PUBLIC RELATIONS MEDIA RELATIONS COMMUNITY RELATIONS
Planning Public Relations Media Relations and Management Community Relations Online Press Office Measurement Monitoring
Public Relations Media Relations and Management Community Relations
Planning
Meet/Visit with key personnel Review:
Existing Materials Existing Photo Library Website Related Tools
Public Relations
Press Releases Publicity, Article Preparation/Submission Photo Library Bios for Company Personnel Company Packages
Fact Sheets Presentations Company Spokesperson PR/Media Contact Governmental Affairs Contact Charitable/Civic Involvement and Contact
Media Relations and Management
Media Contacts and Relationships Media Exposure and Awareness Media Plan and Reporting
Community Relations
Civic Organizations
Memberships Responsibilities/Representation
Charitable Donations Charitable Organizations
Online Press Office
Website Search Engine Management Monitoring
Measurement and Reporting
Prepare and present reports Measure efforts, adjust accordingly
Monitoring
PR, Media Relations and Management and Community Relations Take appropriate actions in a timely manner