with Bullies, Idiots, BackStabbers, and Other Managers from Hell Gini Graham Scott 0-8144-7298-2 / PB / $15.00 QUESTIONS THAT SELL The Powerful Process for Discovering What Your Customer Really Wants Paul Cherry 0-8144-7339-3 / PB / $16.95 EQ Difference, The A Powerful Plan for Putting Emotional Intelligence to Work Adele B. Lynn 0-8144-0844-3 / PB / $16.00 Survival Guide for Working with Humans, A Dealing with Whiners, Back-Stabbers, Know-It-Alls, and Other Difficult People Gini Graham Scott, Ph.D. 0-8144-7205-2 / PB / $15.00 RED-HOT COLD CALL SELLING Prospecting Techniques That Really Pay Off SECOND EDITION Paul S. Goldner 0-8144-7348-2 / PB / $17.95 Etiquette Edge, The The Unspoken Rules for Business Success Beverly Langford 0-8144-7242-7 / PB / $14.95 TIME TRAP, THE The Classic Book on Time Management THIRD EDITION Alec Mackenzie 0-8144-7926-X / PB / $18.95 Focal Point A Proven System to Simplify Your Life, Double Your Productivity, and Achieve All Your Goals Brian Tracy 0-8144-7278-8 / PB / $15.00 Sales Questions That Close the Sale How to Uncover Your Customers’ Real Needs Charles D. Brennan 0-8144-7815-8 / PB / $17.95 Warrior Mind, The Ancient Wisdom from the Martial Arts for Living a More Powerful Life Jim Pritchard and Sharon Lindenburger 0-8144-7303-2 / PB / $14.95 Help, I’m Knee-Deep in Clutter! Conquer the Chaos and Get Organized Once and For All Joyce I. Anderson 0-8144-7420-9 / PB / $15.00 SELLING TO ANYONE OVER THE PHONE Renee P. Walkup and Sandra McKee 0-8144-7284-2 / PB / $14.95 Successful Cold Call Selling Over 100 New Ideas, Scripts, and Examples From the Nation’s Foremost Sales Trainer SECON D EDITION Lee Boyan 0-8144-7718-6 / PB / $17.95 Life in Balance, A Nourishing the Four Roots of True Happiness Dr. Kathleen Hall 0-8144-7334-2 / HC / $21.95 TRAINING Emotional Intelligence Activity Book, The 50 Activities for Promoting EQ at Work Adele B. Lynn 0-8144-7123-4 / PB / $34.95 No! How One Simple Word Can Transform Your Life Jana Kemp 0-8144-7230-3 / PB / $12.95 Ultimate Sales Tool Kit The Versatile 15-Piece Skill Set That Every Professional Needs William “Skip” Miller 0-8144-7400-4 / HC / $19.95 People Strategies for Trainers 161 Tips and Techniques for Dealing with Difficult Classroom Situations Robert W. Lucas 0-8144-7261-3 / PB / $21.95 PEOPLE STYLES AT WORK Making Bad Relationships Good and Good Relationships Better Robert Bolton and Dorothy Grover Bolton 0-8144-7723-2 / PB / $19.95 Trainer’s Tool Kit, The SECOND EDITION Cy Charney and Kathy Conway 0-8144-7268-0 / PB / $18.95 36 INDEX TITLE INDEX 25 Ways to Make College Pay Off . . .10 30 Days to a More Powerful Memory . . . . . . . . . . . . . . .14 30 Reasons Employees Hate Their Managers . . . . . . . . . . . . . . . . . . . . . .4 Award-Winning Customer Service . . 25 Baby on Board . . . . . . . . . . . . . . . . . .22 Be a Network Marketing Superstar .25 Black Belt Negotiating . . . . . . . . . . . .26 Boss from Outer Space and Other Aliens at Work, The . . . . . . . .26 Buzz . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9 Comes the Darkness, Comes the Light . . . . . . . . . . . . . . . .11 Coolhunting . . . . . . . . . . . . . . . . . . . . . 