Advertising Rate Card
January – December 2008
UCT Radio Contact Details: Physical Address: Level 3, Leslie Social Science Building University Ave., Upper Campus, UCT 7700 Tel: (021) 686 1870 Fax: (021) 686 1871 Postal Address: Private Bag Rhodes Gift Rondebosch 7700
UCT Radio – An introduction:
UCT Radio was first established in 1976 and first operated via shortwave radio as a pirate radio station. UCT Radio was also one of the first student-community radio stations to get their broadcasting license in 1994. UCT Radio has been at the forefront of training media professionals since its inception, with many ‘big names’ in South African media passing through our doors. Mark Gilman (5FM), Natalie Bekker & Suga (Good Hope FM), Randall Abrahams (SA Idols Judge) and Bongani Njoli (Heart 104.9FM) are just some of the names of former UCT Radio staff. We pride ourselves on being a training ground for many a name in the current South African media landscape. But what’s in it for you? Why should you advertise on UCT Radio? UCT Radio 104.5FM offers something unique to the Cape Town radio listener. We focus our programming at anyone between the age of 14 and 26. We are the only youth-orientated radio station in the Cape Town area. UCT Radio has a seven-day cumulative listenership of 21,000 individuals (SAARF RAMS – November 2007), with a Monday to Friday daily listenership of 5,000 to 6,000! We understand that not all of our listeners are UCT students and staff, and we have a strong focus on high school learners in our broadcast area (a 20km line-of-sight radius around UCT).
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Aside from the chance to reach 5,000 to 6,000 individuals who listen to UCT Radio every day, why else should you advertise on UCT Radio? At UCT Radio we offer you peace of mind in the form of 24-hour recordings of all our programming, which we make fully available to our clients, as proof that your adverts are in fact getting the airtime you pay for. Should you wish to place a booking on UCT Radio please do not hesitate to get hold of our Traffic and Advertising team via traffic@uctradio.co.za, or call them on 021 686 1870. Terms and conditions apply. Our rates:
Monday through Friday:
Show:
Breakfast Brunch Lunch Drive Evening Late Night Off-peak
Saturday and Sunday:
Time:
6AM till 9AM 9AM till 12PM 12PM till 3PM 3PM till 6PM 6PM till 9PM 9PM till 12AM 12AM till 6AM
Rate:
R300.00 R200.00 R200.00 R250.00 R200.00 R150.00 R50.00
Show:
Breakfast Brunch Lunch Drive Evening Late Night Off-peak
Time:
7AM till 10AM 10AM till 12PM 12PM till 3PM 3PM till 6PM 6PM till 9PM 9PM till 12AM 12AM till 6AM
Rate:
R100.00 R150.00 R150.00 R200.00 R100.00 R100.00 R50.00
Please note, the following terms and conditions apply: • Prices are quoted excl. VAT and excl. Agency Commission • Prices are quoted as per 30-second recorded commercial – pro-rata rates above and/or below 30second commercials apply. • 30-second commercials may be produced for you, at a cost of R400.00 (excl. VAT) per commercial • Bookings must be made at least five working days before they are meant to commence.
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