HOW TO START AN INTERNET MARKETING BUSINESS and Not Get Scammed CHARLES L. EVANS An Information Product of Rattlesnake Mountain Enterprises Inc. Table of Contents 1.0 Introduction 2.0 Internet Educators 3.0 How to evaluate and Internet Marketing Program 4.0 A Great Piece of Advice 5.0 Some Useful Links NEED EXTRA MONEY? DON’T GET SCAMMED BY INTERNET MARKETERS 1.0 Introduction IS AN INTERNET BUSINESS IN YOUR FUTURE? I am a small business owner that is over the hill at least my kids think so. At 66 years they think that life is over but really it is just beginning. The last 18 months has been a period of intensive study in internet marketing. I have purchase materials from and investigated several of the top internet marketers. You might ask, “Have you made it on the internet?” The answer is’ “No.” Your next question will be what makes you an expert in this area. No I am not an expert in internet marketing. I am sort of an ordinary person just like you. Auto Repair and Parts dot Com Bud’s qualifications in brief: • Degree in education • Masters degree in science • Senior Health Physicist for radiation protection • Accomplished mechanic and technician • Successful small business owner • Accomplished teacher This education and experience qualifies me to judge and comment on some of the internet marketing education that is offered online. During the last eighteen months a few “educational entities” for internet marketing have been encountered. These entities reviewed are: 1. Shawn Casey 2. Mary Gresham 3. Traffic Geyser 4. Prosper Learning 5. Robert Allen 6. Multiple Streams of Internet Income 7. Real Success Institute 8. Ewen Chia 9. Marc Liteman 10. Matt Bacak 11. Kieth Wellman 12. Rich Schefren QUALIFICATIONS Use the grocery store method with the information that is in this report. Take what you need from the shelf and leave the rest there. Most of this report is opinion of the author and your opinion might be different. We have exercised due diligence in compiling this report and to the best of our knowledge the information is accurate to the time that the report was written. Things change very rapidly in this field and if links don't work we suggest that you use Google. 2.0 Internet Educators 2.1 SHAWN CASEY Shawn Casey markets under a number of different sites. I would guess in the hundreds. His offers are crazy, some off the wall but always entertaining. You need to sift through the straw and chaff to get to the real grains of knowledge. His marketing method is the same as most others. • Build a list of prospective customers and email them at least once a day. • Get the customer on the hook with a good cheap product and upsell to higher prices products. • Sell lots of affiliate stuff and some of it is quite good. • Get customers on monthly items that are billed each month. In general Shawn Casey’s stuff is good. His current list building training is good. He offered a lot of good stuff in the current launch of his new list building training. I don’t know how good that training will be because frankly I can’t afford it. I am glad to be on his email list and believe that the free stuff and inexpensive items are a great value to the beginner in internet marketing. The most important thing the Shawn Casey taught me was the value of a list. 2.2 MARY GRESHAM Mary Gresham runs a training program called the Certified Media Placement Specialist. The concept is good but the execution of the sites that they provide is terrible. Support is timely but of little value. I do not believe that this program is a good value for the money spent. This program bowed down to Ripoff Report rather than find a solution for their customer issues. This program is not on our recommended list. Click here for more information. 2.3 TRAFFIC GEYSER Traffic Geyser is a program supplied by Kick Start Media. The program is designed to post videos and other information to multiple sites such as YouTube and many of the social bookmark sites. The program works and can generate traffic is you work with it a little. The really great thing about Traffic Geyser is the training that is available to go with the program. It is a bit costly at $97 per month but if you use it the way you should it is probably a real bargain as a time saver and a traffic generator. I subscribe to this program for the video training and the ease of creating short infomercials. Traffic Geyser get my whole hearted recommendation. Buy it for what it was intended to do and you can’t go wrong. Click here for Traffic Geyser 2.4 PROSPER LEARNING Prosper Learning is a Robert Allen company. I feel that they are trying to teach people various ways to generate income over a broad spectrum. I signed up with them for their internet marketing and business education. This was a costly program ($9990.00). The promise was to work with me until I met my goals. This is sort of true but not worth the money. Incidentally they charge you an additional $39.00 per month to stay in their system while they work with you. You are assigned a coach that will help you select products and market them. Here is where the program fails. The coaches have a very narrow back ground and aren’t really interested in the programs that they are trying to help you promote. I my case I learned a lot from them but not $10,000 worth. I was assigned a coach that quit in the middle of a program and then assigned a coach that sold dresses and ladies shoes. (My program was based on auto parts and accessories.) I did not even get the full coaching program completed before this lady quit to pursue her business full time. Both of the people assigned as coaches quit. Even though Prospers records indicate that