2 Corporate Agility . . . . . . . . . . . . . . . .28 eBay Seller’s Tax and Legal Answer Book, The . . . . . . . . . . . . . .20 eBay the Smart Way . . . . . . . . . . . . .21 Emotional Intelligence for Project Managers . . . . . . . . . . . . . .16 Employer’s Legal Advisor, The . . . . . 19 First Time Manager’s Guide to Team Building . . . . . . . . . .4 First-Time Homeowner’s Survival Guide, The . . . . . . . . . . . . 23 Getting to Innovation . . . . . . . . . . . .28 Good Governance for Nonprofits “It” Factor, The . .29 Grand Illusion, The . . . . . . . . . . . . . .13 . . . . . . . . . . . . . . . . . .12 . . . . .2 . . . . . . . . . . . . . . . . .7 John F. Kennedy on Leadership Live from Jordan Resolving Conflicts on the Job Specialty Shop, The . . . . .27 Hall, Nancy D. . . . . . . . . . . . . . . . . . .22 Hall, Philip S. . . . . . . . . . . . . . . . . . . .22 Hanna, Thomas M. . . . . . . . . . . . . . .19 Heady, Christy . . . . . . . . . . . . . . . . . . .9 Jay, Joelle . . . . . . . . . . . . . . . . . . . . . . .22 Katcher, Bruce L. . . . . . . . . . . . . . . . . .4 Koch, Edward I. . . . . . . . . . . . . . . . . . . 9 Kovarick, Amy . . . . . . . . . . . . . . . . . . 22 Laughlin, Frederic. L. . . . . . . . . . . . .29 Lee, Michael Soon . . . . . . . . . . . . . . .26 McGowan, Dale . . . . . . . . . . . . . . . . . 23 McKeon, Peter . . . . . . . . . . . . . . . . . .24 Mersino, Anthony . . . . . . . . . . . . . . .16 Miller, Brian Cole . . . . . . . . . . . . . . .15 Mills, Harry 14 Orbach, Benjamin . . . . . . . . . . . . . . . .7 Panozzo, Chuck . . . . . . . . . . . . . . . . .13 Reaser, Joel . . . . . . . . . . . . . . . . . . . . .29 Reed, David . . . . . . . . . . . . . . . . . . . .16 Rothwell, William J. . . . . . . . . . . . . .29 Sachs, Randi . . . . . . . . . . . . . . . . . . . .27 Simmons, Annette . . . . . . . . . . . . . . .12 Sinclair, Joseph T. . . . . . . . . . . . . . . .21 Skettino, Michele . . . . . . . . . . . . . . . .13 Snyder, Adam . . . . . . . . . . . . . . . . . . . .4 Spokus, Diane . . . . . . . . . . . . . . . . . .29 Sterns, Harvey . . . . . . . . . . . . . . . . . . .29 Tabuchi, Sensei Grant . . . . . . . . . . . .26 Thomsett, Michael C. . . . . . . . . . . . . 18 Topchik, Gary S. . . . . . . . . . . . . . . . . . .4 Tracy, Brian . . . . . . . . . . . . . . . . . . . . . .5 Upshaw, Lynn B. . . . . . . . . . . . . . . . . .8 VanGundy, Arthur B. . . . . . . . . . . . .28 Vega, Vanessa . . . . . . . . . . . . . . . . . . .11 Ware, Jim . . . . . . . . . . . . . . . . . . . . . .28 . . . . . . . . . . . . . . .28 Williamson, Cory Sales Scripts that Sell . . . . . . . . . . . . .24 . . . . . . . . . . . . . .20 Stock Investor’s Pocket Calculator, The . . . . . . . . . . .18 Time Power . . . . . . . . . . . . . . . . . . . . . . 5 Truth . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Welcome to BioTech Nation . . . . . . . .3 What Smart Couples Know . . . . . . . . .8 When to Worry . . . . . . . . . . . . . . . . . .10 Where We Stand . . . . . . . . . . . . . . . . . . 