While he valued the engineering background he had acquired, he took a job in finance because he believed the position would broaden his skill set and provide more career options than engineering. Building such guidance into existing programs could ensure that qualified, talented graduates of engineering programs don't abandon the profession.
THE PERSUASION GAP Gary Lichtenstein; Sheri D Sheppard ASEE Prism; Sep 2009; 19, 1; Docstoc pg. 59 Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.
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