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                                                                                          Autumn/Winter 2007
                                                                                               Issue 19
     news and information from Prochem Europe for the carpet, fabric and floor care professional




                      Smoking ban
                      goes nationwide
                      – time for the big clean

                                                   A greener clean
                                                      – meeting eco demand
welcome

Welcome                                       What’s inside
                                                                                                                                        12
IT’S been a no-no in Scotland for some
months now. Wales tackled it in April.
     Now, England has called the                       Everest’s drive
last post for smoking in pubs, clubs,
workplaces – in fact, just about
anywhere public, except up a mountain.
     Now the Smoking Ban is in force
                                              4        for peak power
                                                       Meet the super-
                                                       powerful newcomers
                                                                                                                                           A ‘Greener’ clean
                                                                                                                                           Meeting
                                                                                                                                           eco demand

                                                                                  6–7
throughout the British Isles, in this
latest issue of Cleaning Specialist, we
look at the implications of the Ban on
your business.
                                                                                                                                          Qs&As

                                                                                                                   14
     The consensus amongst cleaners
                                                                                   Exceptional                                            Peter Hargreaves
interviewed suggests there are some                                                distributors                                           tackles your
                 clear opportunities to be                                         Catch up on all the                                    cleaning questions
                  had in removing the last
                                                                                   latest distributor news
                  trace of the weed from
                   business premises, and
                   leisure environments
                   particularly.
                                              Booklet boost for healthcare cleaning
                        The big post-smoke    A mini reference guide to carpet cleaning                   well as the pubs and clubs circuit.
                   clean up influences        and odour control products for use in                           Solutions, including the award-winning
                   regular magazine           healthcare and leisure environments has                     D500 Microsan®, B144 Stain Pro and
                     features such as         been produced by Prochem Europe to assist                   B153 Urine Neutraliser, are summarised
                      Peter Hargreaves’       those industries in choosing the correct                    throughout the booklet. Fast, powerful
                      Qs&As, and our How      products for their sector.                                  and portable extraction cleaning machines
                To Use, featuring top             The latest addition to the range of                     ideally suited to these environments are
Disaster Restoration stand-by, A217           service and advice support produced by                      also illustrated.
Ultrapac Renovate.                            Prochem, the A5 gatefold leaflet offers                         Prochem has been developing its
     The environment is never far from        solutions for buildings where hygiene and                   range of customer service literature to
the business agenda. Paul Reynolds            odour control are vital.                                    meet the needs of both cleaners and their
looks at how Prochem is satisfying                                      Sanitisers,                       end user customers.
customer demand for greater                                        neutralisers, stain                        Says national sales manager Paul
sustainability from suppliers.                                     removers and control                   Robinson: “Healthcare and leisure are
     The company’s drive towards                                    solutions, pre-spotters               important markets for cleaners.
lessening its carbon footprint is                                    and detergents from                      “This latest booklet is a useful, easy
evidenced in a growing number of areas.                               the extensive                       to understand reference point to quickly
In fact, you are reading an example.                                   Prochem chemicals                  identify and source a solution to any stain
     This publication consists of                                      offer have been                    or odour problem encountered from very
wood free high performance paper,                                       carefully matched                 demanding environments.”
manufactured in Europe from ECF                                          to the requirements              Copies available by emailing:
bleached, 100% recyclable chemical                                        of hospitals and                sales@prochem.co.uk or call:
fibres: in short, environmentally friendly.                               care homes as                   020 8974 1515.
     Elsewhere in this issue, Prochem
Europe’s continued development in
continental Europe sales territories is
covered in latest show reports while
sales overall are celebrated in the annual
awards to top performing distributors.          Published by:                                               Editor: Peter Muir
     And – as always – we report on             Prochem Europe Ltd                                          PMPR Business Communications
you, and your achievements. It’s nice           Oakcroft Road                                               Market House, Market Square
to see so many of you out there, and            Chessington                                                 Winslow MK18 3AF
doing so well.                                  Surrey KT9 1RH                                              Tel: 01296 715228
                                                Tel: 020 8974 1515                                          Email: info@pmpr.co.uk
Peter Muir, Editor                              Fax: 020 8974 1511                                          Designed by:
                                                Email: sales@prochem.co.uk                                  headlines clear communication
 Have you got news for us?                      www.prochem.co.uk                                           Medina House, 318 Silbury Boulevard
 Cleaning Specialist welcomes news from                                                                     Milton Keynes MK9 2AE
 readers. Make sure you keep us up to date
                                                © Copyright 2007 Prochem Europe Ltd. Material may not be reproduced in any form
 with developments by calling Peter Muir
                                                without written permission from Prochem Europe Ltd.
 on 01296 715228 or emailing
                                                This publication consists of wood free, triple coated, double sided high performance paper which is extremely
 prochem.newsdesk@pmpr.co.uk                    ‘Environmentally Friendly’, being manufactured in Europe from ECF bleached, 100% recyclable chemical fibres.



                                                                                                                                                                CS 2
                                                                                                                  exhibitions

                                                                                                   Opportunity
                                                                                                   in East Europe
                                                                                                   AN emerging market of enormous
                                                                                                   opportunity for cleaning professionals


    Significant success                                                                            hosted June’s ISSA Interclean show.
                                                                                                        Prochem Europe was there to
                                                                                                   highlight its diverse offer to cleaners and
                                                                                                   distributors from throughout Central and



    A
           n extended chemicals                      fabrics. (More on new products on page 5.)    Eastern Europe.
           offer and the launch of                       In addition to showing new products,           The company was one of over 200
                                                     the Prochem stand hosted a prize draw to      cleaning industry companies exhibiting
           the world’s most powerful                 win a Steempro 2000 Powerflo.                 at the show in Warsaw, Poland, a country
    truck mount were highlights of                       David Lee from Deep Clean Services        struggling to keep cleaning costs down
    the Prochem stand at The                         in Chorley, Lancashire was the lucky          due to worker migration to higher-income
    Cleaning Show at Birmingham’s                    winner – and what luck! It was his first      destinations in the west.
                                                     time at the show.                                  “It’s a growing market with great all-
    NEC in March.                                        “I had never been to this show            round potential,” says Prochem Europe’s
        Citing the event a ‘significant              before,” David admits. “I buy Prochem         Phil Jones. He reported good attendance
    success’, UK sales manager, Paul                 products from M&D Cleaning Supplies so        on the stand shared with Krakow-based
    Robinson, added: “The show was very              went over to the stand, popped my card in     distributor Profchem from cleaning
    busy, bringing us important sales leads,         the draw, and thought nothing of it until I   businesses operating in Latvia, Germany,
    new distributors and two truck mount             heard I had won. I couldn’t believe it!”      Russia, Norway and Croatia.
    sales straight off the stand.”
        Latest entrants to the chemicals ranges             Attendance surge
    included high performance pre-spray                   Cleaning Show organisers recorded
                                                                                                   Web watch:
    S789 Power Burst; air filtration soil line       a surge in attendance with 13,677 visitors
                                                                                                   www.cee.issainterclean.com
    remover B171 Filter-Out; multi-purpose           attending the show and setting an
    carpet cleaning powder C409 Pure Clean;          all-time attendance record with
    and Woolsafe-approved B106 Fine Fabric           a leap of over 41 per
    Detergent, an all-new technology blend           cent in visitor numbers
    with micro-encapsulation and anti-soiling        compared to the last
    chemistry for effective extraction               Cleaning Show held
    cleaning of delicate fibres, rugs and            in March 2005.


