Journalism Fights for Its Life

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					media redux                                                                                                                         RON MILLER




    Journalism                                                             community funding. Locals suggest news stories that matter to
                                                                           them. Other citizens help fund the project, and when there is
                                                                           enough money, the program hires a professional journalist to


    Fights for Its Life                                                    investigate the issue and write a story. It’s an interesting
                                                                           approach, but it’s unclear if it will fill the hole left by newspapers
                                                                           with trained staffs watching and following key local issues.
                                                                              Sell content through ebook readers: With the phenomenal
                                                                           popularity of the Amazon Kindle, some think it could be a
          et’s not pull any punches: It’s been a horrible year for         profitable delivery outlet for newspapers and magazines.

    l     newspapers. We’ve watched as one newspaper after another
          has closed down or gone to a limited online-only model.
     Newspapers are suddenly frantic to find a way to make money
                                                                           However, rumors abound that Time, Inc. may release its very
                                                                           own e-reader in which it will offer content from Time, Inc.
                                                                           publications (also possibly partnering with other magazines to
     online, as though the commercial web is something that came           offer bundles of content through the device). This is an
     along last month instead of 15 years ago.                             interesting approach, and it’s one that has a lot of potential,
        In fact—with almost irrational exuberance—many papers              especially if Time gives away its e-reader or offers it at a very
     assert that they plan to make money online by placing some or all     low price. Two questions remain: How would the company
     of their content behind pay walls, even when experts doubt it will    make money beyond subscriptions? Do e-readers provide a
     be that simple and would require a value-add that many                viable advertising outlet?
     newspapers lack.                                                         A little bit free, then you buy the rest: The Financial Times of
        However, it is good to see that newspapers have at least           London lets you have 10 free views per month. You can read it
     decided to put on the gloves and fight. There have been many          or you can link to the articles. But after you pass 10 views in a
     approaches suggested, but can any of these m
				
DOCUMENT INFO
Description: It's been a horrible year for newspapers. Newspapers are suddenly frantic to find a way to make money online, as though the commercial web is something that came along last month instead of 15 years ago. However, it is good to see that newspapers have at least decided to put on the gloves and fight. The Pittsburgh Post-Gazette made headlines of its own in September when it announced it was building a members-only access program it dubbed PG+. In June, the Niemen Journalism Lab blog reported about a different approach taken by Rhode Island's Newport Daily News. Instead of embracing the web, the paper decided to charge a hefty subscription rate to gain access to the paper's content online: $345 a year.
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