123 Elm Street 305-444-4444
Miami, FL 33183 firstname.lastname@example.org
Highly competitive and versatile sporting goods sales professional with eight years’ experience and a solid reputation in
client development, product promotion, and creative sales strategies. Recognized as a top sales performer with a history of
consistently setting new sales records. Possess effective leadership, interpersonal, team-building, sales training, and
negotiating skills. Received the ABC Award for top sales honors. Proficient in GoldMine, MAS 90, Excel, Word, and Outlook.
• Leadership • Customer Loyalty • Marketing/Advertising
• Product Knowledge • Account Management • Value-Added Solutions
Store Manager, ABC SPORTS, Miami, FL, 20xx – 20xx: Justified new product investments, established product
requirements, developed forecasts and product pricing, and launched new products to the marketplace. Conducted sales
training sessions for new and existing staff on topics such as product knowledge, handling pricing objectives, building
larger accounts, in-store merchandising, sales proposals, marketing/advertising, time management, and building customer
relationships. Key achievements:
Acknowledged as a top sales performer, increasing sales by 30% each year.
Accounted for 33% of the dealer base revenue.
Sold orders that were more than two and a half times the average invoice amount.
Innovatively designed marketing strategy for company’s number one selling item and introduced it at the leading
trade show in the industry.
Coordinated and directed 25 trade shows.
Store Manager, BCD SPORTING GOODS, Miami, FL, 20xx – 20xx: Managed ten salespeople and reported directly to
the Owner. Effectively organized advertising campaigns and implemented sales promotions. Hired and trained all staff,
oversaw inventory levels, and established procedures and policies. Successfully handled all negotiations and purchasing
with manufacturers. Analyzed sales figures and forecasted future sales volume. Orchestrated remodeling of the store
layout and merchandised design of the displays.
Averaged 15% annual growth for three consecutive years.
Set a new record for sales at a trade show, nearly doubling the previous record.
Store Manager, CDE SPORTING GOODS, Miami, FL, 20xx – 20xx: Oversaw operations, sales, customer service, and a
high-performing staff. Developed and delivered comprehensive training on sales and customer service, mentored
upcoming managers, and provided employees with techniques to maximize sales opportunities. Designed a strategic plan
to streamline office operations. Managed inventory and inventory processing. Controlled scheduling and payroll, and
performed entrance interviews. Redesigned and implemented floor sets.
Beat the preceding year’s strategic sales plan by 24% through utilizing seasonal turnover as a catalyst. Increased
customer service numbers by 17% from the previous year. Cut theft in the women’s department by 11% annually.
Selected to open two new locations in Florida while serving as Assistant Manager.
Exceeded organizational sales and customer service expectations and earned recognition as Department Manager
of the Month on three occasions.
ABC COLLEGE, Miami, FL, General Studies, 20xx-20xx