    Web watch:
    www.cleaningshow.co.uk




     Berlin beckons
     in sales push
     WITH developing distribution networks in Europe, Prochem Europe
     consolidates its push into overseas territories with further investment in
     professional shows and events.
         The company is exhibiting at CMS in Berlin from September 18–21
     inclusive. Prochem is showing in Hall 3.2 on stand 104 and anticipates
     a strong reaction to its offer to continental distributors looking for total
     cleaning solutions packages.
         “The systems approach is at the core of our offer,” says Paul Robinson,
     Overseas Sales Manager. “A mix of technology and chemicals matched to
     specific environment needs means we will be taking a Blazer truckmount,
     a Steempro, a Fivestar, a Bazooka, a Polaris 500 and a good cross section
     of our chemicals lines.”
                                    Web watch:
                                    www.cms-berlin.com



3
news

Apex – ‘best
of breed’
                                                  Everest’s
A major, independent cleaning contractor has
invested in truck mounted carpet cleaning
equipment in the creation of a dedicated
multi-contract carpet cleaning division.
                                                  drive for
                                                  peak power
     Increasing demand from customers within
the office, pub, club and leisure industries
for a nationwide total cleaning solution has
led Surrey-based TC Contractors to make
the move. It is underpinned by significant
investment in Prochem’s advanced truck



                                                  W
mounted Apex technology to complement its                  hat’s the connection
portable technology resources.                             between the world’s
     The Prochem truck mounts offer deep
power extraction and superior efficiency                   most powerful truck
making them ideally suited to pub and night       mounted extraction cleaning
club environments where there is heavy            machine and the smart new
soiling over a short period of time meaning       coupe from Hyundai?
monthly carpet cleans are a minimum
requirement, say TC Contractors.                      The answer is simply one of power.
     “Historically, it has been a real problem    New introductions in Prochem Europe’s
for leisure sector customers to keep              top of the range Everest programme
carpets clean on a consistent basis across        share a Hyundai 1600 68 HP dual
all facilities. The formation of a dedicated      overhead-cam petrol engine.
carpet cleaning division demonstrates our
commitment to fulfilling customer needs                 Super powerful
and the Apex plays a major role” says Mark            The super-powerful
Wheeler, operational director for the Multi       newcomers – the 405 and 650
Contract Operational Division.                    – share the same performance
     Adding to its 290-strong portfolio of        benefits of the original Everest,
large format Tesco stores, including Extra and    powered by a 49 hp Nissan engine,
Superstore outlets, TC Contractors has been       as well as offering a host of innovative
appointed to service its first Tesco Express      design features including a new chemical
facility – recently opened in the Pembrokeshire   simulator valve, console illumination for        Everest 408 and a mighty Gardner Denver
village of Goodwick in Fishguard.                 night operation, and diagnostic indicators.      Tri-Flo 650 cfm for the largest model.
     The new contract boosts further TC               Designed for commercial jobs or de-              Additional features include a patented
Contractors’ 45 years’ service to Tesco           flooding and water restoration work, the         heat exchange system that eliminates by-
and covers daily cleaning of the new              Everest is a dual operation system for carpet,   pass of hot water to waste tank; chemical
Tesco Express store using ‘best of breed’         upholstery and hard surface cleaning.            simulator valve allowing quick setting of
equipment including its new Prochem Apex              The simplified multi-stage heat              chemical flow; and hot water tap for mixing
diesel truck mounted machines.                    exchanger system provides constant hot           chemical pre-concentrate. Optional fresh
     Developed from Prochem’s 26 years of         cleaning solution with two wand operation        water tanks and waste pump out system are
truckmount experience, the dual-wand Apex         at up to 1200 psi pressure on the standard       also available for the range.
is powered by liquid-cooled diesel (or petrol)    model and up to 3000 psi on the Everest HP,          Warranties on machines are for one year,
engines paired to a smooth running Sutorbilt      for all types of hard surface cleaning and       with two years cover on water pumps and 18
Tri-Lobe blower and rugged solution pump.         pressure washing.                                months on vacuum pumps, with the Everest
     “Not only a superb machine in                                                                 408 and 650 General Emperor pumps under
performance terms, the Apex diesel is a                     Fully adjustable                       warranty for five years.
highly cost-effective option designed to              In addition to more powerful engines,            Prochem Europe offers the most
run in noise-sensitive areas,” says Prochem       new and old models differ in solution            comprehensive range of truck mounted
national sales manager Paul Robinson.             pump output: the 408 and 650 use General         cleaning technology on the UK market.
                                                  Emperor 5.5 gpm in place of the original         Operator training and a dedicated service
                                                  4.5 gpm. Solution pressure controls on all       bay are both provided at its Chessington
                                                  models are fully adjustable with magnetic        headquarters.
                                                  clutch switch for de-flooding work. Vacuum       For more details and a no-obligation
                                                  technology output is also increased, from the    quotation contact Daniel Alexander on tel.
                                                  original Sutorbilt T408 Tri-lobe 405 cfm to a    020 8974 1515 or email sales@prochem.
                                                  Gardner Denver Tri-Flo 408 cfm for the           co.uk, or visit www.prochem.co.uk




                                                                                                                                        CS 4
                                                                                                                       new products

    Diversity in                                                                                               Major upgrade for
                                                                                                               chemical labelling
    new solutions                                                                                              AN eye-catching upgrade of Prochem
                                                                                                               Europe chemicals labelling is to incorporate
                                                                                                               new usage icons as well as translations for
                                                                                                               the company’s key international territories.
                                                                                                                    The 2006-started upgrade incorporates



