ANNOUNCEMENT OF CONTEST Nokia Nseries Design Award ART CONTEST

							                    ANNOUNCEMENT OF CONTEST
                    “Nokia Nseries Design Award”




ART. 1 – CONTEST SUBJECT

Nokia, in partnership with Gruppo Sintesi (including several relevant
design brands, such as Sintesi, BBB, Montina, DMK, BUM), promotes a
contest of ideas to project furniture and furniture complements, inspired by
the concept of CONNECTING MOBILITY.

Contemporary lifestyle is deeply affected by mobility. People travel a lot,
because of their work, for personal interests, or simply to enjoy
themselves. Strict boundaries between workspace, home, social spaces,
and entertainment venues no longer exist. Mobile technology, can connect
not only people, but even spaces, which should consequently be
redesigned according to new, dynamic and multifunctional objectives,
meeting people’s changed needs.

The theme of CONNECTING MOBILITY includes two possible
interpretations:
    - removal of any obstacle to a free and dynamic enjoyment of
       multimedia contents in a given space, following variable directions
       and unusual non-linear paths, which are hard to predefine;
    - transportability of furniture and furniture complements outdoor and
       indoor, from one room to another one.

With regard to the first interpretation of the theme, take, for instance,
bookshelves or tables, decorated with removable pictures to create a
temporary personal exhibition; or a circular sofa, enhancing collective
fruition of a videogame; or modular wall panels, improving the acoustics of
a room to enjoy music in a better way; or an armchair with mobile phone
holder, etc.

On the other hand, vases that can be flattened so as to be carried
everywhere, or a lamp that can be folded and used in any situation, can be
regarded as examples of the second interpretation of the theme.

Innovative design, polisensorial qualities, focus on entertainment and
communication among people will be considered specially rewarding
characteristics for the projects presented.
ART. 1 bis – SUBJECT SPECIFICATION

Projects should draw free inspiration from Nokia Nseries mobile phones,
with regard to:

   -   advanced multimedia functions
   -   services (music, map navigation, games, photo camera, etc.)
   -   ergonomics, chromatic palette, graphic patterns, etc.

Furniture and furniture complements include:

   -   chairs / armchairs / sofas;
   -   tables;
   -   padded complements;
   -   containers;
   -   vases;
   -   objects;
   -   office furniture;
   -   beds;
   -   equipped walls;
   -   lamps.

On the contrary, the term “furniture and furniture complements” does not
include:

   -   kitchens;
   -   bathrooms;
   -   mobile phones (structure, components, etc.)
   -   mobile phone accessories, socks covers, gadgets, etc.
   -   technological devices.

As regards materials, the only projects that will be taken into consideration
will be those using:

   -   plastics;
   -   metals;
   -   wood.


ART. 2 – PRESENTATION OF THE CONTEST

This announcement of contest will be presented online on
www.nokiatrendslab.it, on Sintesi website www.gruppo-sintesi.com, at
universities and design institutes. The contest will also be launched
through specialised press.


ART. 3 – TERMS OF PARTICIPATION

Participation is opened to all European and Extra-European citizens
meeting the following requirements:

   -   students at architecture or engineering faculties, or at design
       institutes located in European or Extra-European territories;

   -   young designers graduated or provided with a diploma not older
       than 30 years old on 15th November 2008.

Groups are admitted. In this case, contestants should designate a group
leader through a specific declaration, subscribed by all the contestants and
attached to the project presented. The group leader will be responsible
beside organizers of the Contest.


ART. 4 – PAPERS REQUESTED

Each contestant should present a maximum of 3 projects in digital format,
by uploading pdf files (maximum limit allowed: 3MB) on the website
www.nokiatrendslab.it/design/award in the section named “Nseries Design
Award”. Suggested number of tables: From 2 to 8 (more only if strictly
needed). Papers can be realised with any technique. The project should
be provided with a brief report, indicating:
   - title/name of the project;
   - measures;
   - materials used

The project must be original and unpublished, under penalty of exclusion
from the Contest or return of the prize if the non-originality should be later
discovered.


ART. 5 – PERSONAL DATA

For each project, contestants will have to indicate the personal data of the
author/s, by filling in the specific form with name, surname, address,
phone number, fax number, e-mail, and birth date.
Moreover, contestants will have to upload in pdf format copy of University /
Institute enrolment certificate or self-certification.
In the case of a group, a sheet should be attached to the project, and it
should contain the declaration, subscribed by all contestants, designating
a group leader. The personal data of the group leader and all the other
members of the group should also be indicated.


ART. 6 – ANNOUNCEMENT DEADLINE

Projects must be uploaded on the website
www.nokiatrendslab.it/design/award not later than 15th November 2008.


ART. 7 – SELECTION COMMITTEE

A Committee composed by exponents of culture, design, and furniture
industry will choose the winning projects. Members of this Committe will be
soon defined. There will also be a voteless secretary, who will have
executive and coordinative functions.


ART. 8 – WORKS OF SELECTION COMMITTEE

The Committee will evaluate the projects meeting all the requirements
needed on the basis of their originality, their functional-aesthetical values,
and their consistency with the proposed theme, as indicated in art. 1 of this
announcement. Furthermore, it will be taken into consideration the quality
of the communication and presentation of the project. The Committee will
deliberate by majority; the minutes of the works of the Committee will be
taken by the secretary and will be signed by all the commissioners.
Committee’s decisions are final and unquestionable.


ART. 9 – CONTEST OUTCOME

Within 60 days after the closure of the Contest, the works selected by the
Committee will be communicated via registered mail and on
www.nokiatrendslab.it/design/award

ART. 10 – WINNERS

Five projects, and consequently five winners will be selected. The selected
projects will be evaluated for eventual production and distribution
organized by Gruppo Sintesi. The companies promoting the Contest will
communicate the winning projects through specialised press.
ART. 11 – PROPERTY OF THE PROJECTS

Projects will not be given back and will remain property of the author/s.
Every request to use the projects will be asked to the author/s. Nokia will
automatically gain the right to use the images of the selected projects in its
communication projects for three years. In case of use, Nokia will inform
the author/s of the selected projects.


ART. 12 – PRODUCTION RIGHTS

Contestants will mantain their rights as authors of their projects. Gruppo
Sintesi will gain the right of pre-emption for three years to further develop
the projects. Projects that will be inserted in the production of Gruppo
Sintesi will be subjected to a specific contract, stipulated directly with the
author to regularise royalties.


ART. 13 – ACCEPTANCE OF THE CONTEST ANNOUNCEMENT

The participation to the Contest implies the total acceptance of this
announcement. Contests allow Sintesi to treat their personal data
according to the Italian Law n° 196/2003. The data will be conserved in the
database of IAKI Srl, Via Brembo 23, 20139 Milano. To process the data
and provide its technical service, IAKI has been authorized by Nokia Italia
SpA, Customer Market Operations, Ufficio Marketing, Viale delle Città
d’Europa 679, 00144 Roma. Nokia Italia SpA is the owner of the database.