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Premium Company Profile: Winn-Dixie Stores, Inc

Description:    In an effort to build greater trust and improve profitability, Winn-Dixie Stores is redesigning and
                relaunching its brands. It has redesigned the packaging for approximately 150 of its products. The
                company intends to have 1,000 redesigned SKUs on its store shelves by the end fiscal 2008. As a
                result of these initiatives, brand penetration rate improved to 19.1% in 2007 from 18.1% in 2006.


                - Contains corporate strategy, value chain presence and SWOT Analysis

                - Provides detailed business description, segment analysis, 5-year financial trends, key products
                and key competitors

                - Includes information on suppliers/ partners, shareholding structure and key employees with

                Highlights of this title

                Winn-Dixie is a food and general merchandise retailer in the US. The company operates 520 stores
                in five southeastern US states. It operates retail food stores primarily under the banners, Winn-
                Dixie and Winn-Dixie Marketplace.

                Winn-Dixies strategy primarily focuses on organic growth. The company plans to grow by
                introducing new products, rebuilding its Winn-Dixie brand and remodeling its stores. The company
                also implemented AT&T Virtual Private Network (VPN) services in order to improve its operational

                Winn-Dixies operations are strongly supported by its manufacturing and distribution facilities. The
                company operates four manufacturing plants and six distribution centers in the US. Strong support
                infrastructure gives the company greater control over its operations.

                Key reasons to purchase this title

                - Access all the important information and analysis on the company in a single report

                - Understand companys strengths, weaknesses, opportunities and threats along with business
                strategy and value chain

                - Gain access to companys adjusted five year financial data along with key ratios and market

Contents:       Overview 1
                Catalyst 1
                Summary 1
                Company Structure 5
                Company Overview and Key Facts 5
                Business Description 6
                History 8
                Company Locations and Subsidiaries 9
                Products and Services List 10
                Major products and services list: 10
                Competitors and strategic business relationships 11
            Top Competitors 11
            Shareholding Structure 12
            Strategy 13
            Company View 13
            Strategy 16
            Corporate Social Responsibility 18
            SWOT Analysis 20
            Overview 20
            Strengths 21
            Weaknesses 23
            Opportunities 24
            Threats 26
            Value Chain Analysis 28
            Overview 28
            Raw materials 29
            Manufacturing 29
            Wholesale 29
            Operations and distribution 29
            Sales 29
            Key Employees 31
            List of Key Employees 31
            Key Employee Biographies 32
            Appendix 38
            Ask the analyst 38
            Our consulting 38
            Disclaimer 38

            Table 1:   Winn-Dixie   -   Key Facts 5
            Table 2:   Winn-Dixie   -   Other Locations and Subsidiaries 9
            Table 3:   Winn-Dixie   -   List of Products 10
            Table 4:   Winn-Dixie   -   List of Brands 10
            Table 5:   Winn-Dixie   -   Top competitors 11
            Table 6:   Winn-Dixie   -   Key Shareholders- 12
            Table 7:   Winn-Dixie   -   SWOT Analysis Summary 20
            Table 8:   Winn-Dixie   -   Value Chain Analysis 28
            Table 9:   Winn-Dixie   -   Key Employees 31

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               Product Name:           Premium Company Profile: Winn-Dixie Stores, Inc
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