JESSE KENDALL 123 Elm St, Colorado Springs, CO 80901
(719) 555-5555, firstname.lastname@example.org
SALES / MARKETING REPRESENTATIVE
Ambitious team player with a Bachelor of Business Administration, a Minor in Marketing, and nearly nine years of sales, marketing, and
customer service experience. Hold a track record of securing repeat business by providing persuasive communication skills and an
exceptional ability to build client relationships. Train and grow teams into top-performing employees who significantly contribute to
increasing sales. Able to close sales, practice active listening, and remove barriers to the sale. Areas of expertise include client
relations, product research, and financial management.
Bachelor of Business Administration; Major, Marketing - University of XYZ, Colorado Springs, CO ◦ 20xx
Course Work: Marketing, Management of Strategic Planning, Consumer Behavior, Marketing Policy and Strategy, Retail Strategy,
Business Finance, Marketing Principles, Advertising and Promotion, Market Research, Global Marketing, Healthcare Marketing
Course work completed at XYZ Community College under academic and athletic scholarships ◦ 20xx– 20xx
• Ole Colorado Marketing Organization ◦ 20xx– Present
• University of XYZ Alumni Association ◦ 20xx– Present
ASHFORD ADVERTISING AGENCY, Colorado Springs, CO, 20xx-20xx
Sales and Marketing Representative: Directed programs and produced collateral materials for designated accounts. Contributed
to development of marketing campaigns by leveraging print, television, billboards, bus wraps, direct mail, trade shows, and signage.
Prepared budgets and submitted estimates for program costs as part of campaign plan development. Oversaw client projects to
successful, timely completion. Managed signage activities, responded to orders, placed cold calls, and provided estimates.
Aided client’s successful operational turnaround, outperforming the previous year’s total revenues in just four months and
achieving weekly sales increases from $20,000 to $100,000. Revitalized store and product lines and introduced direct mail,
print, radio, and television campaigns.
Delivered $150,000 in client profits through management of pricing adjustments.
Grew advertising program performance by generating $500,000 in media purchases from five accounts.
NATIONAL RESTAURANTS & BARS, Colorado Springs, CO, 20xx-20xx
Sales and Marketing Representative: Orchestrated restaurant sales, staffing, and operations for multiple restaurant locations.
Recruited, interviewed, hired, and trained up to 100 restaurant staff members. Managed 35-40 personnel. Directed operations to
ensure guest satisfaction. Sought out and responded to guest satisfaction indicators to continually improve service quality.
Developed daily specials and print / radio advertising, promoted live performances, and planned special events.
Generated top sales and ranked 2nd in promotional competition, producing 30-35% of total restaurant sales, through up selling
and promotional strategies.
Heightened restaurant awareness by formulating advertising campaigns, print/radio ads, and special events campaigns.
Differentiated restaurant from competitors by establishing unique drink listing and promotional events.
MS Word, PowerPoint, and Excel
Volunteer, Lafayette County Humane Society