The Advertising Federation of Fargo-Moorhead prides itself in giving back to the community, which is why we are accepting proposals in search for local non-profit organizations requiring advertising, marketing or public relations assistance. The Advertising Federation of Fargo-Moorhead consists of a group of professionals in the area that strive for advertising, marketing or public relations excellence. Ad Fed will serve as the organizations creative agency, assisting to fulfill the group’s conscientious effort to provide public service. If your organization has an interest, please submit a written proposal including the completed application for consideration, background statement and answers to the organization focus questions by Friday, October 31, 2008 to: Shar Berns C/o Forum Communications 101 5th Street North Fargo, ND 58102
Sincerely, Frank Stegmaier Public Service Co-Chair Shar Berns Public Service Co-Chair
We will take your application into consideration and you will be contacted with our decision the week of November 17, 2008.
fmadfed.org
Application for Consideration
1. 2. 3. 4. 5. 6. 7. Please indicate the full name, address and telephone of your organization and the person who would act as the liaison between your organization and our Public Service Committee. When, where and for what purpose was your organization formed? Is your organization a nonprofit group? What is its tax exempt status with the Internal Revenue Service? Do you have a national headquarters? What services does your organization offer and who are the recipients? How is your organization funded? If funds are solicited from the general public, is your organization registered with the National Information Bureau? If it is registered, does the Bureau state in its current report that your organization meets its standards?
8. What is the nature of the opportunity which you believe can be achieved with the help of public service advertising? Please document the opportunity, using some key statistics or other evidence. 9. What will the individual, the “person on the street”, be asked to do in your advertisement?
10. When and in what media would you like to see your advertising appear? 11. In your opinion, to what extent, if any, would the proposed public service advertising campaign be: sectarian, politically partisan, commercial or special interest or an influence pending legislation? 12. What other organization(s) private or federal, presently offer public service advertisements addressed to the same problem? How does your program differ? 13. Have funds been allocated or budgeted with which to conduct an advertising campaign, and if so, what amount? 14. Have you made any arrangements for creation, production, reproduction or distribution to the media? Have you approached any other group or advertising agency to create advertising or related activities? If yes, please provide the name of the group or agency. 15. When does your organization hope to launch your public service advertising campaign? In addition to the answers requested above, please provide us with your most recent Annual Report. Please submit your completed application by October 31, 2008. Applictions received after the deadline may not be considered. Send completed applications to: Shar Berns C/o Forum Communications 101 5th Street North Fargo, ND 58102 You will be contacted with our decision the week of November 17, 2008.
fmadfed.org