YOU ARE ABOUT TO WALK INTO A NEW CONCEPT

							unasviluppoING   10-02-2009   10:23   Pagina 1




                                                 YOU ARE ABOUT
                                                 TO WALK INTO
                                                 A NEW CONCEPT
                                                 OF HOSPITALITY.
                                                 WELCOME TO U N A.
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       EXCLUSIVE ATMOSPHERE, PERFECT SERVICE
       AND PRESTIGIOUS LOCATIONS.
       SINCE 2001 THE GROUP HAS BEEN OFFERING
       THE WORLD FAMOUS REFINEMENT
       OF ITALIAN HOSPITALITY BOTH FOR BUSINESS
       AND LEISURE TRAVEL.
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                                                 A SUCCESS STORY
                                                 BUILT ON SOLID
                                                 FOUNDATIONS
                                                 ONE STEP BY STEP,
                                                 FLOOR
                                                 AFTER FLOOR.
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       IN THE YEAR 2000, FUSI REAL ESTATE GROUP BOUGHT
       THE ENTIRE SHAREHOLDING OF THE BONAPARTE HOTEL
       GROUP, WHICH CONSISTED OF 8 4-STAR BUSINESS HOTELS.
       ALL LOCATED IN THE LOMBARDY REGION.
       WITH THE SPECIFIC AIM OF CREATING A NEW GROUP
       OF ITALIAN HOTELS, THE REBRANDING PROCESS WAS
       STARTED IN JULY 2001 WHEN UNA HOTELS & RESORTS
       WERE CREATED.

       FROM 2003 TILL TODAY THIS GROUP OF HOTELS HAS
       GROWN THROUGH THE ADDED OPENING OF FLORENCE,
       MALPENSA (MI), SCARPERIA (FI), BOLOGNA, CATANIA,
       NAPLES, VENICE, VERSILIA, CAVAGLIA’ (BI) AND THE NEW
       OPENING OF BARI, ROME AND MODENA.

       UNAWAY HOTELS CAME IN 2004 THESE ARE THE “BUDGET”
       LINE OF UNA HOTELS & RESORTS AND WERE
       TO REVOLUTIONIZE THE IDEA OF HOSPITALITY ALONG
       THE MAIN ROADS AND MOTORWAYS THANKS
       TO THEIR MODERN DESIGN BY GIUGIARO ARCHITETTURA
       AND OFFERING TAILOR-MADE SERVICE.
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                                                 WE HAVE OPENED
                                                 DOORS TO
                                                 THOUSANDS OF
                                                 ROOMS BUT WE ARE
                                                 STILL CONVINCED
                                                 THAT THERE IS ONLY
                                                 ONE KEY
                                                 TO SUCCESS – U N A.
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       OUR MAIN MISSION IS TO BECOME THE TRADEMARK
       WHICH STANDS FOR ITALIAN HOSPITALITY,
       COMBINING AN EFFICIENT SERVICE WITH THE ABILITY
       TO ENCHANT OUR CLIENTS.
       WE ARE CONSTANTLY WORKING TO PROMOTE,
       DEFEND AND IMPROVE ITALIAN HOSPITALITY,
       WITH SPECIAL CARE AND ATTENTION FOR OUR GUESTS.
       WE ARE UP-TO-DATE AND USE ALL SALES CHANNELS,
       BOTH TRADITIONAL AND VIRTUAL WITH EXTRA EMPHASIS
       ON ONLINE SALES.
       ALL THIS AND MORE THROUGHOUT ITALY.
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                                                  THERE ARE AS MANY
                                                  DESTINATIONS
                                                  AS TRAVELLERS,
                                                  BUT THE IMPORTANT
                                                  THING IS AT THE END
                                                  OF THE JOURNEY
                                                  ONE STAYS AT U N A.
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       DIFFERENT BRANDS FOR DIFFERENT SEGMENTS OF THE
       MARKET. POSITIONING, CUSTOMERS AND PRICES MAY
       DIFFER BUT HIGH SERVICE STANDARDS AND CUSTOMER
       CARE ARE THE SAME THROUGHOUT.

