branding company

AUTHENTIC PERSONAL BRANDING Exclusive 1-Day Master Class February 8, 2008 How to build credibility and a solid reputation and to put you above your competitors They all:  identified and leveraged their dream and personal brand responded to their dream/brand with love and passion WHAT ABOUT YOU? Most buying decisions are based on trust, confidence, and the feeling of connection people have related to a product or person. It‟s the trusted relationship that counts! Branding is more important than marketing and sales. Don‟t waste time and money on marketing and sales by not maximizing your brand. It‟s about time to focus on branding. In life, as in business, branding is more effective, powerful, and sustainable than marketing and sales. Having a strong authentic personal brand is a very important asset in today‟s online, virtual, and individual age. It is becoming increasingly essential and is the key to personal success. Personal Branding is the positioning strategy behind the world's most successful people, like Oprah Winfrey, Tiger Woods, Michael Jordan, Donald Trump, Richard Branson and Bill Gates. It‟s therefore important to be your own brand and to become the CEO of your life. Everyone has a Personal Brand but most people are not aware of this and do not manage this strategically, consistently, and effectively. You should take control of your brand and the message it sends and affect how others perceive you. By way of this unique workshop, Dr. Hubert Rampersad will offer you an advanced breakthrough formula and a new blueprint to build, implement, maintain, and cultivate an authentic, distinctive, relevant, consistent, concise, meaningful, crystal clear, and memorable Personal Brand, which forms the key to enduring personal success. It's based on his new book “EFFECTIVE PERSONAL and COMPANY BRAND MANAGEMENT; A New Blueprint for Powerful and Authentic Personal and Company Branding.” (Information Age Publishing, 2008, USA).  Keynote Speaker Dr. Hubert K. Rampersad, B.S., M.Sc., Ph.D. A New Blueprint for Powerful and Authentic Personal Branding AUTHENTIC PERSONAL BRANDING Why attend this Seminar? Seminar-At-A-Glance 08:00 – 08:45 AM Registration 08:45 – 09:00 AM Opening and Welcome 09:00 – 12:00 PM Morning Session with coffee breaks    An Authentic Personal Branding Model How to Define and Formulate your Personal Ambition “Beyond the Secret”; how to realize your dreams and brand desires in a sustainable, enduring, and harmonious way.  How to Define and Formulate your Personal Brand Building an authentic Personal Brand is an evolutionary and organic process and a journey towards a successful life. Your Personal Brand should emerge from your search for your identity and meaning in life, and it is about getting very clear on what you want, fixing it in your mind, giving it all your positive energy, doing what you love and develop yourself continuously. This seminar provides you a holistic and complete branding framework that will help you to create a powerful, authentic, consistent, and memorable personal brand identity that builds a trusted image of yourself and will help you enrich your relationships with others, master yourself, unlock your potential, and develop self-esteem. By aligning your Personal Brand with yourself you will create a stable basis for your trustworthiness, credibility, and personal charisma. This seminar is an experience that will enhance the core of personal leadership. 12:00 – 01:30 PM Lunch 01:30 – 05:00 PM Afternoon Session with coffee breaks   How to Formulate your Personal Balanced Scorecard How to Implement and Cultivate your Personal Ambition, Personal Brand and Personal Balanced Scorecard    Aligning Personal Brand with yourself; Developing Personal Integrity Personal versus Company Brand Aligning Personal Brand with Company Brand Who should attend? This unique program is geared toward executives, professionals and anyone who wishes to differentiate him/herself, set him/herself apart from others, position him/herself strongly in relation to competitors, and build credibility and a solid reputation. 05:00 – 06:030 PM Happy Hour/Networking What you will learn You will learn how to build, implement, maintain, and cultivate an authentic, distinctive, relevant, consistent, concise, meaningful, exciting, inspiring, compelling, enduring, crystal clear, ambitious, persuasive and memorable Personal Brand. How to create positive perceptions and emotions in the mind of your prospects (that you are different, special, and unique) based on your Personal Brand. How to build a strong reputation that is aligned with your vision and passion, develop an effective image of yourself that you want to project in everything you do, and create positive perceptions and emotions in the mind of others. Remember what Oprah Winfrey said: „Create the highest, grandest vision possible for your life because you become what you believe. ….Hold the highest vision possible for your life and it can come true …. Go for your highest and greatest vision for your life and align your purpose with the flow of your life. …Follow your passion…Sooner or later, your passion is going to win out and nobody can stop you”- Books by Dr. Rampersad About the Speaker All Participants will receive this book Other books by Dr. Rampersad Hubert K. Rampersad, B.S., M.Sc., Ph.D. is an internationally respected and recognized consultant in the field of Organizational Behavior, Performance Management, and HRM. He is president of TPS International LLC in the USA and prominent author of the bestselling books “Total Performance Scorecard: Redefining Management to Achieve Performance with Integrity”, “Personal Balanced Scorecard; The Way to Individual Happiness, Personal Integrity and Organizational Effectiveness”, and „TPS-Lean Six Sigma; Linking Human Capital to Lean Six Sigma - A New Blueprint for Creating High Performance Companies, translated in many languages. The title of his new book is “EFFECTIVE PERSONAL and COMPANY BRAND MANAGEMENT; A New Blueprint for Powerful and Authentic Personal and Company Branding”. Dr. Rampersad is author of 10 other books and of more than 100 articles in leading journals. He is member of the Editorial Advisory Board of many international journals. He has been selected by the Marshall Goldsmith School of Management as one of the 35 distinguished thought leaders in the US in the field of leadership development. His views on happiness in life and work were published in BusinessWeek. Dr. Rampersad has conducted workshops and seminars for leading companies such as: Nokia, Philips Electronics, Lucent Technologies, and Shell Oil Company. He is a world class keynote speaker at various conferences. AUTHENTIC PERSONAL BRANDING REGISTRATION FORM: Exclusive 1-Day Master Class Date: February 8, 2008 Fax or e-mail completed registration form to TPS International Inc. (see info below) Don’t Miss This Unique Opportunity! TPS International Inc. P.O. Box 601564 North Miami Beach, Florida 33160, USA Phone: +1-786-537-7580 Fax: +1-714-464-4498 info@total-performance-scorecard.com www.Total-Performance-Scorecard.com . Conference Center Miami Bech Please register early to ensure your seat at this seminar This workshop is filling quickly and registration will be limited to space available. When three or more people from the same company register at the same time, every member of the team receives a 15% discount Fee: US$ 750   Includes attendance to all sessions, seminar documentation, refreshment breaks, lunch and happy hour drinks The fee does not include cost for travel, hotel accommodation N.B. Seats are guaranteed by FULL payment within 5 business days after registration and in any case 5 days before the start of the seminar Company: Address: E-mail: Phone: Fax: