Reversing brain drain can lead to cash inflow

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					                                                                                             Opinion
Reversing brain drain can lead to cash inflow                                                                                                                                                                           ®


The recession is offering one silver lining                      college freshmen was 27,022 for 2006, the highest         And what was once known primarily as a teaching
amid all its misery — slowing new Jersey’s “brain                in the nation.                                            school has greatly expanded its offerings to fields               September 7, 2009
drain.” More students are applying to affordable                      But The college of new Jersey, in ewing, is          like science and business that lead to higher-pay-
state colleges as the economy crimps family bud-                 one example of a success story in helping staunch         ing jobs — and more income for the state as those             How to Reach Us
gets (See story on Page 1).                                      the brain drain. What had once been, perhaps,             graduates remain in new Jersey.                          Mailing address
                                                                                                                                                                                    njbiz, 220 Davidson Ave, Suite 302
     That’s important, because studies show col-                 viewed as a safety school, now commands average                 By helping slow the outflow of top students,       Somerset, NJ 08873
lege graduates tend to stay in the state where they              sAT scores of 1,300. The college has become an            there’s a resulting inflow into the state’s coffers. u   Phone (732) 246-7677
studied; once we lose our top students out of high               attractive option for the families of top students                                                                 Fax: editorial (732) 249-8886
school, we are unlikely to get them back.                        who look at the value proposition of a selective                                                                   Fax: advertising (732) 249-8952
                                                                                                                                                                                    Fax: oPerations (732) 846-0421
     our state, which suffers from being at the                  state school like TcnJ.                                        Our        Point          of     View               subscriPtions (866) 288-7699
bottom of certain national rankings on business                       And here’s the upside for the average Garden                                                                  rePrints For article reprints, please
                                                                                                                                            What do you think?                      contact our reprint coordinator at
friendliness, vaults to the top of a list where we’d             state resident and business: more than 80 percent
                                                                                                                                      Tell us at editorial@njbiz.com.               Wright’s Reprints: 1-877-652-5295.
rather not be a leader: our net out-migration of                 of TcnJ’s graduates end up working in new Jersey.                                                                  For photos, please see www.njbiz.com/photos

                                                                                                                                                                                    PubliSheR
                                                                                                                                                                                    thomas F. curtin tcurtin@njbiz.com

                                                                                                                                                                                    ADVERTIsINg
      NJBIZ             Poll         Results
                                                                 Readers not fazed by corruption arrests                                                                            DiReCTOR OF SAleS
                                                                                                                                                                                    Mark cialdella mcialdella@njbiz.com
                                                                 New JerseyaNs greeted the July arrests of public officials, among others, on corruption and related                SeNiOR ACCOuNT exeCuTive
           The business impact of                                charges with a sense that it was business as usual.                                                                Penelope spencer pspencer@njbiz.com
           last month’s corruption                                     But for those whose business is doing business, the state’s reputation for making the wrong kind of          ACCOuNT exeCuTiveS
                                                                                                                                                                                    susan alexander salexander@njbiz.com
             arrests will involve:                               headlines can be a frustrating reality, according to the results of the latest NJBIZ poll.                         lauren briggs lbriggs@njbiz.com
                                                                       Of the 483 votes cast, the majority felt there would be some impact on business in New Jersey, but           joe Malone jmalone@njbiz.com
                                                                                                                                                                                    Merry solomon msolomon@njbiz.com
                                                                 perhaps the most troubling is that more than a third believed perception of the garden state is so low that
                                                                 the arrests will have no effect whatsoever. “I don’t see anyone all that upset about what happened,” wrote         EDITORIAL
            Nothing; public      Fewer companies                 Dave Spatz, of Jer Tex Network Solutions LLC. “I am very skeptical that anything will change. ... this is New      eDiTOR
                                                                                                                                                                                    sharon Waters swaters@njbiz.com
          perception is so low   willing to locate in            Jersey, the best state that money can buy.”
            that the arrests         New Jersey.                                                                                                                                    DePuTY eDiTOR - NeWS
                                                                       Gulab Gidwani, of Exotic Woods Co. Inc., shared that perspective, writing that, “we have seen every-         joe st. arney jarney@njbiz.com
           change nothing.            31%                        thing in New Jersey. Corruption in New Jersey is not new.”                                                         DePuTY eDiTOR & RePORTeR
               34%                                                     Others felt the incident would have an immediate, if not lasting, impact. William J. Dorman, of Dorman       beth Fitzgerald bfitzgerald@njbiz.com
                                                                                                                                                                                    Workplace issues/General News
                                                                 Management Consulting, wrote, “Bad news travels much faster, and further, than good news, so if New Jersey
                                                                                                                                                                                    COPY eDiTOR
                       A higher More                             was in the running for a relocation, the recent bad publicity will put New Jersey at the bottom of the list.”      Meghan shapiro mshapiro@njbiz.com
                  cost of doing businesses leaving                     at Axiom Communications, Ron Simoncini responded that, “worse than our corruption problems are               STAFF WRiTeRS
               business as extra the Garden State.
                                                                 our dishonesty problems. ... everything is going to be hard in New Jersey for years, there is so much to fix.”     Finance/Accounting/insurance/law
            regulation is added. 18%                                                                                                                                                Martin c. daks mdaks@njbiz.com
                              
				
DOCUMENT INFO
Description: The college has become an attractive option for the families of top students who look at the value proposition of a selective state school like TCNJ. [...] here's the upside for the average Garden State resident and business: more than 80 percent of TCNJ's graduates end up working in New Jersey. [...] what was once known primarily as a teaching school has greatly expanded its offerings to fields like science and business that lead to higher-paying jobs - and more income for the state as those graduates remain in New Jersey.
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