Re-engineering Healthcare Delivery
Hill‟s Innovations in IT and Clinical Programs Hill‟s Pay for Performance Program IHA‟s California Pay for Performance Initiative
Steve McDermott, CEO Hill Physicians Medical Group Blue Cross Blue Shield Conference September 20, 2006
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Hill Physicians Medical Group
California’s Largest IPA 2,600 physicians/34 affiliated hospitals 380,000 HMO members Delegated care via seven HMO plans Serving 9 northern California counties
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2005 Financial Results
Revenue:
$414.4 million; 100% HMO
capitation $25.6 million in Pay for Performance bonuses distributed to providers Net Income: $7.8 million $26 million retained earnings to fund EMR, IT initiatives; no debt
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PriMed
MSO created in 1981, organized Hill in 1984 Exclusive manager; 430 employees Cost plus performance bonus (9.8%) Ownership Hill/CHW/Management Named to “Top 100 Places to Work” in the San Francisco Bay Area in 2005
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Leveraging Technology
Relay Health - offers Web-based secure messaging platform that facilitates online medical services for patients and doctors - 900 physicians and 28,000 members registered to use in 2005 Hill inSite – online platform to verify patient eligibility, submit authorizations, check claims status and receive electronic funds transfers - Over 1200 active practices
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Other Online Services
eScript (118,000 online prescriptions, 2005) Referrals to specialists (59,000 in 2005) Secure messages between providers and patients (282,000 in 2005) Lab results transmitted to patients Appointment requests made online 74% of all claims sent to Hill online 34% of authorization requests received online
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Electronic Medical Records
Contract with NextGen to offer an EMR solution Three pilot sites completed in 2005; system-wide rollout over the next five years Consolidates all patient records across all sources of care into a single, accessible database Clinical data repository; data mining “Best practice” protocols Three to five-year effort
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Ten Key Initiatives
Predictive Modeling Group Appointments Polypharmacy Program Neurobehavioral Pain „Clinical Snap-shots‟
„Finding Balance‟ Point of service surveys Practice „Value Grid‟ „Practice Support‟ Leadership Training
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Predictive Modeling
Program that analyzes patient diagnostic, and lab & pharmacy data Identifies patients with highest probability of developing complex, chronic conditions Determined that approximately 28% of patient base at moderate or higher risk for developing or exacerbating chronic conditions Physicians use data to better allocate time to patients with greatest needs, intervening before further complications develop.
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Group Visits
Primarily used for diabetics; also for asthma, migraines and other chronic diseases Patients improved A1C control, more readily incorporate recommended exercise and dietary plans into their lives, fewer ER visits/hospital admissions
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Polypharmacy Program Pilot
Reviewing patients who regularly take 10 or more prescription medications Identifying adverse reactions to combinations of drugs, work with physician offices to reduce patients risks Goal: control drug costs and improve patient safety and quality of care
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Neurobehavioral Pain Management Program
Psychotherapists teach patients to „turn off‟ pain using mind and body focus rather than pharmacological Initial results – 30 days after completing program, participants report: - 71% suggest total pain reduction; 93% report at least some pain reduction; - 82% report total stress reduction; 97% respond with at least some stress reduction
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Clinical Snap-shots
Physician specific report designed to identify patients who have “fallen through the cracks”- lost to follow up or non-compliant with treatment plan Examples:
– diabetics overdue for Alc and lipid tests – patients with hip fractures who are candidates for bisphosphonates
Hill contacts members, mails requisitions and reminders
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Helping Physicians Help Themselves
Finding Balance in a Medical Life - Teaches relaxation, cognitive
restructuring, and meditation skills - 150 physicians participated with spouses - Third year; high levels of satisfaction - Expanded to office staff Point of Service on-line surveys - Provide doctors with access to immediate patient feedback - Aligns with IHA pay for performance - Evaluating additional potential uses
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Point of Service Online Surveys
Kiosks with internet connection are located in physicians‟ office waiting rooms. Patients log on anonymously and complete interactive touch screen surveys. Initial survey on patient satisfaction Creates immediate feedback to office staff Useful for physicians who scored poorly on annual survey and want to improve Hill office outreach staff meets with practice manager to interpret results and suggest improvement projects.
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Practice Value Grid
Identified key practice attributes that create value to Hill Physicians to best allocate resources
– – – – – – – – Large Hill patient base Performance on Utilization and Clinical Profiles Group Practice Multi-Sited Open to new patients Exclusive (PCP Only) Network Need Participation in Hill Initiatives
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Practice Support
Office manager assistance Physician recruitment Selected subsidies for new MDs I.T. assistance Growing menu of services Practice management?
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Physician Leadership Initiative
Program content and structure based on four levels of physician leadership that tie roles, tasks, and traits to performance
Two-year program with an average of 32 instruction hours per physician Nomination-based program with class entry once per year Continuing medical education credit Leadership placement based on participation performance and learning evaluation
90-day; 6-month; and 1 year performance evaluation (self and other)
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Continued Emphasis on Doing the Little Things Right…
Customer Services ― 78% of calls answered
in 30 seconds or less
Claims
- 70% of claims received electronically - Average speed to pay claims: 4 days - Health Plan Audit Results: 98% PriMed employees received, on average, 18 hours of training to improve skills and knowledge critical to their jobs.
