When it comes to ecofriendly it often seems like the grass is always greener somewhere else. However at the newly opened Birdsall Bath Design showroom, you don't have to go anywhere else to find the latest in eco -friendly products and design. And it's not just the grass that's greener - it's the whole building.
Openings Spotlight on new & innovative showrooms Showroom Aims to Become LEED-Certiﬁed Pioneer By Janice Anne Costa building itself, which is part of the USGBC’s LEED for Commercial Magellan low-voltage rail and carefully selected beam spreads for furniture in Walnut/Walnut Burl by Vanity Flair, two tubs, one by NORTH PLAINFIELD, NJ — Interiors-Retail Pilot Project. the lamps in the Gyro fixture, which Victoria & Albert, one by Villeroy & W hen it comes to eco- Additionally, the firm is a member of eliminate the need for additional Boch, a handpainted mural and a friendly, it often seems like the USGBC, and at press time, was ambient lighting. The lighting chandelier by Urban Archaeology). the grass is always greener expecting to be certified within the design garnered Con-Tech Lighting’s “Also on view from the front somewhere else. However month, which would make it the first 2009 Retail Lighting Award. of the store is a custom 10-ft.-tall, at the newly opened Birdsall Bath LEED-certified bath showroom in glass-tiled display with working Design showroom, you don’t have to the country, according to Whelan. SHOWROOM SMARTS showerheads and handheld showers go anywhere else to ﬁnd the latest Not surprisingly, the showroom The showroom was designed so that and our logo,” she adds. in eco-friendly products and design. is replete with eco-friendly products, half of the space has tiled, walk- Whelan says her philosophy is And it’s not just the grass that’s which are prominently labeled as through vignettes and displays of simple: to offer the finest quality bath greener – it’s the whole building. such. Major product lines include working faucets, while the other and kitchen products by vendors that Working toward becoming the TOTO, Duravit, Bain the firm is proud to first LEED-certified bath showroom Ultra, Hansgrohe, partner with. in the country, Birdsall Bath Design Gessi, Dornbracht, She adds, “We director Patricia Whelan has been KWC, Samuel Heath, strive to offer building her green dream for several Santec, ThermaSol, each customer a years now, and expects to hear good Villeroy & Boch, welcoming, experiential news about the firm’s certification Vanity Flair, Sonia, environment; and application any day. Waterfall, Lacava, to provide excellent “We are proud to be industry WoodPro, Baci, Elkay, service, selection and leaders in the environmental Julien, Stone Forest follow through.” movement, and to offer expertise on and Vitraform. EDUCATIONAL EFFORTS All Photos: Wing Wong/Memories TTL Education is also a key element of Birdsall’s success strategy, and This eye-catching faucet display is just one of the unique Whelan explains that features of the eco-friendly Birdsall Bath Showroom, the showroom was designed by Ellen Cheever, ASID, CMKBD, CAP
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