San Jose Holiday Parade e-Newsletter FALL 2008
Breaking Parade News
INSIDE FALL 2008 ISSUE
Message from the Executive Director
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he San Jose Holiday Parade marks 2008 with a Timeless Holiday celebration complete with a classic icon stepping in as the official 2008 Parade Grand Marshal! Who could this timeless beauty be whose character has been influenced by such Hollywood starlets as Audrey Hepburn? Here are some helpful hints . . . her hair is as golden as the sunshine, with eyes as blue as the sea, and lips a deep shade of red. Still wondering who this gorgeous woman is? Here’s another clue . . . she was born into royalty, but lived in hiding until her sixteenth birthday in order to be protected from an evil curse. On her sixteenth birthday, she accidentally pricked her finger on a spinning wheel and fell into a deep slumber. Her only chance to be awoken was to be kissed by her true love. Ring any bells? If you are fan of Disney films, then you must know by now that the Grand Marshal for this year’s parade is none other than Sleeping Beauty! Sleeping Beauty, also known as Aurora, found her true love and was
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Introducing Joey Page
awoken many years ago. Now, she resides in a lavish castle located in the heart of the most magical place on earth -- Disneyland! On December 7, 2008, she will be visiting Downtown San José for the San Jose Holiday Parade’s Timeless Holiday celebration! Make sure you are there to watch the magic unfold!
Parade Route Map & Road Closures IFEA Awards
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Volunteer Program Update
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Directory Advisory Board Parade Production Team Snowball Alley
Did you know
• Sleeping Beauty is the first Disney princess who was given a real name, which is Princess Aurora, though she also goes by the name Briar Rose.
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San Jose Holiday Parade 1300 Senter Road San Jose, CA 95112 408.794.6200 fax 408.292.6435 www.sanjoseholidayparade.com
• This is the 50th anniversary of the Disney film, making Princess Aurora’s appearance in the parade truly timeless!
Message from the Executive Director
an you believe it? This is the final issue of the 2008 Parade Post leading up to the weekend of the 2008 San Jose Holiday Parade! That’s right, as all of you have been shifting gears for the fall by heading back to school, packing away the summer wardrobe and raking up those darn leaves in the backyard, the parade team has been tremendously busy wrapping up our final touches on the parade as we keep an eye on that everticking countdown clock in our office. With the festive celebration just two months away, there are lots of noteworthy announcements to be shared throughout the pages of this newsletter. When you finish reading the newsletter, be sure to check out our Web site at www.sanjoseholidayparade.com for more exciting news and updates that will continue to develop right up to parade weekend, including the full parade line-up, announcement of the opening
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number, Mrs. Claus’ Breakfast Nook ticket sales and much more! We couldn’t be more pleased with what is in store for the 2008 parade, and we hope that each of you are as excited to come to Downtown San José and help celebrate the holiday parade weekend with your own families as we are to present the show to you. Finally, remember to circle Sunday, December 7, 2008 at 8:30 a.m. on your calendars and get set to witness the magic of this Timeless Holiday classic. See you at the parade! Sincerely, Ed Bautista, CFEE Executive Director San Jose Holiday Parade
Save the date . . .
2008 Christmas in the Park Tree Lighting Ceremony
Friday, November 28, 2008 at 6:00 p.m. Plaza De Cesar Chavez, Downtown San José Come watch as NBC Bay Area helps to kick-off Downtown San Jose’s favorite holiday tradition with the ceremonial lighting of the giving tree.
Park open daily November 28, 2008 - January 1, 2009 from 9:00 a.m. - 12:00 a.m. For more information, visit www.christmasinthepark.com.
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Come and celebrate the holiday season with a joyful breakfast buffet with Mrs. Claus’ and her closest friends! Kick off the holiday cheer with a warm meal and then enjoy the San Jose Holiday Parade from exclusive bleacher seating! December 7, 2008 at the Tech Museum 7:00 a.m. to 8:30 a.m.