this coaching program was completed I do not feel that it was. I have written numerous emails, sent certified letters and the problem has not been resolved. Prosper Learning bowed down to the Ripoff Report and in doing this claimed to have resolved their issues. This is not the case but they did buy off Ripoff Report. The reputation of the Ripoff Report is not too sterling either. Robert Allen is reputable business man and I believe that his spread of companies have gotten out of control. He really needs to act like a CEO for the empire that he controls. I do not recommend Prosper Learning 2.5 REAL SUCCESS INSTITUTE Real Success Institute, also of Provo Utah, solicited me to take their training. Their approach was about the same a Prosper Learning. Get people in with impossible promises, testimonials (either real or invented). You signed up for an internet learning program with a coach that was going to make you rich is 60 to 90 days. The cost again was about $10,000. Real Success Institute had a great pitch and the parent company is nearly as diverse as Robert Allen’s empire. In fact it looks to be clone of what Robert Allen has done. The owner of this empire does not have the incredible good books behind him that Robert Allen has. Robert Allen’s book NOTHING DOWN for real estate buying and investing is a classic. I have made a lot of money using the techniques in that book. I would probably have signed up for the Real Success Institute program except for these critical items: • It is not registered as a Utah business • Claims to be a member of the Better Business Bureau but does not show up on the list of Utah Businesses. • Claims on the web sites are not consistent though out their sites. • Impossible to get accurate information about this company. I believe that this company is a scam and perhaps all of the associated ones are also. I recommend that you leave this one strictly alone. When I questioned them on the items listed above I did not get a reply. Any legitimate business would have replied and defended them selves. 2.6 EWEN CHIA I believe that this company is the most honest and provides the greatest value for your dollar of any internet educational company. His approach is the same as others: 1. Create an email list. 2. Market to the list. 3. Move the customer up to more expensive products. 4. Send affiliate site sales emails to the customer. Ewen Chia’s methods work. He is also a great teacher. I recommend his programs with this caveat. Be careful how fast you climb his ladder as you might get a large dose of information over load. His products provide a lot of information. Autopilot Profits by Ewen Chia This report is a direct result of the training received from Ewen Chia. He recommends developing your own product and selling your own product even though it may take a little longer. The returns for this method are much greater. His Work From Home package is mildly expensive but worth the money. 2.7 MIKE LITMAN Mike Litman is the internet version of the old time Medicine Show. Lots of flash a good show but not so great a result. You can get the same things that Mike Litman send you as coach by reading Napoleon Hill or Anthony Robbins. He might touch a nerve for someone but did not do me any good. I guess that I am just too old fashioned. If you are serious about internet marketing and motivated to do it you don't need Mike Litman. I do not recommend Mike Litman. Get his free stuff and leave the pay for it stuff alone. 2.8 MATT BACAK INTERNET MARKETING WITH MATT BACAK. I have no idea how much money I have spent with Matt but it was worth every penny. It couldn't have been too much a Robert Allen got my bank roll for internet marketing. My computer is full of great information from Matt Bacak. Some reviews say that his information is a bit pricey but I have not found this to be the case. We ordered his package and have printed volumes and received lots of stuff. If you follow his plan for lead generation you will make money. Get Matt's great info here. I highly recommend his material. As with all of the information marketing programs beware of the back end. Matt's program is like most of the other programs on internet marketing. It has a built in recurring billing process. Be sure that the value you receive is worth the amount. 2.9 KEITH WELLMAN Keith Wellman has given so much information for so little cost that this author does not know how to use it. He has a great program that if you follow it you can't fail. I have not personally followed all of his program through to the finish. The real strength of Keith's program is that many parts of it can be use as an answer to a simple but difficult to answer questions. His Million Dollar March is a classic in marketing. The links to the free software that I got from his program are probably worth the cost of the module. My program combines Keith Wellmans instructions with those of Ewen Chia and backs them up with details and information from Matt Bacak. I recommend Keith Wellmans stuff. Link to Keith Wellman 2.10 ERIC'S TIPS This is one of the best free courses on building an internet marketing business. The information also applies to almost any business. If you are serious about marketing check this out. 2.11 RICH SCHEFREN--STRATEGIC PROFITS Rich Schefren is the guru of the gurus in internet marketing. He probably has taken more entrepreneurs to the multi million dollar income level than any other person. His latest coaching program THE GUIDED PROFIT SYSTEM is sold out but if you can afford it you should get on the waiting list. The elite program that I somehow got into is beyond anything that I have ever experience. The program has