Dehaier Medical Systems Signs Distribution Agreement with
HEYER Medical: A Move to Expand Product Offerings
Reference Code: GDME0015M&A Publication Date: JUN 2010
2 Deal Summary
On May 24, 2010, Dehaier Medical Systems Ltd (Dehaier)
1 Table of Contents announced an exclusive distribution agreement for HEYER
Medical's Cumulus ultrasonic nebulizer in China. Dehaier is
1 Table of Contents ...............................................................1
authorized to distribute all models of this product. HEYER
1.1 List of Tables ...............................................................1
1.2 List of Figures..............................................................1 Medical’s Cumulus is used for the treatment of respiratory tract
2 Deal Summary....................................................................1 conditions such as asthma, bronchitis, chronic respiratory
2.1 Rationale behind Dehaier Medical Systems Agreement infections and others. It can also be used for all aspects of
with HEYER Medical ...................................................1 respiratory treatment and air humidification. The Cumulus
2.2 Conclusion: Dehaier Medical Systems may Explore nebulizer can be used in hospitals, surgeries and home
Additional Partnership Agreements in the near Future 3 healthcare settings.
2.3 Company Profiles ........................................................3
3 Appendix ............................................................................4 Mr. Volker Muller, the General Manager of HEYER Medical
3.1 Methodology................................................................4 (Beijing) Ltd., said, "We are very pleased that Dehaier will
3.2 Contact Us ..................................................................5 represent HEYER products in China. Dehaier is a premier
3.3 Disclaimer ...................................................................5
medical device company that has a powerful distribution
network in China. We believe this exclusive distribution
agreement is an excellent business expansion opportunity for
1.1 List of Tables both companies."
Table 1: Ultrasonic Nebulizers, China, Revenue ($m), Mr. Ping Chen, Dehaier's Chief Executive Officer, said, "Our
2009 – 2016 ................................................................2
new partnership with HEYER Medical further supplements our
Table 2: Dehaier Medical Systems, Company Profile, 2010 .....3
Table 3: HEYER Medical, Company Profile, 2010 ....................3 product line for treatment of respiratory diseases. This not only
provides Dehaier with additional highly sophisticated products,
but also widens the experience of our marketing and service
teams. This exclusive agreement provides us with access to the
1.2 List of Figures market segment in China for nebulizer products. The Cumulus
Figure 1:Strategic Fit Assessment, Dehaier Medical Systems is an ideal product addition to our Homecare Medical Products
and HEYER Medical, 2010..........................................2 segment that already includes homecare ventilators, oxygen
Figure 2:Ultrasonic Nebulizers, China, Revenue ($m), generators, sleep screening systems and our Dehaier rhinitis
2009 – 2016 ................................................................2 hyperthermia device".
Figure 3:GlobalData Methodology .............................................4
2.1 Rationale behind Dehaier Medical Systems
Agreement with HEYER Medical
2.1.1 Dehaier Medical Systems to Expand its
Offerings in the Anesthesia and Respiratory
Devices Market in China
Dehaier Medical System’s anesthesia and respiratory devices
portfolio consists of anesthesia machines, ventilators, oxygen
concentrators, continuous positive airway pressure devices,
sleep diagnosis and screening systems, and rhin