Tips and Techniques to MLM Success Gu

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Tips and Techniques to
 MLM Success Guide

                     Bought to You By

  Gregory Burrus – Your Automated Business Solutions Coach
          http://www.SuccessIsMandatoryNow.com
          Discover Profitable Automated Business Solutions? If Your Success Mandatory Today -- Click Here Now




Table of Contents

Read This If You Are Looking For An MLM Company.................................................................................... 3

What's With MLM Home Based Business? ................................................................................................... 6

Come, Take The Home-based MLM Business Opportunity Ride .................................................................. 8

How To Fail In MLM Marketing and How To Eliminate Failure .................................................................. 11

How Do You Go About MLM Lead Generation? ......................................................................................... 13

Wouldn't It Be Nice If You Could Custom Tailor Your MLM Leads? ........................................................... 15

How Do You Choose The Right MLM Software For You? ........................................................................... 17

Free Tools To Help You Succeed: ................................................................................................................ 19

Low Cost Tools that have Tremendous Value:............................................................................................ 19




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Question and A Message From Gregory Burrus

Are you struggling to build your business? Have you been setting goals only to find out that it
hasn’t been enough to get you over the finish line? One of the insider secrets to wealth as a solo
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double if not triple duty.

As the owner of a website development company providing Blogsite development solutions for
small business I’ve met many small business entrepreneurs this past year, just like you who are all
over the spectrum when it comes to expertise. Many times your 1st question is:

     How can I do operate, market my business better, faster and do it again and again?

Well as a customer of mine, I know your Success Is Mandatory Now, today not tomorrow and I
know your time is limited and profits are important. That means that my fundamental TechOSS
website development principles, which every business effort must be:

                                  Holistic, Automated and Repurposed

Since I have worked one on one with many of you small business owners, deployed a number of
websites and helped you market and grow your business sites, I have come up with the best of the
solutions and explain them in this series of Success Is Mandatory Today short reports.

                  Now I recommend these tips, techniques and solutions because customers use
                  these solutions now in their businesses today as they are not a one time, hit and
                  miss solutions. They will actually help real people like you understand, strategize
                  and effectively operate your business now, all because I know your Success Is
                  Mandatory Today.

Gregory Burrus http://www.gregoryburrus.com
Your Automated Business Solutions Coach.
http://www.SuccessIsMandatoryToday.com/Welcome


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Read This If You Are Looking For An MLM Company

                           The growth of the Internet and people looking to earn some extra
                           money from home, paved the way for MLM companies to double over
                           the last decade. With this growth in interest in network marketing, many
                           new companies have sprung up to join the ranks of the time-tested,
                           older MLM companies.

                           If you are thinking of starting a side career in MLM, or just want to see
                           how your current company measures up, take note of the critical things
                           to look for when choosing an MLM company.

                    The first thing to look for is stability. It would be best if an MLM
                    company has been in business for 2 to 5 years. There is really
something about companies that have already 'stood the test of time".

The longer the MLM company has been around, the more chance of it staying around. There
are enough things to worry about in network marketing, such as sponsoring and advertising,
without having to wonder if your company will be around next year.

Even if you were able to build the biggest downline and become the highest earner in the MLM
company, it would not matter if they suddenly shut down. There are never any guarantees, but
a company with a longer track record generally has more chances of longevity.

The second thing to look for is the one in charge of the company. Who is the president,
and who are the directors? What is their track record? Have they spent time in the network
marketing industry, or are they new to it all? What businesses have they been involved with in
the past?

If you do not know the answer to these questions, call or email the company to find out. It is
critical to know the answers to these questions from the outset. If you plan to spend many
years with the MLM company, you would want to be dealing with people who are honest,
savvy, and have integrity in and outside of the business world.

Third, is the product being marketed? Generally speaking, the more products, the better.
The fewer products you have, the more chance your prospects or potential customers might
not be interested.

There was one MLM telecommunications company that recently went bankrupt. They basically


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only had a few products in the industry. Perhaps if they had added some additional products
like webhosting which is in same technology area, they could have survived.

In addition to this, the products should be competitively priced, and somewhat unique.

Fourth, know if it is easy to start in that MLM company. Can people join online, or do they
have to fill out paper forms?