    A
            n exclusive look for                        formula that dries quickly to a dry crystalline        the company’s new ‘flower’ image as well
            Cleaning Specialist readers                 finish that is easily vacuumed away.                   as colourful icons representing the main
                                                             Procaps is safe for use on wool, wool-mix         function of the product.
            at upcoming product
                                                        and stain-resistant carpets (subject to pre-testing)        Gone are the previous ‘ribbon’ images
    launches from Prochem Europe                        and leaves carpet clean and dry with enhanced          and black line drawings of each product’s
    reveals the company losing none                     soil resistance in approximately 20 minutes.           application. In come ten new icons,
    of its capacity for diversity.                                                                             depicting the main use of each product,
                                                               Hard water problem                              printed on new labels in the unique pH
         Newcomers for the company’s 2008                    Hard water is a perennial problem for             related colour for each product.
    catalogue include S745 Procaps, E551 Truck          many regions of the UK. So the new Truck                    In addition, some of the best selling
    Mount Descaler and B148 Fabric Prespray.            Mount Descaler, a liquid inhibited, non-               products such as S775 Extraction Pro
         A new technology spray cleaner for interim     corrosive solution for the removal of hard             will also have rear multi-language labels
    carpet maintenance with cylindrical brush           water deposits, is good news for Prochem truck         with French, German, Dutch and Polish
    machines (such as the Prochem Fiberdri              mount users looking for an easy and safe-to-           instructions for use.
    TM4), Procaps is a soil-encapsulating low           handle solution for maintaining and protecting              The overall upgrade is expected to be
    moisture, low residue carpet cleaner with           truck mount components from scale build-up.            complete in 2008.
    enhanced soil resistance and soil release for            B148 Fabric Prespray is a re-launch
    interim carpet maintenance cleaning.                of a popular line in the Prochem Europe
                                                        solutions system. An economical fabric pre-
             Powerful solution                          spray with buffered mild alkaline formula,
          Formulated with superior soil release         which helps to release soil from wet cleanable
    agents and advanced polymer technology to           fabric upholstery and is simply applied by
    lift and encapsulate soil, spots and stains, this   hand sprayer to heavily soiled areas and then             Prespray, traffic lane      Extraction carpet
    powerful solution benefits from a rinse free        followed up with extraction cleaning.                  cleaner or spray treatment         cleaning



                                Web watch:
                                www.prochem.co.uk


                                                                                                                 Rotary shampoo or            Dry compound
                                                                                                                 floor maintenance           and encapsulation




                                                                                                                Upholstery extraction           Fabric hand
                                                                                                                      cleaning                   cleaning




                                                                                                                      Deodoriser            Spot remover or hand
                                                                                                                                              spray application


      More on these and other newcomers to the growing Prochem cleaning product
      ranges at www.prochem.co.uk and in the 2008 Prochem Europe catalogue.


                                                                                                                   Special additive             Floor seal or
5                                                                                                                                           maintenance product
distributors

Exceptional
distributors
D
       istributors demonstrating                        Independent Distributor of the Year
       real growth and                             for 2006 was Barton Electrical. Distributor
                                                   Awards for Exceptional Sales in 2006 went
       commitment to                               to Prochem Scotland, Olympic Cleaning
Prochem product sales became                       Specialists & Supplies, Hull Vac, Mercury
Distributors of the Year at award                  Distribution, Apollo Electrical Appliances,
presentations up and down the                      Delta Cleaning Services, Cleansmart and
                                                   A1 Services (Southern).
country over recent months.                             On the international circuit, the
    The winners collected the stylish,             International Distributor of the Year went
newly re-designed Prochem awards at The            to Ireland’s Chemical Direct while a
Cleaning Show in Birmingham, on regional           Distributor Award for Exceptional Sales
cleaning courses, and at their own premises.       also went to Russia’s Radnik OOO SP.
                                                        Congratulations to all!




To Hull and vac                                                                                           Web watch:
                                                                                                          www.hullvac.co.uk


                       THE Summer of Love               “Our view was that the future lay in            had a complaint,” he adds.
                       was in full swing when      service-supported sales and the domestic                  “The speciality products have been very
                       Prochem Distributor of      market was going over to being a box selling         successful, particularly the more powerful ones.
                        the Year award winner      business which just wasn’t us. We also               We have increased sales of machines, notably
                        Hull Vac got underway      expanded the range enormously, ensuring that         the Polaris and Fivestar models which are
                         in the north east town    we had everything our customers could want           popular in nursing homes, being light and easy
                          it’s named after.        in one place”                                        for care staff to use in emergencies.”
                                The music has           Hull Vac (Martin changed the company                 Hull Vac offers everything from floor
                           changed and so has      name when he took it over 10 years ago) once         polishers and carpet cleaning equipment to small
                           the business set up     had three regional premises. Now the business        and large industrial vacuums. There is also a large
                            by Martin Randle’s     is centralised on a 3,000 sq ft industrial site as   selection of janitorial products including: cleaning
                            dad back then as       a one-stop shop for a more streamlined, easy         chemicals, safety signs and mopping equipment.
                            the Hull Vacuum        access approach for the customer.                         A staff of six is kept busy training cleaners,
Equipment Company.                                      Success for this 40-year old business is        in addition to selling to independent cleaners
    “We never let the business stay still,” says   not just about processes. Martin acknowledges        and contractors, as well as major local
Martin (pictured above) when we met him            the role played by suppliers like Prochem in         businesses such as Smith & Nephew and
to collect his Dealer of The Year award at the     growing the company.                                 many of the chemical companies that
Prochem training course in Didsbury.                    “We’ve been selling Prochem products for        proliferate in the region.
    “We started with domestic equipment and        twelve years now and done very well with them             “I think we are still here because we evolved
gradually phased in commercial until going         throughout the north east,” he tells us.             and weren’t afraid to embrace change,” says
completely over to the latter.                          “The chemicals are excellent – never            Martin. “So, see you in another forty years time!”



                                                                                                                                                    CS 6
                                                                                                                         distributors

    Cor! Star!                                                                                              Northampton’s
                                                                                                            guildhall.