       AT PRESENT THE HOTEL CHAIN IS DIVIDED INTO THREE
       DIFFERENT LINES OF PRODUCT.
                                  PRICES




       UPPER MIDDLE SECTOR




       MIDDLE SECTOR




                                      2 STARS     3 STARS   4 STARS   5 STARS
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       U N A HOTELS
       FOUND IN ALL THE MOST IMPORTANT CITIES, UNA
       HOTELS ARE THE RIGHT ANSWER FOR BOTH BUSINESS
       MEN AND TOURISTS.
       UNA HOTELS ARE KNOWN FOR THEIR DEDICATION
       TO TAILOR-MADE HOSPITALITY, WHICH OFFERS
       A NEW AND ORIGINAL WAY OF PROVIDING A SERVICE
       TO GUESTS.
       A HOSPITALITY BASED ON EFFICIENCY AND THE ABILITY
       TO DELIGHT AND ENCHANT CUSTOMERS.
       FOR UNA HOTELS & RESORTS, WELCOMING A CLIENT
       MEANS OFFERING THE LATEST TECHNOLOGY
       AND AT THE SAME TIME PROVIDING A DESIGN
       AND ATMOSPHERE IN KEEPING WITH
       THE LOCAL SETTING, WHERE GUESTS ENJOY
       A “LIVE THEATRE” WHERE THEY NOT ONLY SLEEP BUT LIVE
       AND WORK TOO, IN STIMULATING SURROUNDINGS.
       LOCATIONS: THE MAIN TOWNS AND CITIES
       RENOWNED FOR THEIR LEISURE AND BUSINESS SPIRIT.
       DISTINGUISHING FEATURES: EXCLUSIVE SETTINGS,
       MEETING AREAS AND TOP QUALITY RESTAURANTS.
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                                                  U N AWAY HOTELS
                                                  UNAWAY HOTELS ARE THE ANSWER FOR THOSE
                                                  TRAVELLERS WHO HAVE TO BREAK THEIR JOURNEY
                                                  WHETHER THEY ARE ON A BUSINESS TRIP OR ON HOLIDAY.
                                                  THESE HOTELS HAVE AN EXCELLENT PRICE/PERFORMANCE
                                                  AND PROVIDE ALL THE SERVICES A TRAVELLER NEEDS.
                                                  LOCATION: ON THE MOTORWAY, ACCESSIBLE FROM
                                                  SERVICE AREAS OR CLOSE TO MAIN MOTORWAY
                                                  JUNCTIONS AND ROADS.
                                                  DISTINGUISHING FEATURES: VISIBILITY OF THE BUILDING,
                                                  MEETING AND ENTERTAINMENT FACILITIES AND BOTH
                                                  TRADITIONAL AND QUICK SERVICE RESTAURANTS.
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       U N A RESORTS
       COUNTRY RESORTS, SEASIDE RESORTS AND GOLF
       RESORTS: TOP QUALITY ACCOMMODATION IN
       SUGGESTIVE SETTINGS IN THE COUNTRY OR AT THE SEASIDE.
       UNA RESORTS ARE DESIGNED FOR THE DEMANDING
       CUSTOMER LOOKING FOR RELAXATION, SPORT, GENERAL
       WELL-BEING OR INCENTIVE TRAVELS.
       A WIDE CHOICE OF MEETING ROOMS WITH THE
       ULTIMATE TECHNOLOGY – IDEAL FOR BUSINESS NEEDS
       AND IN PARTICULAR FOR MEETING AND CONFERENCES.
       LOCATION: FAR FROM CITY CENTRES, IN THE COUNTRY
       OR ALONG THE COAST.
       DISTINGUISHING FEATURES: TOP QUALITY RESTAURANTS,
       A WIDE CHOICE OF MEETING ROOMS, EQUIPMENT
       AND FACILITIES FOR SPORT, RELAXATION AND WELL-BEING.
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                                                  YOU HAVE OPENED
                                                  YOUR EYES
                                                  AND SEEN
                                                  AN ITALIAN NIGHT.
                                                  NOW YOU CAN
                                                  GO ON DREAMING.
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      Head Office

      Via del Colle, 95
      50041 Calenzano (Fi) - Italia
      Tel. (+39) 055 88881
      Fax (+39) 055 88882
      info@unahotels.it
      info@unawayhotels.it