Having the option to join online makes the whole process a lot easier. On the same note,
having the option to join at a low cost entry point will open up your opportunity to many more
people.

Your MLM company should let people join experienced the opportunity and allow them to
market the products to earn income. Once someone has joined even at a low entry point, they
have partially committed to the business. This makes it easier for you and your company to
follow up with them, via mail or email or in person.


Fifth, You should develop some sort of attraction marketing arrangement.. The company
should enable you to form some sort of attraction marketing mindset that enables your
prospects to connect with you. People join first for you as the leader, the one they believe can
take them the distance not the product or service.

Finally, the more automated the MLM company is, the better. They should give you a
personal company website, that is a given. More importantly they should give you the set of
marketing tools that enable you to have a full time income. The MLM company should have a
series of emails and more that follow up with your prospects Your prospect should be attracted
to you via these automated tools and resources. .

Would you like to discovery all the tools you need for free to make a full time income in an
MLM business. Click Free Marketing Tools To Make a Full Time Income.
.




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What's With MLM Home Based Business?
                                 Considering an MLM home based business? If so, it could be A
                                 very lucrative home based business option that works for you. But
                                 you should also know exactly whether or not what you are getting
                                 into is truly an MLM home based business or something else. It
                                 may be a scam waiting to pounce on you.

                                 Plus, you need to weigh out the positives and negatives of an MLM
                                 home based business before you decide if it is the right business
                                 for you.

                                 Making sure you are actually getting involved in a legitimate MLM
                                 home based business is important to save yourself some potential
difficulties later on.

An MLM product based home based business involves the direct selling of products or
services through the recommendations or endorsements of independent representatives.

If you are the representative, you receive a commission on any sales that came from your
endorsements.

Understand that most products sold through an MLM home-based business are not
necessarily advertised through mainstream media or in stores.

The confusing part of determining if your MLM home based business is genuine can be quite
difficult because of there are a number of pyramid schemes out there that are dangerously
similar to a legitimate MLM home based business concepts. Remember, a pyramid scheme is
illegal, and getting involved in one can cause you more trouble than you can possibly imagine.

You will need to do your research into the MLM home based business that you are considering
so that you are sure that the kind of MLM home based business you are going to run is valid
and legal.

Usually if your investment is proportioned to the product or service you are selling, your MLM
home based business is valid.

There are a number of advantages to having an MLM home based business.

Work From Home


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First of all, you will be working from home where you can virtually set your own hours, which is
probably why you are considering an MLM home based business in the first place.

Also, you will not have to manufacture any products, because you are usually selling things
that are already made. The MLM home based business will usually come with a pre-
determined marketing plan.

Many people suffer through the process of determining the most effective methods for
marketing their products, but with an MLM home based business, you are relieved of that
stress. The disadvantage of having your own MLM home based business, though, depends on
your personality.

Self Starter Required

If you have good leadership skills and is a self-starter, then an MLM home based business will
pose a little hardship to you.

However, if recruiting and selling gives you hives, then starting and maintaining an MLM home
based business may be more of a challenge, since your success depends on your ability to
create a downline of recruits.

Be Your Own Boss

But then, having your own MLM home based business means that you can live out your dream
of being your own boss and having flexibility in your work schedule.

You do not need any prior experience, and you can rely on your personality to recruit and
maintain your downline. You only have to hard working and consistent in getting downlines.

Do Your Research

Do your research to make sure your MLM home based business is a legal business. This way, you can truly enjoy
the freedom and the profits that the MLM home based business offers.



Remember leadership is about you so when you change your mind than you can change your
life. Leadership is what is required come change your mindset now.




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Come, Take The Home-based MLM Business Opportunity Ride

                        Are you looking and searching? Is it possible to enter into a home-based
                        MLM business opportunity over this sea called the Internet?

                        Why not? The "yes" will answer you right in front of your face.

                        Everything is possible with the participation of Internet especially in the
                        modern business transactions.

                 But is home-based MLM business opportunity feasible and profitable?
How can one succeed in this kind of business?

Are you ready to take a ride using this four-step process toward a successful home-based
MLM business?

Here they are:

Step number 1. Recruit First

Why do you have to recruit first instead of doing other things?

Home-based MLM business opportunities are network marketing. It is composed of uplines
and downlines.

