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Business Proposal Plans


Business Proposal Plans document sample

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									Amy Schatte

                           Presenting a Business Proposal


The student will be able to utilize the elements learned in the previous lessons and
incorporate them into an organized business proposal.


1. The students will be able to recall the components of a business plan.
2. The students will be able to diagram a clear and orderly business proposal.
3. The students will be able to compose and organize a business proposal.

TEKS 119.44.c.4c

Focus/Interest Approach:

The teacher will draw an analogy to a road map. Have students think about the
importance of having an organized plan or map before taking a road trip or vacation.
ASK - Why would you want to start a business without a plan or proposal?
Have students brainstorm about what is needed to start a business. The teacher will
pick a student to list the discussed items on the chalkboard.

Lesson Content:

Review - We have already learned the components necessary for starting a business.

A. Types of Businesses
    Sole Proprietorship-owned and managed by one individual
    Partnership-two or more people agree to share ownership of an agribusiness
      operated for profit
    Corporation- considered to be a creature of the state, has the basic legal rights of
      an individual. Managed by a board of directors, who are elected by stockholders.
    Cooperative- special form of corporation designed for agriculture producers.
          o Marketing cooperative
          o Supply cooperative
          o Service cooperative
B. Develop a marketing plan
   1. Where and how to advertise
   2. Ask about the most common way new businesses advertise “Is a ribbon cutting
      an advertising tool?”
C. Analyze a financial statement
   1. balance sheet
   2. cash flow statement
   3. capital asset statement
D. Decide on a location
E. Establish goals for the business


As the teacher delivers the lesson content, the class will create a mind map of the
business proposal skeleton.

A complete business plan answers the following outline:

      What form of operation will your business use?
         o What product/service will your business offer?
      Who are you trying to sell to?
         o What advertising and promotional methods will you use?
         o What pricing method will be used?
      How will the business be financed?
         o Develop a balanced sheet
         o Develop a capital equipment list
         o Develop a cash flow statement.
      Where will the business be located?
         o What factors will you consider?
         o How much can you invest initially?
      What are the goals and objectives of the business?
         o Is the business objective profit or growth oriented?
         o What are the 5 and 10 year goals of the business?
         o Will additional capital be needed?

Check for Understanding:

A business plan is known as a _____________? road map

What are 3 parts of a business proposal?

Why is a business plan essential to the success of a business?

Guided Practice:

Students will get into groups of 4 or 5 and devise an outline for a complete business
proposal. The group will be responsible for the business idea, name, and line of
business. Each group will diagram or mind map the business plan on a large poster
board. The teacher will monitor each group and answer questions as needed.

Teacher will go back to the list on the chalkboard and emphasize importance of each
component. Close by asking students if they would feel confident enough to own their
own business in the future.

Independent Practice:

Each group will formally present their business idea in the form of a proposal. The
presentation must include all the components of a business proposal. Students may
chose to develop a power point to present their information.


Students will research the origins of a fortune 500 company and develop a two page
report. The report must include how the business contributes to or relates to agriculture.

List of Materials:

Computer and projector
Large posters for mind maps


“Organizing a Business Proposal” IMS, Texas A&M University

Connelly, Donald and Hamilton, William H, et al. Agribusiness: An Entrepreneurial
     Approach. Delmar, New York 1992; pgs 21-26

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