Introducing Joey Page
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ingle Bells, Jingle Bells . . . the San Jose Holiday Parade is on its waaaaaaaaaay! With only a few months left until the holiday event of the year, we want to share with you some exciting new talent that will be gracing the streets of Downtown San José during this extravaganza. We are excited to announce that joining the parade this year will be a rising Disney star – the young and very talented, Joey Page! Guests of the San Jose Holiday Parade can enjoy a show-stopping performance from the young entertainer as he rocks San José into the holiday spirit on Sunday, December 7, 2008. Joey Page is an Orlando native who dreamed of breaking into the music scene at a young age. This multi-talented singer, songwriter and producer has been immersed with the joy of music since childhood. Growing up in Orlando, Florida, Joey was surrounded by some of America’s favorite pop bands, including *Nsync and the Backstreet Boys. Once realizing his own passion for music, Joey began his journey to music stardom. He embraced all aspects of the music world
as he began writing and working with some of the industries top professionals from all around the world. Joey’s success is growing at an astonishing rate, and he is just getting started. Joey has been touring all over America on a nationwide mall tour sponsored by F.Y.E. music stores and MySpace. His performances have been creating all sorts of wonderful music buzz that leaves fans wanting more. His charming good looks and incredible voice have helped to land him performances with many other young music celebrities as well including the Jonas Brothers, Sean Kingston, Paula DeAnda, Jump 5, Everlife, Jordan Sparks, Jessie McCartney and Bow Wow. Music executives are discovering Joey’s unique talent and are praising him to be the next big thing. Music and lifestyle magazine, One Praise writes, “Joey is the next phenomenon in the pop music world!” Joey is currently working on a debut album that will blow fans away. To learn more about Joey Page, check out his MySpace page at www. myspace.com/joeypagemusic or go to joeypagefan.com. And remember to come see Joey page live at the San Jose Holiday Parade and ParadeFest@Christmas on December 7, 2008! The Parade Post FALL 2008 Page 3
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Sunday, December 7, from 8:00 a.m. to 12:00 p.m.
The Parade Route: Starts at Santa Clara St. at Route 87, south on Market St., ends at Market/San Carlos St. (Adjacent streets in a one-block radius will be closed during the above time as well). 1. Santa Clara St. between Autumn and First St. 2. Market St. between St. John and San Carlos St. 3. Westbound lanes of San Carlos St. between First St. and Almaden Blvd. 4. First St. between San Carlos and San Fernando St. 5. Park Ave. between Market St. and Almaden Blvd. 6. Northbound Hwy. 87 off ramp Santa Clara exit
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IFEA Awards
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he International Award-Winning San Jose Holiday Parade has been presented with numerous awards by the International Festivals and Events Association throughout the years. This year, the San Jose Holiday Parade was presented with eight IFEA awards for the 2007 Imagine. Discover. Experience Parade. We are pleased to announce the following awards that the San Jose Holiday Parade was presented with at the 2008 IFEA Awards in Boise, ID in September: Best Full Length TV Program/NBCBay Area (Silver) Best Over-All Sponsorship Program (Silver) Best Sponsor/California Waste Solution (Gold) Best Event to Benefit A Charity/Tees For Toys (Silver) Best E-Newsletters (Bronze) Best Multi-Media Project/Sponsor Luncheon Video (Bronze) Best Pin/Imagine.Discover.Experience (Bronze) Best Miscellaneous Clothing/Tiny Dancers Hoodie (Silver)
Start the Holiday Season Off Right! Enjoy wonderful entertainment, dazzling parade floats, and be the first to see some of our favorite balloons fly by before their debut at the San Jose Holiday Parade! December 6, 2008 3:00- 7:00 P.M. On the Corner of Park Ave. and Market St. Next to the Tech Museum
Singing.Dancing.Eating.Laughing.Remembering
@ christmas in the park
ParadeFest
A Special Thank You...
for the “Tee for Toys” Golf Tournament
December Seventh Two Thousand Eight
Eleven o’clock am until Seven o’clock pm
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no one can eat just one.
his year, over one hundred golfers gathered for a day on the green at the 7th Annual “Tee for Toys” Golf Tournament at Almaden Country Club, benefiting the United States Marine Corps Toys for Tots Program and the San Jose Holiday Parade. Participants teed-off in a round of golf, and participated in various hole-contests including the hole-in-one challenge to win a 2008 Buick Enclave! Not only were participants able to challenge a marine in the closest to the pin contest, but they played for great prizes such as a 4 night golf vacation at a Fairmont Resort, new sets of clubs, and gift certificates to the Almaden Country Club Pro Shop. After golfing, participants gathered for an all you can eat buffet dinner and won prizes from the silent auction and raffle, such as a round of golf for 4, a dream dinner package, theater tickets, and various gift certificates. Several people even took the chance to unlock the treasure chest to win two round trip airline tickets anywhere in the United States provided by Southwest Airlines. Due to the success of the tournament, the United States Marine Corps Band will be able to make its way to the San Jose Holiday Parade this year to perform in the Toys for Tots Winter Concert at ParadeFest @ Christmas in the Park. We thank all of our participants, volunteers and sponsors that helped make the 2008 “Tee” for Toys Golf tournament a memorable experience for all.
we’ve got all you want.
santa “claws” crab feed february 21, 2009
camden community center 6:30pm - 10:00pm
3369 union avenue contact: edwin at 408.794.6204 Get crackin’!