Uplines are independent representatives who recruit another independent representative
which they will use in the direct selling of goods and services to customers. Put simply, the
recruiter is the upline. They get their commission on the sales of the other independent
representatives.

On the other hand, the recruited independent representatives are the downlines. Home-based
MLM business opportunity is a commission-based joint effort of uplines and downlines. That
is the main reason why both uplines and downlines must work together. Without the other, the
whole business force will be paralyzed. It will not function.

What does this mean? Both parties share the same level of importance or significance to the
group. Try to imagine a home-based MLM business opportunity without uplines and
downlines? It does not seem right, isn't it? You are going to have these four (4) "NO’s":



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If you do not have recruited independent representatives or if they are not working effectively,
there will be no income, no consumption of products and services, no one to market the
products and services and no one will cater the customers.

Step number 2. Maintain the minimum sales required.

Home-based MLM business opportunities are so simple yet requires careful analysis of the
sales income. You have to be a mathematician on this part to be able to tally your expenses
and revenues.

Everyday, independent representatives market the products and services. So make it a habit
to tally the income entering everyday and the expenses leaving every hour.

Step number 3. Monitor the consumption of products and services.

If physical product, check your inventory. There is no further explanation needed as it is stated
clearly enough. This simply means maintaining the minimum stock of products available to
avoid having an empty or void stock. If information product, check your stats.

Step number 4. Train your downlines regularly.

In every field, learning is always a requirement. Even if you are a teacher, you still need to
study and learn.

The thing here is to have a constant training schedule for the downlines. Study shows that a
well-instructed downline creates a big difference than the downline with stagnant information in
mind.

Constant study means constant growth and really pays at the end. Some of the recommended
topics are proper customer treatment, how to communicate effectively, business ethics, and
everything that is needed to help them grow your home-based
MLM business.

If you have already taken into account all the training needed to have a successful home-
based MLM business opportunity, you are now ready to establishing a real career path.

The formulas are already in your hands. All that is needed now is to get it into effect. The only
thing missing to complete the home-based MLM business opportunity is you.

Now come get some training where training is the most important thing in this MLM. This is so


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important an academy has been formed. Click Academy Training Now.




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How To Fail In MLM Marketing and How To Eliminate Failure
                            A few problems you should be aware of that some new MLM
                            marketing people have:

                            1. No Upline support.

                            Once a person joins a new MLM marketing program, he or she is
                            vulnerable and needs a lot of help from something or someone.

                       In many cases, the uplines are not actively helping them. This happens
                       a lot when the uplines are simply sponsoring as many people as they
can with no regard to what happens to them after they get sponsored.

In most standard MLM marketing programs, it is important that the new person gets immediate
assistance from a local person, or tools that you have. Otherwise their chances for survival are
very slim.

2. New MLM marketers cannot sell.

This is probably the major reason most people do not make it MLM marketing. By using
standard MLM techniques, you have got to sell and learn how to speak at opportunity meetings
or web conferences and to others online. .

3. MLM'er cannot generate good leads.

Next to the selling problem, this has to be the next biggest reason most people fail in MLM
marketing.

Here is a picture of what normally happens. The new person has just signed up in an exciting
MLM program. He is taught by the manuals, meetings and so forth, how he should 'share" his
product with his friends, neighbors and relatives.

Normally, he is not comfortable with this, and if he is typical, he will have many sleepless,
tossing and turning nights. He just doesn't want to "impose" on his friends! He would feel a lot
more comfortable just presenting his opportunity to strangers.

4. No true duplicative system.



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If the MLM marketing company must be promoted through expensive methods, this is not
feasible. Learning how to sell, or to speak and conduct an opportunity meeting is just not
duplicative. Only a few people can do this. Here again, is a very important reason a lot of
would be MLM'ers die on the vine.

5. Selling by mail using standard MLM techniques.

Traditional way to marketing MLM is to spend all spare time to call around and travel around to
get prospects. A lot of people already have full time job, it is hard to find extra time to travel
and make phone calls. This is why these MLM marketers cannot keep their program going.

6. The marketer is not sure about the MLM marketing company or service.

Often a person will sign up in a MLM marketing program in a "fit of excitement." After the dust
clears, he comes down to earth and reality slowly sets in.

