STARTUP ASSESSMENT working draft Team 50% Experience made investors money before worked on notable products/projects education from well known institutions Product 25% Differentiation a clear focal feature a clear unmet need a simple story Market 25% Traction registered active/users REVENUE & ARPU (ave rev per user) Viral Factors (WOM, referals, etc) Partnerships penned Addressable how big is market what channels access to channel partners Bus Model how will you make money is it highly scalable how long are sales cycles, etc
Passion drive to win a love of the topic/domain contagious enthusiasm Leadership ability to ability to ability to ability to
Experience simple and intuitive UI easy to get started trust building steps Behavior serve emerging consumer behavior serve current better (faster, easier, etc) not trying to teach new behaviors
inspire a team manage a small team grow partnerships secure advisors/investors
This is just a simple template to use to assess your own startup opportunity. It is a mix of a lot of what I've heard, read and learned being in the trenches. I'll be iterating on this and welcome your feedback to make it better. In a future version I'll be including more descriptions on each variable. Good luck!
STARTUP ASSESSMENT working draft
ctive/users ARPU (ave rev per user) s (WOM, referals, etc)
hannel partners
u make money
e sales cycles, etc