    P
         rochem distributor                           cleaning chemicals and machines. The trade
         Kerstar is working hard                      counter is kept extremely busy by professional
                                                      cleaners, contractors, and canny consumers.
         on being better known                            Prochem carpet cleaning chemicals and
    in Northampton.                                   extraction machines feature exclusively in
        The company, which has been trading in        the showroom offer. Tom feels the Prochem
    the town for nearly 50 years, has completed       brand aspirations mirror those of Kerstar.
    a successful move to 26,000 sq ft premises            “Prochem has always been a high
    on the Brackmills business estate that are        performing brand and as a result our
    purpose-designed to cater for Kerstar’s           Prochem business is consistently strong
    growing needs.                                    and reliable,” he tells us.
        This family business was founded in               “Not being a ‘stack it high – sell it
    1959 in central Northampton, where its core       cheap’ kind of operation means we have
    business is manufacturing industrial and          always been associated with quality and so
    commercial vacuum cleaners. Today, the            the fit with Prochem works well.”
    company is run by the second generation of
    the Starcevic family.                                     Enormous appeal
        Managing director Tom Starcevic                    Prochem’s systems approach to                  resolved, Kerstar is having a fleet of new
    says: “We are one of the few remaining            marketing cleaning solutions appeals                delivery vehicles, liveried with its own and
    manufacturing businesses in this field to         enormously to Kerstar customers.                    Prochem logos, being delivered this August,
    remain true to traditions.                             “It’s not only attractive to people coming     while its web creative consultants begin
        “We design, engineer, build and               into the market for the first time,” says Tom.      work on an additional web site designed on
    distribute our machines in Northampton and        “It’s also for the seasoned professional.           its latest catalogue that will for the first time
    send them to all four corners of the globe.”      Because Prochem products are all tried and          be e-commerce enabled.
                                                      tested, everyone has confidence in them. It’s
                   Surprising                         a very good product to sell.”                         Web watch:
         Kerstar is well regarded as an                    Tom and the team at Kerstar have plenty          www.kerstar.co.uk
    international cleaning industry brand. But        to keep them on the go. With the relocation
    recognition is slower to come by at home.
         “It is surprising,” laughs Tom. “We are
    known overseas but many people in our
    town still don’t know who we are.” He hopes
                                                      Cleansmart scoops Prochem
    the new premises will change this.
         “Now we are located nearer main roads,       award for exceptional sales
    we are drawing customers from further
    afield so the brand is beginning to travel        AFTER launching just over 18 months ago,                 “Newsletter subscribers
    further as well,” he says.                        Cleansmart Ltd. have picked up a coveted            then receive free marketing
         The Brackmills premises replace two          Prochem distributor of the year award for           tips, technical articles and
    units in the centre of town, one of which         exceptional sales.                                  special offers – it’s a great
    Kerstar has kept on for warehousing.                   Cleansmart supply a wide range of              way to keep in touch.”
         The new site comprises manufacturing         professional carpet cleaning products, with              Cleansmart were
    facility, showroom, offices and a service area,   free next day delivery throughout the UK.           recently joined by
    staffed by the company’s own engineers and        Prochem have been an important part of              Robert Olifent (pictured
    ready to repair any leading make of machine       Cleansmart’s success to date.                       right), another former
    as well as provide technical advice.                   “As a former professional carpet cleaner       carpet cleaner with over
         The smart new building also houses a         of some 7 years, I’ve tried just about every        16 years’ experience.
    cash-and-carry ‘supermarket’, open to trade       carpet cleaning chemical you can think of!”,        You may recognise
    and public, selling janitorial supplies ranging   says Cleansmart MD Matt Flewitt, “but I             Robert‘s name from his
    from paper products to professional carpet        always carried a good selection of Prochem          days as a director of the
                                                      products in the van – you know with Prochem         NCCA, and as former
                                                      you’re getting a good quality product you can       editor of their magazine.
                                                      trust. We stock all kinds of carpet cleaning             “I know customers like being able to call in
                                                      solutions here, but the Prochem chemicals           and talk with another carpet cleaner, so we’ve
                                                      always fly off the shelves”.                        been very lucky to appoint someone with
                                                           One of Cleansmart’s real strengths has         Robert’s experience and technical knowledge.
                                                      been the company’s website. “It’s worked            Any technical advice just give Robert a call!”
                                                      really well” says Matt, “Carpet cleaners can
                                                      visit the website and join our free mailing list,     Web watch:
                                                      which has become really popular.                      www.cleansmartsupplies.co.uk



7
user focus

Skylight
view of
Supernova
BRITAIN’S second largest garden
centre has resolved carpet extraction
cleaning needs with the acquisition of
a Prochem Supernova from distributor
CCL Supplies in Chesterton.




                                            Saxon
     Scotsdale Garden Centre operates
from an impressive two-storey site at
Great Shelford, south of Cambridge,
where it offers an enormous choice of
plants and gardening products.
     Carpet may seem initially an




                                            blazes into
unusual floor covering in an ‘outdoor’
environment. The site includes areas
for retailing barbecues, aquatics,
conservatories, outdoor plants, pets,
gardening supplies, hard landscaping
and timber, and pots and terracotta.




                                            Basingstoke
All are clearly external in nature.
     But it also has a restaurant,
indoor plant areas, furniture retail
departments, offices and public areas,
all of which are carpeted.
     The contract for general cleaning



                                            B
on site is handled by Stuart Russell’s           UYING a Prochem Blazer is paying dividends for Basingstoke
Somersham-based business Skylight                cleaning specialists Saxon Cleaning Services. It’s an appropriate
Cleaning on a five day per week basis.
     Fridays and Sundays are the                 choice of truck mount for a former-fireman but David Seymour
busiest days of the week for Prochem        admits the spec won him over in the end!
chemicals-user Stuart and his team
of five.                                    Saxon Cleaning Services was established        spotless Ford Transit, Mike says: “The
     Stuart was initially unsure his        in 1989 by David and wife Carol as a small     van is well known in our area not just
customer really needed a Supernova.         window cleaning business. Since then           because of the beast of a Blazer lurking
“In truth I was after a smaller             things have certainly gone up in the world.    inside but because I keep it clean. I think
machine,” he admits,“but Scotsdale                                                         that it speaks volumes for us as a company
encouraged me to go for something                     Steempro 400                         and the professional service that we
bigger, plus the Supernova had reverse           Whilst out on his rounds, David was       endeavour to provide”.
gear, which is enormously useful in         asked if he did carpet cleaning. Not wanting       With a well-established customer base
retail aisles.”                             to turn away custom, David said ‘yes’.         of both commercial and domestic clients
     The Supernova 800 and SN1200                “I remember charging a ridiculously       from Chiswick to Weymouth, Saxon thrives
models have the cleaning power to           low amount of money and spent even more        by incorporating old fashion customer
tackle large open areas, yet handle like    on machine hire and chemicals from a local     values with up-to-date Prochem truck
lightweights while the SN700 model          hire shop, with poor results,” he admits       mounted cleaning technology.
offers unrivalled portability, ease of      with a laugh.
operation and performance.                       Realising his mistake, David contacted                Professional
     Stuart is glad he got a Supernova      Prochem Europe. After seeing the results           Mike and David agree: “As a family
after all. “It’s fantastic,” he enthuses.   that Prochem machinery and chemicals           owned and operated company, we feel
“I am in the building first thing in        could achieve, David purchased a               that we can offer a professional and
the morning and it works quickly            Steempro 400 – and has never looked back.      personable service to all of our customers.
and powerfully through it. We have               Son, Mike has now joined the family       Our Prochem Blazer Plus certainly enables
another building going up on site, but      business which, after moving to new            us to back this up.”
I can see that the Supernova has the        premises in 2000, now focuses entirely on
capacity to handle it easily.”              carpet and upholstery cleaning with most
                                            of its work coming from referrals and the
                                            company’s web site.                             Web watch:
                                                 Operating a Prochem Blazer Plus from a     www.saxoncleaning.co.uk



