By developing shoes that incorporate green materials and offer timeless design, Snipe hopes have a positive impact on the ecological situationand address LOHAS customers-those who aim for a Lifestyle Of Health And Sustainability, says global brand manager Jan Brinkmann.
ATHLETIC COMFORT Greening ’Nam GREEN ISA Tan Tec steps up its LITE Leather processing at KIDS a brand-new eco-tannery. OUTDOOR ON JAN. 23, ISA Tan Tec, a tan- STREET nery business headquartered in Germany and China, cut the rib- bon on a shiny new factory in Sai- gon, Vietnam, ofﬁcially beginning a new chapter in leather produc- tion. At this state-of-the-art facil- Less Is More ity, ISA Tan Tec plans to elevate its “eco-friendlier” processes to achieve higher benchmarks with Snipe targets low-impact shoppers its LITE (Low Impact To the En- with enduring quality and style. vironment) Leather materials. “The demand for leather pro- duced in an environmentally BAUHAUS DESIGN IS having some- friendly way is growing rapidly,” notes company founder and manag- thing of a moment—and Spain-based, ing director Thomas Schneider, who anticipates the Saigon facility Portugal-made Snipe is now importing will produce 2 million square meters of leather per year in a cleaner its fresh take on the marriage of com- fashion than any other tannery out there. For 15 years, ISA Tan Tec’s mercial and high design to the United factories have been based in China, but three years ago the country— States. By developing shoes that incor- faced with frightening levels of air and water pollution—put strict porate green materials and offer time- limitations on the growth of industries contributing to the problem. less design, Snipe hopes have a positive Schneider decided a move was in order. While the leather producer impact on the ecological situationand has made great strides in cleaning up its Guangzhou manufacturing address LOHAS customers—those (the exec says ISA Tan Tec is one of the world’s top tanneries in terms who aim for a Lifestyle Of Health And of having the lowest energy and water consumption), the opportunity Sustainability, says global brand man- to build a plant from scratch let it up the eco ante yet again. Between ager Jan Brinkmann
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