Samsung- EM- Release- FINAL

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					Media Contacts:
Jean Serra                              Ann Hewitt                            Matt Averitt
Version 2.0 Communications              Enterprise Mobile                     MWW Group for Samsung Mobile
(617) 426-2222 x.111                    617-402-7007                          214-587-8130
jserra@v2comms.com                      ahewitt@enterprisemobile.com          maveritt@mww.com


       Samsung Mobile Plans to Work with Enterprise Mobile to Deliver Advanced
                    Mobility Solutions for Enterprise Customers

Collaboration to Significantly Increase Productivity of Mobile Workers Through Fast, Easy Access
                           to Messaging, Line of Business Applications

SAN DIEGO, CA – October 8, 2009 – Samsung Telecommunications America (Samsung Mobile), the
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No. 1 mobile phone provider in the U.S., and Enterprise Mobile, a provider of outsourced lifecycle
services that help enterprises develop, deploy, support and manage mobility strategies, today announced
plans to collaborate to deploy and manage Windows Mobile® powered smart phones for enterprise
customers. The project will provide mobile employees with advanced messaging solutions and access to
critical line of business applications.

The collaboration centers on Samsung’s commitment to deliver high quality, full-featured and enterprise-
ready mobility smart phones that bring the power and capabilities of an office computer to a mobile
device. Enterprise Mobile contributes its expertise and successful history of deploying mobility initiatives
with renowned, ongoing management and support. Samsung’s smart phone devices are feature-rich and
include QWERTY keyboards with turbo scroll and intuitive touch screens such as the Samsung Propel
Pro™, Samsung Jack™, Samsung Epix™, Samsung Saga™, Samsung Omnia™ and the recently
announced Samsung Intrepid™. These devices are designed so mobile workers can easily send and
receive emails, view and update their calendars, read documents and access the Internet. Moreover,
enterprise users will have fast and easy access to corporate information and resources when running line
of business applications.

“Our collaboration with Enterprise Mobile reinforces our commitment to providing enterprise customers
the most feature-rich, simple-to-use mobile devices that significantly bolster employee productivity," said
Gavin Kim, vice president, Content and Data Services and Enterprise Enablement for Samsung Mobile.
"We will continue to develop new solutions to power specific business applications to ensure enterprise
mobility initiatives are aligned with business goals. And in Enterprise Mobile, we've found a collaborator
with a very successful track record of managing these deployments for customers."

The plan reinforces Enterprise Mobile’s commitment to support all enterprise customers – regardless of
the scope and type of mobility deployment they need. As part of the collaboration, Enterprise Mobile will




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    Based upon reported shipment data from Strategy Analytics Q2 2009 U.S. Market Share Handset Shipments Report.
manage the deployment, depot (repair/replace) and ongoing support of Samsung’s Windows Mobile
devices for customers.

“Working with Samsung greatly expands our exposure among enterprise customers eager to capitalize on
mobility’s many business benefits but who need help deploying and managing Samsung smartphones,”
said Mort Rosenthal, chairman and chief executive officer, Enterprise Mobile. “We look forward to a long
and successful relationship with Samsung as we work together to support the needs of enterprise
customers across the vertical spectrum.”



About Samsung Telecommunications America
Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co.,
Ltd., researches, develops and markets wireless handsets and telecommunications products throughout
North America. For more information, please visit www.samsungmobileusa.com.

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and
digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately
164,600 people in 179 offices across 61 countries, the company consists of two business units: Digital
Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands,
Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs.
For more information, please visit http://www.samsung.com.

About Enterprise Mobile
Through professional and outsource services, Enterprise Mobile helps companies successfully deploy
and manage initiatives across multiple mobility platforms. Companies turn to Enterprise Mobile to help
them understand and manage new mobility technologies. Drawing on deep mobility outsourcing
expertise, Enterprise Mobile can serve as the single point of accountability for enterprise mobility projects,
managing the complexities of the ecosystem for enterprises and streamlining processes throughout the
mobile device lifecycle. The proven effectiveness of the company’s mobility best practices and asset
management tools enable customers to outsource mobility with confidence, without reallocating internal
resources or hiring new ones. For more information, go to www.enterprisemobile.com.

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