Around the State
New Jersey Devils skate to record attendance
Courtesy of the New Jersey Devils
The New Jersey Devils skated their way to one of the highest jumps in attendance among National
hockey League teams, according to a recent NhL announcement. The Newark-based Devils also scored
triple-digit percentage increases in local TV ratings through the first two weeks of the season, according
to the league.
“we think that changes in our marketing efforts helped to drive fans’ excitement,” said spokesman Bob
Sommer. “During the first four games of our 2010 season [through Oct. 21], average per-game attendance
has been a record 16,114,” compared to a season average of 15,790 in 2008-09, he said.
The team, which calls the Prudential Center home, does not release revenue data, he said.
Marketing changes included price drops on select tickets and an increased presence on social net-
working sites, sommer said, and “we also beefed up our billboard and other marketing efforts.”
The team also made more of an effort to get season-ticket holders to renew
early through a series of promotions, among them a chance to watch warm-ups
Attendance at Devils games jumped to a record average of 16,114 per game. from the penalty box and a ride on the New Jersey Devils’ private jet. - Martin C. Daks
N.J. homebuilding added new features in the process. year’s third quarter. It currently oper-
Courtesy of Verizon Wireless
Called CyberLiability by Chubb, the ates 28 data centers of more than 1.4
surged in September new product covers risks from iden- million square feet globally. – Shankar P.
tity theft to e-business interruption,
Homebuilding in the Garden State
soared by 26.5 percent between
the company said.
“In the past, cyber criminals
K. Hovnanian breaks
August and September — a period tended to focus on early adapters ground on townhouses
when activity declined by 1.2 percent of technology, such as financial in- Verizon Wireless
nationally, said Patrick O’Keefe, di- stitutions,” said Tracey Vispoli, vice K. Hovnanian Homes, the state’s unveiled the Droid,
rector of economic research at J.H. president of the Chubb & Son divi- largest homebuilder, broke ground its first smartphone
Cohn LLP, a Roseland-based ac- sion and Chubb’s global cyber-solu- last week on the first phase of The to run on Google’s
counting firm. tions manager. She said nearly every Villages at Delaware Run, an 84-unit open-source Android
Builders pulled permits to start company today is at risk of a cyber- townhouse development in Trenton’s operating system.
construction on 1,109 New Jersey security breach, adding that “it isn’t South Ward. The two-phase project is
homes — the highest number since
April, according to U.S. Census Bu-
a matter of if they will experience a
data security breach, but when.”
Deals around the state
Courtesy of K. Hovnanian Homes
reau data released last week. O’Keefe The CyberLiability product n eatontown-based Osteotech Inc., which develops biologic prod-
attributed the gain to a rise in multi- covers various “injuries,” such as