6 Whoever Tells the Best Story Wins . .12 Working Longer . . . . . . . . . . . . . . . . .29 Your Successful Career as a Mortgage Broker . . . . . . . . . . . . .16 AUTHOR INDEX Addesso, Patricia J. . . . . . . . . . . . . . .26 Andringa, Robert C. . . . . . . . . . . . . .29 Barnes, John A. . . . . . . . . . . . . . . . . . . .2 Bell, Chip R. . . . . . . . . . . . . . . . . . . .17 Boesky, Lisa . . . . . . . . . . . . . . . . . . . . .10 Chevalier, Roger . . . . . . . . . . . . . . . .19 Christensen, Mary . . . . . . . . . . . . . . .25 Cooper, Scott . . . . . . . . . . . . . . . . . . . .2 Coplin, Bill . . . . . . . . . . . . . . . . . . . . .10 Covalt, Patricia . . . . . . . . . . . . . . . . . . . 8 Cragin, Susan . . . . . . . . . . . . . . . . . . . .6 David, Sid . . . . . . . . . . . . . . . . . . . . . .23 Ennico, Cliff . . . . . . . . . . . . . . . . . . . .20 Evenson, Renee . . . . . . . . . . . . . . . . .25 Falcone, Paul . . . . . . . . . . . . . . . . . . .27 Feitelberg, Susan . . . . . . . . . . . . . . . .18 Finell, Dorothy . . . . . . . . . . . . . . . . . .20 Gamble, Michael . . . . . . . . . . . . . . . . 24 Gamble, Teri . . . . . . . . . . . . . . . . . . . .24 Garte, Seymour . . . . . . . . . . . . . . . . . .6 Gloor, Peter . . . . . . . . . . . . . . . . . . . . . .2 Goldner, Paul S. . . . . . . . . . . . . . . . . .24 Graham Scott, Gini . . . . . . . . . . . . . . .14 Grantham, Charlie . . . . . . . . . . . . . .28 Gunn, Moira A. . . . . . . . . . . . . . . . . . .3 Manager’s Guide to Improving Workplace Performance . . . . . . . . .19 Managing Knock Your Socks Off Service . . . . . . . . . . . . . . .17 More Quick Team-Building Activities for Busy Managers . . . . .15 Net Worth Workout, The . . . . . . . . . .18 Nuclear Nebraska . . . . . . . . . . . . . . . . 6 Parenting Beyond Belief . . . . . . . . . .23 Power Points! . . . . . . . . . . . . . . . . . . .14 Productive Performance Appraisals .27 Raising a Defiant Child . . . . . . . . . . 22 Red-Hot Sales Negotiation . . . . . . . .24 Wisinski, Jerry . . . . . . . . . . . . . . . . . .27 Wiskup, Mark . . . . . . . . . . . . . . . . . . .12 Withers, Bill . . . . . . . . . . . . . . . . . . . .27 Zemke, Ron . . . . . . . . . . . . . . . . . . . .17 37 SALES REPRESENTATIVES UNITED STATES MIDWEST Wybel Marketing Group 213 West Main Street Barrington, Illinois 60010 Phone: 800-323-5297 or 847-382-0384 Fax: 800-595-5252 or 847-382-0385 General e-mail: bookreps@wybel.com MID-ATLANTIC & NEW ENGLAND Christopher Ward & Company Chris Ward Lindsay Ward 9 Partridge Trail Sherman, CT 06784 Phone: 800-289-8398 Fax: 800-434-1079 e-mail: cwardandco@aol.com Tara Lombardozzi 12 North Dingle Road Pawling, NY 12564 Phone: 800-289-8398 Fax: 800-434-1079 e-mail:tilombardozzi@verizon.net VISIT OUR WEBSITE! www.amacombooks.org For detailed information about all our books, including: Q Complete online catalog – search by author, title, ISBN or subject area Q Excerpts from over 200 AMACOM titles, including all new titles Q Author bios & interviews Q Links to author websites with more information on these experts For