                                                                                                                                  CS 8
                                                                                                                                  feature

    Smoking – the Big Ban
    S
         moking is now banned in
         all public indoor spaces
         in the UK – and cleaners
    could benefit.
         The England smoking ban on 1st July
    followed similar decisions made in several
    parts of Europe, the USA and Scotland,
    Wales and Ireland.
         For some, the ban is a blessing, to
    escape at last from the smell and smoke
    spoiling a good night out. For others it’s
    a curse, taking away yet more of their
    freedoms.
         Whatever your view, the Smoking Ban
    is getting cleaning professionals talking up –
    or down – the prospect of a business boom.
         While drinking dens may see noticeable
    decline in bar sales, pubs and clubs turning
    to the kitchen could revive their fortunes by
    bringing in the family food trade.
         But first comes the big clean: discerning
    diners are not eating in yellowing walled
    dumps with heavily stained carpets.
                Big clean-up
        Martin Randle at distributor Hull                 He is one of many professionals who           or should I say smoke, clears!”
    Vac keeps all the Prochem fire damage            believe that the problems associated with              Tom Starcevic at equipment
    restoration solutions. He anticipates            smoking may transfer to outside the pubs.          manufacturer and distributor, Kerstar
    increased sales of smoke damage solutions.       “Butts will be flung about or ground into          brings experience from other EU countries
                                                     table tops or stone floors. There may be call      that have already declared public places
                                                     for cleaning up the great outdoors next!”          smoke-free.
                                                           Basingstoke-based Saxon Cleaning                 “I think the ban will have an immediate
                                                      Services picked up a hotel contract straight      impact because a lot of pubs and clubs
                                                      after the ban.                                    will swing towards major clean-ups to rid
                                                                                                        themselves of the stale tobacco smell that
                                                            Selling the benefits                        lingers in fabrics,” he says.
                                                         Norfolk cleaning specialists XtraClean             “Once the smoking stops, residual
                                                     have always been marketing conscious.              smoke and smell need to go. People will not
                                                     Their latest sales flier (left) does a good job    want to be reminded of it.
                                                     of reminding building owners of their new              “I foresee a surge in carpet and
                                                     obligations whilst selling in the benefits of      upholstery cleaning in the license trade
                                                     a good ‘smoking ban clean-up’.                     generally and a welcome business boost for
                                                         Simon Gerrard at Gerrards in Wigan             cleaners, janitorial suppliers and chemicals
                                                     is not anticipating a visit to his Mercedes        and equipment manufacturers over the
                                                     dealership on the strength of the ban.             summer months.”
                                                         “To tell you the truth, it hasn’t really
                                                     provoked that much business,” he says.
                                                     “I’ve had one enquiry so far and a few                                  Waiting ‘til the
                                                     regulars have had theirs cleaned but there’s                              smoke clears:
                                                     been no sign of a mad rush for a clean-up.”                             Simon Gerrard.
                                                            Business downturn
    “There is going to be a big clean-up for              Simon adds that publicans are not keen
    the next year quarter,” he says. “After that,    on spending money on cleaning in the
    cleaning in the pubs and clubs will become       first place. “Given that most of them see
    easier because there will not be the instances   a downturn in business on the back of the
    of damage caused by smoking. Fabrics and         smoking ban, I suppose they’ll be holding
    decorations will be a whole lot cleaner.”        their purse strings ever tighter until the dust,



9
feature
                                               brewery Brains found out about
                                               Argyle and asked Andrew to get
                                               in touch.
                                                    The result is that Argyle has
                  Takes Brains                 won the contract to clean Brains
                  not to smoke                 pubs throughout south Wales.
                                                    What has the ban meant for
               CLOSER to home, both Wales      Wales’ pubs and clubs business?
          and Scotland have a head start on    Andrew sees a clear split in
          England in banning smoking in        response terms. “The food pubs
          public interiors. What has been      have weathered it,” he says, “but
          the cleaning experience in these     the working man’s pubs in the city
          countries?                           centre have fared less well. One
               Carpet cleaning specialist      landlady I spoke to put the falling
          Andrew Griffiths of Argyle           trade simply down to the fact all
          Cleaning Services was quick to       her customers smoked.”
          act when the Smoking Ban came             Andrew acknowledges
          into effect in Wales in March of     that demand for a fast solution
          this year. Andrew, who joined the    was matched by the need for
          Swansea-based cleaning company       an effective one. Argyle uses
          in January from a local disaster     Prochem Europe systems and
          restoration specialist, spotted an   Andrew attended a one-day carpet
          opportunity when the country’s       and upholstery cleaning course
          leisure sector went smoke-free.      held by Prochem this year.
               “I waited a month and then           “Fantastic products backed
          went round the pubs in our           by training that’s great because
          immediate area and offered a free    instead of cynically selling
          test clean using Prochem machines    chemicals, it is all about making
          and chemicals,” says Andrew.         you a better carpet cleaner,” he
               The response was swift and      sums up.
          positive. The business started to         Andrew sees strong potential
          come in and local pub owner and      in a post ban clean-up.




                                               areas they would not have before
                                               due to the impact of cigarettes
                                               being stubbed out.
                                                   “However chewing gum
                                               has grown as a problem and
              Scotland – mixed                 now removal products such as
                                               Prochem’s E840 Citrus Gel and
                  response                     G240 Chewing Gum Remover
                                               are showing increases in trade
               IN March, Scotland marked the   counter sales here.
          first anniversary of the Smoking         “We have supplied Prochem
          Ban. Sandy Pearson, at Cupar-        machines and products to
          based cleaning and supplies          companies who have specifically
          specialist Cleaning Systems UK:      set up to clean and maintain
               “It’s been a year of opportunitylicensed premises.
          for some – but a less easy ride for      “The rationale behind this is
          others. One in 10 of Scotland’s      that owners investing heavily in
          bingo halls has shut since the ban   major refurbishment want to keep
          was introduced, with the small       premises at high appearance levels
          independent chains worst affected.   by using skilled contractors rather
               “An average 5% loss of          than in-house cleaners with all their
          business has been reported in the    attendant management problems.”
          leisure sector.
               “The floor coverings
          companies I deal with tell
          me there is a trend to put       Web watch:
          more carpet and vinyl into       www.cleaning-systems-uk.com




                                                                       CS 10
                                                                                                                           how to use


    A boon for the ban
     T
           here is a wide range                   Used widely for heavy duty industrial
           of Prochem chemicals                   cleaning of floors, walls, carpets, hard
                                                  and porous surfaces as well as for fire
           effective in removing
                                                  damage restoration, it is the perfect
     the effects of smoke staining                solution to have to hand in the
     and odour.                                   cleaning up of smoke and nicotine
         One of the most popular is               damaged surfaces.
     A217 Ultrapac Renovate. Ultrapac
     Renovate’s moment has arrived                       Before and after: a nicotine-
     because it has been formulated to              stained chair arm compared with
     remove smoke, soot, nicotine stains,                     its seat, newly cleaned
     grease, carbons and ingrained soils.                    with Ultrapac Renovate.