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Volunteer Program Update
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ooking for a way to give back to your community? Interested in being a part of the making of a live televised event? Want to make a difference this holiday season? Then you need to read more! . . . The San Jose Holiday Parade is still accepting volunteer applications for the 2008 Santa Squad Volunteer Program! The San Jose Holiday Parade is a massive production that depends on the lending hands of all you hard working “elves” out in the community. Volunteers not only assist with major operations on parade day, they add a special sense of community to the event and are considered a dynamic part of the parade team! The parade would not be possible without YOUR support! With that said, we invite you to join us on the morning of Sunday, December 7, 2008 to help as we create a Timeless Holiday with the celebration of the San Jose Holiday Parade. Come be a part of the magic of this timeless tradition and enjoy some new holiday festivities along the way! Be a part of a team that carries Strawberry Shortcake through the streets of Downtown, escort a specialty talent group throughout the parade route or help set the pace for the United States Marine Corps Band, who is traveling all the way from San Diego to be a part of the festivities. No matter which job suits you, volunteering for the San Jose Holiday Parade is delightful way to kick-off the holiday season. Training for all Santa Squad volunteer positions is provided prior to the parade, and each participant receives a 2008 Santa Squad t-shirt, an official Timeless Holiday parade lapel pin, and a doughnut and coffee breakfast. For more information about volunteering for the San Jose Holiday Parade or to sign up, visit our Web site at www.sanjoseholidayparade.com. Or you may contact Santa’s Squad Volunteer Coordinator, Nicole Morrison at (408) 794-6206 or Nicole Fodran at (408) 793-4190.
A special thank you to this year’s parade sponsors:
Recycling Specialists
YC/YCSJ/DDD/AD/56605-01/Q RTISING ADVE
The 2008 Parade Post
Managing Editor Ed Bautista Editor Adriane Mertens Contributing Writers Adriane Mertens, Edwin Cortez, Nicole Morrison, Katie Peterson, Natalie Mansour, Punty Kiankhooy and Melissa Bailey Art and Production TIffany Parcasio and Brian Clampitt All SJHP Photos appear courtesy Andrew Rafkind, Pablo Balancio, Kara Capaldo Kim Tamashiro and Melissa Ojeda e-newsletter
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San Jose Holiday Parade Advisory Board and Production Team
Advisory Board Marilyn Abad Joe Cardinalli Christina Carrier Linda Carrier Wendy Collins JoAnn Cymanski Dan Fenton Mike Fiamingo Deputy Chief Andy Galea John Herschbach Lance Lew Gus Lima Ruth Liu Robert Martinez Jim Monroe Michael Mulhern Eddie Owen Holly Perez Michael Robasciotti Bonnie Wertman
SAVE THE DATE!
First Parade Director, 1981 Fomer Executive Parade Producer CMC Marketing Bank of the West NBC Bay Area Christmas in the Park, Inc. San Jose Convention and Visitors Bureau Christmas in the Park, Inc. San Jose Police Dept. Christmas in the Park, Inc. NBC Bay Area Lima Family Erickson, Christmas in the Park, Inc. California Waste Solutions, Inc. San Jose Mercury News NBC Bay Area San Jose Convention and Visitors Bureau Christmas in the Park, Inc. Intuit Hilton San Jose & Towers Wells Fargo Bank
December 7, 2008 San Jose Holiday Parade
Participating schools: HIGH SCHOOL DIVISION 1
Lynbrook High School Marching Band Madera South High School Stallion Marching Band Oak Grove High School Marching Band and Color Guard Independence High School 76th Cavalry Marching Band and Color Guard Wilcox High School Black and Gold Regime Leigh High School Marching Band Milpitas High School Marching Band Santa Clara High School Bruin Marching Band Evergreen High School Marching Band
Production Team Ed Bautista, CFEE, Executive Director Edwin Cortez, Parade Coordinator Briana Villanueva, Sponsorship Coordinator Jesse Maldonado, Logistics Coordinator Adriane Mertens, Communications Coordinator Brian Clampitt, Graphics Coordinator Tiffany Parcasio, Graphics Development Athena Ramirez, Associate Parade Coordinator Nicole Morrison, Associate Parade Coordinator Katie Peterson, Associate Parade Coordinator Nicole Fodran, Associate Parade Coordinator Punty Kiankhooy, Sr. Parade Intern and ParadeFest Coordinator Natalie Mansour, Mrs. Claus’ Breakfast Nook Coordinator Melissa Bailey, Inflation Celebration Coordinator
HIGH SCHOOL DIVISION 2
Cupertino High School Proud Pioneer Band Del Mar High School Marching Band and Color Guard The King’s Academy Capuchino High School Saint Francis High School Marching Band
JR. HIGH SCHOOL
Ida Price Blue and Gold Panther Regiment Dartmouth Middle School Marching Band Union Middle School Marching Band and Color Guard Rancho-Maze Middle School Band
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Don’t Forget!
