March 29, 2010
Alberta Street Business Association
1526 NE Alberta #205
Portland, OR 97211
We are pleased to inform you that the Alberta Street Business Association has made the informed
decision to apply for the Portland Main Street Program! We are excited and hopeful about this
opportunity to support the NE Alberta Street business district between 15th-31st.
The Portland Main Street Program is an initiative of the City of Portland administered by the Portland
Development Commission . Launched in 2009, the Program is a community-driven, volunteer-based,
comprehensive method of revitalizing older, traditional business districts. It is seen as an important tool a
community can utilize to generate economic and entrepreneurial growth. (A Main Street Program
brochure is included to provide you additional information about the program.)
If accepted into the Main Street Program, the goal of the new NE Alberta Main Street will be to bring
together everyone with a stake in the health of the NE Alberta commercial district. Healthy commercial
districts create opportunities for locally-based businesses to succeed, for residents to shop and eat locally
and for the preservation of historic structures and an increased tax base. Everybody wins.
To be successful we need your help! Along with an extensive written application, we must secure
$30,000 in pledges and 50 letters of support from the community. If awarded the Main Street Program
the City of Portland will match our fund raising efforts with an additional $30,000. Upon notification of
our success, we will apply for 501(c)3 non-profit status for the NE Alberta Main Street Program, all
pledges made will be tax deductible upon receipt of our non-profit status..
You can help us by:
Pledging your financial support for the NE Alberta Main Street Program. Pledges are only
payable if our application is successful. We thank you for any pledge amount - $20, $200, $1,000
or higher. To strengthen our application and future fund raising efforts, we ask you to pledge for
the first three years of the program.
Writing a letter of support for the NE Alberta Main Street Program. We will gladly provide a
template, just email us at firstname.lastname@example.org.
Encouraging others you know with a stake in the health of the NE Alberta commercial district to
help by making a pledge or writing a letter of support.
We need community pledges and letters of support not later than Wednesday May 5, 2010 . Please send
pledges and letters of support to: Alberta Street Business Association, 1526 NE Alberta St. #205,
Portland, OR 97211. This is a great opportunity for Alberta Street to get the organization and funding
needed to create a strong and healthy community. Thank you for your support of the Alberta Street
Business Association and its participation in the Portland Main Street Program.
Stacey K. Matney Diane Coward
Co-President ASBA Co-President ASBA
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