                                                             So how do you get the best out of it?
 1    Apply by
      sprayer
                                                           •	 ALWAYS pre-test all fabrics, carpets and hard surfaces, preferably on an inconspicuous
                                                              area and do not use on water sensitive fabrics, unsealed wood, aluminium or other
                                                              delicate surfaces.
                                                           •	 Apply by sprayer, sponge or a floor cleaning machine. Allow 2-5 minutes contact time
                                                              for heavy soil, scrub if needed, then rinse the surface thoroughly with clean water.
                                                              Spray directly onto the surface and wipe over with a clean terry towel to remove any
                                                              residue of old nicotine stains.



                              2
                                                             •	   Dilute 10-20 ml of A217 per litre of warm water for normal soil.
                                      Scrub if               •	   Dilute 50 ml of A217 per litre of warm water for heavy soil and restoration work.
                                      needed                 •	   Mix 1 part A217 with 4 parts water for pressure washing.
                                                             •	   Add 50 ml of B151 Oxibrite per 5 litres of A217 pre-mixed solution for
                                                                  ceiling cleaning.

                                                           •	 Always make sure that personal protective equipment is used and cover all
                                                              sensitive furnishings.
                                                           •	 Carpets and fabrics should be extraction rinsed with B109 Fibre & Fabric Rinse.


3
                                                           •	 For severe odour contamination, add A222 Odour Neutraliser to carpet, fabric and
     Extraction                                               hard surface cleaning solutions or B109 Fibre & Fabric Rinse, for complete rinsing and
     rinse                                                    odour neutralising for carpets and fabrics. A222 can also be used as a direct spray
                                                              application or wiped onto surfaces, or used in a cold mist fogging unit.




     What else is it good for?                                          Making tracks: Ultrapac
                                                                        Renovate is perfect for
                                                                          removing tyre tracks
                                                                         and nicotine stains on
                                                                             paintwork (inset).
       A217 Ultrapac Renovate is a great
       stand-by for removing grease, washing
       down paintwork, and rotary scrubbing
       rubber tyre tracks on floors. Take it to
       garages and car showroom customers
       and you’ll have new friends!



     For further information about other products mentioned above, please refer to the Prochem Product Catalogue or visit
     www.prochem.co.uk and view the relevant Products Specification & Safety Data Sheets, which are available in pdf format
     to download as required.



11
technical

A ‘Greener’ clean
P
     aul Reynolds looks at                         of products which are safer for the environment.
     how Prochem is satisfying                     Most cleaning products are covered by the
                                                   European Detergent Regulations which
     customer demand for                           require that surfactants used in detergents
greater sustainability from                        are ultimately biodegradable.
suppliers…                                                      Regulations
    Increasingly, we are all gaining a                 Prochem detergents only contain
greater awareness of the impact we all             surfactants which are biodegradable and
have on our environment. Terms such as             fully compliant with the regulations.
‘climate change’, ‘carbon footprint’ and           Biodegradability is not limited to surfactants
‘sustainability’ have now become ingrained         though. Many of the other ingredients used
in our consciousness.                              in our products are also biodegradable and         What for the future?
    The world is striving to become a              we are always looking at how we can make                We are always looking at areas
‘greener’ place and at Prochem we are also         sure our products do not cause harm to the         for improvement and that is why, by
looking at our products and how by making          environment.                                       working closely with our suppliers, we
improvements we can reduce our impact on               In line with European legislation our          are continuing to develop and improve
the environment.                                   detergents do not contain Nonyl phenol             new and existing products.
    Over the last couple of years, we              ethoxylates. We have also worked closely                In recent years Prochem has been using
have been increasingly busy ensuring               with our fragrance suppliers to ensure that        more plant derived surfactants and solvents.
our products comply with the latest                our products do not contain nitro-musks.           New surfactants are being developed
Environmental Legislation and carrying out         Where possible, Prochem Europe also                by chemical manufacturers that are less
proactive initiatives to make our products         endeavours to use surfactants which aren’t         toxic to the environment, have greater
better for the environment.                        classified as hazardous to the environment.        biodegradability and still offer
    In this article I hope to address some             Some of you may have heard of the              comparable performance.
of the environmental issues concerning             new REACH Regulations which recently                    As the next generation of greener,
cleaning chemicals and touch upon how              came into force. REACH aims to encourage           sustainable and renewable plant and
Prochem is improving its environmental             chemical manufacturers to improve the              mineral derived chemicals become
performance through more efficient                 safety of their chemicals by substituting          available we will strive to make use
resource use and recycling of waste. I also        hazardous chemicals with safer materials           of these within our applications.
hope to give an overview of some of the            where possible.
environmental standards our chemical
products meet and describe some of the
                                                              Safer products
practices Prochem are carrying out to
improve our environmental performance.
                                                       At Prochem we are always looking
                                                   at how we can make our products safer
                                                                                                        A word about
    Environmental legislation and increased
awareness of environmental responsibility
                                                   both for the user and the environment,
                                                   whilst still offering the cleaning performance
                                                                                                        WEEE
mean that most detergents used in Europe           our customers expect. This is why we                 (No, this is not an article about urine
are probably now safer for the environment         always look at how we can improve the                removal – that’s for another time!)
than ever before. That is not to say that          safety of our products by using safer                    WEEE is Waste Electrical and
improvements cannot be made, but that a            materials, including substituting ingredients        Electronic Equipment. The WEEE
sense of perspective needs to be maintained.       where necessary.                                     Regulations came into force last January
    In recent years legislation has increasingly                                                        and are new regulations to protect the
become a key driver in ensuring development        What else is Prochem doing to reduce                 environment by encouraging greater
                                                   it’s impact on the environment?                      recovery and recycling of Waste
                                                        In addition to the actions already              Electrical and Electronic Equipment and
                                                   mentioned above, we are also reducing                to prevent it going to landfill.
                                                   the waste we produce by recycling our                    Prochem has registered with a
                                                   paper, cardboard and plastic where                   Compliance Scheme; for your interest,
                                                   possible. As part of our manufacturing               our Producer Registration Number is:
                                                   process we ensure efficient use of                   WEE/AJ0044SY
                                                   resources such as water and raw
                                                   materials, by minimising waste and                   Further information on WEEE will
                                                   where possible recycling.                            be published in a future issue of
                                                        The packaging we supply our                     Cleaning Specialist.
                                                   products in is also of importance. The
                                                   plastic bottles, jerricans and buckets,
                                                   as well as the fibreboard cartons are
                                                   all recyclable.