additional info, see our special VENDOR page: Representing the Midwest: Terry Wybel, ext. 19 e-mail: wybelt@wybel.com Alan Trask, ext. 20 e-mail: alant@wybel.com Ron Prazuch, ext. 15 e-mail: prazur@wybel.com Greg Wybel, ext. 21 e-mail: wybelg@wybel.com Office Personnel: Sheri Wybel, ext. 10 e-mail: wybels@wybel.com Laurie Reed, ext. 17 e-mail: laurier@wybel.com Haydee Fairgrieve, ext. 11 e-mail: haydeef@wybel.com SOUTH CENTRAL Bill McClung & Associates Bill McClung (U.S. Mail) PMB #607 20475 Hwy 46W, Suite 180 Spring Branch, TX 78076 (UPS, FedEx, etc.) 30584 Onion Creek Bulverde, TX 78163 Phone: 830-438-8482 Fax: 830-438-8483 e-mail: bmcclung@ix.netcom.com www.amacombooks.org/vendors Q Seasonal and complete catalogs in PDF Q Press kits & author tour information WEST Faherty & Associates, Inc. 6665 S.W. Hampton St., #100 Portland, OR 97223 Phone: 503-639-3113 or 800-824-2888 Fax: 503-598-9850 or 800-257-8646 e-mail: faherty@fahertybooks.com Representing the 13 western states: Ken Guerins Trevin Matlock Tom Faherty, Jr. Jack Colwell Molly Divine Meredith Baker Richard McNeace In-house sales coordinators: Shea Petty Anna Miller SOUTHEAST Morrison Sales Group Don Morrison Barbara Arendall, Office Mgr. 294 Barons Road Road Clemmons, NC 27012 Phone: 336-775-0226 Fax: 336-775-0239 e-mail: msgbooks@aol.com AL, GA, FL, MS, NC, SC, TN, VA Don Morrison Steve Hopkins Arthur Viders SIGN UP FOR OUR E-NEWSLETTER! www.amacombooks.org/bookblast • News and sneak previews • Author appearance info • Special offers and promotions • Reviews of AMACOM titles • Quizzes and giveaways • And more! 38 INTERNATIONAL DISTRIBUTORS INTERNATIONAL ASIA–PACIFIC Singapore (Headquarters) McGraw-Hill Education (Asia) Att: Lee Kheng Teo 60 Tuas Basin Link Jurong, Singapore 638775 Phone: 65-6863-1580 Fax: 65-6862-3354 e-mail: leekheng_teo@mcgraw-hill.com AMACOM SALES OFFICE GREECE, MIDDLE EAST, AFRICA, & EASTERN EUROPE McGraw-Hill Greece Attn: Tula Calogiras 21A Patriarchou Gregoriou E. Str. 153 41 Aghia Paraskevi Athens, Greece Phone: 30-1-656-0990 Fax: 30-1-654-5525 e-mail: tula_calogiras@mcgraw-hill.com 1601 Broadway New York, NY 10019-7420 Fax: 212-903-8083 Jenny Wesselmann Director, Trade Sales & Marketing 212-903-8448 jwesselm@amanet.org Irene Majuk Director, Trade Publicity and Sales Promotion 212-903-8087 irenemajuk@amanet.org Therese Mausser Director, Subsidiary Rights and International Sales 212-903-8084 tmausser@amanet.org Penny A. Makras, Special Sales 212-903-8316 specialsls@amanet.org Rosemary Kane Carlough Vice President, Marketing 212-903-8103 rcarlough@amanet.org Hank Kennedy President 212-903-8410 hkennedy@amanet.org Order and Credit Department (all accounts) 600 AMA Way Saranac Lake, NY 12983 Phone: 800-250-5308 Fax: 518-891-2372 pubs_cust_serv@amanet.org AUSTRALIA & NEW ZEALAND McGraw-Hill Book Co. Australia Pty. Ltd. Attn: Kim Seibokas Level 2, 82 Waterloo Road North Ryde, NSW 2113 Australia Phone: 61 2 9900 1825 Fax: 61 2 9878 8918 e-mail: kim_seibokas@mcgraw-hill.com U.K., EUROPE & SOUTH AFRICA McGraw-Hill Book Co. Europe Shoppenhangers Road Maidenhead, Berkshire SL6 2QL, England Phone: 