been running for some weeks and I have more energy, better focus and am moving forward after identifying an underlying constraint in my life. The strange part is we have not yet gotten to the marketing part of the course. You need to read Rich's free stuff and the buy some of his products. You will think that the free stuff is great his products are even better. Rich Schefren INTERNET BUSINESS MANIFESTO 3.0 HOW TO EVALUATE AN INTERNET MARKETING PROGRAM. Thoughts on internet marketing education and mentoring programs. Most of these programs have definite value. The value does not always equal the price as I have found out from expensive experience. The following are a few things that you should look for: ● Look for the back end billing program. Most of these programs are really clever in presenting the back end charges without the buyer being aware of the recurring charges to their credit card. (I personally don't think that hiding this charge or even disguising it in the billing information is honest or ethical. This is probably my number one objection to the way that internet information marketing is conducted). ● Buy the small package first and look it over carefully. Be wise about the money that you spend for the upscale product. ● Search the web for free information on a subject before you take the big plunge. Any expenditure over $50.00 should be given careful consideration. ● View all testimonials with a suspicious eye. Anyone can write a testimonial even the author who is selling the work. ● Check them out on ripoff report even though this group makes a lot of money from other peoples troubles. I don't think ripoff report is all that sterling either. (Check them out for yourself on the net). ● If you can get the address of the sellers place of business check them out with the better business bureau. ● Be smart and don't spend more than you can afford. The programs that have been recommended in this report should be given the same scrutiny. Every penny spent on internet marketing should be wisely and well spent. There is money to be made in this business but you must treat it as a business. This author does not believe that there is any magic bullet to get you rich on the internet. If you choose to get in this business be prepared to spend some money and put in your time. Most business fail because of lack of capital and lack of commitment on the part of the entrepreneur. If you are to succeed, you must have a plan and stick to it. No plan is set in concrete but should be a constantly evolving written document. Table of Internet Marketing Program Program Useful Link Comments Shawn and Yes Shawn and Tellman Has good stuff Tellman Traffic Geyser Excellent Traffic Geyser You need this one, but its not free or cheap. Prosper Learning Some None Not recommended Real Success No None Not recommended Institute Ewen Chia Great Click this link for a real treat Highest AutoPilot Profits Recommendation Ewen Chia AutoPilot Profits System Mike Litman No really None Old time medicine show. Not recommended Matt Bacak Very Get to Matt's Stuff Here Good Stuff Keith Wellman Very Keith Wellmans Stuff Great Stuff Eric's Tips Great A Free Internet Marketing Course One of the fest and its free Rich Schefren The very Internet Business Manifesto The guru of the best Cash Maps gurus. 4.0 A PIECE OF GREAT ADVICE: Don't spend all of your time looking for the perfect product. Look some over and find one that was produced by a person making money on the internet. Get a product and stick with the program to the end. What works for me may not work for you. Do some work and get your feet wet in internet marketing. There are a lot more programs on the net to learn internet marketing, however, there should be one in this list that will meet your needs and personality. THE MOST IMPORTANT THING THAT YOU CAN DO TO ENSURE YOUR SUCCESS IN INTERNET MARKETING IS TO BUILD A LIST. WATCH FOR OUR NEW PRODUCT CALL “THE THREE P'S OF SUCCESS.” ● PRAYER ● PLANNING ● PERSISTENCE When you signed up to recieve this report you were given the chance to register. This registration will give you updates to this material and other great offers that we find. We will not recommend a product that we have not looked. 5.0 SOME USEFUL LINKS AND INFORMATION 5.1 http://www.articlesbase.com/free-articles/how-to-get-an- internet-marketing-education-without-spending-a- nickel-19638.html 5.2 Ultimate Auto Repair Site http://www.ratmtent1.com/ 5.3 http://www.allmerchants.com/Articles.Affiliate- Programs.The-Red-Flags-of-Affiliate-Marketing- Scams.id.30510.htm 5.4 If you want to start an Internet Business you must check this out. Eric's Tips—Eric Holmlund 6.0 DISCLAIMERS AND LEGAL THINGS The information presented herein represents the views of the author as of the date of publication. Because of the rapidly changing conditions in the market place the author reserves the rights to alter and update his opinions based on new conditions. This report is for informational purposes only and the author or the marketer do not accept any responsibilities for any liabilities result inf from the use of this information. Every attempt has been made to verify the information provided herein, the author and his referrals canot assume any responsibility for errors, incorrect information, or omissions. Any slights of people or organizations are unintentional. The information is published as factual based upon the source and the authors opinion or interpretation. It is suggested that you use the grocery store method to select the information that you will use. Take those items that are of value to you and leave the rest.
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