                                                                                                                                           CS 12
                                                                                                                         floor focus

     Wood you believe it?
     W
                ood effect flooring                   and the number and quality of coats of                A universal free rinsing alkaline cleaner
                looks like wood – but                 this wear layer will vary according to the       for floors and all washable surfaces, Alkleen
                                                      quality of the laminate flooring. The better     can be applied using a rotary or scrubber-
                is it? Recognising                    the quality the more coats and longer lasting    drier floor machine, or a sprayer.
     different flooring types is                      the flooring will be. Once this wear layer            Where a customer requires a shine on a
     fundamental to effective and                     has been damaged then it is not possible to      worn/dull laminate floor, it is not possible
     safe maintenance.                                replace or repair this worn layer.               to apply emulsion polish. But – subject
                                                           Laminate flooring will in all probability   to common sense – it may be possible
         For the flooring expert, it’s a day to day   require replacing within 5 to 15 years,          to burnish the floor using a polymerised
     function built up through experience. For        compared with a solid wood floor that may        maintainer such as C502 Protreat, a high-
     cleaners, it’s a trickier proposition and no     last for at least 60 years.                      speed rotary machine and a white or tan pad.
     more so than when spotting the difference
     between solid wood, laminate and vinyl                                                                          Wide range
     imitation wood.                                                                                       Protreat is a balanced neutral floor
         Solid wood is a natural product and can                                                       maintainer and spray cleaner for use on
     usually be sanded down when the surface is                                                        emulsion polished, sealed floors and stone
     worn or damaged.                                                                                  floors. It contains a blend of detergents and
         Solid wood requires a seal to protect                                                         polyethylene slip-resistant wax that can
     the wood from ingress of soil and moisture.                                                       be used on a wide range of non-porous
     There are many different types of seal/                                                           floor coverings.
     treatments/finishes available and these                                                               It must however be made crystal clear
     include wax, oil, solvent-based and water/                                                        that burnishing laminate floors can make
     acrylic-based finishes.                                                                           them slippery.
         Laminate is a totally different material,                                                         Vinyl ‘wood look-a-likes’ are a lot
     but it can be as easily damaged by water/                                                         different from vinyl products that look like
     detergent as wood.                                                                                wood parquet blocks or wood planks. As
         As a cleaner, it is important to             What could go wrong with laminate                with all vinyl flooring, it is easy to maintain
     understand how laminates are made and also       floors?                                          and keep looking clean. The daily clean (in
     laid for the following reasons:                      Probably the most common problem is          most situations) is merely dust mopping and
                                                      arching or undulating floor, which can have      damp mopping with C254 Prodet or with
     1. To avoid problems caused by incorrect         two or three causes:                             C502 Protreat and then burnished with a
        methods of cleaning.                                                                           white or tan pad.
     2. To identify existing problems prior to        1. Floor laid without expansion gaps                 Where soil levels are heavier, then spray
        cleaning a floor (and avoid blame for            around the perimeter or obstructions;         clean using a blue pad. It should be noted
        something which is not your fault).           2. Rising damp;                                  that it may be possible to restrict spray
                                                      3. Overwetting when cleaning.                    cleaning to traffic lanes only and to damp
     How is laminate made?                                                                             mop less soiled areas.
         The printed surface decorative layer is      How do you clean laminate flooring?
     pressure bonded to a particle board (High            Dust and grit are easily removed by dust                  Scuff marks
     Density Fibreboard) or Medium Density            mopping or with a vacuum cleaner.                     Periodically, where heavy soil and scuff
     Fibreboard (MDF) which is, in turn, adhered          Light surface soil can be removed by         marking are not easily removed with the
     to a bottom board which is often moisture        using Prochem’s C254 Prodet and the damp         above methods, scrub cleaning with a green
     resistant on the underside only.                 mopping system only.                             pad will be required. Scrub cleaning will
         The sides of the fibreboard are usually          A general-purpose neutral pH detergent       remove (where applied) up to two coats
     moulded to resemble the tongue and groove        concentrate, Prodet is suitable for use on       of emulsion polish, which will need to be
     on solid wood. The decorative surface is         floors, walls and hard surfaces.                 reapplied after cleaning.
     coated with a protective lacquer (wear layer)                                                          Regular cleaning should keep vinyl
                                                                Damp mopping                           flooring in good condition but, subject to
                                                          The mop used must only be lightly damp       wear and tear, it will become necessary to
                                                      because excess moisture may penetrate            remove all layers of emulsion polish with
                                                      through the joints and cause damage to the       a floor polish stripper – C501 Prostrip,
                                                      laminate (swelling).                             neutralise with an acid rinse – C255
                                                          In cases of very heavy soiling, do not       Prorinse (this stops polish from powdering),
                                                      use large amounts of water. Just repeat the      then apply up to three coats of emulsion
                                                      damp mopping several times or spray clean        polish, C503 Proshine.
                                                      the area using a rotary machine with a red       Prochem Europe manufactures and
                                                      or blue pad under the drive board and A250       supplies a full range of quality hard
                                                      Alkleen, correctly diluted as the solution in    floor products. To find out more visit
                                                      a small spray bottle.                            www.prochem.co.uk

13
Qs&As

Mind your Qs and As
Peter Hargreaves tackles your latest cleaning problems…




                                                    Proshine has a deep gloss shine and sits
                                                    on the surface of either the Proseal or
                                                    the flooring it is protecting.


                                                  Q     In the past I have found
                                                        your Industrial Cleaner
                                                  to be an excellent product for removing
                                                  heavy soiling and grease, but I cannot
                                                  find it in your catalogue. Have you
                                                  discontinued selling this very effective
                                                  de-greaser?


                                                  A    Prochem is always keeping ahead of
                                                       legislation by improving products
                                                  and sometimes renaming them. D488              A    D500 Microsan® is the product
                                                                                                      for flood work – it can be used on
                                                  Industrial Cleaner was improved and            almost any surface (always check the

 Q    I am sanding and sealing a
      wood floor and would like to
 use a product that is more friendly
                                                  renamed as D488 Powerclean, so this is
                                                  the product you require.
                                                                                                 instructions before proceeding) and is
                                                                                                 a bactericide, fungicide, mildewicide,
                                                                                                 algicide and viricide, which can be used
 to the user than some of the strong
 smelling products on the market. Any
 suggestions?
                                                  Q    I have got a lot of work coming
                                                       up to clean curtains in pubs and
                                                  hotels, etc. and they have to be
                                                                                                 inside and outside. It kills E.coli, MRSA,
                                                                                                 Listeria, Salmonella and Legionella,
                                                                                                 as well as Hepatitis B, HIV-1, Herpes
                                                  dry-cleaned with B140 Dri Pro. Can I add       Simplex and many more germs and

