123 Elm Street firstname.lastname@example.org
Greenwich, CT 06830 (203) 555-5555
PASSION FOR DOMESTIC AND INTERNATIONAL ACCOUNT MANAGEMENT
Exceptional Customer Service Skills
Skilled in identifying and closing new business, strengthening corporate relationships, growing existing business, and
winning customer loyalty. Top-tier performer known for exceeding organizational and performance standards. Fast
learner with the proven ability to hit the ground running and deliver results quickly. Strong leadership and time
management skills. Intense love of international cultures and languages with the ability to speak basic Italian.
Master of Business Administration Program, Emphasis on Global Management (GPA: 3.7), 20xx
Bachelor of Science in Information Technology, 20xx
University of XYZ, Greenwich, CT
CUSTOMER SERVICE / SALES EXPERIENCE
ABC Incorporated – Greenwich, CT
International Sales Manager 20xx – Present
Direct all aspects of company sales strategy for an enterprise which markets a design driven line of home décor
products and accessories in the US, Canada, Europe and Asia. Set sales targets, strategic planning, and sales /
marketing objectives. Identify areas of potential expansion with major accounts and initiate market efforts. Develop and
implement inventory maintenance strategies to balance demand with cash flow requirements per corporate protocols.
Manage sales representatives in individual markets to ensure optimized market penetration and sales growth.
Played a major role in increasing sales by 65% over the previous year.
Created and implemented several effective new systems, policies and procedures.
BCD Trade – Greenwich, CT
Manager, Marketing and Business Development 20xx – 20xx
Created and directed a strategic business development plan focused on increasing company revenue for a bridge line
of jewelry and accessories. Identified business development opportunities with new and existing accounts. Served as
the primary point of contact for all sales activity. Ensured timely inventory flow; managed overseas producer group
product production to ensure maximized retail opportunities.
CDE International – Greenwich, CT
District Manager, Mid-Atlantic Region 20xx – 20xx
Managed the daily operations of nine retail locations for the Mid-Atlantic district. Recruited, managed, trained and
developed staff. Liaised with corporate partners and channel directors to ensure optimum product mix in each location.
Worked in partnership with District Visual Merchandiser to ensure corporate driven floorsets met with individual market
needs. Created and managed expense budgets designed to meet district profit and loss goals. Formulated strategies
for maximizing brand image within each market, including the coordination of special events.
Won the District Holiday Sales Award for achieving the highest percentage over projection during the holiday
Extremely proficient in technical hardware and software, including Microsoft Office (Word, Excel, Outlook, PowerPoint),
and various programming languages such as Visual Basic, Pascal, FORTRAN, C++, and HTML.
Volunteer for the Juvenile Diabetes Foundation’s Annual Fundraiser
Creating a Compelling Cover Letter
A powerfully written cover letter is necessary to land most interviews and ensure job search success. When an
advertised position creates a pile of 100+ resumes, it becomes the responsibility of the hiring personnel to shortlist the
applications. Resumes without cover letters are usually the first to go, followed by the ones with poorly written cover
letters. Avoid this fate by following these effective strategies:
Address your cover letter appropriately:
Be sure that you get the name of the hiring manager before sending your resume, and address the letter to that
individual. The proper greeting will be either “Dear Mr. (Smith),” or “Dear Ms. (Smith).” Avoid using Miss or Mrs., and
do not address your letter to “Dear Sirs,” as it is considered inappropriate. If you are unsure of your contact’s gender,
address them by their first and last name, as in “Dear Pat Smith,” to avoid an embarrassing mistake. If you don’t know
the name of the hiring manager, simply use the greeting “Dear Hiring Manager,”– it’s clear, to the point, and gender
Get to the point in your opening paragraph:
One of the most common interviewing questions employers ask is “Why should I hire you among other candidates?”
Provide an answer to that question right off the bat in your opening paragraph. This is a very important section
because it is the first thing the employer will read. It must be powerful and make an immediate impact. Be sure sell
yourself and your unique abilities. Do not use a generic opening paragraph that can apply to any Tom, Dick or Harry.
Every line should sell you, so use aggressive language here and throughout the rest of your cover letter. For example,
instead of writing “My background is in finance management, making me well-suited for your advertised Corporate
Finance Director position.” you can write “A background in finance management and a proven record of developing
effective strategies that drive revenue, growth and shareholder value make me a strong candidate for your advertised
Corporate Finance Director position.”
Show your interest and sell your accomplishments in the body of the letter:
In this section, you need to show your interest in the job and the company. Research is a key ingredient to a
successful job search. The more you are able to demonstrate your interest and knowledge about a company, the
better your chances are to secure an interview. Get to know the company’s mission and new corporate initiatives, and
tell them how you can help them meet their objectives or resolve their problems. Praise the company for public
recognitions or recent accomplishments. The employer will surely take notice of your active interest.
Use “I” and “my” sparingly. Try not to use these words more than six times in your cover letter. You need to focus on
what you will bring to the company and how you will help them improve their profitability. Too much use of the word “I”
will also make your letter look elementary and poorly written.
For executive-level candidates and professionals with substantial achievements, a bullet point format is often the most
effective and efficient way to highlight accomplishments. If you fall into this category, be sure to keep the bullet point
statements unique and fresh. Do not copy and paste the exact same phrases from the resume as it will make you look
lazy. All sentences and achievements transferred from the resume should be rephrased.
Close your letter with a strong paragraph:
In the closing paragraph, you need to address several issues. At the very least, you need to ask for the interview and
provide contact information. This is also the ideal place to mention your salary requirements (if the employer insists on
it), or your desire to relocate.
To demonstrate your drive and interest, mention that you will call within a week to follow up. This is a great way to
ensure the resume was successfully received, and it creates an opportunity to establish a dialog. However, do not
mention this in your cover letter if you do not intend to follow up.
In summation, an aggressive and dynamic cover letter will help you stand out among the competition. Remember that
the goal is to market yourself – not to compose a dull biography.