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Physician Satisfaction
Measured annually by independent survey group
88% 80% 76% 66% 83%
90%
2000
2001
2002
2003
2004
2005
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Hill Physicians’ “Pay for Performance”
Program Goals Promote results oriented culture Expand the concept of medical services Move to population management Strengthen the overall organization
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Making Physician Compensation Meaningful Primary Care Management Fee
Developed in 1997 as a vehicle to transform PCP compensation; some specialists added in 2004 Rewards efficient and innovative practices Performance based, population based Paid in addition to fee-for-service payments
Quarterly distribution
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Performance Based Profiles - PCPs
Utilization / Controlling Costs professional pharmacy facility costs breast cancer screening cervical cancer screening diabetes HbA1c asthma medication childhood immunizations open practice panel meetings e-initiatives Hospitalist Program exclusivity
Clinical Quality (P4P)
Engagement
Member satisfaction (annual)
G:\CorpSvc\APowerpnt\SM\Ed ONEIL 4BC BS 092006
Pay For Performance
$ Millions
$24.7 $28.0
$17.7 $13.5 $5.8
$5.2 $3.6 $6.8 $1.7 $1.8 $3.8 $7.5
$4.8
$5.5
2000
2001
2002
2003
2004
2005
2006
Revenue
Incentive Payments
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Impact
Increased
physician satisfaction, participation and attention to clinical quality initiatives represents 15% of total PCP compensation:
Average quarterly check per physician practice: % of practices receiving bonuses:
PMF
$17,500
82%
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Expanding Program
Similar profile initiated for specialists
– – – – GI ObGyn Surgery Ophthalmology
Risk adjusters added in 2005 Continuously expanding metrics
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Goal of P4P
To create a compelling set of incentives that will drive breakthrough improvements in clinical quality and the patient experience through:
√ Common set of measures √ A public scorecard √ Health plan payments
Plans and Medical Groups – Who’s Playing?
Health Plans*
• • • •
Aetna Blue Cross Blue Shield Western Health Advantage (2004)
• CIGNA • Health Net • PacifiCare
Medical Groups/IPAs
225 groups / 35,000 physicians
6.2 million HMO commercial enrollees
* Kaiser Northern California participated in the 2005 scorecard
Organizing Principles
• Measures must be valid, accurate, meaningful to consumers, important to public health in CA, economical to collect (admin data), stable, and get harder over time
• New measures are tested and put out for stakeholder comment prior to adoption • Data collection is electronic only (no chart review)
• Data from all participating health plans is aggregated to create a total patient population for each physician group
• Reporting and payment at physician group level
• Financial incentives are paid directly by health plans to physician groups
Program Governance
• • • • Steering Committee – determine strategy, set policy Technical Committee – develop measure set IHA – facilitates governance/project management Sub-contractors
NCQA/DDD – data collection NCQA/PBGH – technical support
Multi-stakeholders “own” the program
Measurement Domain Weighting
Clinical Patient Experience IT Investment
Individual Physician Feedback program
2003 50% 40%
2004 40% 40%
2005 50% 30%
2006 50% 30%
10%
20%
20% 10%
“extra credit”
20% 10%
“extra credit”
Improvement
X
2006 Clinical Measures
• Preventive Care
Breast Cancer Screening Cervical Cancer Screening Childhood Immunizations Chlamydia screening
• Chronic Disease Care
Appropriate Meds for
• Acute Care
Treatment for Children with Upper Respiratory Infection
Persons with Asthma Diabetes: HbA1c Testing & Control Cholesterol Management: LDL Screening & Control Nephropathy Monitoring for Diabetics Obesity Counseling
2006 Patient Experience
• Communication with doctor • Overall ratings of care • Care Coordination • Specialty care
• Timely Access to care
2006 Information Technology
• Measure 1 - clinical data integration at group level (i.e. population mgmt.) • Measure 2 - clinical decision support (point of care) to aid physicians during patient encounters
For full credit, demonstrate four activities, with at least two in Measure 2
2006 Bonus Opportunities
• Individual Physician Feedback Program • Improvement over previous year’s performance
Results: Increased CAS Participation
180 160 140 120 100 80 60 40 20 0 2002 2003 2004 2005
63% increase
P4P Year 1
Results: Improvement in all Measures
• Improvement of 1.1 to 10.2 percentage points on all clinical measures
– Statistically significant for all but one measure
• Improvement of 0.5 to 2.2 percentage points on all patient experience measures
– Improvement much greater (2.7 to 5.0 percentage points) for groups in CAS from the start
• Dramatic increase in adoption of IT
– More than half of physician groups have demonstrated IT capability
Correlation Between IT and Clinical Quality
Clinical Average by IT Total Score, Measurement Year 2004
80 75 70 65 60 55 50 0% 5% 10% 15% 20% IT Total Score Average Clinical Score
Web-based Score Card
www.opa.ca.gov
Lessons Learned
#1: Building and maintaining trust
• Neutral convener • Transparency in all aspects of program
• Governance and communication includes all stakeholders
– Natural “tensions” between stakeholders creates accountability – Freedom to openly express ideas and concerns
• Data collection and aggregation done by independent third party
Lessons Learned
#2: Securing Physician Group Participation
• Uniform measurement set used by all plans
• Significant, sustained incentive payments by health plans • Public reporting of results
#3: Data Collection and Aggregation
• Facilitate data exchange between groups and plans • Aggregated data is more powerful and more credible
Key Issues Ahead
• Increase health plan payments to up to 10%
– Create “safe haven” to advance consistent payment methodologies
• Develop and expand measure set
– – – – – – Reward improvement Incorporate outcomes and specialty care Apply risk adjustment Add efficiency measurement Focus on “systemness” and processes of care Better Patient Experience measures
• Include Medicare Advantage
Macro Issues
PPO siphoning of healthy patients/creating unaffordability of HMO product Primary Care sustainability Infrastructure development Price competition at the provider level
G:\CorpSvc\APowerpnt\SM\Ed ONEIL 4BC BS 092006