 A    What you require is a low-odour
      product, such as Prochem’s R801
 Woodceel. Woodceel is a water-based
                                                  B117 Lemon Refresh to deodorise
                                                  the curtains to get rid of the
                                                  tobacco odours?
                                                                                                    viruses (see the Technical Data Sheet
                                                                                                         on our website). Due to the
                                                                                                            many and varied types of
 polyurethane acrylic seal which will                                                                         jobs cleaners do, it is a good
 produce a hard wearing tough and resilient
 seal. Prior to application of R801, it is very
 important to remove all traces of previous
                                                  A    In a word “no”. What
                                                       you can do is add
                                                  A223 Solvent Based
                                                                                                               idea to clean equipment
                                                                                                                regularly with D500,
                                                                                                                so that you do not get
 seals that would prevent the Woodceel            Odour Neutraliser to                                          infected with any of the
 from adhering to the timber.                     B140 Dri Pro, which will                                     bacteria or viruses that you
                                                  rid the curtains of those                                  may come into contact with

 Q    I am never sure when to use R602
      Proseal or C503 Proshine. Could
 you please help me?
                                                  lingering tobacco odours.
                                                  If the curtains are also soiled
                                                  with water-based stains, try adding B143
                                                                                                           when handling equipment.


                                                  Dry Cleaning Detergent Additive to the

 A   R602 Proseal is a water-based
     seal for use on porous
 or semi-porous surfaces
                                                        solution. This mixture will help you
                                                             to get a better result. Generally
                                                                speaking, you should never
 that have worn surfaces.                                          add a water-based product
 C503 Proshine is a                                                 to B140 Dri Pro.
 water-based metallised
 emulsion polish. The
 main differences
 between the two are:
                                                                    Q     I have got a lot of
                                                                          flood restoration
                                                                    work to do and wonder
   Proseal has a semi-                                             which is the best
   sheen finish and will be                                       sanitiser to use?
   absorbed into the flooring.




                                                                                                                                        CS 14
                                                                                                                                          training

                                                                                                                Are you a carpet-
                                                                                                                only cleaner?
                                                                                                                IMAGINE the benefits your carpet cleaning
                                                                                                                service could reap after spending a day on a Hard
                                                                                                                Floor Cleaning and Maintenance Training Course



     Open the door
                                                                                                                at Prochem.
                                                                                                                     Envisage the scenario: you are finishing a
                                                                                                                carpet job. The Lady of The House asks: “Could
                                                                                                                you do the slate floor in the kitchen and
                                                                                                                conservatory?” You respond: “’Fraid not. I only do



     with training
                                                                                                                carpets myself.”
                                                                                                                     You leave with a cheque for cleaning the carpet
                                                                                                                in the knowledge that you missed a lucrative job,
                                                                                                                which was right under your nose. No prospecting
                                                                                                                and no expensive advertising! You may already have
                                                                                                                the customer base that could provide you with



     A
            n ancient Chinese                             that there are always new things to learn.            many hard floor cleaning and maintenance jobs.
            proverb says: “Teachers                            Products are evolving and improving                   The popularity of hard and resilient floors
                                                          constantly. Carpets and fabrics are also              has been increasing over the past few years,
            open the door. You                            changing. Prochem courses showcase all the            both in homes and in commercial premises,
     enter by yourself.”                                  best cleaning techniques and effective stain          with the trend towards ceramic and stone floors,
          For over 30 years, Prochem has been             removal procedures and teach delegates how            laminates and solid wood floors, as well as
     committed to bringing the best possible              to avoid any potential cleaning disasters such        colourful vinyls and linoleums.
     training in carpet and upholstery cleaning           as shrinkage or browning.                                  Interior designers and architects are also
     to cleaners all over the United Kingdom                   Courses come with a comprehensive                turning to granites, marbles and limestone to
     and once again this year its trainers will be        reference manual, sample products to try out          enhance reception areas and hotel foyers.
     opening the door to cleaners at Birmingham           and a certificate of attendance, which could               These floors need the expert care which you
     and Manchester venues.                               prove to be a useful addition to a sales portfolio.   can easily acquire by attending a Prochem Hard
          Got years of experience? ‘Why come on                Both the Birmingham venue in September           Floor Cleaning and Maintenance Course.
     a training course?’ you may ask us.                  and the Manchester venue in October are                    Learn stripping, sealing, burnishing and
          Well, first of all ask yourself two             near motorways and airports for easy access.          polishing techniques and you will add another
     questions: ‘Are you getting the top jobs? Are        Regional training course content is the same          string to your bow and will not have to refuse
     you getting the top price?’                          as those held at Prochem’s National Training          the hard floor job your customer asks of you.
          A Prochem-trained cleaner could be              Academy in Chessington.                                    Prochem manufactures high quality hard
     charging up to 40% more than his competitors.             Lunch and refreshments are provided, and         floor products including stripping solutions,
     Nine times out of 10, they get the business          there will be a truck mount demonstration for         neutral cleaners, maintainers and acrylic polishes.
     because they have, to use London cabby               those who are interested in the next generation            General cleaning by untrained cleaning staff,
     parlance, acquired ‘The Knowledge’.                  of cleaning equipment.                                often using the wrong kind of products, leads to
          ‘Knowledge is power’ is another wise                 The door is open!                                build-up of soil particularly around the edges of
     old saying. It gives the acquirer that edge                                                                rooms, but it can even lead to damage.
     over competitors.                                    See the training calendar or the                           Finishes gradually lose their lustre and poorly
          A training course provides a boost to           Prochem web site for regional dates                   sealed floors can become porous again and
     confidence but it also serves to remind us           or call 020 8974 1515 to book.                        accept staining too readily.
                                                                                                                     The Prochem course will teach you how to
                                                                                                                avoid and remedy these problems and bring a
     TRAINING COURSE DATES 2007/8 (CHESSINGTON AND REGIONS)                                                     floor back to its very best appearance and leave
                                                                                                                it in a condition which is easy to maintain. The
         CODE         SEPT          OCT          NOV                DEC            JAN             FEB          knowledge and expertise gained on the course
                                                                                                                will be invaluable when used. and certainly a
          C2          25/26           –         20/21                 –           29/30             –
                                                                                                                source of extra income to you.
                                                                                                                     In just one day and with a minimum of
          C1            4             9              6                4              8              5           investment, you can increase your versatility as
        REGION       11 (WM)       16 (N)            –                –              –              –           a cleaner.
          U1            5             –              7                –              9              –
        REGION       12 (WM)       17 (N)            –                –              –              –

         HF1            –             3              28               –             23              –


     For details online visit: www.prochem.co.uk or to book call 020 8974 1515
     Key: WM – Birmingham N – Manchester



15

				
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