Dear [customer name],
[Company name] understands how to harness the power of innovation to help mid-sized clients
enhance performance & drive growth. We are excited about collaborating with IBM to generate
new and innovative solutions that deliver increased revenue opportunity to you and sustained
business value to your customers.
The latest Tivoli Express infrastructure management offerings from IBM are a perfect example of
these new and innovative solutions. IBM Tivoli is out to accelerate growth in the SMB market
space in 2006 and has announced a new set of "channel-ready" Express offerings developed to
specifically meet the needs of mid-market businesses in the areas of back-up and recovery,
problem determination, security management and desktop management.
Ease-of-use, simple installation and quick time-to-value are key selling points for Tivoli’s new
Express offerings that will provide you with a broader solutions portfolio, faster sales cycles, and
increased software and service opportunities to grow your revenue in the fast-growing mid-market.
Use the resources in this marketing kit to learn more about the Tivoli Express offerings, determine
the appropriate products and prepare you to effectively sell to your clients. [insert call to action
and contact person, phone number, Web site etc.]
[Signature, name, title, company etc.]