Pick an established and financially sound MLM company that is at least two years old with
unquestionable products or services. That way, you can feel good about the company and
products that you are promoting. There is nothing quite like being able to 'tell the complete
truth" to your prospective customers.

7. They do not stick with it long enough.

Starting any company takes time, and this is true with an MLM marketing program as well. By
the time you study the program, write and receive literature: study this and sign up; get the
literature, etc. a lot of time has been spent. And then you have to generate your leads and so
on.

It will take several months before you can expect much of anything to happen to your MLM
marketing. You should set in your mind that you are going to stick with this for at least
sometime. That just makes good business sense.

Would You Like To Know How To Eliminate Failure? Click to get a special Video Training to tell
You How to Eliminate Failure in Your MLM.




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How Do You Go About MLM Lead Generation?
                                          This is a good question to ask before you spend any
                                          money on MLM lead generation choices needed in building
                                          your MLM business.

Why would you want to go about MLM lead generation in the first place?

Over the years the MLM business has gotten a black eye because of the over hyped promises
of money and freedom. Very few people have ever achieved a high level of success in any
MLM business. And even fewer have ever been able to maintain the level of achievements
over a period of time.

That does not make MLM companies bad. Nor does it make the opportunities they afford the
average person, ways to make extra money, or as way to drastically change your lifestyle.

MLM lead generation is the way to do it.

There are 2 big benefits of MLM lead generation:
1. It gets you away from approaching your friends and relatives. If you have been in more
than one MLM business over the years you may have already approached them and used up
your credibility when you were unsuccessful.

2. MLM lead generation is a duplicable way to build your business that you can pass on
to your downline. Any successful network marketing business will tell you that one of the
main components of success is duplication. Anyone can buy leads and work them over the
phone or through the internet with the use of an autoresponder.

Now that you understand some of the benefits of buying MLM lead generation and how to
market them, let us now take a look at the characteristics of the best MLM lead generation
result.

The Best Characteristics for MLM Lead Generation.


1. How many times are the leads sold? Many MLM lead companies sell their leads over and
over. You will be contacting a prospect that has already been marketed to. Typically, you
would want to have leads that are exclusively yours.



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2. How old are the leads? Would you rather contact a prospect that has expressed an
interest in the past 48 hours or in the past 48 days? Being able to strike while the iron is hot, so
to speak, is a great benefit of a fresh MLM leads.

3. How many leads do you get for your money? Obviously the more MLM leads you have
generated, the more leads you can buy at a time. This is especially important when you are
first starting or when you are helping your downline get started.

4. What is the quality of the lead? Nothing compares to an effective MLM lead generation
that contains both a phone number and email address along with a few qualifying answers to
questions like "How much can you invest to get started" or "How soon do you want to get
started" or When is the best time to contact you?".

If a prospect is answering these types of questions, you are getting a much better quality lead
than if you just have a name and email address.

5. What is the response rate? This will improve as your skill level at working your MLM lead
generation improves. But the fresher higher quality leads will give you a better response rate
even when your skill level is low.

These are some of the best MLM lead generation qualities. Be careful when choosing a place
to get your leads.

You can also build your own leads list. Advertise on this network for free with these unique
marketing tools. Click to generate never ending leads.




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Wouldn't It Be Nice If You Could Custom Tailor Your MLM Leads?
                                  In order to succeed in MLM, you are going to need a steady
                                 supply of fresh-targeted MLM leads that are anxious to get started
                                 in this business opportunity. MLM lead vendors know this little fact
                                 too and they can see you coming a mile away.

                                 This can pose a problem for all but the super savvy network
                                 marketers and people with extra-ordinary telephone skills.

                         Here are 5 of the most popular reasons you may want to consider
generating your own MLM marketing leads.

1. Quality. When you purchase MLM leads from a leads vendor, you are buying a list of
names and contact details that have been generated in a very generic way to maximize the
response rate of the lead generators advertising campaign. These MLM leads are not
necessarily generated from the most targeted means of advertising.

These leads are not selling them on any specific type of business. When you are using this
type of lead you really don't know what type of business they may be interested in. In the end,
you are left to sorting and this can be a time consuming procedure. Generating your own MLM
leads with a website you have control over changes all this.

