The first sit-in in New York earned insurance coverage for a man with both cancer and AIDS. "We are already winning small victories in terms of individual cases," says [Pullen], "and once enough of these happen the industry as a whole. . .will say,'We need to stop trying to save money when people are dying because that is really going to get us bad publicity.' "Pullen recognizes the collective effort that healthcare reform will need in order to achieve the campaign's goals. "This issue is so fundamental, and has affected so many people- this goes beyond race, class, gender - everyone has been affected by the profit-hungry, greedy insurance industry," he says. "I've gotta tell you, it feels redemptive, it feels good, to stand up for what's right."