In an interview, Yvon Chouinard, founder, Patagonia, talked about corporate responsibility. If you get down to the real causes, a lot of society's biggest problems are happening because businesses are destroying the planet. That's why One Percent for the Planet, an alliance of small companies cofounded by Chouinard, gives strictly to environmental causes. Companies have to get away from the idea that it's philanthropy. Chouinard looks at it as a cost of doing business. Every business should say that they're polluters, they're using nonrenewable resources, and therefore they should tax themselves. Patagonia is switching all its nylon to something called Nylon 6, which can be recycled infinitely. The company is recycling cotton; it's recycling wool. It sends polyester back to Japan, where it gets melted down into its original polymer.