2. Responsive. MLM leads that you have generated on your own are usually much more
responsive than leads that you would have purchased from a leads vendor. Most probably
they have not been contacted by several different network marketers and their name has not
been sold over and over again by some of the leads vendors out there.

Leads that you generate are as fresh as you can get and they are exclusive to you only

3. Real-Time Leads. One of the most popular reasons for a network marketer to generate
their own MLM leads is that you can receive them in real-time.

This is especially powerful for people who are in the higher ticket business opportunities and
they need the highest quality lead they can get. Nothing beats having company specific real-
time leads in your inbox waiting to be contacted about your product or opportunity.

4. Custom Surveys. When you are the lead generator you have full control over the questions
you want to ask your prospects. You can simply qualify or disqualify leads based on the
questions they have answered on your lead capture page.


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It is a wise idea to always run a "Comments or Questions" or "Tell Me about You" space on
your lead capture page.

Not every single prospect will fill these fields out but when they do it will be the most valuable
piece of information you receive next to their name and number. Anything a prospect is willing
to share with you before the initial contact is like an icebreaker.

5. Cost. Generating your own MLM leads can actually save you a lot of money if you spend
the time to setup some solid advertising campaigns.

Like many leads companies on the web you would not have the high cost of employees either.
Your cost to generate your own leads will be your advertising costs and any other tools you
may be using such as lead capture pages and auto responders.

These are just a few reasons you may want to consider generating your own MLM leads for
your specific product or opportunity. It could make a difference in how effectively you market
your program.

Here’s an extremely effective way to generate leads for your MLM opportunity. This free lead
generation tool wil help you to truly grow your list. Come learn about 10 years of traffic to
day.




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How Do You Choose The Right MLM Software For You?
                                           With the many MLM software solution out there already,
                                           how do you choose the one that is right for you?

                                           Choose a reputable vendor.

                                           There are many fly-by-night software companies that
                                           make many claims of experience, know how and MLM
                                           software gadgetry. Unless you are willing to put your
                                           business at risk, choose a vendor that has a proven track
                                           record.

                                     Track records are built over many years of working with
Direct Selling companies, not just selling a software package a few times.

Check out at least six references. Remember that vendors will be eager to provide only their
best references. You might be surprised to find a different story when you call companies not
included in the reference list.

Visit the MLM software company's office.


You not only choose the MLM software but also choose the vendor's support services. If the
vendor is not able to provide support services acceptably, what will you do when you need to
change your compensation plan or add a new input field to the order entry screen?

Remember that there is only one constant among all MLM companies; they constantly change
things. And your MLM software will need to be changed as well.

At the vendor's office, meet the vendor's people that will service you. See what kind of people
they are and how long they have worked for the vendor. Be willing to pay for experience and
competence. You are paying far less in the long run.

Avoid small MLM software companies.


Small software companies, to compete with larger established firms, must offer software at
bargain prices. This often puts them on shaky financial ground during their most critical years.
Companies that are trying to save money by purchasing an MLM software from these small



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software houses find themselves virtually abandoned later on when they need assistance. The
problem is that servicing one highly successful client can consume virtually all of the human
resources of a small software company leaving the other clients out in the cold.

The more deadly problem is that smaller companies tend to go out of business without
warning. If you value your business, stay away from the small vendors and stick to those with
staying power and track records.

Buy an MLM software package that allows you to create your own reports.


Many packages force you to live only with those reports they put on the menus. Managers
must resort to running large reports to answer small questions or concerns instead of small
exception reports on demand. Small exception reports can be reviewed quickly and accurately.

Compare features.


MLM software is designed to handle specific business issues and often has a great deal of
difficulty dealing with matters outside the original design. It's difficult to force some software to
do things it was never intended to do.

Wise computer buyers compare features and capabilities, side by side, of one package to
another. Ask the vendor which features they consider are unique to their package compared to
others.

Remember that you are not just buying a computer; you are buying software, expertise,
emergency support services, programming services, and starting a long-term relationship.

Choose your MLM software vendor wisely.


Do not be tempted to penny pinch in the computer and support area. If you do, you may cripple
your chances for success.
Visit the MLM Vendor that gives you all the marketing tools you need to succeed along with an
awesome primary business. Click here because they are here to help you make money.




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