Creative Director at an Ad Agency
Finding a way to do what you love is easier than you think. Enroll in the Advertising Design degree program at IADT - Chicago today to begin working towards new advertising degrees.
Shared by: chicagoiadt
Creative Director at an Ad Agency: What is it? Are you trying to find a career where you can combine your creativity with your passion for being a leader? While there are plenty of careers out there that use those skills, a creative director thrives on them. Becoming creative director at an ad agency takes gumption and dedication. It is the chief function of a creative director to guide a creative team consisting of professional copywriters, designers and art directors. The main goal of a creative team is to create an effective advertising campaign for clients. While a creative director works closely with his or her creative team, they are also responsible for working with account executives to ensure all client needs are met. Each campaign a creative director works on is a major undertaking, requiring patience, level-headedness, and the ability to work under high-pressure deadlines. A creative director is the person to get all the glory that comes with a successful campaign, but they are also the first person blamed for any errors or failures. Some things a creative director oversees in an advertising campaign include: • The marketing Plan • Ideas • Client meetings • Assigning tasks • Creating deadlines An effective creative director usually has many years of experience working in the creative field. Having an extensive knowledge of each team member’s skills is also helpful. Most successful creative directors have strong leadership and creative abilities, as well as knowledge of design programs and editing software. Being involved in a campaign from its inception to its completion can be an exciting and rewarding process for professionals in the field. Enroll in a quality advertising design program to begin learning skills essential for success in the field as a professional creative director. This article is presented by IADT – Chicago. Contact us today if you’re interested in developing marketable knowledge and career-relevant skills with an industry-current degree program from IADT – Chicago. IADT – Chicago does not guarantee employment or salary. All trademarks are property of their respective owners.