“TIMELESS HOLIDAY” SCHEDULE OF EVENTS Saturday, December 6 Inflation Celebration: 3:00 - 7:00 p.m. Sunday, December 7 Mrs. Claus’ Breakfast Nook: 7:00 - 8:30 a.m. SAN JOSE HOLIDAY PARADE: 8:30 -11:00 a.m. ParadeFest@Christmas in the Park: 11:00 a.m. - 7:00 p.m.
sanjoseholidayparade.com
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ho said you should only think of the holidays for a few short months of the year? Well, we at Snowball Alley believe you have the right to celebrate the holidays every month of the year. That being said, Snowball Alley pledges to hit you with all sorts of cool stuff…all year-round! From recipes to relaxation to get-a-ways to gifts, Snowball Alley will share some festive ideas and activities that remind us of our favorite time of the year. We hope you enjoy what we bring to you! If you have a special holiday activity, a few fun facts or a rousing recipe you’d like to share with Snowball Alley, don’t be shy. We’d love to hear from you and possibly publish it in our next edition. It might even help you get on the Big Guy’s Nice List!
Christmas Craft Corner
Fun and simple craft projects for adults and kids!
Have you always wanted to make these delectable little houses, but never did because it looked too complicated? This recipe wanted and easy that you’ll be making these gingerbread houses for it looked too complicated? Have you always is so funto make these delectibule little houses, but never did becauseyears. Gather up your family and and easy that you’ll be making these gingerbread houses for years. This receipe is so fun make this an annual holiday tradition. Gather up your family and make this an annual holiday tradition. What you’ll need: Frosting Options:
10 graham crackers Frosting for glue (see options) Assorted small candies for decorating Pastry bag and tip or ziploc bag and scissors
One container of premade frosting or Frosting Recipe 1/2 lb. confectioner’s (powdered) sugar 3 tbs. butter/margarine 1/2 tsp. vanilla 1 1/2-2 tbs. milk Mix all the ingredients together until smooth and easy to spread, but not runny. Add more sugar if too runny.
Step 4 Step 5
Mini GingerBread House Mini GingerBread House
How to Make it:
Before you begin place frosting in bag with small tip, or use a ziploc bag cutting small hole in corner. (Frosting is represented as yellow in the diagram.)
Step 1
Place one graham cracker on flat surface, then place half of a cracker in the middle forming a “T,” squeeze frosting across on each side giving support.
Step 2
Place one cracker on each long side standing up. Squeeze frosting along the inner and outer sides of new walls.(Tip: hold each position to let frosting harden a little bit before moving onto the next step.)
Step 3
Carefully squeeze frosting on all sides of a graham cracker, including across the middle and place on top of partial structure as show in diagram.
Take two graham crackers and make the tops into triangles by cutting the corners. Forming the sides of the house
Now close the box, place the two cut graham crackers along the short sides of the box, standing up. Be sure to frost all touching points of the graham crackers.
Step 6
Squeeze frosting along top edges of the box, and place last two graham crackers in a V shape on, as the roof. (It may over hang if you get the frosting to hold for you.
Now comes the fun part! Use left over frosting to cover the roof like snow. Then squeezing small amounts on candy, place candy on the house to decorate. Here are a few decorating ideas to help you get started.
Pretzel sticks -- fences and windows Ice cream cones -- cover in frosting for trees Shredded wheat -- hay or roof material Melted Lifesavers -- pour on wax paper to create stained glass windows Hersey chocolate bars -- break pieces for shutters and doors
underneath
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