Eastwick/Twitter Resource Guide

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					Resource Guide


Twitter Tools                                                     Time Management Tips
Twitter Search, Lists and Directories                             Automate as many functions as you can
       • Listorious – search for people by topic, region or            • Set up RSS feeds to monitor industry
         profession                                                      happenings
                                                                       • Automate blog feed
       • Mr. Tweet – personalized suggestions based on your
                                                                       • Use a management platform to monitor
         friends and tweets; get relevant tweets using email             conversations and assign follow-up
         summaries and lists                                           • Use a campaign management tool to easily
       • MuckRack – directory of journalists on Twitter                  track results
       • WeFollow – opt-in Twitter directory and search
                                                                  Create a team approach
       • Twellow – directory, search and Yellow Pages
                                                                        • Divide and conquer on managing Twitter
       • Twibs – Twitter business directory                                conversations by topic
       • Twitter Lists – “How to” guide                                 • Leverage individuals’ strengths and split up
                                                                           weekly tasks
Campaign Management
     • CoTweet – a platform to help businesses manage             Think ahead
       Twitter accounts, track keywords and trends, and allow            • Create a Twitter calendar to schedule
       multiple employees to respond                                       tweets around announcements, events and
                                                                           campaigns in advance
     • HootSuite – social media dashboard that allows teams
       to schedule updates to Twitter and other social
       networks via web, desktop or mobile platforms and
       track campaign results and industry trends
     • StrongMail Social Studio – comprehensive social
       media marketing platform for the professional marketer     Additional Resources
       that features a referral marketing platform, social        for Learning
       sharing tool and campaign management application                  • ReadWriteWeb – popular technology blog
                                                                           about new web technologies, apps and se
Monitoring
                                                                           rvices
      • eCairn – a SaaS solution that enables marketing
                                                                         • Social Media B2B – a group blog full of
        professionals to actively listen to key communities and
                                                                           articles related to social media’s impact on
        measure brand presence and sentiment
                                                                           B2B companies, including advice and
      • Seesmic – update and view multiple social networks in
                                                                           commentary from experts in the social
        one customizable application
                                                                           media and B2B industries
      • TweetDeck – a personal real-time browser connecting
                                                                         • Twitdom – a continuously-updated
        you with your contacts across Twitter, Facebook,
                                                                           directory of Twitter applications
        LinkedIn, Google Buzz, Foursquare and MySpace
                                                                         • TwiTip – a wealth of tips about enhancing
Analytics                                                                  your Twitter experience, including a
      • Bit.ly – URL shortener that provides real-time traffic,              starters’ guide and tips on building
         referrer and location data                                        followers
      • TweetReach – detailed reach analysis for any search              • Twitter Help Center – information on
         term                                                              Getting Started, Troubleshooting, Twitter
                                                                           Glossary and more
Other Applications                                                       • Twtapps – free business Twitter
      • @Anywhere – integrates Twitter directly into your                  applications, such as Twtpoll and Twtsurvey
        company’s website
      • foursquare – a location-based social networking
         website, software for mobile devices, and a game
       • Gowalla – a location-based social networking game
       • Twitpic – share photos on Twitter
       • yfrog – share images and video on Twitter

				
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Description: Resource guide to Twitter created by Eastwick Communications.