44-1-628-502720 Fax: 44-1-628-635895 e-mail: emea_orders@mcgraw-hill.com CANADA Raincoast Books Distribution Attn: Gerard Nibbelink 9050 Shaugnessy Street Vancouver, B.C. V6P 6E5 Phone: 1-800-663-5714 Fax: 1-800-565-3770 e-mail: customerservice@raincoast.com INDIA TATA McGraw-Hill Publishing Company Limited Attn: Roystan La Porte No. 7, West Patel Nagar New Delhi 110 008, India Phone: 91-11-2588-2841 Fax: 91-11-2588-9302 e-mail: Roystan_LaPorte@mcgraw-hill.com For additional international locations, contact the nearest office above, or fax: AMACOM Rights & Int’l Sales Dept. (212) 903-8426. 39 ORDER FORM AMACOM Books 600 AMA Way Saranac Lake, NY 12983 Phone: 1-800-250-5308 Fax: 1-518-891-2372 E-mail: pubs_cust_serv@amanet.org Visit us at: www.amacombooks.org All prices and specifications subject to change without notice. Bill to: Address City/State/Zip P.O. Number Salesperson Shipping Instructions Ship to: Attn Address City/State /Zip Customer Account Number Buyer Telephone New TITLES Order Number 7386-5 7455-1 0923-7 0915-6 7429-2 7470-5 7430-6 0910-5 7427-6 0921-0 7376-8 7462-4 7363-6 7456-X 7423-3 7437-3 0914-8 0916-4 7445-4 7469-1 7378-4 7370-9 7416-0 7368-7 7460-8 7474-8 0918-0 Title ( In catalog order, for your convenience ) List Price $24.95 $16.00 $24.95 7442-X $21.95 $15.00 $16.00 $24.95 $24.95 $22.00 $19.95 $24.95 $21.95 $17.95 $14.95 $21.95 $14.95 $22.00 $24.95 $14.95 $24.95 $17.95 $18.95 $19.95 $17.95 $14.95 $24.00 7354-7 7421-7 7431-4 7454-3 7443-8 7461-6 7422-5 7413-6 0911-3 0898-2 7452-7 7392-X 7425-X 7451-9 7468-3 0907-5 7426-8 7372-5 7418-7 A Manager’s Guide to Improving Workplace Performance The Specialty Shop The E-Bay Seller’s Tax and Legal Book eBay the Smart Way Raising a Defiant Child Baby on Board Parenting Beyond Belief The First-Time Homeowner’s Survival Guide Red-Hot Sales Negotiation Sales Scripts that Sell Be a Network Marketing Superstar Award-Winning Customer Service The Boss from Outer Space and Other Aliens at Work Black Belt Negotiating Productive Performance Appraisals Resolving Conflicts on the Job Corporate Agility Getting to Innovation Good Governance for Nonprofits Working Longer $19.95 $21.95 $19.95 $17.95 $15.00 $17.95 $17.95 $16.00 $16.95 $16.95 $15.00 $17.95 $15.00 $15.00 $10.00 $12.95 $29.95 $29.95 $27. 95 $29.95 Quantity Order Number Title List Price Quantity Coolhunting John F. Kennedy on Leadership Welcome to BioTech Nation 30 Reasons Employees Hate Their Managers The First Time Managers Guide to Team Building Time Power Nuclear Nebraska Where We Stand Live from Jordan What Smart Couples Know Truth Buzz When to Worry 25 Ways to Make College Pay Off Comes the Darkness, Comes the Light The “It” Factor Whoever Tells the Best Story Wins The Grand Illusion 30 Days to A More Powerful Memory Power Points! More Quick Team-Building Activities for Busy Managers Your Successful Career as a Mortage Broker Emotional Intelligence for Project Managers The Stock Investor’s Pocket Calculator The Net Worth Workout The Employer’s Legal Advisor BACKLIST Managing Knock Your Socks Off Service $17.95 Please feel free to photocopy this order sheet. 40