Start a Profit Winning Streak
Licensing can help you turn your sports brand into a
Get the Most Return on Investment from Your Brand
Athletic competition turns spectators into lifelong fans. Are you maximizing your
You need to license. Extend your brand into new consumer products! Licensing
totaled more than $191 billion in global retail sales last year.*
Tap New Revenue Streams
Licensing provides many opportunities to extend your brand into new categories
Partner with retailers seeking exclusive, licensed merchandise; and manufacturers
who need a brand name to get products in stores across the globe.
Exhibit side-by-side with top sports brands: Errea Sport S.p.A., FIFA, Liverpool
Football Club, NASCAR, PGA TOUR, and Polaris Industries.
Make the Right Connections
There’s one annual event the top retailers, manufacturers, distributors and
licensing agents always attend: Licensing International Expo.
Exhibiting at Licensing International Expo is your chance to network with the
industry’s movers and shakers, making deals that will keep your brand profiting
Exhibiting is easier and more affordable than you think.
Contact us today about extending your brand.
Find new markets for your
sports brand at Licensing
East Coast Sales West Coast Sales Asia, Latin America & Australia International Expo 2010
Todd Cusumano Kelli Couchee Sarala Govindan
Sales Manager Sales Manager Sales Director
(212) 951-6638 (818) 227-4483 +1 (212) 951-6693
email@example.com firstname.lastname@example.org email@example.com
Jon Gibson Licia Viscito Jennifer Offenborn
Event Manager Sr. Account Manager Acccount Manager
+ 44 (0) 20 8956 2663 +44 (0) 20 8956 2668 +44 (0) 20 8956 2670
firstname.lastname@example.org email@example.com firstname.lastname@example.org
* License! Global
Make Your Mark
From leagues to legends, Licensing International Expo has helped many sports brands make the leap to
new, profitable product categories. Learn how the best in licensing do it — meet with the top retailers,
manufacturers and brand owners at Licensing International Expo 2010.
The overall space at Mandalay Bay Convention Center was great. Everything
Top sports brand and brand
was so nice and new, which is so refreshing compared to the Javits Center. owners already profiting
The experience of traveling from Los Angeles to Vegas was just so convenient.
from exhibiting at Licensing
The overall attendance was in line with what our expectations were, given the
economic environment. Our individual meetings, the quality of the meetings,
• Errea Sport S.P.A
I think they even exceeded expectations. The people who did come were very
interested in doing business and the key decision-makers were all there. • FIFA (represented by Global
For us, it makes a lot more sense to have it in Vegas: from the convenience Brands Group)
standpoint, from a cost-savings standpoint and the quality of the meetings
• Futboleros Soccer Entertainment
didn’t suffer at all, so when you weigh all of those things together, it’s preferable
for us. Services
• Liverpool Football Club
Darren Kyman • NASCAR, Inc.
Executive Director, Marketing & Retail
Development, Paramount Licensing • PGA TOUR (represented by
Global Brands Group)
• Polaris Industries, Inc.
“We’re at the show to talk to our key clients, licensees, retailers, marketing Plug In
partners and we think it’s the absolutely best place in the world to do it.”
Mark Matheny Twitter www.twitter.com/licensingexpo
CEO, Global Brands Group
www.licensingexpo.com Licensing International Expo 2010